GTM AI Index
Index Vendors › Demandbase · September 2026 Edition
2 categories

Demandbase

Named in 29 judge labels across 2 categories by 6 of 6 models in the September 2026 Edition. 0 first choices, 9 negative labels. Every number here is derived from the raw labels under vendor table v2026-09-08.5.
Best standing
Rank 12 of 40 products named in b2b intent data providers, criticized challenger. 0 of 6 models made it the first choice on the direct prompt; 32% of its 28 labels there were negative.

Standing by category

Every category where a model named Demandbase. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryVerticalFirst choicesRankNegative rateLabelsQuadrant
B2B intent data providersSales0%12 of 4032%28criticized challenger
Attribution and marketing mix modelingMarketing0%45 of 820%1under 10 labels

By model

How each model treated Demandbase across every prompt where it was named. Six models, six prompts per category.
ModelFirst choiceAlternativeMentionNegativeLabels
Claude Opus 500134
Claude Opus 4.803216
GPT-6 Astra02013
GPT-5.6 Sol12126
Gemini 3.1 Pro02417
Perplexity Sonar Pro02013

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Enterprise ABM: 6sense vs. Demandbase” GPT-5.6 Sol · Intent data · comparative prompt · first choice
“Strong combination of intent, account intelligence, account identification and advertising activation.” GPT-5.6 Sol · Intent data · paraphrase prompt · alternative
“similar to 6sense, but generally strongest when you are already committed to an ABM platform approach” Perplexity Sonar Pro · Intent data · direct prompt · alternative
“A reputable intent provider (like 6sense, Demandbase, or Bombora) will run a 2-to-4-week PoC” Gemini 3.1 Pro · Intent data · negative prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Skip the enterprise platforms for now. Enterprise platforms like 6sense and Demandbase are designed for larger organizations” Claude Opus 4.8 · Intent data · budget prompt · hard negative
“Avoid enterprise platforms like 6sense, Demandbase, and often Bombora if budget is tight” Perplexity Sonar Pro · Intent data · budget prompt · hard negative
“priced for teams that already have an SDR function to act on the signals. Typical entry points run roughly $25k–$100k+/year.” Claude Opus 5 · Intent data · budget prompt · soft negative
“enterprise providers like 6sense, Demandbase, ZoomInfo, or Bombora has cost tens of thousands of dollars per year” Gemini 3.1 Pro · Intent data · budget prompt · soft negative

Names read as Demandbase

What the judge wrote, as written, with how often. The vendor table decides that these count as Demandbase; a claim can dispute any of them.
Every label used the canonical name.
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Claiming is free and changes nothing in the data. A claimed page gets a verified contact who is told when each edition publishes; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Demandbase, applied by version and listed in the change log; and a logo and one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or quadrants, any preview, or any say over which quotes appear. Sponsorship is separate: a sponsor funds categories or buyer dimensions and is named on what it funded, and the rules are the same for every sponsor.

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