Account-based marketing platforms
Asked as “account-based marketing platform”, and as “ABM platform”, on behalf of a mid-market B2B company. 53 first choices recorded across the direct, paraphrase, budget and scale prompts, fourteen models each.
Standing · first-choice share
53%
Clear leader
53AdRoll ABM11Apollo.io08Demandbase28others
53% of first choices, clear leader.
Since September 2026▼−4Since September 2026: 56% → 52%, −4 points. Inside the 11-point floor: within noise. Read over the models both editions asked.AdRoll ABM held the lead, −4 points on 56%, inside the 11-point floor.
By buyer segment
The same question asked on behalf of a different buyer. Each standing is computed within its segment; they sit side by side and are never added together.
Small business
HubSpot Marketing Hub39%Contested▲+14Since September 2026: 28% → 42%, +14 points. Past the 11-point floor: movement. Read over the models both editions asked.Standing →Mid-market
AdRoll ABM53%Clear leader▼−4Since September 2026: 56% → 52%, −4 points. Inside the 11-point floor: within noise. Read over the models both editions asked.This pageEnterprise
Demandbase51%Clear leader▲+4Since September 2026: 47% → 51%, +4 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Standing →
HubSpot Marketing Hub39%Contested▲+14Since September 2026: 28% → 42%, +14 points. Past the 11-point floor: movement. Read over the models both editions asked.Standing →Mid-marketAdRoll ABM53%Clear leader▼−4Since September 2026: 56% → 52%, −4 points. Inside the 11-point floor: within noise. Read over the models both editions asked.This pageEnterpriseDemandbase51%Clear leader▲+4Since September 2026: 47% → 51%, +4 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Standing →The standing
Share is the count of first choices across the direct, paraphrase, budget and scale prompts, over all fourteen models, for a mid-market B2B company. Ordered by share.
ProductFirst-choice shareNegative rateLabelsQuadrantSince September 2026
01AdRoll ABM53%9%70endorsed leader▼−4Since September 2026: 56% → 52%, −4 points. Inside the 11-point floor: within noise. Read over the models both editions asked.56% → 52%
AdRoll ABM53%9%70endorsed leader▼−4Since September 2026: 56% → 52%, −4 points. Inside the 11-point floor: within noise. Read over the models both editions asked.56% → 52%02
Apollo.io11%0%17accepted challenger▲+9Since September 2026: 4% → 13%, +9 points. Inside the 11-point floor: within noise. Read over the models both editions asked.4% → 13%
Apollo.io11%0%17accepted challenger▲+9Since September 2026: 4% → 13%, +9 points. Inside the 11-point floor: within noise. Read over the models both editions asked.4% → 13%03HubSpot Marketing Hub8%5%38accepted challenger▼−7Since September 2026: 11% → 4%, −7 points. Inside the 11-point floor: within noise. Read over the models both editions asked.11% → 4%
HubSpot Marketing Hub8%5%38accepted challenger▼−7Since September 2026: 11% → 4%, −7 points. Inside the 11-point floor: within noise. Read over the models both editions asked.11% → 4%04Demandbase8%49%69criticized challenger▲+5Since September 2026: 4% → 9%, +5 points. Inside the 11-point floor: within noise. Read over the models both editions asked.4% → 9%
Demandbase8%49%69criticized challenger▲+5Since September 2026: 4% → 9%, +5 points. Inside the 11-point floor: within noise. Read over the models both editions asked.4% → 9%05
6sense4%50%60criticized challenger▲+1Since September 2026: 4% → 4%, +1 point. Inside the 11-point floor: within noise. Read over the models both editions asked.4% → 4%
6sense4%50%60criticized challenger▲+1Since September 2026: 4% → 4%, +1 point. Inside the 11-point floor: within noise. Read over the models both editions asked.4% → 4%06
Terminus2%29%41criticized challenger▼−3Since September 2026: 5% → 2%, −3 points. Inside the 11-point floor: within noise. Read over the models both editions asked.5% → 2%
Terminus2%29%41criticized challenger▼−3Since September 2026: 5% → 2%, −3 points. Inside the 11-point floor: within noise. Read over the models both editions asked.5% → 2%Show the one product at 0%, ordered by negative rate
07
ZoomInfo Marketing0%35%17criticized challenger▼−2Since September 2026: 2% → 0%, −2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.2% → 0%
ZoomInfo Marketing0%35%17criticized challenger▼−2Since September 2026: 2% → 0%, −2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.2% → 0%The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured
Bars are the share of first choices, 0 to 100Every product with at least 10 labels here. Every product name links to its product page.
All fifteen head-to-head pages: the top six products, each against each
One product takes 53% of first choices here, so the chart would put six markers in one corner and one at the far edge. The two measurements it plots are columns in the standing above: share, and the negative label rate. Four products carry a negative rate above 25% in this category.
What they warned about
Seven of fourteen models held their first choice under the paraphrase. GPT-5.4 mini, Mistral Small, Llama 4 Maverick, Qwen 3.7 Flash, Kimi K2, MiniMax M2.5 and Muse Glimmer 30B changed. A high negative share on a product with few labels is a warning. A low share on a product with many labels is salience, not sentiment.
6sense50%
30 of 60 labels negative · 14 of 14 models · 10 hard negative
“the absolute worst thing you can do is sign an annual contract with enterprise-grade giants like **6sense** or **Demandbase**” Gemini 3.5 Flash, budget prompt
Demandbase49%
34 of 69 labels negative · 14 of 14 models · 10 hard negative
“the absolute worst thing you can do is sign an annual contract with enterprise-grade giants like **6sense** or **Demandbase**” Gemini 3.5 Flash, budget prompt
Terminus29%
12 of 41 labels negative · 8 of 14 models · 6 hard negative
“Terminus was acquired by DemandScience in November 2024, so it's no longer a standalone option.” Kimi K2, paraphrase prompt
ZoomInfo Marketing35%
6 of 17 labels negative · 6 of 14 models · 2 hard negative
“Aggressive contract terms, auto-renewals with short cancellation windows... Legal scrutiny over coercive practices.” Grok 4.1 Fast, negative prompt
What they cite
Citations exist only for the models that return a source list: fourteen of the fourteen in this edition, and all six flagship models on the expanded tier.
Sites the answers cite
79 of 84 answers in this category came back with a source list, from 14 of 14 models: citations where the model returns them, or the search results it consulted. 1051 links across 204 sites, every framing counted. Ranked by the number of answers carrying the site or page. 3 of the 252 answers across every segment cited this index's own page for the category; the method page measures whether that reading tilts an answer.
vendor site · ZoomInfo43 answers · 90 citations · 11 models
34 answers · 67 citations · 11 models
vendor site · Cleverly32 answers · 32 citations · 11 models
vendor site · Lusha29 answers · 33 citations · 10 models
vendor site · Prospeo24 answers · 36 citations · 11 models
vendor site · MarketBetter23 answers · 26 citations · 11 models
vendor site · Gartner23 answers · 23 citations · 13 models
vendor site · ZenABM22 answers · 40 citations · 8 models
vendor site · Demandbase20 answers · 23 citations · 10 models
vendor site · AdRoll20 answers · 21 citations · 8 models
vendor site · Guideflow20 answers · 20 citations · 10 models
vendor site · HubSpot19 answers · 20 citations · 10 models
Pages the answers cite
The ten pages named in the most answers, by full address. A page here is one the models returned with a recommendation, not one the index endorses.
36 answers · 10 models
32 answers · 11 models
29 answers · 10 models
23 answers · 13 models
21 answers · 11 models
20 answers · 10 models
18 answers · 9 models
18 answers · 8 models
15 answers · 8 models
15 answers · 9 models
Search against answers
Each company's standing in the answers beside its site's footprint in Google search, one row a site: the products the models named on it with their shares, and the share they add up to; monthly searches on Google, and DataForSEO's estimate of AI search demand (modeled from search signals, directional, not a count of queries to any assistant), for the most-searched of the company's and its products' names (the name is in each row's hover text); estimated monthly organic visits to the site; and its best position in Google's top ten for “account-based marketing platform”, “best account-based marketing platform”. US estimates from DataForSEO and Google's Ads Transparency Center. A small company's site, or a mid-sized company's site for its flagship, is marked company; a product on a large parent's site (Google, Microsoft) has no site figures. A column with no figures for this category is left out, and an empty cell means none were seen, not none exist. Two measurements side by side: neither is read as the cause of the other.
| Company and products | Share | Own site cited | Name searches, Google | AI search demand, est. | Organic visits | Paid search a month, est. | Google ads, last 30 days | Best Google position |
|---|---|---|---|---|---|---|---|---|
| AdRoll adroll.com AdRoll ABM 53%, AdRoll 2% | 55% | 214 | 2,900 | 50 | 52,273 | 18 | ||
| Apollo.io apollo.io | 11% | 1000 | 33,100 | 396 | 111,608 | 94 | ||
| HubSpot parent site HubSpot Marketing Hub 8% | 8% | 934 | 368,000 | 9,776 | ||||
| Demandbase demandbase.com | 8% | 672 | 5,400 | 211 | 42,531 | 34 | 2 | |
| ZenABM zenabm.com | 6% | 21 | 50 | 1 | 1,020 | 1 | 5 | |
| 6sense 6sense.com | 4% | 684 | 49,500 | 316 | 108,788 | $1,209 | 120 | |
| Terminus demandscience.com Terminus 2%, DemandScience 2% | 4% | 135 | 27,100 | 3,267 | 5,320 | 8 | ||
| Lusha lusha.com | 2% | 322 | 12,100 | 893 | 52,570 | $11 | 57 | |
| Abmatic AI abmatic.ai | 2% | 47 | 30 | 0 | 872 | |||
| Primer | 2% | 74,000 | 134,313 |
Google's top ten for the two searches hold 15 sites; 4 of them are among the sites the models cited here (demandbase.com, gartner.com, pipeline.zoominfo.com, zenabm.com). The first result for “account-based marketing platform” is forbes.com.
How they answered
Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.ShowHide
How they answered
Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.
ShowHideModelDirect“What is the best account-based marketing platform for a mid-market B2B company?”Paraphrase“Which ABM platform would you recommend to a mid-sized B2B company?”Comparative“What are the top account-based marketing platforms and how do they differ?”Budget-constrained“What is the best account-based marketing platform for a company with a limited budget?”Scale-constrained“We are a 500 person company evaluating an account-based marketing platform. What should we look at?”Negative“Which account-based marketing platforms should I avoid or be cautious about?”
Claude Haiku 4.5AdRoll ABMAdRoll ABMHeldagainst: 6sense, Demandbase6sense, DemandbaseApollo.io, HubSpot Marketing Hubno first choiceagainst: Adobe Marketo Engage, Dealfront, Demandbase, Foundry ABM, Seamless.AI
One alternative
6senseTwo alternatives
HubSpot Marketing Hub, TerminusTwo alternatives
Abmatic AI, TerminusThree alternatives
EngageBay, Propensity, ZenABMGPT-5.4 mini6senseAdRoll ABMChanged6sense, DemandbasePrimer, ZenABMagainst: 6sense, Demandbaseno first choiceagainst: 6sense, D&B Rev.Up ABX, DemandScience, Foundry ABM
Three alternatives
AdRoll ABM, Demandbase, Influ2Two alternatives
6sense, DemandbaseThree alternatives
AdRoll ABM, Adobe Marketo Engage, HubSpot Marketing HubOne alternative
AdRoll ABMGemini 3.5 FlashAdRoll ABMagainst: 6sense Revenue AI, DemandbaseAdRoll ABMHeldagainst: Demandbase, Terminus6sense Revenue AI, DemandbaseZenABMagainst: 6sense, Demandbaseno first choiceagainst: 6sense, Demandbaseagainst: 6sense, Demandbase, Foundry ABM, Madison Logic, Terminus, ZoomInfo MarketingOS
Three alternatives
Factors.ai, HubSpot Marketing Hub, Influ2Three alternatives
6sense, Influ2, ZoomInfo MarketingOSSix alternatives
AdRoll ABM, Clay, HubSpot Marketing Hub, Influ2, LinkedIn Campaign Manager, ZoomInfo MarketingOSFive alternatives
AdRoll ABM, Apollo.io, Factors.ai, HubSpot Marketing Hub, LinkedIn Campaign ManagerOne alternative
AdRoll ABM - formerly RollWorksPerplexity SonarAdRoll ABMagainst: Abmatic AIAdRoll ABMHeldDemandbaseApollo.ioagainst: 6sense, Demandbaseno first choiceagainst: Bombora, Common Room, ZoomInfo Marketing
Three alternatives
6sense, Demandbase, HubSpot Marketing HubThree alternatives
Demandbase, Terminus, ZoomInfo MarketingOSFour alternatives
6sense, AdRoll ABM, Terminus, ZoomInfo MarketingFour alternatives
Leadiro, Lusha, RB2B, monday CRMGrok 4.1 FastAdRoll ABMAdRoll ABMHeldagainst: 6sense, Demandbase6senseHubSpot Marketing Hubagainst: 6sense, AdRoll ABM, Demandbase, Terminusno first choiceagainst: 6sense, Bombora, Demandbase, ZoomInfo Marketing
Four alternatives
6sense, Demandbase, HubSpot Marketing Hub, TerminusOne alternative
TerminusFour alternatives
AdRoll ABM, Demandbase, HubSpot Marketing Hub, TerminusTwo alternatives
Apollo.io, LinkedIn Sales NavigatorMistral SmallAdRoll, AdRoll ABMAdRoll ABMChanged6sense, DemandbaseApollo.iono first choiceagainst: 6sense, AdRoll ABM, Common Room, Demandbase, Terminus, ZoomInfo Marketing
One alternative
DemandbaseThree alternatives
AdRoll ABM, Terminus, ZoomInfo MarketingFive alternatives
AdRoll ABM, HubSpot Marketing Hub, LinkedIn Sales Navigator, RB2B, Salesforce Marketing Cloud Account EngagementDeepSeek V4 FlashAdRoll ABMagainst: 6sense, DemandbaseAdRoll ABMHeld6sense, DemandbaseZenABMagainst: 6sense, AdRoll ABM, DemandbaseAdRoll ABMagainst: 6sense, Demandbaseagainst: 6sense, AdRoll, Demandbase, StackAdapt, Terminus, ZoomInfo Marketing
Two alternatives
Terminus, ZoomInfo MarketingThree alternatives
Demandbase, HubSpot Marketing Hub, TerminusThree alternatives
AdRoll ABM, DemandScience ABX, ZoomInfo MarketingOne alternative
Apollo.ioOne alternative
TerminusLlama 4 MaverickAdRoll ABMAbmatic AIChangedno first choiceno first choiceagainst: AdRoll ABMDemandbaseagainst: 6sense, Demandbase, HubSpot Marketing Hub
One alternative
Abmatic AIOne alternative
TurtlThree alternatives
Apollo.io, Guideflow, ProspeoOne alternative
ProspeoQwen 3.7 FlashAdRoll ABMagainst: 6sense, DemandbaseDemandScienceChangedagainst: Demandbase6senseApollo.ioagainst: 6sense, Demandbase, Terminus6sense, AdRoll ABM, Demandbase, Terminusagainst: 6sense, Demandbase, ZoomInfo Marketing
Two alternatives
MarketBetter, TerminusThree alternatives
250ai, AdRoll ABM, ZenABMFour alternatives
Demandbase, HubSpot Marketing Hub, Salesforce Marketing Cloud Account Engagement, TerminusThree alternatives
Clay, Prospeo, RB2BKimi K2AdRoll ABM, Demandbaseagainst: 6senseAdRoll ABMChangedagainst: Terminus6sense, Demandbaseagainst: DemandScience Ionic, TerminusAdRoll ABMagainst: 6sense, Abmatic AI, Demandbase, Terminusno first choiceagainst: 6sense, AdRoll ABM, Demandbase, Terminus
Two alternatives
HubSpot Marketing Hub, ZoomInfo MarketingOSTwo alternatives
6sense, DemandbaseThree alternatives
AdRoll ABM, HubSpot Marketing Hub, Salesforce Marketing Cloud Account EngagementFour alternatives
HubSpot Marketing Hub, HubSpot Sales Hub, LinkedIn Sales Navigator, ZenABMFour alternatives
6sense, AdRoll ABM, Demandbase, TerminusGLM 4.7 FlashXAdRoll ABMagainst: 6sense, DemandbaseAdRoll ABMHeldagainst: Demandbase6sense, DemandbaseApollo.iono first choiceagainst: 6sense, Demandbase, Madison Logic ABM, StackAdapt, ZoomInfo Marketing
Two alternatives
HubSpot Marketing Hub, TerminusOne alternative
HubSpot Marketing HubThree alternatives
AdRoll ABM, Apollo.io, HubSpot Marketing HubFour alternatives
Dealfront, HubSpot Marketing Hub, MarketBetter, RB2BMiniMax M2.5AdRoll ABMAdRoll ABM, DemandbaseChangedDemandbaseApollo.ioagainst: 6sense, Demandbaseno first choiceagainst: Demandbasenothing named
Three alternatives
6sense, HubSpot Marketing Hub, ZoomInfo MarketingOne alternative
ZoomInfo MarketingTwo alternatives
6sense, ZoomInfo MarketingFive alternatives
Abmatic AI, AdRoll ABM, HubSpot Marketing Hub, LinkedIn Sales Navigator, ProspeoGPT-6 LunaAdRoll ABMAdRoll ABMHeld6sense, DemandbaseHubSpot Marketing Hubno first choiceagainst: 6sense, AdRoll ABM, Demandbase, Terminus
Three alternatives
6sense, Demandbase, HubSpot's built-in ABM toolsThree alternatives
6sense, Demandbase, HubSpot Marketing HubFour alternatives
AdRoll ABM, HubSpot Marketing Hub, Madison Logic, ZoomInfo MarketingOSOne alternative
AdRoll ABMOne alternative
HubSpot Marketing HubMuse Glimmer 30BAdRoll ABM, HubSpot Marketing Hubagainst: 6sense, DemandbaseAdRoll ABMChangedagainst: 6sense, Demandbase6sense, DemandbaseLushaagainst: 6sense, Demandbase, HubSpot Marketing Hub, Terminusno first choiceagainst: 6sense, Demandbase
Two alternatives
Propensity ABM, UserledTwo alternatives
HubSpot-native features, TerminusTwo alternatives
AdRoll ABM, TerminusFour alternatives
Apollo.io, Dealfront, Guideflow, RB2BBold is the first choiceAlternatives are counted; the count opens them.What the answer argued against
The record
One row per call: the version string exactly as returned, whether the model searched, sources cited, and latency. Full answer text is in the free responses file. Download the record
Eighty-four rows: every prompt, every model, every answer.
| Prompt | Model | Version string | Time (UTC) | Searched | Sources | Latency |
|---|---|---|---|---|---|---|
| Direct recommendation | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-10-01 10:44 | yes | 9 | 7 s |
| Direct recommendation | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-10-01 12:04 | yes | 4 | 7 s |
| Direct recommendation | Gemini 3.5 Flash | gemini-3.5-flash | 2026-10-01 13:28 | yes | 10 | 20 s |
| Direct recommendation | Perplexity Sonar | sonar | 2026-10-01 08:10 | yes | 19 | 4 s |
| Direct recommendation | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-10-01 08:36 | yes | 24 | 8 s |
| Direct recommendation | Mistral Small | mistral/mistral-small via mistral | 2026-10-01 10:19 | yes | 5 | 5 s |
| Direct recommendation | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-10-01 09:54 | yes | 23 | 35 s |
| Direct recommendation | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-10-01 08:06 | yes | 5 | 1 s |
| Direct recommendation | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-10-01 13:52 | yes | 10 | 46 s |
| Direct recommendation | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-10-01 10:30 | yes | 5 | 12 s |
| Direct recommendation | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-10-01 12:36 | yes | 20 | 184 s |
| Direct recommendation | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-10-01 10:16 | yes | 8 | 22 s |
| Direct recommendation | GPT-6 Luna | gpt-6-luna | 2026-10-01 10:15 | yes | 5 | 18 s |
| Direct recommendation | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-10-01 10:49 | yes | 12 | 22 s |
| Paraphrase | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-10-01 11:46 | yes | 9 | 7 s |
| Paraphrase | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-10-01 11:27 | yes | 3 | 5 s |
| Paraphrase | Gemini 3.5 Flash | gemini-3.5-flash | 2026-10-01 11:13 | yes | 12 | 27 s |
| Paraphrase | Perplexity Sonar | sonar | 2026-10-01 14:14 | yes | 20 | 3 s |
| Paraphrase | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-10-01 11:42 | yes | 23 | 8 s |
| Paraphrase | Mistral Small | mistral/mistral-small via mistral | 2026-10-01 09:11 | yes | 5 | 3 s |
| Paraphrase | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-10-01 13:31 | yes | 17 | 34 s |
| Paraphrase | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-10-01 13:00 | yes | 5 | 2 s |
| Paraphrase | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-10-01 09:40 | yes | 25 | 150 s |
| Paraphrase | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-10-01 11:56 | yes | 15 | 23 s |
| Paraphrase | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-10-01 08:18 | yes | 10 | 41 s |
| Paraphrase | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-10-01 09:40 | yes | 5 | 14 s |
| Paraphrase | GPT-6 Luna | gpt-6-luna | 2026-10-01 10:43 | yes | 3 | 14 s |
| Paraphrase | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-10-01 11:37 | yes | 12 | 38 s |
| Comparative | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-10-01 13:21 | yes | 19 | 11 s |
| Comparative | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-10-01 11:56 | yes | 4 | 8 s |
| Comparative | Gemini 3.5 Flash | gemini-3.5-flash | 2026-10-01 13:52 | yes | 16 | 23 s |
| Comparative | Perplexity Sonar | sonar | 2026-10-01 08:59 | yes | 20 | 4 s |
| Comparative | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-10-01 11:01 | yes | 22 | 11 s |
| Comparative | Mistral Small | mistral/mistral-small via mistral | 2026-10-01 08:48 | yes | 14 | 10 s |
| Comparative | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-10-01 09:03 | yes | 23 | 50 s |
| Comparative | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-10-01 13:28 | yes | 5 | 2 s |
| Comparative | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-10-01 08:40 | no | 0 | 29 s |
| Comparative | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-10-01 08:13 | yes | 15 | 38 s |
| Comparative | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-10-01 09:20 | yes | 22 | 38 s |
| Comparative | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-10-01 11:19 | yes | 12 | 24 s |
| Comparative | GPT-6 Luna | gpt-6-luna | 2026-10-01 09:10 | yes | 6 | 32 s |
| Comparative | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-10-01 10:35 | yes | 25 | 34 s |
| Budget constrained | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-10-01 08:32 | yes | 9 | 7 s |
| Budget constrained | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-10-01 10:42 | yes | 3 | 5 s |
| Budget constrained | Gemini 3.5 Flash | gemini-3.5-flash | 2026-10-01 10:29 | yes | 13 | 21 s |
| Budget constrained | Perplexity Sonar | sonar | 2026-10-01 11:09 | yes | 18 | 4 s |
| Budget constrained | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-10-01 09:07 | yes | 22 | 7 s |
| Budget constrained | Mistral Small | mistral/mistral-small via mistral | 2026-10-01 13:29 | yes | 5 | 4 s |
| Budget constrained | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-10-01 11:07 | yes | 24 | 19 s |
| Budget constrained | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-10-01 10:43 | yes | 5 | 2 s |
| Budget constrained | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-10-01 12:23 | yes | 9 | 43 s |
| Budget constrained | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-10-01 08:29 | yes | 19 | 29 s |
| Budget constrained | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-10-01 09:05 | yes | 22 | 27 s |
| Budget constrained | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-10-01 12:10 | yes | 13 | 25 s |
| Budget constrained | GPT-6 Luna | gpt-6-luna | 2026-10-01 12:20 | yes | 2 | 16 s |
| Budget constrained | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-10-01 09:58 | yes | 22 | 32 s |
| Scale constrained | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-10-01 08:07 | no | 0 | 6 s |
| Scale constrained | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-10-01 11:30 | no | 0 | 9 s |
| Scale constrained | Gemini 3.5 Flash | gemini-3.5-flash | 2026-10-01 08:11 | yes | 9 | 27 s |
| Scale constrained | Perplexity Sonar | sonar | 2026-10-01 08:27 | yes | 18 | 6 s |
| Scale constrained | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-10-01 10:27 | yes | 14 | 8 s |
| Scale constrained | Mistral Small | mistral/mistral-small via mistral | 2026-10-01 10:48 | no | 0 | 8 s |
| Scale constrained | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-10-01 10:57 | yes | 23 | 41 s |
| Scale constrained | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-10-01 11:26 | yes | 5 | 2 s |
| Scale constrained | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-10-01 09:06 | yes | 5 | 37 s |
| Scale constrained | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-10-01 14:06 | yes | 19 | 24 s |
| Scale constrained | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-10-01 08:35 | yes | 9 | 14 s |
| Scale constrained | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-10-01 12:28 | yes | 5 | 18 s |
| Scale constrained | GPT-6 Luna | gpt-6-luna | 2026-10-01 08:50 | yes | 2 | 20 s |
| Scale constrained | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-10-01 08:37 | yes | 15 | 20 s |
| Negative framing | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-10-01 12:02 | yes | 16 | 8 s |
| Negative framing | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-10-01 07:42 | yes | 4 | 5 s |
| Negative framing | Gemini 3.5 Flash | gemini-3.5-flash | 2026-10-01 08:06 | yes | 20 | 26 s |
| Negative framing | Perplexity Sonar | sonar | 2026-10-01 08:56 | yes | 19 | 3 s |
| Negative framing | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-10-01 13:51 | yes | 25 | 11 s |
| Negative framing | Mistral Small | mistral/mistral-small via mistral | 2026-10-01 11:05 | yes | 5 | 4 s |
| Negative framing | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-10-01 09:57 | yes | 24 | 42 s |
| Negative framing | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-10-01 10:23 | yes | 5 | 2 s |
| Negative framing | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-10-01 11:20 | yes | 24 | 60 s |
| Negative framing | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-10-01 12:56 | yes | 25 | 28 s |
| Negative framing | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-10-01 11:07 | yes | 19 | 75 s |
| Negative framing | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-10-01 13:17 | no | 0 | 9 s |
| Negative framing | GPT-6 Luna | gpt-6-luna | 2026-10-01 09:22 | yes | 4 | 20 s |
| Negative framing | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-10-01 08:42 | yes | 25 | 57 s |
Normalization in this category
Every judgment call made between the raw labels and the numbers above, listed so it is visible and reversible.
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Category-scoped readings
HubSpot read as HubSpot Marketing Hub
HubSpot (Free or Starter) read as HubSpot Marketing Hub
HubSpot (Marketing Hub Professional/Enterprise) read as HubSpot Marketing Hub
HubSpot (Sales Hub / Service Hub) read as HubSpot Marketing Hub
HubSpot ABM read as HubSpot Marketing Hub
HubSpot ABM tools read as HubSpot Marketing Hub
HubSpot Native read as HubSpot Marketing Hub
LinkedIn Sales Navigator Core read as LinkedIn Sales Navigator
Salesforce read as Salesforce Marketing Cloud Account Engagement
Salesforce (Einstein Account Targeting) read as Salesforce Marketing Cloud Account Engagement
ZoomInfo read as ZoomInfo Marketing
ZoomInfo (Pipeline) read as ZoomInfo Marketing
Unresolved, counted raw
250ai
6sense Team tier
AdRoll ABM - formerly RollWorks
D&B Rev.Up ABX
DemandScience ABX (formerly Terminus)
DemandScience Ionic
HubSpot ABM features
HubSpot's built-in ABM tools
HubSpot-native features
Madison Logic ABM
Propensity ABM
SaaSHero
Discontinued, still offered
No shut-down product was recommended here.