BrightLocal vs Yext
Seven of fourteen models named BrightLocal first on the direct prompt; three named Yext. BrightLocal was named by thirteen of the fourteen models and Yext by fourteen and BrightLocal carries 58 labels and Yext 62, so the shares are not directly comparable.
Named in three categories this edition.
New York City, United States, founded 2006. Named in five categories this edition.
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the local listings management page.
By framing
BrightLocalFirst choices, of fourteen modelsYext
Across every category in the October 2026 Edition, BrightLocal and Yext were named in the same answer 151 times, of the 217 answers naming BrightLocal and the 270 naming Yext. In those answers Yext took the first choice twenty-eight times and BrightLocal sixty.
Every model, every framing
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | | | | | ||
| GPT-5.4 mini | | | | | ||
| Gemini 3.5 Flash | | | | | | |
| Perplexity Sonar | | | | |||
| Grok 4.1 Fast | | | | | | |
| Mistral Small | | | ||||
| DeepSeek V4 Flash | | | | | | |
| Llama 4 Maverick | | |||||
| Qwen 3.7 Flash | | | | | | |
| Kimi K2 | | | | | | |
| GLM 4.7 FlashX | | | | | | |
| MiniMax M2.5 | | | | | ||
| GPT-6 Luna | | | | | ||
| Muse Glimmer 30B | | | | | | |
BrightLocal Yext first choice named as an alternative argued againstblank: not namedEach cell is one answer, BrightLocal on the left and Yext on the right.The direct prompt
BrightLocal first, Yext an alternative
7 of 14 modelsYext was named in the answer but not as the choice, or not at all.Yext first, BrightLocal an alternative
3 of 14 modelsBrightLocal was named in the answer but not as the choice, or not at all.Neither was the first choice, one was named
4 of 14 modelsThe answer put something else first and named one of the two as an alternative.Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
By buyer segment
BrightLocal46%#1 of 9Yext0%#9 of 9BrightLocal33%#1 of 10Yext10%#4 of 10Yext69%#1 of 9BrightLocal0%#8 of 9What the models said about BrightLocal
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of eight in this category shown.
“Platforms like BrightLocal offer free trials and low-cost monitoring tools, though their core automated publishing features usually require a paid plan.” Qwen 3.7 Flash · budget prompt · soft negative
“BrightLocal's citation services can be inexpensive on a per-listing basis, but it is not the cheapest all-in-one software option” Perplexity Sonar · budget prompt · soft negative
“"BrightLocal and Whitespark are okay, but they toss you into a lot of really low quality, trashy directories."” Muse Glimmer 30B · negative prompt · soft negative
“BrightLocal is the most well-rounded option, combining listings management with rank tracking, review monitoring, and audit tools.” Kimi K2 · comparative prompt · first choice
“For a U.S. small business, I'd pick BrightLocal if you want an ongoing listings-management platform without paying enterprise prices.” GPT-6 Luna · budget prompt · first choice
“The Best Overall: BrightLocal ... the gold standard for mid-sized companies managing 5 to 50+ locations.” Gemini 3.5 Flash · paraphrase prompt · first choice
What the models said about Yext
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Five of six in this category shown.
“Why You Should Likely Avoid Yext (For Now) ... it is usually not recommended for a mid-sized B2B company.” Gemini 3.5 Flash · paraphrase prompt · hard negative
“High Caution: Yext ... Expensive pricing ... "Rented" listing model ... Trustpilot rating: Only 1.6/5 ("Bad")” Kimi K2 · negative prompt · hard negative
“One of the most established platforms, offering extensive directory coverage and real-time updates... Yext and Uberall are preferred for multi-location or enterprise businesses” Mistral Small · comparative prompt · first choice
“If you have hundreds of locations and need real-time data control: Choose Yext (or Uberall, its primary enterprise competitor).” Gemini 3.5 Flash · comparative prompt · first choice
“Yext: The enterprise gold standard. Highly powerful, robust API, excellent local pages product, but usually the most expensive.” Gemini 3.5 Flash · scale prompt · first choice
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.