Content marketing platforms
Asked as “content marketing platform”, and as “content planning and production tool for marketing teams”, on behalf of a mid-market B2B company. 54 first choices recorded across the direct, paraphrase, budget and scale prompts, fourteen models each.
Standing · first-choice share
33%
Contested · CoSchedule Marketing Suite 9%
33HubSpot Content Hub09CoSchedule Marketing Suite09HubSpot Marketing Hub48others
33% of first choices, contested.
Since September 2026▲+4Since September 2026: 30% → 34%, +4 points. Inside the 11-point floor: within noise. Read over the models both editions asked.HubSpot Content Hub held the lead, +4 points on 30%, inside the 11-point floor.
By buyer segment
The same question asked on behalf of a different buyer. Each standing is computed within its segment; they sit side by side and are never added together.
Small business
HubSpot Content Hub31%Contested▼−3Since September 2026: 31% → 28%, −3 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Standing →Mid-marketHubSpot Content Hub33%Contested▲+4Since September 2026: 30% → 34%, +4 points. Inside the 11-point floor: within noise. Read over the models both editions asked.This pageEnterprise
Contently15%Contested↗new leaderNew leader since September 2026: Contently (18%) replaces HubSpot Content Hub (19% then, 15% now), 2 points clear, inside the 11-point floor.Standing →
HubSpot Content Hub31%Contested▼−3Since September 2026: 31% → 28%, −3 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Standing →Mid-marketHubSpot Content Hub33%Contested▲+4Since September 2026: 30% → 34%, +4 points. Inside the 11-point floor: within noise. Read over the models both editions asked.This pageEnterpriseContently15%Contested↗new leaderNew leader since September 2026: Contently (18%) replaces HubSpot Content Hub (19% then, 15% now), 2 points clear, inside the 11-point floor.Standing →The standing
Share is the count of first choices across the direct, paraphrase, budget and scale prompts, over all fourteen models, for a mid-market B2B company. Ordered by share.
ProductFirst-choice shareNegative rateLabelsQuadrantSince September 2026
01HubSpot Content Hub33%7%45endorsed leader▲+4Since September 2026: 30% → 34%, +4 points. Inside the 11-point floor: within noise. Read over the models both editions asked.30% → 34%
HubSpot Content Hub33%7%45endorsed leader▲+4Since September 2026: 30% → 34%, +4 points. Inside the 11-point floor: within noise. Read over the models both editions asked.30% → 34%02
CoSchedule Marketing Suite9%0%29accepted challenger▼−3Since September 2026: 12% → 9%, −3 points. Inside the 11-point floor: within noise. Read over the models both editions asked.12% → 9%
CoSchedule Marketing Suite9%0%29accepted challenger▼−3Since September 2026: 12% → 9%, −3 points. Inside the 11-point floor: within noise. Read over the models both editions asked.12% → 9%03
StoryChief7%0%16accepted challenger▼−1Since September 2026: 7% → 6%, −1 point. Inside the 11-point floor: within noise. Read over the models both editions asked.7% → 6%
StoryChief7%0%16accepted challenger▼−1Since September 2026: 7% → 6%, −1 point. Inside the 11-point floor: within noise. Read over the models both editions asked.7% → 6%04
Semrush Content Marketing Platform4%7%30accepted challenger▲+4Since September 2026: 0% → 4%, +4 points. Inside the 11-point floor: within noise. Read over the models both editions asked.0% → 4%
Semrush Content Marketing Platform4%7%30accepted challenger▲+4Since September 2026: 0% → 4%, +4 points. Inside the 11-point floor: within noise. Read over the models both editions asked.0% → 4%05
Canva4%0%12accepted challenger▲+2Since September 2026: 2% → 4%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.2% → 4%
Canva4%0%12accepted challenger▲+2Since September 2026: 2% → 4%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.2% → 4%06Contently2%18%33accepted challenger▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.0% → 2%
Contently2%18%33accepted challenger▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.0% → 2%07
Buffer2%0%13accepted challenger▼−5Since September 2026: 5% → 0%, −5 points. Inside the 11-point floor: within noise. Read over the models both editions asked.5% → 0%
Buffer2%0%13accepted challenger▼−5Since September 2026: 5% → 0%, −5 points. Inside the 11-point floor: within noise. Read over the models both editions asked.5% → 0%Show the three products at 0%, ordered by negative rate
10
Optimizely CMP0%18%11accepted challenger=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.0% → 0%
Optimizely CMP0%18%11accepted challenger=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.0% → 0%08
Ahrefs0%0%10accepted challenger=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.0% → 0%
Ahrefs0%0%10accepted challenger=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.0% → 0%09
Sprinklr Marketing0%0%10accepted challenger=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.0% → 0%
Sprinklr Marketing0%0%10accepted challenger=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.0% → 0%The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured
Bars are the share of first choices, 0 to 100Every product with at least 10 labels here. Every product name links to its product page.
Head to head
All twenty-one head-to-head pages: the top seven products, each against each
HubSpot Content Hub vs CanvaHubSpot Content Hub vs ContentlyHubSpot Content Hub vs BufferCoSchedule Marketing Suite vs StoryChiefCoSchedule Marketing Suite vs Semrush Content Marketing PlatformCoSchedule Marketing Suite vs CanvaCoSchedule Marketing Suite vs ContentlyCoSchedule Marketing Suite vs BufferStoryChief vs Semrush Content Marketing PlatformStoryChief vs CanvaStoryChief vs ContentlyStoryChief vs BufferSemrush Content Marketing Platform vs CanvaSemrush Content Marketing Platform vs ContentlySemrush Content Marketing Platform vs BufferCanva vs ContentlyCanva vs BufferContently vs Buffer
Recommended versus criticized
Every product with at least 10 labels here, on both axes. The 30% line names a quadrant, not the verdict above: that one needs more than 40%.
Criticized challengerCriticized default
Negative label rate →
01020304050607080910Accepted challengerEndorsed leader
0%First-choice share → · lines at 30% share and 25% negative50%
Key
01HubSpot Content Hub33%
HubSpot Content Hub33%02CoSchedule Marketing Suite9%
CoSchedule Marketing Suite9%03StoryChief7%
StoryChief7%04Semrush Content Marketing Platform4%
Semrush Content Marketing Platform4%05Canva4%
Canva4%06Contently2%
Contently2%07Buffer2%
Buffer2%08Ahrefs0%
Ahrefs0%09Sprinklr Marketing0%
Sprinklr Marketing0%10Optimizely CMP0%
Optimizely CMP0%What they warned about
One of fourteen models held their first choice under the paraphrase. Claude Haiku 4.5, GPT-5.4 mini, Gemini 3.5 Flash, Grok 4.1 Fast, Mistral Small, DeepSeek V4 Flash, Llama 4 Maverick, Qwen 3.7 Flash, Kimi K2, GLM 4.7 FlashX, MiniMax M2.5, GPT-6 Luna and Muse Glimmer 30B changed. A high negative share on a product with few labels is a warning. A low share on a product with many labels is salience, not sentiment.
Contently18%
6 of 33 labels negative · 4 of 14 models
“Pricing is custom-quoted and often starts at £20K–£100K+/year — likely overkill unless you have enterprise-level budget.” DeepSeek V4 Flash, paraphrase prompt
HubSpot Content Hub7%
3 of 45 labels negative · 3 of 14 models
“Certain all-in-one platforms like HubSpot or Semrush are powerful but come with steep learning curves and premium pricing, making them less suitable for small teams or solo marketers.” Mistral Small, negative prompt
Acquia60%
3 of 5 labels negative · 2 of 14 models · 1 hard negative
“Dropped out of Gartner's Magic Quadrant entirely in 2025 ... their absence is a significant red flag” DeepSeek V4 Flash, negative prompt
Skyword75%
3 of 4 labels negative · 2 of 14 models · 1 hard negative
“Caution level: High ... Lost its Leader status ... Expensive — starting around $5,000/month” DeepSeek V4 Flash, negative prompt
What they cite
Citations exist only for the models that return a source list: fourteen of the fourteen in this edition, and all six flagship models on the expanded tier.
Sites the answers cite
78 of 84 answers in this category came back with a source list, from 14 of 14 models: citations where the model returns them, or the search results it consulted. 1048 links across 320 sites, every framing counted. Ranked by the number of answers carrying the site or page. 13 of the 252 answers across every segment cited this index's own page for the category; the method page measures whether that reading tilts an answer.
vendor site · HubSpot51 answers · 84 citations · 13 models
41 answers · 52 citations · 12 models
29 answers · 39 citations · 11 models
20 answers · 20 citations · 10 models
18 answers · 18 citations · 8 models
vendor site · ClickUp15 answers · 17 citations · 8 models
14 answers · 26 citations · 9 models
vendor site · Gartner13 answers · 17 citations · 8 models
vendor site · ZoomInfo13 answers · 14 citations · 9 models
vendor site · StoryChief12 answers · 20 citations · 8 models
12 answers · 12 citations · 8 models
vendor site · HubSpot11 answers · 19 citations · 8 models
Pages the answers cite
The ten pages named in the most answers, by full address. A page here is one the models returned with a recommendation, not one the index endorses.
29 answers · 12 models
28 answers · 11 models
26 answers · 11 models
20 answers · 10 models
18 answers · 8 models
15 answers · 8 models
14 answers · 8 models
13 answers · 8 models
13 answers · 9 models
11 answers · 6 models
Search against answers
Each company's standing in the answers beside its site's footprint in Google search, one row a site: the products the models named on it with their shares, and the share they add up to; monthly searches on Google, and DataForSEO's estimate of AI search demand (modeled from search signals, directional, not a count of queries to any assistant), for the most-searched of the company's and its products' names (the name is in each row's hover text); estimated monthly organic visits to the site; and its best position in Google's top ten for “best content marketing platform”, “content marketing platform”. US estimates from DataForSEO and Google's Ads Transparency Center. A small company's site, or a mid-sized company's site for its flagship, is marked company; a product on a large parent's site (Google, Microsoft) has no site figures. A column with no figures for this category is left out, and an empty cell means none were seen, not none exist. Two measurements side by side: neither is read as the cause of the other.
| Company and products | Share | Own site cited | Name searches, Google | AI search demand, est. | Organic visits | Paid search a month, est. | Google ads, last 30 days |
|---|---|---|---|---|---|---|---|
| HubSpot parent site HubSpot Content Hub 33%, HubSpot Marketing Hub 9%, HubSpot for Marketers 2% | 44% | 934 | 368,000 | 9,776 | |||
| CoSchedule Marketing Suite coschedule.com | 9% | 77 | 20 | 0 | 38,502 | 1 | |
| StoryChief storychief.io | 7% | 61 | 320 | 5 | 29,114 | ||
| Semrush parent site Semrush Content Marketing Platform 4% | 4% | 69 | 90,500 | 2,055 | |||
| Canva canva.com | 4% | 137 | 24,900,000 | 183,421 | 81,177,765 | 101 | |
| ClickUp clickup.com | 4% | 202 | 201,000 | 1,733 | 322,021 | $1,470 | 120 |
| Contentoo contentoo.com | 4% | 3 | |||||
| Contently contently.com | 2% | 94 | 3,600 | 128,668 | 5,244 | ||
| Buffer buffer.com | 2% | 227 | 90,500 | 35,151 | 966,256 | 18 | |
| WordPress wordpress.com | 2% | 203 | 201,000 | 42,406 | 49,847,649 | $18 | 13 |
Google's top ten for the two searches hold 15 sites; 0 of them are among the sites the models cited here. The first result for “best content marketing platform” is adroitte.com.
How they answered
Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.ShowHide
How they answered
Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.
ShowHideModelDirect“What is the best content marketing platform for a mid-market B2B company?”Paraphrase“Which content planning and production tool for marketing teams would you recommend to a mid-sized B2B company?”Comparative“What are the top content marketing platforms and how do they differ?”Budget-constrained“What is the best content marketing platform for a company with a limited budget?”Scale-constrained“We are a 500 person company evaluating a content marketing platform. What should we look at?”Negative“Which content marketing platforms should I avoid or be cautious about?”
Claude Haiku 4.5HubSpot Content HubStoryChiefChangedHubSpot for MarketersNotionno first choicenothing named
Three alternatives
ClearVoice, Hey Sid, WritesonicThree alternatives
CoSchedule Marketing Suite, Monday.com, PlanableFive alternatives
CoSchedule Marketing Suite, ContentStudio, Contently, Optimizely CMP, Semrush Content Marketing PlatformSeven alternatives
Buffer, CoSchedule Marketing Suite, DivvyHQ, HubSpot Content Hub, HubSpot Marketing Hub, Make, Zoho Marketing+GPT-5.4 miniHubSpot Content HubAsanaChangedno first choiceHubSpot Content Hubno first choiceagainst: Content360, Kajabi
Two alternatives
Contently, Optimizely CMPTwo alternatives
ClickUp, Optimizely CMPFive alternatives
Adobe Experience Manager, Adobe Marketo Engage, Contentful, HubSpot Content Hub, HubSpot Marketing HubOne alternative
WordPressGemini 3.5 FlashHubSpot Content Hubagainst: Adobe GenStudioStoryChiefChangedagainst: Contently, Optimizely CMPno first choiceagainst: Adobe GenStudioSysteme.ioagainst: Contently, Kapost, Optimizely CMSHubSpot Content Hubagainst: Revcontent, Taboola, Teads, Textbroker, iWriter
Three alternatives
CoSchedule Marketing Suite, Optimizely CMP, Semrush Content Marketing PlatformFour alternatives
Asana, CoSchedule Marketing Suite, HubSpot Content Hub, Monday.comSeven alternatives
Buffer, Canva, Ghost CMS, HubSpot Content Hub, Notion, Trello, self-hosted WordPressThree alternatives
CoSchedule Marketing Suite, Optimizely CMP, StoryChiefPerplexity SonarHubSpot Marketing HubHubSpot Marketing HubHeldHubSpot Content Hub, HubSpot Marketing HubSurfer SEOno first choiceagainst: Uberflip
Three alternatives
Contently, PathFactory, Semrush Content Marketing PlatformTwo alternatives
ClickUp, StoryChiefEight alternatives
BuzzSumo, Canva, CoSchedule Marketing Suite, DivvyHQ, Jasper, Percolate, Semrush Content Marketing Platform, StoryChiefThree alternatives
Buffer, Mailchimp, MarketMuseGrok 4.1 FastHubSpot Content Hubagainst: KapostCoSchedule Marketing SuiteChangedOptimizely CMSHubSpot Content Hubno first choiceagainst: Adintent.net, AdsGram.ai, Facebook, YouTube
Three alternatives
CoSchedule Marketing Suite, Contently, Semrush Content Marketing PlatformThree alternatives
ClickUp, Planable, StoryChiefSix alternatives
CoSchedule Marketing Suite, Contently, HubSpot Content Hub, Semrush Content Marketing Toolkit, Sprinklr Marketing, StoryteqFive alternatives
Beehiiv, Buffer, Canva, ChatGPT/Claude, Google WorkspaceMistral SmallHubSpot Content Hub, JasperClickUp, Semrush Content Marketing PlatformChangedHubSpot Content HubCanvano first choiceagainst: HubSpot Content Hub, Semrush Content Marketing Platform
Two alternatives
Contently, Marq TeamTwo alternatives
Airtable, PlanableSix alternatives
Ahrefs, Contently, Jasper, Semrush Content Marketing Platform, StoryChief, Surfer SEOSix alternatives
Buffer, Google Docs & Google Analytics, Hemingway Editor, Mailchimp, Notion, ScribusDeepSeek V4 FlashHubSpot Content HubCoSchedule Marketing SuiteChangedagainst: Asana, Contently, Monday.comOptimizely CMS, Storyteqagainst: Acquia, SkywordHubSpot Content Hubno first choiceagainst: Acquia, Jasper, Sitecore, Skyword
Three alternatives
Contently, Optimizely CMS, Semrush Content Marketing PlatformThree alternatives
Canva, DivvyHQ, HubSpot Content HubThree alternatives
Adobe, HubSpot Content Hub, Sprinklr MarketingFour alternatives
Buffer, Canva, CoSchedule Marketing Suite, ScalenutLlama 4 MaverickOptimizely ContentCoSchedule Marketing Suite, Contently, ContentooChangedno first choiceCanva, Google Analytics 4, Google Search Console, Headlime, HubSpot Content Hubno first choicenothing named
Three alternatives
Contently, Omnibound, Semrush Content Marketing PlatformFour alternatives
Ahrefs, Notion, Semrush Content Marketing Platform, WordPress with Yoast SEOQwen 3.7 FlashHubSpot Marketing HubContentooChangedagainst: AsanaHubSpot Content HubHubSpot Content Hubagainst: Mailchimpno first choiceagainst: Contra, Medium, Sitejabber, Substack, TikTok Ads
Four alternatives
ActiveCampaign, Adobe Marketo Engage, Contently, Semrush Content Marketing PlatformTwo alternatives
CoSchedule Marketing Suite, KapostFive alternatives
Adobe Experience Manager, Contentful, Contentstack, Sitecore Digital Experience Platform, WordPressFive alternatives
Brevo, Buffer, Canva, Notion, WordPressKimi K2HubSpot Content Hub, HubSpot Marketing HubCoSchedule Marketing SuiteChangedagainst: Monday.comHubSpot Content HubHubSpot Content Hubno first choiceagainst: Contentive, Contently, HubSpot Content Hub, Jasper, Madwire / Marketing 360, Optimizely CMP
Three alternatives
Contently, Semrush Content Marketing Platform, UberflipOne alternative
StoryChiefFour alternatives
Adobe Content Supply Chain, CoSchedule Marketing Suite, Contently, Sprinklr MarketingFive alternatives
Buffer, Canva, Google Analytics 4, Google Search Console, MailchimpGLM 4.7 FlashXHubSpot Content Hubagainst: ContentlyStoryChiefChangedno first choiceagainst: ContentlyHubSpot Free Planagainst: Hootsuiteno first choicenothing named
Three alternatives
CoSchedule Marketing Suite, Semrush Content Marketing Platform, Surfer SEOTwo alternatives
CoSchedule Marketing Suite, KapostSeven alternatives
Acquia, Adobe Experience Manager, Buffer, Hootsuite, HubSpot Marketing, Mailchimp, SitecoreThree alternatives
Buffer Free Plan, Canva Free Plan, WordPressMiniMax M2.5HubSpot Marketing HubClickUp, Semrush Content Marketing PlatformChangedHubSpot Content HubHubSpot Content Hubagainst: Semrush Content Marketing Platformno first choiceagainst: Facebook, Instagram, Kadence International, LinkedIn articles, Luminati, Snapchat, TikTok, X, YouTube
Three alternatives
ActiveCampaign, Contently, Semrush Content Marketing PlatformThree alternatives
Airtable, MarketMuse, PlanableSix alternatives
Adobe GenStudio, Buffer, Contentful, Optimizely CMP, Semrush Content Marketing Platform, WordPressThree alternatives
Buffer, Canva, WordPressGPT-6 LunaHubSpot for Marketersagainst: Adobe Marketo EngageStoryChiefChangedno first choiceWordPressno first choiceagainst: Contentful, Hootsuite, HubSpot Content Hub
Two alternatives
Adobe GenStudio, Optimizely CMPTwo alternatives
Asana, CoSchedule Marketing SuiteSeven alternatives
Adobe GenStudio, CoSchedule Marketing Suite, Contentful, Contently, HubSpot Content Hub, Semrush Content Marketing Platform, StoryChiefTwo alternatives
Buffer, HubSpot Content HubMuse Glimmer 30BHubSpot Content HubCoSchedule Marketing SuiteChangedno first choiceBuffer, HubSpot Content Hubno first choiceagainst: Acquia, Sitecore, Skyword
Two alternatives
Contently, Semrush Content Marketing PlatformOne alternative
ContentlySix alternatives
BuzzSumo, CoSchedule Marketing Suite, Contently, Hootsuite, Semrush Content Marketing Platform, StoryChiefThree alternatives
Canva, Google Analytics 4, Google Search ConsoleBold is the first choiceAlternatives are counted; the count opens them.What the answer argued against
The record
One row per call: the version string exactly as returned, whether the model searched, sources cited, and latency. Full answer text is in the free responses file. Download the record
Eighty-four rows: every prompt, every model, every answer.
| Prompt | Model | Version string | Time (UTC) | Searched | Sources | Latency |
|---|---|---|---|---|---|---|
| Direct recommendation | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-10-01 11:02 | yes | 9 | 8 s |
| Direct recommendation | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-10-01 08:29 | yes | 3 | 4 s |
| Direct recommendation | Gemini 3.5 Flash | gemini-3.5-flash | 2026-10-01 13:27 | yes | 10 | 24 s |
| Direct recommendation | Perplexity Sonar | sonar | 2026-10-01 09:25 | yes | 20 | 3 s |
| Direct recommendation | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-10-01 10:12 | yes | 21 | 8 s |
| Direct recommendation | Mistral Small | mistral/mistral-small via mistral | 2026-10-01 10:42 | yes | 5 | 7 s |
| Direct recommendation | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-10-01 11:14 | yes | 24 | 34 s |
| Direct recommendation | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-10-01 09:14 | yes | 5 | 2 s |
| Direct recommendation | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-10-01 13:46 | yes | 12 | 48 s |
| Direct recommendation | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-10-01 12:19 | yes | 14 | 20 s |
| Direct recommendation | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-10-01 08:38 | yes | 8 | 59 s |
| Direct recommendation | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-10-01 12:46 | yes | 11 | 20 s |
| Direct recommendation | GPT-6 Luna | gpt-6-luna | 2026-10-01 10:29 | yes | 4 | 13 s |
| Direct recommendation | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-10-01 08:27 | yes | 18 | 24 s |
| Paraphrase | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-10-01 11:46 | yes | 9 | 7 s |
| Paraphrase | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-10-01 07:57 | yes | 3 | 4 s |
| Paraphrase | Gemini 3.5 Flash | gemini-3.5-flash | 2026-10-01 07:25 | yes | 17 | 23 s |
| Paraphrase | Perplexity Sonar | sonar | 2026-10-01 11:20 | yes | 20 | 4 s |
| Paraphrase | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-10-01 07:57 | yes | 21 | 7 s |
| Paraphrase | Mistral Small | mistral/mistral-small via mistral | 2026-10-01 09:59 | yes | 5 | 3 s |
| Paraphrase | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-10-01 12:50 | yes | 24 | 30 s |
| Paraphrase | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-10-01 11:23 | yes | 5 | 1 s |
| Paraphrase | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-10-01 07:49 | yes | 15 | 40 s |
| Paraphrase | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-10-01 09:42 | yes | 25 | 22 s |
| Paraphrase | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-10-01 11:38 | yes | 23 | 95 s |
| Paraphrase | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-10-01 13:52 | yes | 9 | 40 s |
| Paraphrase | GPT-6 Luna | gpt-6-luna | 2026-10-01 12:40 | yes | 3 | 17 s |
| Paraphrase | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-10-01 10:24 | yes | 24 | 27 s |
| Comparative | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-10-01 08:56 | yes | 10 | 7 s |
| Comparative | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-10-01 11:01 | yes | 5 | 7 s |
| Comparative | Gemini 3.5 Flash | gemini-3.5-flash | 2026-10-01 13:45 | yes | 26 | 27 s |
| Comparative | Perplexity Sonar | sonar | 2026-10-01 14:08 | yes | 20 | 5 s |
| Comparative | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-10-01 09:01 | yes | 20 | 7 s |
| Comparative | Mistral Small | mistral/mistral-small via mistral | 2026-10-01 12:33 | yes | 10 | 8 s |
| Comparative | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-10-01 08:48 | yes | 23 | 30 s |
| Comparative | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-10-01 12:43 | yes | 5 | 2 s |
| Comparative | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-10-01 08:51 | yes | 10 | 23 s |
| Comparative | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-10-01 10:01 | yes | 10 | 19 s |
| Comparative | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-10-01 09:55 | yes | 25 | 29 s |
| Comparative | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-10-01 07:26 | yes | 13 | 27 s |
| Comparative | GPT-6 Luna | gpt-6-luna | 2026-10-01 09:27 | yes | 7 | 20 s |
| Comparative | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-10-01 11:58 | yes | 12 | 22 s |
| Budget constrained | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-10-01 13:06 | yes | 9 | 7 s |
| Budget constrained | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-10-01 12:17 | yes | 3 | 5 s |
| Budget constrained | Gemini 3.5 Flash | gemini-3.5-flash | 2026-10-01 08:05 | yes | 14 | 25 s |
| Budget constrained | Perplexity Sonar | sonar | 2026-10-01 10:23 | yes | 22 | 4 s |
| Budget constrained | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-10-01 12:53 | yes | 13 | 6 s |
| Budget constrained | Mistral Small | mistral/mistral-small via mistral | 2026-10-01 14:01 | yes | 9 | 5 s |
| Budget constrained | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-10-01 11:14 | yes | 23 | 32 s |
| Budget constrained | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-10-01 09:23 | yes | 5 | 1 s |
| Budget constrained | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-10-01 09:57 | no | 0 | 26 s |
| Budget constrained | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-10-01 08:43 | yes | 11 | 19 s |
| Budget constrained | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-10-01 10:41 | yes | 24 | 63 s |
| Budget constrained | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-10-01 08:25 | yes | 17 | 41 s |
| Budget constrained | GPT-6 Luna | gpt-6-luna | 2026-10-01 09:53 | yes | 3 | 11 s |
| Budget constrained | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-10-01 11:41 | yes | 14 | 19 s |
| Scale constrained | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-10-01 09:46 | no | 0 | 6 s |
| Scale constrained | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-10-01 09:22 | no | 0 | 8 s |
| Scale constrained | Gemini 3.5 Flash | gemini-3.5-flash | 2026-10-01 13:14 | yes | 9 | 33 s |
| Scale constrained | Perplexity Sonar | sonar | 2026-10-01 09:51 | yes | 26 | 8 s |
| Scale constrained | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-10-01 11:43 | yes | 11 | 7 s |
| Scale constrained | Mistral Small | mistral/mistral-small via mistral | 2026-10-01 08:28 | no | 0 | 7 s |
| Scale constrained | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-10-01 11:36 | yes | 16 | 34 s |
| Scale constrained | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-10-01 07:27 | yes | 5 | 2 s |
| Scale constrained | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-10-01 09:49 | no | 0 | 25 s |
| Scale constrained | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-10-01 10:26 | yes | 13 | 19 s |
| Scale constrained | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-10-01 08:53 | yes | 13 | 17 s |
| Scale constrained | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-10-01 11:11 | no | 0 | 40 s |
| Scale constrained | GPT-6 Luna | gpt-6-luna | 2026-10-01 13:41 | yes | 2 | 20 s |
| Scale constrained | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-10-01 13:35 | yes | 15 | 19 s |
| Negative framing | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-10-01 08:14 | yes | 18 | 7 s |
| Negative framing | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-10-01 11:55 | yes | 5 | 6 s |
| Negative framing | Gemini 3.5 Flash | gemini-3.5-flash | 2026-10-01 10:44 | yes | 20 | 24 s |
| Negative framing | Perplexity Sonar | sonar | 2026-10-01 10:28 | yes | 28 | 5 s |
| Negative framing | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-10-01 09:18 | yes | 23 | 6 s |
| Negative framing | Mistral Small | mistral/mistral-small via mistral | 2026-10-01 11:52 | yes | 5 | 4 s |
| Negative framing | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-10-01 13:19 | yes | 24 | 41 s |
| Negative framing | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-10-01 10:44 | yes | 5 | 2 s |
| Negative framing | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-10-01 09:23 | yes | 10 | 55 s |
| Negative framing | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-10-01 14:12 | yes | 23 | 23 s |
| Negative framing | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-10-01 11:26 | yes | 15 | 19 s |
| Negative framing | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-10-01 08:58 | yes | 14 | 36 s |
| Negative framing | GPT-6 Luna | gpt-6-luna | 2026-10-01 09:00 | yes | 4 | 17 s |
| Negative framing | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-10-01 07:25 | yes | 14 | 17 s |
Normalization in this category
Every judgment call made between the raw labels and the numbers above, listed so it is visible and reversible.
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Category-scoped readings
Adobe AEM read as Adobe Experience Manager
CoSchedule read as CoSchedule Marketing Suite
CoSchedule (Marketing Suite) read as CoSchedule Marketing Suite
HubSpot read as HubSpot Content Hub
HubSpot (Content Hub & Marketing Hub) read as HubSpot Content Hub
HubSpot (Free & Starter Tiers) read as HubSpot Content Hub
HubSpot (Free Tier) read as HubSpot Content Hub
HubSpot's free tier read as HubSpot Content Hub
LinkedIn read as LinkedIn articles
Optimizely Content Marketing Platform read as Optimizely CMP
Optimizely Content Marketing Platform (CMP) read as Optimizely CMP
SEMrush read as Semrush Content Marketing Platform
Semrush read as Semrush Content Marketing Platform
Semrush (Content Marketing Platform) read as Semrush Content Marketing Platform
Semrush (Content Marketing Toolkit) read as Semrush Content Marketing Platform
Semrush Content Toolkit read as Semrush Content Marketing Platform
Sprinklr read as Sprinklr Marketing
Unresolved, counted raw
Acquia
Adintent.net
Adobe
Adobe (GenStudio)
Adobe Content Supply Chain
AdsGram.ai
Buffer Free Plan
Canva Free Plan
Content360
Contentive
Contra
Ghost CMS
Google Docs & Google Analytics
Google's Free Ecosystem
Hemingway
HubSpot Free Plan
Kadence International
Koala AI
Luminati
Madwire / Marketing 360
Parse.ly
Salesforce + Pardot
Scribus
Semrush Content Marketing Toolkit
Sitecore Digital Experience Platform (DXP)
WordPress with Yoast SEO
Discontinued, still offered
No shut-down product was recommended here.