Small business▲+7Since September 2026: 4% → 11%, +7 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
11%from 4% in September 2026
Inside the floor by 4 pointsRank 9 → 2 of 37
4 categories · RankedOktopost
159Judge labels
55First choices
15Negative labels
14 / 14Models named it
4Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Best standing
24% in Social media for mid-market buyers
Rank 3 of 53 in the mid-market standingaccepted challenger
7 of 14 models made it the first choice on the direct prompt; 0% of its 21 labels there were negative.
What the models named instead of Oktopost →By buyer segmentStrongest at mid-market.
Small business2 of 38
12%17 labels
accepted challenger
Mid-market3 of 53
24%21 labels
accepted challenger
Enterprise3 of 55
19%22 labels
accepted challenger
In social media · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named Oktopost for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Social media management | Marketing | 24% | 3 of 53 | 0% | 21 | accepted challenger | ▲+12Since September 2026: 9% → 20%, +12 points. Past the 11-point floor: movement. Read over the models both editions asked. |
| Employee advocacy platforms | Marketing | 21% | 2 of 64 | 9% | 34 | accepted challenger | |
| Review and reputation management | Marketing | 2% | 27 of 92 | 0% | 1 | under 10 labels · led by Birdeye at 18% | newNew since September 2026: not ranked then, 2% now. |
| Search and social advertising platforms | Marketing | 0% | 57 of 113 | 0% | 1 | under 10 labels · led by Google Ads at 13% | newNew since September 2026: not ranked then, 0% now. |
Movement
Since September 2026, Oktopost moved past the floor in one of four categories: Social media, +12 points to 20%. It held within the floor in the other three.
Best category · Social media · by segment
Mid-market▲+12Since September 2026: 9% → 20%, +12 points. Past the 11-point floor: movement. Read over the models both editions asked.
20%from 9% in September 2026
Cleared the floor by 1 pointRank 4 → 3 of 51
Enterprise▲+1Since September 2026: 15% → 17%, +1 point. Inside the 11-point floor: within noise. Read over the models both editions asked.
17%from 15% in September 2026
Inside the floor by 10 pointsRank 3 of 53, unchanged
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| Employee advocacy | 0% | 22% | newNew since September 2026: not ranked then, 22% now. | New this edition | Rank 2 of 64, unchanged |
| Social media | 9% | 20% | ▲+12Since September 2026: 9% → 20%, +12 points. Past the 11-point floor: movement. Read over the models both editions asked. | Moved past the floor | Rank 4 → 3 of 53 |
| Reviews | 0% | 2% | newNew since September 2026: not ranked then, 2% now. | New this edition | Rank 27 of 92, unchanged |
| Paid ads | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 57 of 113, unchanged |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated Oktopost across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated Oktopost across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 3 | 2 | 0 | 0 | 5 |
| GPT-5.4 mini | 2 | 1 | 0 | 1 | 4 |
| Gemini 3.5 Flash | 4 | 1 | 0 | 0 | 5 |
| Perplexity Sonar | 1 | 3 | 1 | 0 | 5 |
| Grok 4.20 | 1 | 2 | 3 | 0 | 6 |
| Mistral Small | 1 | 2 | 0 | 0 | 3 |
| DeepSeek V4 Flash | 2 | 3 | 0 | 0 | 5 |
| Llama 4 Maverick | 1 | 1 | 2 | 0 | 4 |
| Qwen 3.7 Flash | 1 | 2 | 0 | 1 | 4 |
| Kimi K2 | 2 | 1 | 0 | 0 | 3 |
| GLM 4.7 FlashX | 1 | 1 | 1 | 1 | 4 |
| MiniMax M2.5 | 0 | 1 | 1 | 0 | 2 |
| GPT-6 Luna | 2 | 2 | 0 | 0 | 4 |
| Muse Glimmer 30B | 2 | 1 | 0 | 0 | 3 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct65 labels31
Paraphrase52 labels24
Comparative22 labelsNone
Budget-constrained4 labelsNone
Scale-constrained10 labelsNone
Negative6 labelsNone
First choiceAlternativeMentionNegative159 labels in all, every segment counted; 55 of the 55 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“If your primary goal is B2B social selling and proving marketing's contribution to revenue, Oktopost is the strongest choice.” Gemini 3.5 Flash · Employee advocacy · direct prompt · first choice
“Oktopost is the most aligned fit because it builds campaigns around the buyer journey and ties social activity to CRM data.” Muse Glimmer 30B · Social media · paraphrase prompt · first choice
“My pick: Oktopost—if your company wants social to support B2B pipeline, LinkedIn reach, and employee advocacy.” GPT-6 Luna · Social media · direct prompt · first choice
“Oktopost is the top recommendation. It was built from the ground up specifically for B2B enterprises.” Gemini 3.5 Flash · Social media · paraphrase prompt · first choice
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“users frequently cite significant operational issues... this platform may frustrate stakeholders” Qwen 3.7 Flash · Employee advocacy · negative prompt · hard negative
“G2 review summaries for some platforms mention inaccurate data, limited analytics, and slow fixes, especially for Oktopost and Sprout Social Employee Advocacy.” GPT-5.4 mini · Employee advocacy · negative prompt · soft negative
“Strong pipeline tracking but typically enterprise pricing and more complex setup.” GLM 4.7 FlashX · Employee advocacy · paraphrase prompt · soft negative
Named alongside
The products named in the same answers as Oktopost, over the 159 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Oktopost was named but was not.ShowHide
Named alongside
The products named in the same answers as Oktopost, over the 159 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Oktopost was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named Oktopost. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 158 of the 159 answers that named Oktopost and are not a share of its labels.
Domains cited
blog.hootsuite.com72
learn.g2.com67
buffer.com61
guideflow.com59
g2.com58
sproutsocial.com58
socialrails.com48
supergrow.ai48
oktopost.comYour site44
dsmn8.com41
512 of the 556 domain citations in answers naming Oktopost came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
oktopost.com is not in Google's top ten for any of the category's searches. In the answers, Oktopost takes 24% of first choices and Sprout Social takes 30%.ShowHide
Search and answers
oktopost.com is not in Google's top ten for any of the category's searches. In the answers, Oktopost takes 24% of first choices and Sprout Social takes 30%.
ShowHideIn search
Google, US estimatesPosition for “social media management platform”
–
not in the top ten
Position for “best social media management platform”
–
not in the top ten
- Searches for its name, Google
- 1,000 a month (“oktopost”)
- AI search demand for its name, est.
- 11 a month
- Organic visits to its site
- about 7,471 a month
- Searches its site ranks for
- 1,951 · 96 in the top three
- Sites linking to it
- 4,010
- Paid Google search
- 1 searches its ads show for, about 1 clicks and $0 a month (estimate)
In answers
This editionShare of first choices
24%
rank 3 of 53 in social media
Segment leader
30%
Sprout Social
- First choices
- 55 across its categories
- Named in
- 159 answers
- Its own site cited
- in 158 of the answers that named it
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
What it publishes
ShowHide
What it publishes
ShowHideAddresses on oktopost.com
1,292
subdomains included
Content
1,187
counted in the table below
Documentation
0
Product · Integration
30 · 26
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 767 | 18 | 2026-09-28 | Social media, SEO | |
| Glossary or explainer | 180 | 8 | 2026-09-27 | Social media, CRM | |
| Webinar or virtual event | 81 | 0 | 2026-03-26 | Social media, ABM | |
| Report or ebook | 49 | 1 | 2026-08-31 | Social media | |
| Case study | 37 | 2 | 2026-09-16 | ||
| News or press | 25 | 2 | 2026-09-01 | Social media | |
| Comparison | 24 | 0 | 2026-06-10 | ||
| Template or tool | 11 | 1 | 2026-08-19 | ||
| Podcast or video | 10 | 0 | 2025-02-05 | ||
| Conference or event | 3 | 1 | 2026-09-21 |
Most recent
- 2026-09-28Right post right time best posting times for publishing blog
- 2026-09-27Mcp registry legacy servers blog
- 2026-09-27Social media compliance auditing b2b glossary or explainer
- 2026-09-24B2b marketing in the age of ai tech week grand rapids highlights blog
- 2026-09-23What actually keeps employees sharing 7 lessons from employee advocates blog
- 2026-09-21Personal brand roi finally provable linkedin personal profile metrics conference or event
How it is countedHide how it is counted
Every page oktopost.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.
Names read as Oktopost
What the judge wrote, as written, with how often. The vendor table decides that these count as Oktopost; a claim can dispute any of them.
Oktopost / Octopost 1
Follow Oktopost
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
Oktopost is its own company.ShowHide
The company
Oktopost is its own company.
ShowHideIn its own words
Stated by the vendor, not checked- Positioning
- B2B social media management platform
- For
- modern data-driven organizations
- Price stated
- Annual plans built for B2B marketing teams. Final quote depends on team size and add-ons oktopost.com/pricing
- Starting price
- from 499 /mo (billed annually) oktopost.com/pricing
- Integrations claimed
- 6 oktopost.com/platform
- Certifications
- ISO/IEC 27001SOC 2 Type IIEU-US Data Privacy FrameworkCSA STAR Level 1GDPRcertification program
- Hosting
- US (AWS us-east-1)EU (AWS eu-central-1)
- Customers named
- FujitsuHCLTechACI WorldwideCertiport
- Not stated on the pages read
- Free plan or trial
What Oktopost's own pages state, read September 28, 2026: oktopost.com, oktopost.com/pricing, oktopost.com/security, oktopost.com/platform, oktopost.com/customers. A claimed page can correct any of them.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Oktopost's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Oktopost, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for Oktopost by email, built from the raw record of the edition. It shows:
- where Oktopost is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name Oktopost, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.
Badges
Wins only: a badge exists where Oktopost is ranked in a category's top three this edition. Three sizes, one file each, light and dark; the code is under each.ShowHide
Badges
Wins only: a badge exists where Oktopost is ranked in a category's top three this edition. Three sizes, one file each, light and dark; the code is under each.
ShowHideSocial media management
Oktopost is among the products AI models recommend first in Social media management this edition. Each badge says so in the buyer's words, names the edition, and links to the standing. The next edition issues a new badge; this one stays true as a record of October 2026.
Wide · 320 × 104 Website, beside other badges
Square · 240 × 240 LinkedIn, slides
Compact · 200 × 56 Email signature, footer
Employee advocacy platforms
Oktopost is among the products AI models recommend first in Employee advocacy platforms this edition. Each badge says so in the buyer's words, names the edition, and links to the standing. The next edition issues a new badge; this one stays true as a record of October 2026.
Wide · 320 × 104 Website, beside other badges
Square · 240 × 240 LinkedIn, slides
Compact · 200 × 56 Email signature, footer
Badges read on light and dark pages. Alt text carries the claim, the category, the edition and the index, so it stays a citation where the image does not load.