AI Indexes
GTM AI Index
October 2026 Edition · The permanent record of this edition. The unqualified address always carries the latest edition.
Index › Marketing › October 2026 Edition

Local listings management

Asked as “local listings management platform”, and as “multi-location local SEO tool”, on behalf of a mid-market B2B company. 51 first choices recorded across the direct, paraphrase, budget and scale prompts, fourteen models each. Added to the October 2026 Edition on October 4, 2026; its answers are read by the distilled judge (ai-indexes-judge-qwen3-14b-run3), not the claude-opus-5 judge of the earlier categories: how the two compare.
Standing · first-choice share
33%
Contested · Moz Local 20%
33BrightLocal20Moz Local10Synup37others

33% of first choices, contested.

ShowinginAll 112 categories in the October 2026 Edition →

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment; they sit side by side and are never added together.

The standing

Share is the count of first choices across the direct, paraphrase, budget and scale prompts, over all fourteen models, for a mid-market B2B company. Ordered by share.
ProductFirst-choice shareNegative rateLabelsQuadrantSince September 2026
01BrightLocal33%10%58endorsed leadernewNew since September 2026: not ranked then, 33% now.
02Moz Local20%17%48accepted challengernewNew since September 2026: not ranked then, 20% now.
03Synup10%5%37accepted challengernewNew since September 2026: not ranked then, 10% now.
04Yext10%39%62criticized challengernewNew since September 2026: not ranked then, 10% now.
05Semrush Local4%13%31accepted challengernewNew since September 2026: not ranked then, 4% now.
06Whitespark4%17%18accepted challengernewNew since September 2026: not ranked then, 4% now.
07Uberall2%11%36accepted challengernewNew since September 2026: not ranked then, 2% now.
08Birdeye2%12%34accepted challengernewNew since September 2026: not ranked then, 2% now.
Show the two products at 0%, ordered by negative rate
10Semrush Listing Management0%20%10accepted challengernewNew since September 2026: not ranked then, 0% now.
09SOCi0%19%16accepted challengernewNew since September 2026: not ranked then, 0% now.

The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured

Bars are the share of first choices, 0 to 100Every product with at least 10 labels here. Every product name links to its product page.
All twenty-eight head-to-head pages: the top eight products, each against each

Recommended versus criticized

Every product with at least 10 labels here, on both axes. The 30% line names a quadrant, not the verdict above: that one needs more than 40%.

Criticized challengerCriticized default
Negative label rate →
01
M02
03
04
05
06
07
08
09
10
Accepted challengerEndorsed leader
0%First-choice share → · lines at 30% share and 25% negative50%
Key
01BrightLocal33%
02Moz Local20%
03Synup10%
04Yext10%
05Semrush Local4%
06Whitespark4%
07Uberall2%
08Birdeye2%
09SOCi0%
10Semrush Listing Management0%

What they warned about

Three of fourteen models held their first choice under the paraphrase. Claude Haiku 4.5, GPT-5.4 mini, Gemini 3.5 Flash, Perplexity Sonar, Mistral Small, DeepSeek V4 Flash, Llama 4 Maverick, Qwen 3.7 Flash, GLM 4.7 FlashX, MiniMax M2.5 and Muse Glimmer 30B changed. A high negative share on a product with few labels is a warning. A low share on a product with many labels is salience, not sentiment.
Yext
39%
24 of 62 labels negative · 12 of 14 models · 11 hard negative
“Why You Should Likely Avoid **Yext** (For Now) ... it is usually **not recommended** for a mid-sized B2B company.” Gemini 3.5 Flash, paraphrase prompt
BrightLocal
10%
6 of 58 labels negative · 6 of 14 models
“Platforms like **BrightLocal** offer free trials and low-cost monitoring tools, though their core automated publishing features usually require a paid plan.” Qwen 3.7 Flash, budget prompt
Moz Local
17%
8 of 48 labels negative · 6 of 14 models
“Moz Local does not cover as many secondary directories as competitors... Acceptable for very simple needs, but insufficient for multi-location” Qwen 3.7 Flash, negative prompt
Birdeye
12%
4 of 34 labels negative · 4 of 14 models
“Birdeye's listing architecture is less granular than specialized tools. Its pricing is also high relative to the listing-specific value provided.” Qwen 3.7 Flash, negative prompt

What they cite

Citations exist only for the models that return a source list: fourteen of the fourteen in this edition, and all six flagship models on the expanded tier.

Sites the answers cite

78 of 84 answers in this category came back with a source list, from 14 of 14 models: citations where the model returns them, or the search results it consulted. 1034 links across 204 sites, every framing counted. Ranked by the number of answers carrying the site or page. None of the 252 answers across every segment cited this index's own page for the category.

vendor site · Birdeye47 answers · 58 citations · 13 models
vendor site · Guideflow46 answers · 78 citations · 12 models
38 answers · 62 citations · 12 models
vendor site · BrightLocal36 answers · 69 citations · 11 models
28 answers · 32 citations · 11 models
vendor site · LinkedIn26 answers · 29 citations · 10 models
19 answers · 28 citations · 11 models
19 answers · 20 citations · 8 models
vendor site · Semrush18 answers · 28 citations · 10 models
16 answers · 24 citations · 9 models
16 answers · 16 citations · 6 models
vendor site · Uberall15 answers · 19 citations · 8 models

Pages the answers cite

The ten pages named in the most answers, by full address. A page here is one the models returned with a recommendation, not one the index endorses.

Search against answers

Each company's standing in the answers beside its site's footprint in Google search, one row a site: the products the models named on it with their shares, and the share they add up to; monthly searches on Google, and DataForSEO's estimate of AI search demand (modeled from search signals, directional, not a count of queries to any assistant), for the most-searched of the company's and its products' names (the name is in each row's hover text); estimated monthly organic visits to the site; and its best position in Google's top ten for “best local listings management platform”, “local listings management platform”. US estimates from DataForSEO and Google's Ads Transparency Center. A small company's site, or a mid-sized company's site for its flagship, is marked company; a product on a large parent's site (Google, Microsoft) has no site figures. A column with no figures for this category is left out, and an empty cell means none were seen, not none exist. Two measurements side by side: neither is read as the cause of the other.
Company and productsShareOwn site citedName searches, GoogleAI search demand, est.Organic visitsPaid search a month, est.Google ads, last 30 daysBest Google position
BrightLocal brightlocal.com33%2059,90010336,255551
Moz Local20%1,30076
Synup synup.com10%72590153,4801
Yext yext.com10%25114,80046034,23120
Semrush parent site
Semrush Local 4%, Semrush Listing Management 0%
4%7190,5002,055
Whitespark whitespark.ca4%392,400165,495
Google parent site
Google Business Profile 4%
4%63550,0001,719
Uberall uberall.com2%1272,4002910,677$971184
Birdeye birdeye.com2%30222,2003806,787,611$1,7351105
Chatmeter chatmeter.com2%261,900206,3940

Google's top ten for the two searches hold 16 sites; 6 of them are among the sites the models cited here (birdeye.com, brightlocal.com, g2.com, linkedin.com, semrush.com, uberall.com). The first result for “best local listings management platform” is getspike.ai.

How they answered

Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.
ShowHide
ModelDirect“What is the best local listings management platform for a mid-market B2B company?”Paraphrase“Which multi-location local SEO tool would you recommend to a mid-sized B2B company?”Comparative“What are the top local listings management platforms and how do they differ?”Budget-constrained“What is the best local listings management platform for a company with a limited budget?”Scale-constrained“We are a 500 person company evaluating a local listings management platform. What should we look at?”Negative“Which local listings management platforms should I avoid or be cautious about?”
Claude Haiku 4.5Yext
Four alternativesBirdeye, BrightLocal, SOCi, Synup
no first choiceChangedYext
Four alternativesBrightLocal, Moz Local, Semrush Local, Synup
Moz Local
Two alternativesBrightLocal, Synup
no first choiceagainst: Birdeye, Elocal Listing, SOCi, Yext
GPT-5.4 miniYext
One alternativeUberall
Semrush LocalChanged
One alternativeBrightLocal
against: Moz Local, Yext
no first choice
Four alternativesBirdeye, Semrush Local, Uberall, Yext
BrightLocal
Two alternativesLocalClarity, Moz Local
against: Semrush Local, Uberall
no first choicenothing named
Gemini 3.5 FlashSemrush Local
Three alternativesBrightLocal, Synup, Whitespark
against: Yext
BrightLocalChanged
Three alternativesGloo Local, Semrush Local, Synup
against: Yext
BrightLocal, Yext
Four alternativesMoz Local, Semrush Local, Synup, Whitespark
Whitespark
Three alternativesBrightLocal, Flento, Moz Local
against: Uberall, Yext
Yext
Three alternativesBirdeye, Reputation, Uberall
against: Semrush Local
against: Birdeye, Data Axle, Fiverr, Foursquare, Podium, Semrush Listing Management, Upwork, Yext
Perplexity SonarSynup
Four alternativesBrightLocal, Semrush Listing Management, Uberall, Yext
against: Moz Local
BrightLocalChanged
Two alternativesSOCi, Yext
no first choiceMoz Local
One alternativeSynup
against: BrightLocal, SOCi, Uberall, Yext
no first choiceagainst: Birdeye, Momos, SOCi, Semrush Local, Synup, Uberall, Whitespark
Grok 4.1 FastBrightLocal
Three alternativesMoz Local, Synup, Yext
BrightLocalHeld
Two alternativesMoz Local, Semrush Local
against: Yext
BrightLocal
Four alternativesBirdeye, Moz Local, Semrush Local, Uberall
against: Yext
Whitespark
Two alternativesFlento, Moz Local
against: BrightLocal, Yext
Yext
Five alternativesBirdeye, BrightLocal, Chatmeter, Semrush Local, Thryv
against: Moz Local, Yext
Mistral SmallBirdeye, Yext
Two alternativesMoz Local, Synup
Mosaic, Moz LocalChanged
One alternativeBirdeye
Yext
Four alternativesBrightLocal, Moz Local, Semrush Listings Management, Uberall
Moz Local, Synupno first choiceagainst: Listings Co
DeepSeek V4 FlashBrightLocal
Three alternativesSemrush Local, Synup, Uberall
against: Moz Local, Yext
SEMrush Local ToolkitChanged
Three alternativesBirdeye, SOCi, Yext
against: BrightLocal, Local Falcon, Localo, Moz Local
BrightLocal, Moz Local
Five alternativesBirdeye, Semrush Listing Management, Uberall, Widewail, Yext
against: Whitespark
Moz Local
Three alternativesBrightLocal, Google Business Profile, Whitespark
no first choiceagainst: Yext
Llama 4 MaverickBrightLocal Track, Synup
Three alternativesBirdeye, Moz Local, Yext
no first choiceChangedno first choiceMoz Local
One alternativeSynup
no first choicenothing named
Qwen 3.7 FlashSynup
Two alternativesBrightLocal, Uberall
against: Yext
BrightLocalChanged
Five alternativesBirdeye, Moz Local, Semrush Local, Uberall, Yext
Yext
Four alternativesBirdeye, BrightLocal, Semrush Local, Uberall
against: Moz Local
Moz Local
One alternativeSynup
against: BrightLocal
no first choiceagainst: Data Axle, Listwiseagainst: Birdeye, Moz Local, Thryv, Yext
Kimi K2BrightLocal
Three alternativesSOCi, Semrush Listing Management, Synup
BrightLocalHeld
Three alternativesMoz Local, Semrush Local, Synup
against: Yext
BrightLocal
Five alternativesBirdeye, Moz Local, Semrush Listing Management, Uberall, Yext
Google Business Profile, Moz Local
One alternativeBrightLocal
against: Yext
no first choiceagainst: Semrush Listing Management, Yext
GLM 4.7 FlashXBrightLocal
Three alternativesLocaliQ, Semrush Local, Yext
SE RankingChanged
Three alternativesBrightLocal, Localith, Uberall
Uberall, Yext
Five alternativesBirdeye, BrightLocal, Localo, Moz Local, Semrush Local
BrightLocal, Localo
Three alternativesGoogle Business Profile, Moz Local, Semrush Local
against: Synup
no first choiceagainst: BrightLocal, Yext
MiniMax M2.5BrightLocal
Two alternativesSynup, Yext
Moz LocalChanged
One alternativeSemrush Local
BrightLocal
Three alternativesMoz Local, Semrush Local, Yext
BrightLocal
Five alternativesGoogle Business Profile, LocaliQ Listings, Moz Local, Semrush Local, Synup
against: Yext
no first choiceagainst: 411 Locals, EZLOCAL, OnlineListingSolutions, Yext
GPT-6 LunaBrightLocal
One alternativeYext
BrightLocalHeld
Three alternativesSemrush Local, Uberall, Yext
no first choiceBrightLocalagainst: Semrush Localno first choiceagainst: Thryv, Yext
Muse Glimmer 30BBrightLocal, Synup
One alternativeSemrush Listing Management
against: Yext
ChatmeterChanged
Two alternativesBrightLocal, Semrush Local
BrightLocal, Yext
Seven alternativesActive Sync, Birdeye, Moz Local, Semrush Local Listing Management, Synup, Uberall, Whitespark
Google Business Profile, Moz Local
One alternativeBrightLocal
Uberall
Five alternativesAlchemer Listings Management, Birdeye, LocalClarity, SOCi, Yext
against: 411Locals, BrightLocal, Moz Local, Surefire Local, Whitespark, Yext
Bold is the first choiceAlternatives are counted; the count opens them.What the answer argued against

The record

One row per call: the version string exactly as returned, whether the model searched, sources cited, and latency. Full answer text is in the free responses file. Download the record
Eighty-four rows: every prompt, every model, every answer.
PromptModelVersion stringTime (UTC)SearchedSourcesLatency
Direct recommendationClaude Haiku 4.5claude-haiku-4-5-202510012026-10-05 00:01yes109 s
Direct recommendationGPT-5.4 minigpt-5.4-mini-2026-03-172026-10-05 00:20yes25 s
Direct recommendationGemini 3.5 Flashgemini-3.5-flash2026-10-04 23:26yes1730 s
Direct recommendationPerplexity Sonarsonar2026-10-05 00:41yes173 s
Direct recommendationGrok 4.1 Fastspacexai/grok-4.1-fast-non-reasoning via vertex2026-10-05 00:48yes2212 s
Direct recommendationMistral Smallmistral/mistral-small via mistral2026-10-05 00:10yes95 s
Direct recommendationDeepSeek V4 Flashdeepseek/deepseek-v4-flash via deepinfra2026-10-04 23:50yes2231 s
Direct recommendationLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-10-05 01:03yes52 s
Direct recommendationQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-10-05 00:33yes1030 s
Direct recommendationKimi K2moonshotai/kimi-k2 via novita2026-10-04 23:00yes1919 s
Direct recommendationGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-10-05 00:19yes1420 s
Direct recommendationMiniMax M2.5minimax/minimax-m2.5 via minimax2026-10-04 22:20yes918 s
Direct recommendationGPT-6 Lunagpt-6-luna2026-10-04 23:00yes315 s
Direct recommendationMuse Glimmer 30Bmeta/muse-glimmer-30b via togetherai2026-10-04 23:26yes1515 s
ParaphraseClaude Haiku 4.5claude-haiku-4-5-202510012026-10-05 00:14no04 s
ParaphraseGPT-5.4 minigpt-5.4-mini-2026-03-172026-10-04 23:06yes34 s
ParaphraseGemini 3.5 Flashgemini-3.5-flash2026-10-05 00:37yes1627 s
ParaphrasePerplexity Sonarsonar2026-10-04 22:31yes183 s
ParaphraseGrok 4.1 Fastspacexai/grok-4.1-fast-non-reasoning via vertex2026-10-04 23:29yes238 s
ParaphraseMistral Smallmistral/mistral-small via mistral2026-10-04 22:58yes54 s
ParaphraseDeepSeek V4 Flashdeepseek/deepseek-v4-flash via deepinfra2026-10-04 22:24yes2336 s
ParaphraseLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-10-05 00:47yes52 s
ParaphraseQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-10-04 23:09yes1561 s
ParaphraseKimi K2moonshotai/kimi-k2 via novita2026-10-04 23:17yes1040 s
ParaphraseGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-10-04 23:50yes2138 s
ParaphraseMiniMax M2.5minimax/minimax-m2.5 via minimax2026-10-05 00:34yes1017 s
ParaphraseGPT-6 Lunagpt-6-luna2026-10-04 23:22yes416 s
ParaphraseMuse Glimmer 30Bmeta/muse-glimmer-30b via togetherai2026-10-05 00:48yes1623 s
ComparativeClaude Haiku 4.5claude-haiku-4-5-202510012026-10-04 23:43yes109 s
ComparativeGPT-5.4 minigpt-5.4-mini-2026-03-172026-10-04 22:59yes66 s
ComparativeGemini 3.5 Flashgemini-3.5-flash2026-10-05 00:41yes1526 s
ComparativePerplexity Sonarsonar2026-10-05 00:24yes154 s
ComparativeGrok 4.1 Fastspacexai/grok-4.1-fast-non-reasoning via vertex2026-10-05 01:00yes2110 s
ComparativeMistral Smallmistral/mistral-small via mistral2026-10-04 23:32yes817 s
ComparativeDeepSeek V4 Flashdeepseek/deepseek-v4-flash via deepinfra2026-10-04 22:59yes2236 s
ComparativeLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-10-04 23:01yes52 s
ComparativeQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-10-05 01:01yes834 s
ComparativeKimi K2moonshotai/kimi-k2 via novita2026-10-05 01:01yes2338 s
ComparativeGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-10-04 23:12yes2447 s
ComparativeMiniMax M2.5minimax/minimax-m2.5 via minimax2026-10-04 23:14yes819 s
ComparativeGPT-6 Lunagpt-6-luna2026-10-05 00:39yes627 s
ComparativeMuse Glimmer 30Bmeta/muse-glimmer-30b via togetherai2026-10-05 00:36yes2147 s
Budget constrainedClaude Haiku 4.5claude-haiku-4-5-202510012026-10-04 23:47yes97 s
Budget constrainedGPT-5.4 minigpt-5.4-mini-2026-03-172026-10-05 00:20yes56 s
Budget constrainedGemini 3.5 Flashgemini-3.5-flash2026-10-04 22:18yes1624 s
Budget constrainedPerplexity Sonarsonar2026-10-04 23:38yes173 s
Budget constrainedGrok 4.1 Fastspacexai/grok-4.1-fast-non-reasoning via vertex2026-10-05 00:45yes2410 s
Budget constrainedMistral Smallmistral/mistral-small via mistral2026-10-04 22:49yes53 s
Budget constrainedDeepSeek V4 Flashdeepseek/deepseek-v4-flash via deepinfra2026-10-04 22:35yes2422 s
Budget constrainedLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-10-05 00:15yes52 s
Budget constrainedQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-10-04 22:21yes512 s
Budget constrainedKimi K2moonshotai/kimi-k2 via novita2026-10-05 00:03yes1418 s
Budget constrainedGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-10-05 00:47yes1024 s
Budget constrainedMiniMax M2.5minimax/minimax-m2.5 via minimax2026-10-05 00:27yes923 s
Budget constrainedGPT-6 Lunagpt-6-luna2026-10-05 00:41yes212 s
Budget constrainedMuse Glimmer 30Bmeta/muse-glimmer-30b via togetherai2026-10-05 00:18yes1212 s
Scale constrainedClaude Haiku 4.5claude-haiku-4-5-202510012026-10-04 23:21no06 s
Scale constrainedGPT-5.4 minigpt-5.4-mini-2026-03-172026-10-05 00:35no06 s
Scale constrainedGemini 3.5 Flashgemini-3.5-flash2026-10-05 00:24no017 s
Scale constrainedPerplexity Sonarsonar2026-10-05 01:02yes183 s
Scale constrainedGrok 4.1 Fastspacexai/grok-4.1-fast-non-reasoning via vertex2026-10-05 00:45yes1510 s
Scale constrainedMistral Smallmistral/mistral-small via mistral2026-10-05 00:48no08 s
Scale constrainedDeepSeek V4 Flashdeepseek/deepseek-v4-flash via deepinfra2026-10-05 00:28yes2342 s
Scale constrainedLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-10-04 23:46yes53 s
Scale constrainedQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-10-04 23:35no026 s
Scale constrainedKimi K2moonshotai/kimi-k2 via novita2026-10-05 00:35yes1317 s
Scale constrainedGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-10-05 00:38yes18428 s
Scale constrainedMiniMax M2.5minimax/minimax-m2.5 via minimax2026-10-04 22:42yes512 s
Scale constrainedGPT-6 Lunagpt-6-luna2026-10-04 23:43yes216 s
Scale constrainedMuse Glimmer 30Bmeta/muse-glimmer-30b via togetherai2026-10-05 00:43yes1118 s
Negative framingClaude Haiku 4.5claude-haiku-4-5-202510012026-10-05 00:48yes1811 s
Negative framingGPT-5.4 minigpt-5.4-mini-2026-03-172026-10-05 00:20yes47 s
Negative framingGemini 3.5 Flashgemini-3.5-flash2026-10-04 23:16yes1922 s
Negative framingPerplexity Sonarsonar2026-10-04 22:47yes194 s
Negative framingGrok 4.1 Fastspacexai/grok-4.1-fast-non-reasoning via vertex2026-10-04 23:50yes238 s
Negative framingMistral Smallmistral/mistral-small via mistral2026-10-05 00:23yes54 s
Negative framingDeepSeek V4 Flashdeepseek/deepseek-v4-flash via deepinfra2026-10-05 00:29yes2475 s
Negative framingLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-10-05 00:41yes52 s
Negative framingQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-10-05 00:27yes2376 s
Negative framingKimi K2moonshotai/kimi-k2 via novita2026-10-04 23:36yes2519 s
Negative framingGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-10-05 00:24yes25114 s
Negative framingMiniMax M2.5minimax/minimax-m2.5 via minimax2026-10-04 23:27yes1626 s
Negative framingGPT-6 Lunagpt-6-luna2026-10-04 22:50yes317 s
Negative framingMuse Glimmer 30Bmeta/muse-glimmer-30b via togetherai2026-10-05 00:28yes2329 s

Normalization in this category

Every judgment call made between the raw labels and the numbers above, listed so it is visible and reversible.

ShowHide
Category-scoped readings
Semrush read as Semrush Local
Unresolved, counted raw
411Locals
Active Sync
AdviceLocal
Avvo
Bing
BrightLocal Track
EZLOCAL
Elocal Listing
Gloo Local
Houzz
Listings Co
Listwise
LocalViking
Loganix
OnlineListingSolutions
Placeable
SEMrush Local Toolkit
Semrush Local Listing Management
SynapCity
Whitespace
Widewail
Discontinued, still offered
No shut-down product was recommended here.
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