Small business▼−2Since September 2026: 2% → 0%, −2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 2% in September 2026
Inside the floor by 9 pointsRank 13 → 63 of 63
23 categories · Ranked6sense
713Judge labels
62First choices
257Negative labels
14 / 14Models named it
23Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Best standing
44% in Intent data for enterprise buyers
Rank 7 of 60 in the mid-market standingcriticized challenger
2 of 14 models made it the first choice on the direct prompt; 41% of its 64 labels there were negative.
What the models named instead of 6sense →By buyer segmentAn enterprise product: leader at enterprise, not named at small business.
Small business68 of 68
0%61 labels
criticized challenger
Mid-market7 of 60
5%64 labels
criticized challenger
Enterprise1 of 46
44%68 labels
endorsed leader
In intent data · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named 6sense for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| B2B intent data providers | Sales | 5% | 7 of 60 | 41% | 64 | criticized challenger | ▲+6Since September 2026: 0% → 6%, +6 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| Account-based marketing platforms | Marketing | 4% | 6 of 71 | 50% | 60 | criticized challenger | ▲+1Since September 2026: 4% → 4%, +1 point. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| Audience and consumer insights platforms | Marketing | 4% | 7 of 155 | 23% | 13 | accepted challenger | |
| Market intelligence platforms | GTM data and infrastructure | 0% | 31 of 172 | 19% | 16 | accepted challenger | |
| Programmatic and display advertising | Marketing | 0% | 19 of 92 | 0% | 11 | accepted challenger | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| Data enrichment | GTM data and infrastructure | 0% | 13 of 50 | 20% | 10 | accepted challenger | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| Revenue intelligence and forecasting | Sales | 0% | 49 of 76 | 38% | 8 | under 10 labels · led by Clari Copilot at 28% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| Search and social advertising platforms | Marketing | 0% | 33 of 113 | 25% | 8 | under 10 labels · led by Google Ads at 13% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| Identity resolution | GTM data and infrastructure | 0% | 50 of 140 | 29% | 7 | under 10 labels · led by Hightouch Adaptive Identity Resolution at 12% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| Data management platforms | GTM data and infrastructure | 0% | 40 of 159 | 33% | 6 | under 10 labels · led by Segment at 37% | ▼−2Since September 2026: 2% → 0%, −2 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| Sales intelligence and contact data | Sales | 0% | 12 of 52 | 0% | 6 | under 10 labels · led by Apollo.io at 73% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| AI marketing agents | Marketing | 0% | 36 of 157 | 0% | 4 | under 10 labels · led by HubSpot Breeze at 24% | |
| Customer data platforms | GTM data and infrastructure | 0% | 22 of 61 | 0% | 4 | under 10 labels · led by Segment at 49% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| Experimentation and personalization | Marketing | 0% | 58 of 71 | 33% | 3 | under 10 labels · led by VWO at 27% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| Customer intelligence and data science | GTM data and infrastructure | 0% | 39 of 142 | 0% | 2 | under 10 labels · led by Amplitude at 18% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| Marketing automation and campaign management | Marketing | 0% | 20 of 59 | 0% | 2 | under 10 labels · led by HubSpot Marketing Hub at 63% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| Audio and podcast advertising | Marketing | 0% | 88 of 101 | 100% | 1 | under 10 labels · led by AudioGo at 34% | |
| CRM data quality and deduplication | Revenue operations | 0% | 57 of 99 | 0% | 1 | under 10 labels · led by Insycle at 43% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| Field sales tools | Sales | 0% | 94 of 94 | 100% | 1 | under 10 labels · led by Badger Maps at 38% | |
| Lead routing and management | Sales | 0% | 93 of 111 | 100% | 1 | under 10 labels · led by LeadAngel at 26% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| Native and content advertising | Marketing | 0% | 26 of 86 | 0% | 1 | under 10 labels · led by StackAdapt at 41% | newNew since September 2026: not ranked then, 0% now. |
| Retail media platforms | Marketing | 0% | 44 of 121 | 0% | 1 | under 10 labels · led by Amazon Ads at 33% | |
| Video advertising | Marketing | 0% | 93 of 114 | 100% | 1 | under 10 labels · led by StackAdapt at 32% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
Movement
Since September 2026, 6sense held within the floor in all twenty-three categories: no change cleared 11 points.
Best category · Intent data · by segment
Mid-market▲+6Since September 2026: 0% → 6%, +6 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
6%from 0% in September 2026
Inside the floor by 5 pointsRank 61 → 5 of 58
Enterprise=heldSince September 2026: 45% → 45%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
45%from 45% in September 2026
Inside the floor by 11 pointsRank 1 of 44, unchanged
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| Intent data | 0% | 6% | ▲+6Since September 2026: 0% → 6%, +6 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 61 → 7 of 60 |
| Audience insights | 0% | 4% | newNew since September 2026: not ranked then, 4% now. | New this edition | Rank 7 of 155, unchanged |
| DMP | 2% | 0% | ▼−2Since September 2026: 2% → 0%, −2 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 14 → 40 of 159 |
| ABM | 4% | 4% | ▲+1Since September 2026: 4% → 4%, +1 point. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 7 → 6 of 71 |
| Market intelligence | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 31 of 172, unchanged |
| Programmatic | 0% | 0% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 81 → 19 of 92 |
| Enrichment | 0% | 0% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 16 → 13 of 50 |
| Revenue intel | 0% | 0% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 19 → 49 of 76 |
| Paid ads | 0% | 0% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 70 → 33 of 113 |
| Identity | 0% | 0% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 29 → 50 of 140 |
| Sales intel | 0% | 0% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 11 → 12 of 52 |
| AI marketing agents | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 36 of 157, unchanged |
| CDP | 0% | 0% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 21 → 22 of 61 |
| Experimentation | 0% | 0% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 42 → 58 of 71 |
| Customer intel | 0% | 0% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 51 → 39 of 142 |
| Marketing automation | 0% | 0% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 31 → 20 of 59 |
| Audio advertising | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 88 of 101, unchanged |
| CRM data quality | 0% | 0% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 85 → 57 of 99 |
| Field sales | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 94 of 94, unchanged |
| Lead routing | 0% | 0% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 100 → 93 of 111 |
| Native ads | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 26 of 86, unchanged |
| Retail media | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 44 of 121, unchanged |
| Video ads | 0% | 0% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 27 → 93 of 114 |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated 6sense across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated 6sense across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 1 | 3 | 6 | 3 | 13 |
| GPT-5.4 mini | 3 | 4 | 3 | 4 | 14 |
| Gemini 3.5 Flash | 0 | 6 | 5 | 11 | 22 |
| Perplexity Sonar | 2 | 4 | 2 | 2 | 10 |
| Grok 4.1 Fast | 2 | 4 | 4 | 10 | 20 |
| Mistral Small | 1 | 4 | 4 | 1 | 10 |
| DeepSeek V4 Flash | 2 | 8 | 7 | 12 | 29 |
| Llama 4 Maverick | 0 | 2 | 6 | 1 | 9 |
| Qwen 3.7 Flash | 2 | 7 | 1 | 8 | 18 |
| Kimi K2 | 3 | 14 | 5 | 10 | 32 |
| GLM 4.7 FlashX | 1 | 4 | 4 | 3 | 12 |
| MiniMax M2.5 | 2 | 3 | 4 | 3 | 12 |
| GPT-6 Luna | 1 | 9 | 1 | 2 | 13 |
| Muse Glimmer 30B | 1 | 6 | 2 | 8 | 17 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct211 labels39
Paraphrase132 labels17
Comparative129 labels33not counted in share
Budget-constrained74 labels1
Scale-constrained55 labels5
Negative112 labels4not counted in share
First choiceAlternativeMentionNegative713 labels in all, every segment counted; 62 of the 99 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“the best choice is usually 6sense if your main goal is account-level audience insights for ABM, intent detection, and pipeline acceleration” GPT-5.4 mini · Audience insights · direct prompt · first choice
“6sense is described as "the enterprise standard for ABM orchestration"... Choose 6sense for predictive, intent-first enterprise RevOps.” Muse Glimmer 30B · ABM · comparative prompt · first choice
“e.g., demandbase, Terminus, 6sense, or Rollworks depending on whether you prefer paid social or display ads” Qwen 3.7 Flash · ABM · scale prompt · first choice
“If you want a single recommendation, 6sense is the strongest default pick for a mid-market B2B company” Perplexity Sonar · Intent data · direct prompt · first choice
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“Avoid enterprise-heavy tools like 6sense or Outreach for pure door-to-door sales motions — they add complexity without field-relevant value.” Claude Haiku 4.5 · Field sales · negative prompt · hard negative
“the absolute worst thing you can do is sign an annual contract with enterprise-grade giants like 6sense or Demandbase” Gemini 3.5 Flash · ABM · budget prompt · hard negative
“Enterprise platforms like 6sense and Demandbase cost $45K–$100K+ annually... For limited budgets, these are overkill.” Kimi K2 · ABM · budget prompt · hard negative
“Verdict: Avoid if you need quick wins, have modest budgets, or don't have a dedicated operations team” DeepSeek V4 Flash · ABM · negative prompt · hard negative
Named alongside
The products named in the same answers as 6sense, over the 711 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and 6sense was named but was not.ShowHide
Named alongside
The products named in the same answers as 6sense, over the 711 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and 6sense was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named 6sense. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 684 of the 711 answers that named 6sense and are not a share of its labels.
Domains cited
demandbase.com352
pipeline.zoominfo.com339
g2.com173
abmatic.ai154
salesmotion.io148
prospeo.io146
rb2b.com139
zenabm.com127
lusha.com124
guideflow.com105
1,807 of the 1,807 domain citations in answers naming 6sense came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
6sense.com ranks 3 on Google for the category's searches. In the answers, 6sense takes 5% of first choices and Apollo.io takes 27%.ShowHide
Search and answers
6sense.com ranks 3 on Google for the category's searches. In the answers, 6sense takes 5% of first choices and Apollo.io takes 27%.
ShowHideIn search
Google, US estimatesPosition for “b2b intent data provider”
3
Position for “best b2b intent data provider”
4
- Searches for its name, Google
- 49,500 a month (“6sense”)
- AI search demand for its name, est.
- 316 a month
- Organic visits to its site
- about 108,788 a month
- Searches its site ranks for
- 18,513 · 917 in the top three
- Sites linking to it
- 11,873
- Paid Google search
- 2 searches its ads show for, about 30 clicks and $1,209 a month (estimate)
In answers
This editionShare of first choices
5%
rank 7 of 60 in intent data
Segment leader
27%
Apollo.io
- First choices
- 62 across its categories
- Named in
- 711 answers
- Its own site cited
- in 684 of the answers that named it
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
What it publishes
ShowHide
What it publishes
ShowHideAddresses on 6sense.com
372
subdomains included
Content
360
counted in the table below
Documentation
0
Product · Integration
0 · 0
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Case study | 155 | undated | |||
| Blog | 96 | 1 | 2026-09-17 | ||
| Report or ebook | 38 | undated | |||
| News or press | 27 | undated | |||
| Webinar or virtual event | 21 | undated | |||
| Glossary or explainer | 12 | 0 | 2024-01-19 | ||
| Comparison | 6 | undated | |||
| Conference or event | 3 | undated | |||
| Template or tool | 2 | undated |
Most recent
- 2026-09-17Your tech stack has ai agents does it have gtm intelligence blog
- 2026-04-03How to prioritize accounts with intent data blog
- 2026-01-2010 hacks great teams use to scale abm blog
- 2025-11-14Breakthrough day three recap blog
- 2024-10-102024 breakthrough award winners blog
- 2024-04-30An introduction to 6sense qualified accounts 6qas blog
How it is countedHide how it is counted
Every page 6sense.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.
Names read as 6sense
What the judge wrote, as written, with how often. The vendor table decides that these count as 6sense; a claim can dispute any of them.
6Sense 36sense (now Demandbase) 1
Follow 6sense
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
6sense is its own company.ShowHide
The company
6sense is its own company.
ShowHideIn its own words
Stated by the vendor, not checked- Positioning
- The ABM Platform Powered by Revenue Intelligence
- For
- sales and marketing teams; revenue teams
- Price stated
- Explore Sales Intelligence Pricing & Get Started for Free 6sense.com
- Free plan or trial
- Get Started for Free 6sense.com
- Certifications
- SOC 2SOC 3ISO/IEC 27001:2022ISO/IEC 42001:2023CSA AI Trustworthy Pledge 2025GDPRCCPACPRA
- Customers named
- JAGGAERReltioCiscoShellMorningstarFortinetExperianDell
- Not stated on the pages read
- Starting price, integrations, hosting
What 6sense's own pages state, read September 28, 2026: 6sense.com, trust.6sense.com. A claimed page can correct any of them.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when 6sense's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as 6sense, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for 6sense by email, built from the raw record of the edition. It shows:
- where 6sense is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name 6sense, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.