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Index › Marketing › Local listings › Moz Local vs Yext
Local listings management · October 2026 Edition

Moz Local vs Yext

Zero of fourteen models named Moz Local first on the direct prompt; three named Yext. Moz Local was named by thirteen of the fourteen models and Yext by fourteen and Moz Local carries 48 labels and Yext 62, so the shares are not directly comparable.

Moz Local

accepted challenger

Named in two categories this edition.

Yext

criticized challenger

New York City, United States, founded 2006. Named in five categories this edition.

First-choice share20%10%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate17%39%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#2#4A position in a field of 10; printed, not drawn.
Labels4862A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, Moz Local reading right to left. Rank and label count are printed, not drawn.Synup was named alongside these two in eleven of the fourteen direct answers. BrightLocal vs Moz Local · BrightLocal vs Yext · Moz Local vs Synup

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the local listings management page.

By framing

How many of the fourteen models made each the first choice, per way of asking, and how many argued against it.
Moz LocalFirst choices, of fourteen modelsYext
Direct032 against Moz Local · 4 against Yext
Paraphrase202 against Moz Local · 4 against Yext
Comparative161 against Moz Local · 1 against Yext
Budget-constrained805 against Yext
Scale-constrained02
Negative103 against Moz Local · 10 against Yext
Bars are first choices, 0 to 14 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to fourteen.

Across every category in the October 2026 Edition, Moz Local and Yext were named in the same answer 105 times, of the 133 answers naming Moz Local and the 270 naming Yext. In those answers Yext took the first choice twenty-three times and Moz Local sixteen.

Every model, every framing

The eighty-four answers behind the chart above, one cell each: where Moz Local and Yext stood in it.
ModelDirectMLParaphraseMLComparativeMLBudget-constrainedMLScale-constrainedMLNegativeML
Claude Haiku 4.5MLML
GPT-5.4 miniMLML
Gemini 3.5 FlashMLMLML
Perplexity SonarMLML
Grok 4.1 FastMLMLMLMLML
Mistral SmallMLMLMLML
DeepSeek V4 FlashMLMLMLML
Llama 4 MaverickMLML
Qwen 3.7 FlashMLMLMLML
Kimi K2MLMLMLML
GLM 4.7 FlashXMLMLML
MiniMax M2.5MLMLMLML
GPT-6 Luna
Muse Glimmer 30BMLMLML
ML Moz Local YextML first choiceML named as an alternativeML argued againstblank: not namedEach cell is one answer, Moz Local on the left and Yext on the right.

The direct prompt

The plain question, one answer per model, grouped by where Moz Local and Yext stood in it.

Yext first, Moz Local an alternative

3 of 14 modelsMoz Local was named in the answer but not as the choice, or not at all.
Claude Haiku 4.5Yext alternatives: Birdeye, BrightLocal, SOCi, Synup
GPT-5.4 miniYext alternatives: Uberall
Mistral SmallBirdeye, Yext alternatives: Moz Local, Synup

Neither was the first choice, one was named

6 of 14 modelsThe answer put something else first and named one of the two as an alternative.
Perplexity SonarSynup alternatives: BrightLocal, Semrush Listing Management, Uberall, Yext
Grok 4.1 FastBrightLocal alternatives: Moz Local, Synup, Yext
Llama 4 MaverickBrightLocal Track, Synup alternatives: Birdeye, Moz Local, Yext
GLM 4.7 FlashXBrightLocal alternatives: LocaliQ, Semrush Local, Yext
MiniMax M2.5BrightLocal alternatives: Synup, Yext
GPT-6 LunaBrightLocal alternatives: Yext

Neither was named

5 of 14 modelsThe answer made no first choice from these two in this category.
Gemini 3.5 FlashSemrush Local alternatives: BrightLocal, Synup, Whitespark
DeepSeek V4 FlashBrightLocal alternatives: Semrush Local, Synup, Uberall
Qwen 3.7 FlashSynup alternatives: BrightLocal, Uberall
Kimi K2BrightLocal alternatives: SOCi, Semrush Listing Management, Synup
Muse Glimmer 30BBrightLocal, Synup alternatives: Semrush Listing Management

Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
Moz Local leads by thirty-seven points.
Moz Local37%#2 of 9
Yext0%#9 of 9
The full small business standing →
Mid-marketThe figures above
Moz Local leads by ten points.
Moz Local20%#2 of 10
Yext10%#4 of 10
The full mid-market standing →
Enterprise
The order flips: Yext leads at enterprise.
Yext69%#1 of 9
Moz Local0%#9 of 9
The full enterprise standing →

What the models said about Moz Local

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of eight in this category shown.

“Moz Local does not cover as many secondary directories as competitors... Acceptable for very simple needs, but insufficient for multi-location” Qwen 3.7 Flash · negative prompt · soft negative
“Outdated technology compared to direct-API solutions like Yext; lacks modern engagement features” Qwen 3.7 Flash · comparative prompt · soft negative
“too simplistic for multi-location B2B needs (no deep rank tracking or competitor analysis)” DeepSeek V4 Flash · paraphrase prompt · soft negative
“Moz Local is the strongest default choice because it is consistently described as one of the cheapest credible paid options” Perplexity Sonar · budget prompt · first choice
“The best local listings management platform for a company with a limited budget is Moz Local, which starts at $14/month” Llama 4 Maverick · budget prompt · first choice
“look for monthly, non-contract tools like BrightLocal or Moz Local, which are a fraction of the cost” Gemini 3.5 Flash · negative prompt · first choice

What the models said about Yext

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Five of six in this category shown.

“Why You Should Likely Avoid Yext (For Now) ... it is usually not recommended for a mid-sized B2B company.” Gemini 3.5 Flash · paraphrase prompt · hard negative
“High Caution: Yext ... Expensive pricing ... "Rented" listing model ... Trustpilot rating: Only 1.6/5 ("Bad")” Kimi K2 · negative prompt · hard negative
“One of the most established platforms, offering extensive directory coverage and real-time updates... Yext and Uberall are preferred for multi-location or enterprise businesses” Mistral Small · comparative prompt · first choice
“If you have hundreds of locations and need real-time data control: Choose Yext (or Uberall, its primary enterprise competitor).” Gemini 3.5 Flash · comparative prompt · first choice
“Yext: The enterprise gold standard. Highly powerful, robust API, excellent local pages product, but usually the most expensive.” Gemini 3.5 Flash · scale prompt · first choice
Also compared

Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.