GTM AI Index
Index Vendors › Oktopost · September 2026 Edition
2 categories · Ranked

Oktopost

59Judge labels
13First choices
3Negative labels
12 of 12Models named it
2Categories
September 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-09-16.3, every buyer segment counted.
Best standing
15% in Social media for enterprise buyers
Rank 4 of 59 in the mid-market standingaccepted challenger
2 of 12 models made it the first choice on the direct prompt; 5% of its 19 labels there were negative.
By buyer segmentStrongest at enterprise.
In social media · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Oktopost for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrant
Social media managementMarketing9%4 of 595%19accepted challenger
Influencer platformsMarketing0%58 of 790%1under 10 labels · led by Favikon at 27%

Movement

This is the first edition on this tier, so no move can be computed for Oktopost yet. The next is due October 1, 2026. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated Oktopost across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.
ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.502002
GPT-5.4 mini00000
Gemini 3.5 Flash20002
Perplexity Sonar02002
Grok 4.1 Fast01012
Mistral Small11002
DeepSeek V4 Flash02103
Llama 4 Maverick01102
Qwen 3.7 Flash01102
Kimi K210001
GLM 4.7 FlashX01102
MiniMax M2.500000

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct26 labels6
Paraphrase19 labels7
Comparative9 labelsNone
Budget-constrained0 labelsNone
Scale-constrained5 labelsNone
Negative0 labelsNone
First choiceAlternativeMentionNegative59 labels in all, every segment counted; 13 of the 13 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“If your primary marketing goal is demand generation and tying social media efforts directly to leads, pipeline, and sales, Oktopost is the clear winner.” Gemini 3.5 Flash · Social media · paraphrase prompt · first choice
“Oktopost is the premier choice. Unlike generic tools, it was built from the ground up strictly for B2B enterprise and mid-market teams.” Gemini 3.5 Flash · Social media · direct prompt · first choice
“I'd recommend starting with Oktopost if your primary goal is lead generation and tracking ROI through the sales funnel” Mistral Small · Social media · paraphrase prompt · first choice
“Choose Oktopost if: You need to demonstrate social's impact on revenue, want integrated employee advocacy” Kimi K2 · Social media · direct prompt · first choice

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Avoid for Mid-Sized: Oktopost ... better for enterprises” Grok 4.1 Fast · Social media · paraphrase prompt · hard negative

Named alongside

The products named in the same answers as Oktopost, over the 59 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Oktopost was named but was not.
ProductSame answerTook the first choice insteadHead to head
Sprout Social49 of 5915Not in the top three
Hootsuite40 of 594Not in the top three
Sprinklr31 of 599Not in the top three
Agorapulse16 of 592Not in the top three
Buffer14 of 594Not in the top three
Khoros12 of 590Not in the top three
Sendible11 of 591Not in the top three
Brandwatch11 of 590Not in the top three
Emplifi8 of 590Not in the top three
SocialPilot8 of 590Not in the top three
A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Oktopost. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 13 of the 59 answers that named Oktopost and are not a share of its labels.

Domains cited

buffer.com9
sproutsocial.com7
planable.io6
g2.com5
napoleoncat.com5
tryordinal.com5
zapier.com5
learn.g2.com4
linkedin.com4
socialrails.com4

Fifty-four of the fifty-four domain citations in answers naming Oktopost came from somebody else's page.

Pages cited

Pages are listed as the models cited them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Oktopost's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Oktopost, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at oktopost.com is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.

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