Social media management
Asked as “social media management platform”, and as “social media scheduling and monitoring tool”, on behalf of a mid-market B2B company. 50 first choices recorded across the direct, paraphrase, budget and scale prompts, fourteen models each.
Standing · first-choice share
30%
Contested · Buffer 24%
30Sprout Social24Buffer24Oktopost22others
30% of first choices, contested.
Since September 2026▼−3Since September 2026: 37% → 34%, −3 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Sprout Social held the lead, −3 points on 37%, inside the 11-point floor.
By buyer segment
The same question asked on behalf of a different buyer. Each standing is computed within its segment; they sit side by side and are never added together.
Small business
Buffer51%Clear leader▲+16Since September 2026: 35% → 51%, +16 points. Past the 11-point floor: movement. Read over the models both editions asked.Standing →Mid-market
Sprout Social30%Contested▼−3Since September 2026: 37% → 34%, −3 points. Inside the 11-point floor: within noise. Read over the models both editions asked.This pageEnterpriseSprout Social26%Contested↗new leaderNew leader since September 2026: Sprout Social (27%) replaces Sprinklr Social (26% then, 23% now), 4 points clear, inside the 11-point floor.Standing →
Buffer51%Clear leader▲+16Since September 2026: 35% → 51%, +16 points. Past the 11-point floor: movement. Read over the models both editions asked.Standing →Mid-marketSprout Social30%Contested▼−3Since September 2026: 37% → 34%, −3 points. Inside the 11-point floor: within noise. Read over the models both editions asked.This pageEnterpriseSprout Social26%Contested↗new leaderNew leader since September 2026: Sprout Social (27%) replaces Sprinklr Social (26% then, 23% now), 4 points clear, inside the 11-point floor.Standing →The standing
Share is the count of first choices across the direct, paraphrase, budget and scale prompts, over all fourteen models, for a mid-market B2B company. Ordered by share.
ProductFirst-choice shareNegative rateLabelsQuadrantSince September 2026
01Sprout Social30%16%61endorsed leader▼−3Since September 2026: 37% → 34%, −3 points. Inside the 11-point floor: within noise. Read over the models both editions asked.37% → 34%
Sprout Social30%16%61endorsed leader▼−3Since September 2026: 37% → 34%, −3 points. Inside the 11-point floor: within noise. Read over the models both editions asked.37% → 34%02Buffer24%21%48accepted challenger▲+5Since September 2026: 20% → 25%, +5 points. Inside the 11-point floor: within noise. Read over the models both editions asked.20% → 25%
Buffer24%21%48accepted challenger▲+5Since September 2026: 20% → 25%, +5 points. Inside the 11-point floor: within noise. Read over the models both editions asked.20% → 25%03
Oktopost24%0%21accepted challenger▲+12Since September 2026: 9% → 20%, +12 points. Past the 11-point floor: movement. Read over the models both editions asked.9% → 20%
Oktopost24%0%21accepted challenger▲+12Since September 2026: 9% → 20%, +12 points. Past the 11-point floor: movement. Read over the models both editions asked.9% → 20%04
Metricool8%6%18accepted challenger=heldSince September 2026: 7% → 7%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.7% → 7%
Metricool8%6%18accepted challenger=heldSince September 2026: 7% → 7%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.7% → 7%05
Agorapulse6%5%39accepted challenger▼−11Since September 2026: 15% → 5%, −11 points. Inside the 11-point floor: within noise. Read over the models both editions asked.15% → 5%
Agorapulse6%5%39accepted challenger▼−11Since September 2026: 15% → 5%, −11 points. Inside the 11-point floor: within noise. Read over the models both editions asked.15% → 5%06
Hootsuite6%28%64criticized challenger▲+5Since September 2026: 2% → 7%, +5 points. Inside the 11-point floor: within noise. Read over the models both editions asked.2% → 7%
Hootsuite6%28%64criticized challenger▲+5Since September 2026: 2% → 7%, +5 points. Inside the 11-point floor: within noise. Read over the models both editions asked.2% → 7%07
Zoho Social2%5%20accepted challenger▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.0% → 2%
Zoho Social2%5%20accepted challenger▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.0% → 2%Show the four products at 0%, ordered by negative rate
09
Later0%19%26accepted challenger=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.0% → 0%
Later0%19%26accepted challenger=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.0% → 0%11
Sprinklr Social0%18%17accepted challenger=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.0% → 0%
Sprinklr Social0%18%17accepted challenger=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.0% → 0%08
SocialPilot0%9%23accepted challenger▼−2Since September 2026: 2% → 0%, −2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.2% → 0%
SocialPilot0%9%23accepted challenger▼−2Since September 2026: 2% → 0%, −2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.2% → 0%10
Sendible0%0%10accepted challenger▼−2Since September 2026: 2% → 0%, −2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.2% → 0%
Sendible0%0%10accepted challenger▼−2Since September 2026: 2% → 0%, −2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.2% → 0%The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured
Bars are the share of first choices, 0 to 100Every product with at least 10 labels here. Every product name links to its product page.
All twenty-one head-to-head pages: the top seven products, each against each
Sprout Social vs AgorapulseSprout Social vs HootsuiteSprout Social vs Zoho SocialBuffer vs OktopostBuffer vs MetricoolBuffer vs AgorapulseBuffer vs HootsuiteBuffer vs Zoho SocialOktopost vs MetricoolOktopost vs AgorapulseOktopost vs HootsuiteOktopost vs Zoho SocialMetricool vs AgorapulseMetricool vs HootsuiteMetricool vs Zoho SocialAgorapulse vs HootsuiteAgorapulse vs Zoho SocialHootsuite vs Zoho Social
Recommended versus criticized
Every product with at least 10 labels here, on both axes. The 30% line names a quadrant, not the verdict above: that one needs more than 40%.
Criticized challengerCriticized default
Negative label rate →
0102030405060708091011Accepted challengerEndorsed leader
0%First-choice share → · lines at 30% share and 25% negative50%
Key
01Sprout Social30%
Sprout Social30%02Buffer24%
Buffer24%03Oktopost24%
Oktopost24%04Metricool8%
Metricool8%05Agorapulse6%
Agorapulse6%06Hootsuite6%
Hootsuite6%07Zoho Social2%
Zoho Social2%08SocialPilot0%
SocialPilot0%09Later0%
Later0%10Sendible0%
Sendible0%11Sprinklr Social0%
Sprinklr Social0%What they warned about
Five of fourteen models held their first choice under the paraphrase. Claude Haiku 4.5, Grok 4.1 Fast, Mistral Small, DeepSeek V4 Flash, Llama 4 Maverick, Qwen 3.7 Flash, Kimi K2, GLM 4.7 FlashX and GPT-6 Luna changed. A high negative share on a product with few labels is a warning. A low share on a product with many labels is salience, not sentiment.
Hootsuite28%
18 of 64 labels negative · 12 of 14 models · 7 hard negative
“The Overpriced "Legacy" Giants (Proceed with Extreme Caution)... Hootsuite has received immense backlash for aggressive pricing increases” Gemini 3.5 Flash, negative prompt
Sprout Social16%
10 of 61 labels negative · 8 of 14 models · 1 hard negative
“**Avoid Hootsuite and Sprout Social** for now \u2014 they start at $99-$199/month” Kimi K2, budget prompt
Buffer21%
10 of 48 labels negative · 7 of 14 models · 1 hard negative
“Reports of security concerns ... unauthorized charges post-cancellation, and frequent post failures” Grok 4.1 Fast, negative prompt
Later19%
5 of 26 labels negative · 4 of 14 models
“Later explicitly tells users not to reuse passwords and not to store highly sensitive data in the platform.” GPT-5.4 mini, negative prompt
What they cite
Citations exist only for the models that return a source list: fourteen of the fourteen in this edition, and all six flagship models on the expanded tier.
Sites the answers cite
80 of 84 answers in this category came back with a source list, from 14 of 14 models: citations where the model returns them, or the search results it consulted. 975 links across 243 sites, every framing counted. Ranked by the number of answers carrying the site or page. None of the 252 answers across every segment cited this index's own page for the category.
vendor site · Buffer50 answers · 67 citations · 14 models
vendor site · Hootsuite34 answers · 50 citations · 12 models
vendor site · HubSpot33 answers · 48 citations · 10 models
vendor site · Agorapulse29 answers · 47 citations · 11 models
26 answers · 35 citations · 10 models
vendor site · Sprout Social25 answers · 35 citations · 13 models
vendor site · Make22 answers · 22 citations · 7 models
vendor site · SocialRails21 answers · 32 citations · 10 models
vendor site · Zapier21 answers · 21 citations · 9 models
vendor site · NapoleonCat19 answers · 21 citations · 10 models
vendor site · Hootsuite14 answers · 18 citations · 9 models
vendor site · Planable13 answers · 15 citations · 9 models
Pages the answers cite
The ten pages named in the most answers, by full address. A page here is one the models returned with a recommendation, not one the index endorses.
46 answers · 13 models
27 answers · 10 models
22 answers · 7 models
21 answers · 9 models
18 answers · 9 models
17 answers · 7 models
17 answers · 9 models
16 answers · 10 models
14 answers · 9 models
13 answers · 10 models
Search against answers
Each company's standing in the answers beside its site's footprint in Google search, one row a site: the products the models named on it with their shares, and the share they add up to; monthly searches on Google, and DataForSEO's estimate of AI search demand (modeled from search signals, directional, not a count of queries to any assistant), for the most-searched of the company's and its products' names (the name is in each row's hover text); estimated monthly organic visits to the site; and its best position in Google's top ten for “best social media management platform”, “social media management platform”. US estimates from DataForSEO and Google's Ads Transparency Center. A small company's site, or a mid-sized company's site for its flagship, is marked company; a product on a large parent's site (Google, Microsoft) has no site figures. A column with no figures for this category is left out, and an empty cell means none were seen, not none exist. Two measurements side by side: neither is read as the cause of the other.
| Company and products | Share | Own site cited | Name searches, Google | AI search demand, est. | Organic visits | Paid search a month, est. | Google ads, last 30 days | Best Google position |
|---|---|---|---|---|---|---|---|---|
| Sprout Social sproutsocial.com | 30% | 276 | 49,500 | 719 | 932,473 | 120 | 8 | |
| Buffer buffer.com | 24% | 227 | 90,500 | 35,151 | 966,256 | 18 | ||
| Oktopost oktopost.com | 24% | 158 | 1,000 | 11 | 7,471 | 6 | ||
| Metricool metricool.com | 8% | 39 | 40,500 | 158 | 184,691 | 66 | ||
| Agorapulse agorapulse.com | 6% | 79 | 3,600 | 35 | 73,939 | 2 | ||
| Hootsuite hootsuite.com | 6% | 236 | 49,500 | 1,036 | 748,222 | 119 | ||
| Zoho parent site Zoho Social 2% | 2% | 52 | 3,600 | 24 | ||||
| SocialPilot socialpilot.co | 0% | 58 | 6,600 | 43 | 93,623 | $3,149 | 21 | |
| Later later.com | 0% | 70 | 74,000 | 108,083 | 549,193 | 35 | ||
| Sendible sendible.com | 0% | 31 | 2,400 | 29 | 74,061 | 21 |
Google's top ten for the two searches hold 15 sites; 4 of them are among the sites the models cited here (learn.g2.com, planable.io, sproutsocial.com, zapier.com). The first result for “best social media management platform” is zapier.com.
How they answered
Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.ShowHide
How they answered
Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.
ShowHideModelDirect“What is the best social media management platform for a mid-market B2B company?”Paraphrase“Which social media scheduling and monitoring tool would you recommend to a mid-sized B2B company?”Comparative“What are the top social media management platforms and how do they differ?”Budget-constrained“What is the best social media management platform for a company with a limited budget?”Scale-constrained“We are a 500 person company evaluating a social media management platform. What should we look at?”Negative“Which social media management platforms should I avoid or be cautious about?”
Claude Haiku 4.5Sprout SocialOktopostChangedno first choiceZoho Socialno first choiceagainst: Hootsuite
Three alternatives
DemandBird, Hootsuite, MetricoolThree alternatives
Agorapulse, Hootsuite, OrdinalEight alternatives
Agorapulse, Buffer, Dash Social, Hootsuite, Later, Sendible, SocialPilot, Sprout SocialThree alternatives
Buffer, Metricool, Vista SocialGPT-5.4 miniAgorapulseagainst: BufferAgorapulseHeldno first choiceBufferno first choiceagainst: Buffer, Later
Two alternatives
Hootsuite, Sprout SocialThree alternatives
Buffer, Hootsuite, Sprout SocialThree alternatives
Later, SocialPilot, Zoho SocialGemini 3.5 FlashOktopostagainst: Sprout SocialOktopostHeldagainst: Buffer, Later, Sprinklr SocialBufferBuffer, Metricoolagainst: Hootsuite, Sprout SocialSprout Socialagainst: Buffer, Later, Sprinklr Socialagainst: Hootsuite, SMMSEM, SmmRaja, Sprout Social, TrendyIgPanel, Workplace by Meta
Two alternatives
Agorapulse, HubSpot SocialThree alternatives
Agorapulse, HubSpot Marketing Hub, Sprout SocialSeven alternatives
Agorapulse, Hootsuite, Later, Sendible, SocialPilot, Sprout Social, Zoho SocialThree alternatives
SocialBee, Vista Social, Zoho SocialThree alternatives
Agorapulse, Brandwatch, HootsuitePerplexity SonarSprout SocialSprout SocialHeldHootsuiteBufferno first choiceagainst: Brandwatch, Hootsuite, Sprout Social
Four alternatives
Hootsuite, Oktopost, SocialPilot, Sprinklr SocialTwo alternatives
Oktopost, Social ChampSix alternatives
Agorapulse, Buffer, HubSpot Social, Later, SocialPilot, Sprout SocialThree alternatives
Metricool, SocialPilot, Zoho SocialGrok 4.1 FastOktopostHootsuiteChangedagainst: Bufferno first choiceBufferagainst: Agorapulseno first choiceagainst: Buffer, Hootsuite, Meltwater, Metricool, Ocoya, SocialPilot
Three alternatives
Agorapulse, Hootsuite, Sprout SocialThree alternatives
Agorapulse, Oktopost, Sprout SocialFive alternatives
Meta Business Suite, Metricool, Publer Professional, SocialPilot, Zoho SocialMistral SmallSprout SocialHootsuite, Sprout SocialChangedno first choiceBufferno first choicenothing named
Two alternatives
Hootsuite, OktopostOne alternative
SocialPilotOne alternative
Zoho SocialDeepSeek V4 FlashOktopostSprout SocialChangedagainst: Hootsuiteno first choiceBufferno first choiceagainst: Buffer, Hootsuite, Mention, Sprout Social
Two alternatives
Agorapulse, Sprout SocialTwo alternatives
Agorapulse, OktopostSix alternatives
Agorapulse, Buffer, Hootsuite, HubSpot Marketing Hub, Later, Sprout SocialTwo alternatives
Metricool, PostEverywhereSeven alternatives
Brandwatch, Hootsuite, Khoros, Meltwater, Oktopost, Sprinklr Social, Sprout SocialLlama 4 MaverickOktopostno first choiceChangedno first choiceBufferno first choiceagainst: Hootsuite, Sprout Social
One alternative
SocialPilotOne alternative
LaterQwen 3.7 FlashSprout Socialagainst: HootsuiteOktopost, Sprout SocialChangedno first choiceBuffer, Metricoolagainst: HootsuiteSprout Socialagainst: Agorapulse, Buffer, Hootsuite, Ocoya, Zoho Social
Two alternatives
Agorapulse, OktopostTwo alternatives
Agarapulse, HootsuiteSix alternatives
Agorapulse, Buffer, Hootsuite, Kontentino, Later, Sprout SocialThree alternatives
Meta Business Suite, SocialPilot, Zoho SocialFour alternatives
Emplifi, Hootsuite, Sprinklr Social, Vista SocialKimi K2OktopostSprout SocialChangedBuffer, HootsuiteBufferagainst: Hootsuite, Sprout Socialno first choiceagainst: Buffer, Crowdfire, Hootsuite, Later, Salesforce Social Studio
Two alternatives
Hootsuite, Sprout SocialTwo alternatives
Buffer, HootsuiteFive alternatives
Agorapulse, Later, Sendible, SocialPilot, Sprout SocialThree alternatives
Later, Meta Business Suite, MetricoolGLM 4.7 FlashXSprout SocialOktopostChangedno first choiceagainst: Sprinklr SocialBufferagainst: Hootsuiteno first choiceagainst: Buffer, Hootsuite, HubSpot Marketing Hub, Khoros, SocialPilot, Sprout Social
Four alternatives
Agorapulse, Hootsuite, HubSpot Social, OktopostFour alternatives
Agorapulse, Buffer, SocialBee, Sprout SocialFive alternatives
Agorapulse, Buffer, Hootsuite, Later, Sprout SocialFive alternatives
Later, Loomly, Planable, SocialPilot, Vista SocialMiniMax M2.5Sprout SocialSprout SocialHeldno first choiceBuffer, MetricoolHootsuite, Sprout Socialagainst: Hootsuite, Sked Social, SocialBee
Three alternatives
Oktopost, SocialPilot, Sprinklr SocialTwo alternatives
Hootsuite, HubSpot Marketing HubTwo alternatives
PostEverywhere, SocialPilotTwo alternatives
Agorapulse, HubSpot Marketing HubGPT-6 LunaOktopostAgorapulseChangedno first choiceMetricoolno first choiceagainst: Hootsuite, Later, Sprout Social
Two alternatives
Hootsuite, Sprout SocialOne alternative
HootsuiteSeven alternatives
Agorapulse, Buffer, Hootsuite, Later, Metricool, Planable, Sprout SocialOne alternative
BufferMuse Glimmer 30BOktopostOktopostHeldno first choiceBufferagainst: Hootsuiteno first choiceagainst: Sprout Social
Four alternatives
Agorapulse, Hootsuite, Metricool, Sprout SocialThree alternatives
Agorapulse, Hootsuite, Sprout SocialFive alternatives
Buffer, Hootsuite, Later, Metricool, Sprout SocialFour alternatives
Publer Professional, Social Champ, SocialPilot, Vista SocialBold is the first choiceAlternatives are counted; the count opens them.What the answer argued against
The record
One row per call: the version string exactly as returned, whether the model searched, sources cited, and latency. Full answer text is in the free responses file. Download the record
Eighty-four rows: every prompt, every model, every answer.
| Prompt | Model | Version string | Time (UTC) | Searched | Sources | Latency |
|---|---|---|---|---|---|---|
| Direct recommendation | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-10-01 07:42 | yes | 9 | 7 s |
| Direct recommendation | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-10-01 08:05 | yes | 4 | 6 s |
| Direct recommendation | Gemini 3.5 Flash | gemini-3.5-flash | 2026-10-01 10:54 | yes | 20 | 25 s |
| Direct recommendation | Perplexity Sonar | sonar | 2026-10-01 09:21 | yes | 20 | 5 s |
| Direct recommendation | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-10-01 13:09 | yes | 24 | 11 s |
| Direct recommendation | Mistral Small | mistral/mistral-small via mistral | 2026-10-01 11:43 | yes | 5 | 5 s |
| Direct recommendation | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-10-01 10:54 | yes | 22 | 36 s |
| Direct recommendation | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-10-01 09:23 | yes | 5 | 1 s |
| Direct recommendation | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-10-01 10:34 | yes | 10 | 38 s |
| Direct recommendation | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-10-01 12:52 | yes | 14 | 30 s |
| Direct recommendation | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-10-01 10:32 | yes | 20 | 22 s |
| Direct recommendation | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-10-01 07:36 | yes | 6 | 16 s |
| Direct recommendation | GPT-6 Luna | gpt-6-luna | 2026-10-01 09:33 | yes | 3 | 13 s |
| Direct recommendation | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-10-01 07:54 | yes | 14 | 22 s |
| Paraphrase | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-10-01 09:19 | yes | 9 | 8 s |
| Paraphrase | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-10-01 10:19 | yes | 5 | 5 s |
| Paraphrase | Gemini 3.5 Flash | gemini-3.5-flash | 2026-10-01 13:14 | yes | 9 | 21 s |
| Paraphrase | Perplexity Sonar | sonar | 2026-10-01 11:16 | yes | 20 | 3 s |
| Paraphrase | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-10-01 10:53 | yes | 22 | 7 s |
| Paraphrase | Mistral Small | mistral/mistral-small via mistral | 2026-10-01 12:07 | yes | 5 | 4 s |
| Paraphrase | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-10-01 11:48 | yes | 21 | 41 s |
| Paraphrase | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-10-01 10:57 | yes | 5 | 3 s |
| Paraphrase | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-10-01 13:27 | yes | 8 | 24 s |
| Paraphrase | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-10-01 13:02 | yes | 20 | 19 s |
| Paraphrase | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-10-01 08:41 | yes | 20 | 88 s |
| Paraphrase | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-10-01 11:28 | yes | 5 | 36 s |
| Paraphrase | GPT-6 Luna | gpt-6-luna | 2026-10-01 12:27 | yes | 2 | 19 s |
| Paraphrase | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-10-01 14:00 | yes | 15 | 21 s |
| Comparative | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-10-01 09:51 | yes | 9 | 8 s |
| Comparative | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-10-01 08:59 | yes | 5 | 5 s |
| Comparative | Gemini 3.5 Flash | gemini-3.5-flash | 2026-10-01 12:50 | yes | 11 | 32 s |
| Comparative | Perplexity Sonar | sonar | 2026-10-01 10:33 | yes | 18 | 5 s |
| Comparative | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-10-01 14:09 | yes | 23 | 11 s |
| Comparative | Mistral Small | mistral/mistral-small via mistral | 2026-10-01 13:42 | yes | 8 | 8 s |
| Comparative | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-10-01 11:39 | yes | 18 | 29 s |
| Comparative | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-10-01 08:16 | yes | 5 | 3 s |
| Comparative | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-10-01 07:53 | yes | 20 | 60 s |
| Comparative | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-10-01 09:41 | yes | 14 | 25 s |
| Comparative | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-10-01 13:01 | no | 0 | 29 s |
| Comparative | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-10-01 11:36 | yes | 10 | 18 s |
| Comparative | GPT-6 Luna | gpt-6-luna | 2026-10-01 09:21 | yes | 6 | 16 s |
| Comparative | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-10-01 10:28 | yes | 15 | 25 s |
| Budget constrained | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-10-01 12:38 | yes | 9 | 7 s |
| Budget constrained | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-10-01 10:20 | yes | 3 | 4 s |
| Budget constrained | Gemini 3.5 Flash | gemini-3.5-flash | 2026-10-01 10:01 | yes | 10 | 16 s |
| Budget constrained | Perplexity Sonar | sonar | 2026-10-01 08:16 | yes | 18 | 2 s |
| Budget constrained | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-10-01 14:03 | yes | 15 | 5 s |
| Budget constrained | Mistral Small | mistral/mistral-small via mistral | 2026-10-01 08:29 | yes | 5 | 3 s |
| Budget constrained | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-10-01 07:37 | yes | 15 | 18 s |
| Budget constrained | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-10-01 12:01 | yes | 5 | 2 s |
| Budget constrained | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-10-01 12:09 | yes | 8 | 23 s |
| Budget constrained | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-10-01 11:35 | yes | 10 | 21 s |
| Budget constrained | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-10-01 09:10 | yes | 19 | 127 s |
| Budget constrained | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-10-01 11:49 | yes | 5 | 16 s |
| Budget constrained | GPT-6 Luna | gpt-6-luna | 2026-10-01 08:34 | yes | 2 | 7 s |
| Budget constrained | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-10-01 14:07 | yes | 14 | 20 s |
| Scale constrained | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-10-01 09:07 | no | 0 | 7 s |
| Scale constrained | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-10-01 13:56 | no | 0 | 7 s |
| Scale constrained | Gemini 3.5 Flash | gemini-3.5-flash | 2026-10-01 11:14 | yes | 7 | 24 s |
| Scale constrained | Perplexity Sonar | sonar | 2026-10-01 11:12 | yes | 19 | 4 s |
| Scale constrained | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-10-01 11:11 | yes | 14 | 6 s |
| Scale constrained | Mistral Small | mistral/mistral-small via mistral | 2026-10-01 08:20 | no | 0 | 8 s |
| Scale constrained | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-10-01 08:44 | yes | 21 | 28 s |
| Scale constrained | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-10-01 10:58 | yes | 5 | 2 s |
| Scale constrained | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-10-01 09:48 | yes | 5 | 28 s |
| Scale constrained | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-10-01 09:21 | yes | 12 | 18 s |
| Scale constrained | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-10-01 12:53 | yes | 13 | 20 s |
| Scale constrained | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-10-01 10:34 | yes | 5 | 15 s |
| Scale constrained | GPT-6 Luna | gpt-6-luna | 2026-10-01 13:08 | yes | 2 | 18 s |
| Scale constrained | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-10-01 13:10 | yes | 12 | 24 s |
| Negative framing | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-10-01 11:27 | yes | 18 | 8 s |
| Negative framing | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-10-01 09:32 | yes | 5 | 6 s |
| Negative framing | Gemini 3.5 Flash | gemini-3.5-flash | 2026-10-01 10:41 | yes | 17 | 26 s |
| Negative framing | Perplexity Sonar | sonar | 2026-10-01 11:23 | yes | 19 | 4 s |
| Negative framing | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-10-01 10:00 | yes | 24 | 5 s |
| Negative framing | Mistral Small | mistral/mistral-small via mistral | 2026-10-01 08:09 | yes | 5 | 3 s |
| Negative framing | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-10-01 11:55 | yes | 24 | 49 s |
| Negative framing | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-10-01 07:47 | yes | 5 | 1 s |
| Negative framing | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-10-01 07:42 | yes | 15 | 21 s |
| Negative framing | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-10-01 11:30 | yes | 25 | 29 s |
| Negative framing | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-10-01 08:52 | yes | 23 | 34 s |
| Negative framing | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-10-01 11:16 | yes | 13 | 21 s |
| Negative framing | GPT-6 Luna | gpt-6-luna | 2026-10-01 09:21 | yes | 2 | 14 s |
| Negative framing | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-10-01 09:47 | yes | 23 | 21 s |
Normalization in this category
Every judgment call made between the raw labels and the numbers above, listed so it is visible and reversible.
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Category-scoped readings
HubSpot read as HubSpot Social
HubSpot (Marketing Hub Social Tools) read as HubSpot Social
Sprinklr read as Sprinklr Social
Zoho read as Zoho Social
Unresolved, counted raw
Agarapulse
Birdeye Social
LinkedIn Native Scheduling
SMMSEM
SmarterQueue
SmmRaja
SocialOomph
TrendyIgPanel
Workplace by Meta
Discontinued, still offered
No shut-down product was recommended here.