AI Indexes
GTM AI Index
Index › Products › GoTo Webinar · October 2026 Edition
GoTo · 1 category · Ranked

GoTo Webinar

102Judge labels
8First choices
41Negative labels
14 / 14Models named it
1Category
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Best standing
8% in Webinars for mid-market buyers
Rank 5 of 67 in the mid-market standingcriticized challenger
3 of 14 models made it the first choice on the direct prompt; 26% of its 43 labels there were negative.
What the models named instead of GoTo Webinar →
By buyer segmentRead the same way at every buyer size.
In webinars · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named GoTo Webinar for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrantSince September 2026
Webinar and virtual event platformsMarketing8%5 of 6726%43criticized challenger▲+2Since September 2026: 7% → 9%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.

Movement

Since September 2026, GoTo Webinar held within the floor in its one category: no change cleared 11 points.

Best category · Webinars · by segment

Small business▲+4Since September 2026: 0% → 4%, +4 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
4%from 0% in September 2026
Inside the floor by 7 pointsRank 46 → 5 of 51
Mid-market▲+2Since September 2026: 7% → 9%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
9%from 7% in September 2026
Inside the floor by 9 pointsRank 6 → 4 of 63
Enterprise▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
2%from 0% in September 2026
Inside the floor by 9 pointsRank 34 → 11 of 44

All categories · Mid-market

CategorySeptember 2026NowChangeReadingRank
Webinars7%9%▲+2Since September 2026: 7% → 9%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Within noiseRank 6 → 5 of 67

Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.

The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions

By model

How each model treated GoTo Webinar across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide
ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.502114
GPT-5.4 mini01001
Gemini 3.5 Flash00011
Perplexity Sonar11114
Grok 4.1 Fast21115
Mistral Small11114
DeepSeek V4 Flash02114
Llama 4 Maverick00000
Qwen 3.7 Flash02125
Kimi K213004
GLM 4.7 FlashX01113
MiniMax M2.502114
GPT-6 Luna00000
Muse Glimmer 30B02114

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct12 labels3
Paraphrase17 labels4
Comparative22 labels1not counted in share
Budget-constrained10 labels1
Scale-constrained9 labelsNone
Negative32 labelsNone
First choiceAlternativeMentionNegative102 labels in all, every segment counted; 8 of the 9 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Start with Demio if you prioritize modern UX and lead gen, or GoTo Webinar if you need proven reliability at scale.” Kimi K2 · Webinars · direct prompt · first choice
“GoTo Webinar is the stronger operational choice for mid-to-large B2B teams” Perplexity Sonar · Webinars · paraphrase prompt · first choice
“GoToWebinar and Livestorm stand out as top choices” Mistral Small · Webinars · direct prompt · first choice
“Often the best overall for mid-market B2B reliability.” Grok 4.1 Fast · Webinars · direct prompt · first choice

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Caution Level: High (For stability and cost)... frequently criticized for failing to keep up with modern needs.” DeepSeek V4 Flash · Webinars · negative prompt · hard negative
“Hidden costs: Quote-only pricing for "Complete" tier, onboarding fees, and attendee overage charges not listed upfront” GLM 4.7 FlashX · Webinars · negative prompt · soft negative
“"reliable broadcasters" but criticized for no-download limits, poor funnels/analytics, or needing extra tools” Grok 4.1 Fast · Webinars · negative prompt · soft negative
“GoTo Webinar: Reliability issues at scale, dropped users, audio/video lag, and hard-to-reach support” MiniMax M2.5 · Webinars · negative prompt · soft negative

Named alongside

The products named in the same answers as GoTo Webinar, over the 102 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and GoTo Webinar was named but was not.
ShowHide
ProductSame answerTook the first choice insteadHead to head
Demio59 of 10214Compare →
ON2449 of 1026Not among the top eight
Webex Webinars38 of 1021Not among the top eight
RingCentral Events30 of 1021Not among the top eight
BigMarker26 of 1020Not among the top eight
Microsoft Teams23 of 1022Not among the top eight
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named GoTo Webinar. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 96 of the 102 answers that named GoTo Webinar and are not a share of its labels.

Domains cited

easywebinar.com79
livestorm.co64
whova.com44
learn.g2.com42
remo.co35
g2.com34
zoom.com33
webinarninja.com32
airmeet.com31
bizzabo.com28

422 of the 422 domain citations in answers naming GoTo Webinar came from somebody else's page.

Pages cited

Pages are listed as the models cited them.

Search and answers

goto.com ranks 8 on Google for the category's searches. In the answers, GoTo Webinar takes 8% of first choices and Livestorm takes 25%.
ShowHide

In search

Google, US estimates
Position for “webinar and virtual event platform”
8
Position for “best webinar and virtual event platform”
–
not in the top ten
Searches for its name, Google
2,900 a month (“goto webinar”)
AI search demand for its name, est.
199 a month
Organic visits to its site
about 503,681 a month
Searches its site ranks for
41,663 · 3,369 in the top three
Sites linking to it
32,163
Paid Google search
2 searches its ads show for, about 14 clicks and $549 a month (estimate)
Ads on GoogleDetailLess
91 ads · 91 text · 59 shown in the last 30 days

First shown August 2024, as GoTo Technologies USA, LLC, verified. Ads started 2025-10 to 2026-09: 42 in the year, 49 before. 1 more by other advertisers linking to it.

On Google's pages: 1 2 3 4

In answers

This edition
Share of first choices
8%
rank 5 of 67 in webinars
Segment leader
25%
Livestorm
First choices
8 across its categories
Named in
102 answers
Its own site cited
in 96 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

ShowHide
Addresses on goto.com
5,024
subdomains included
Content
1,641
counted in the table below
Documentation
4
Product · Integration
57 · 97
KindPagesLast 90 days2025-10 to 2026-09LatestCategories named
Blog1,03782026-09-28
Glossary or explainer22712026-09-10
Webinar or virtual event15702025-08-21
Case study148undated
Conference or event2502026-03-17
Comparison2202025-06-26
Report or ebook1302020-10-07
Template or tool702020-07-21
Podcast or video402023-08-08
News or press1undated

Events in person

Last twelve months
  • March 9, 2026 to March 12, 2026HIMSS 2026Venetian Convention & Expo Center, Las Vegas, United States · attended

As the event pages on goto.com state them, read September 28, 2026.

How it is countedHide how it is counted

Every page goto.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.

Names read as GoTo Webinar

What the judge wrote, as written, with how often. The vendor table decides that these count as GoTo Webinar; a claim can dispute any of them.
GoToWebinar 15GoTo Webinar / Webex 1GoToWebinar (GoTo) 1GoToWebinar (LogMeIn) 1GoToWebinar (or GoTo Connect Events) 1GoToWebinar Lite 1

Follow GoTo Webinar

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

GoTo is the company behind GoTo Webinar.
ShowHide

On record

Wikidata
Website
goto.com
Headquarters
Boston, United States
Founded
2003
Ownership
Public on Nasdaq
Also from GoTo
GoTo Connect

Fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata · Crunchbase

In its own words

Stated by the vendor, not checked
Positioning
All-in-one webinar software
For
sales and marketing
Free plan or trial
Try Free goto.com
Customers named
KSV1870ACP Holding Austria GmbHLSZGiractDATAflorThe Executive InstituteXING EventsSage
Not stated on the pages read
Price, starting price, integrations, certifications, hosting

What GoTo Webinar's own pages state, read September 28, 2026: goto.com, goto.com/pricing/connect, goto.com/company/trust, goto.com/solutions/retail, goto.com/resources/case-studies. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when GoTo Webinar's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as GoTo Webinar, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for GoTo Webinar by email, built from the raw record of the edition. It shows:

  • where GoTo Webinar is named, by buyer and by framing, and which cells hold its first choices;
  • the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
  • its vocabulary against the segment leader's, and the pages the models cited;
  • who was chosen in the answers that did not name GoTo Webinar, and every reason the record gives;
  • a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
  • one page of published figures cleared to show a buyer.
The subscriber app

A verification link goes to your work email; an address at goto.com is approved on the spot, any other is reviewed by hand. Your email is never published. Claiming gives no say over labels, shares, verdicts or which quotes appear.