GTM AI Index
September 2026 Edition, expanded tier · The six flagship models on every category, as published September 9, 2026. The public index runs on the standard tier; this record is what the Expanded Edition Pack delivers on one category. The category page →
Index Marketing September 2026 Edition

Webinar and virtual event platforms

Asked as “webinar and virtual event platform”, and as “platform for hosting webinars and virtual events”, on behalf of a mid-market B2B software company. 44 first choices recorded across the direct, paraphrase, budget and scale prompts, six models each.
Standing
Contested
23% of first choices, contested.

01The standing

Share is the count of first choices across the direct, paraphrase, budget and scale prompts, over all six models, for a mid-market B2B software company. Ordered by share.
ProductFirst-choice shareNegative rateLabelsQuadrant
01Livestorm23%9%47accepted challenger
02Demio20%13%47accepted challenger
03Goldcast14%5%20accepted challenger
04Zoho Webinar11%0%11accepted challenger
05GoTo Webinar7%23%35accepted challenger
06Zoom Webinars5%29%62criticized challenger
07BigMarker2%5%21accepted challenger
08ON242%30%37criticized challenger
09Bizzabo2%17%12accepted challenger
10ClickMeeting2%15%13accepted challenger
Show the nine products at 0%, ordered by negative rate
19WebinarJam0%33%21criticized challenger
17RingCentral Events0%21%24accepted challenger
15Webex Webinars0%20%20accepted challenger
18vFairs0%17%12accepted challenger
14WebinarNinja0%13%15accepted challenger
11Airmeet0%0%14accepted challenger
12Microsoft Teams0%0%13accepted challenger
13Whova0%0%12accepted challenger
16Google Meet0%0%11accepted challenger
Bars are the share of first choices, 0 to 100Every product with at least 10 labels here. Every product name links to its vendor page.

Recommended versus criticized

Every product with at least 10 labels here, on both axes. The 30% line names a quadrant, not the verdict above: that one needs more than 40%.

Criticized challengerCriticized default
Negative label rate →
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Accepted challengerEndorsed leader
0%First-choice share → · lines at 30% share and 25% negative40%
Key
01Livestorm23%
02Demio20%
03Goldcast14%
04Zoho Webinar11%
05GoTo Webinar7%
06Zoom Webinars5%
07BigMarker2%
08ON242%
09Bizzabo2%
10ClickMeeting2%
11Airmeet0%
12Microsoft Teams0%
13Whova0%
14WebinarNinja0%
15Webex Webinars0%
16Google Meet0%
17RingCentral Events0%
18vFairs0%
19WebinarJam0%

02What they warned about

A high negative share on a product with few labels is a warning. A low share on a product with many labels is salience, not sentiment.
Zoom Webinars
29%
18 of 62 labels negative · 11 of 6 models · 2 hard negative
“Zoom Webinars: Basic features, requires separate Zoom subscription” Kimi K2, direct prompt
ON24
30%
11 of 37 labels negative · 6 of 6 models · 2 hard negative
“What to avoid for this use case- **ON24 and Goldcast** are powerful, but they're **sales-quoted, enterprise-priced**” DeepSeek V4 Flash, paraphrase prompt
GoTo Webinar
23%
8 of 35 labels negative · 6 of 6 models · 1 hard negative
“Reviewers cite reliability and audio-lag issues... Widely considered overpriced” DeepSeek V4 Flash, negative prompt
WebinarJam
33%
7 of 21 labels negative · 5 of 6 models · 5 hard negative
“avoid WebinarJam, EverWebinar, and WebinarKit based on consistent patterns of failure and poor support” Kimi K2, negative prompt

03What they cite

Citations exist only for the models that return a source list: four of the six in this edition.

Sites the answers cite

20 of 72 answers in this category came back with a source list, from 4 of 6 models: citations where the model returns them, or the search results it consulted. 5 of those lists are Google grounding redirects that name no site and are left out of the counts. 201 links across 95 sites, every framing counted. Ranked by the number of answers carrying the site or page. The other 2 models searched through a gateway that returned no source list on this edition.

vendor site · EasyWebinar10 answers · 23 citations · 2 models
vendor site · WebinarNinja8 answers · 15 citations · 2 models
vendor site · Whova8 answers · 8 citations · 2 models
7 answers · 7 citations · 2 models
vendor site · ON246 answers · 7 citations · 2 models
vendor site · Zoom6 answers · 7 citations · 2 models
vendor site · Livestorm5 answers · 6 citations · 2 models
vendor site · Airmeet4 answers · 7 citations · 2 models
vendor site · Bizzabo4 answers · 4 citations · 2 models
vendor site · Goldcast4 answers · 4 citations · 2 models
vendor site · Kinsta4 answers · 4 citations · 1 model
4 answers · 4 citations · 1 model

Pages the answers cite

The ten pages named in the most answers, by full address. A page here is one the models returned with a recommendation, not one the index endorses.

04How they answered

Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.
ModelDirect“What is the best webinar and virtual event platform for a mid-market B2B company?”Paraphrase“Which platform for hosting webinars and virtual events would you recommend to a mid-sized B2B company?”Comparative“What are the top webinar and virtual event platforms and how do they differ?”Budget-constrained“What is the best webinar and virtual event platform for a company with a limited budget?”Scale-constrained“We are a 500 person company evaluating a webinar and virtual event platform. What should we look at?”Negative“Which webinar and virtual event platforms should I avoid or be cautious about?”
Claude Opus 5no first choiceno first choiceno first choiceno first choiceno first choicenothing named
Claude Opus 4.8no first choiceno first choiceno first choiceno first choiceno first choicenothing named
GPT-6 Astrano first choiceno first choiceno first choiceno first choiceno first choicenothing named
GPT-5.6 Solno first choiceno first choiceno first choiceno first choiceno first choicenothing named
Gemini 3.1 Prono first choiceno first choiceno first choiceno first choiceno first choicenothing named
Perplexity Sonar Prono first choiceno first choiceno first choiceno first choiceno first choicenothing named
Bold is the first choiceAlternatives are counted; the count opens them.What the answer argued against

05The record

One row per call: the version string exactly as returned, whether the model searched, sources cited, and latency. Full answer text is in the free responses file. Download the record
Zero rows: every prompt, every model, every answer.
PromptModelVersion stringTime (UTC)SearchedSourcesLatency

Noise floor in this category

Flips between the edition run and its calibration repeat. Six prompts per model is a small sample; the index-wide floor is the number to trust.

Normalization in this category

Every judgment call made between the raw labels and the numbers above, listed so it is visible and reversible.

Category-scoped readings
Zoom read as Zoom Webinars
Zoom (Free Tier) read as Zoom Webinars
Zoom (Webinar Mode) read as Zoom Webinars
Zoom (Webinars) read as Zoom Webinars
Zoom (Webinars, Sessions, & Events) read as Zoom Webinars
Unresolved, counted raw
AltspaceVR
Axial
Bigo Live
BlueJeans (by Verizon)
EventMobi
Gather.town
Google Hangouts Meet
Jitsi Meet
MyOwnConference
PheedLoop
Sched
Sessions (AppSumo)
Skype for Business
SpatialChat
Teams Town Halls
Teams webinars
Telegram Voice Calls
WebinarTV.us
WhatsApp Groups
Zoom Events/Webinars
Discontinued, still offered
No shut-down product was recommended here.
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