Apollo.io vs HubSpot Marketing Hub
Zero of fourteen models named Apollo.io first on the direct prompt; one named HubSpot Marketing Hub. Apollo.io was named by twelve of the fourteen models and HubSpot Marketing Hub by fourteen and Apollo.io carries 17 labels and HubSpot Marketing Hub 38, so the shares are not directly comparable.
San Francisco, United States, founded 2015. Named in twenty-six categories this edition.
By HubSpot, Cambridge, United States, founded 2006. Named in twenty-eight categories this edition.
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the account-based marketing platforms page.
By framing
Apollo.ioFirst choices, of fourteen modelsHubSpot Marketing Hub
Every model, every framing
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | | | ||||
| GPT-5.4 mini | | |||||
| Gemini 3.5 Flash | | | | |||
| Perplexity Sonar | | | ||||
| Grok 4.1 Fast | | | | | ||
| Mistral Small | | | ||||
| DeepSeek V4 Flash | | | | |||
| Llama 4 Maverick | | | ||||
| Qwen 3.7 Flash | | | ||||
| Kimi K2 | | | | |||
| GLM 4.7 FlashX | | | | | | |
| MiniMax M2.5 | | | ||||
| GPT-6 Luna | | | | | ||
| Muse Glimmer 30B | | |
Apollo.io HubSpot Marketing Hub first choice named as an alternative argued againstblank: not namedEach cell is one answer, Apollo.io on the left and HubSpot Marketing Hub on the right.The direct prompt
HubSpot Marketing Hub first, Apollo.io not the choice
1 of 14 modelsApollo.io was named in the answer but not as the choice, or not at all.Neither was the first choice, one was named
6 of 14 modelsThe answer put something else first and named one of the two as an alternative.Neither was named
7 of 14 modelsThe answer made no first choice from these two in this category.Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
By buyer segment
HubSpot Marketing Hub39%#1 of 13Apollo.io19%#3 of 13Apollo.io11%#2 of 7HubSpot Marketing Hub8%#3 of 7HubSpot Marketing Hub3%#4 of 8Apollo.io0%#– of 8What the models said about Apollo.io
No label in this category carried a quote.
What the models said about HubSpot Marketing Hub
No label in this category carried a quote.
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.