Content marketing platforms · October 2026 Edition
Semrush Content Marketing Platform vs Contently
Zero of fourteen models named Semrush Content Marketing Platform first on the direct prompt; zero named Contently. Both were named by all fourteen models and Semrush Content Marketing Platform carries 30 labels and Contently 33, so the shares are not directly comparable.
By Semrush, Boston, United States, founded 2008. Named in one category this edition.
Named in one category this edition.
First-choice share4%2%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate7%18%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#4#6A position in a field of 10; printed, not drawn.
Labels3033A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, Semrush Content Marketing Platform reading right to left. Rank and label count are printed, not drawn.HubSpot Content Hub was named alongside these two in nine of the fourteen direct answers. HubSpot Content Hub vs Semrush Content Marketing Platform · HubSpot Content Hub vs Contently · CoSchedule Marketing Suite vs Semrush Content Marketing Platform
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the content marketing platforms page.
By framing
How many of the fourteen models made each the first choice, per way of asking, and how many argued against it.
Semrush Content Marketing PlatformFirst choices, of fourteen modelsContently
Direct001 against Contently
Paraphrase212 against Contently
Comparative001 against Contently
Budget-constrained001 against Semrush Content Marketing Platform · 1 against Contently
Scale-constrained00
Negative001 against Semrush Content Marketing Platform · 1 against Contently
Bars are first choices, 0 to 14 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to fourteen.
Across every category in the October 2026 Edition, Semrush Content Marketing Platform and Contently were named in the same answer thirty-five times, of the 72 answers naming Semrush Content Marketing Platform and the 98 naming Contently. In those answers Contently took the first choice zero times and Semrush Content Marketing Platform zero.
Every model, every framing
The eighty-four answers behind the chart above, one cell each: where Semrush Content Marketing Platform and Contently stood in it.
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | | |||||
| GPT-5.4 mini | | |||||
| Gemini 3.5 Flash | | | | |||
| Perplexity Sonar | | | ||||
| Grok 4.1 Fast | | | | |||
| Mistral Small | | | | | ||
| DeepSeek V4 Flash | | | ||||
| Llama 4 Maverick | | | | |||
| Qwen 3.7 Flash | | |||||
| Kimi K2 | | | | |||
| GLM 4.7 FlashX | | | ||||
| MiniMax M2.5 | | | | | ||
| GPT-6 Luna | | |||||
| Muse Glimmer 30B | | | |
Semrush Content Marketing Platform Contently first choice named as an alternative argued againstblank: not namedEach cell is one answer, Semrush Content Marketing Platform on the left and Contently on the right.The direct prompt
The plain question, one answer per model, grouped by where Semrush Content Marketing Platform and Contently stood in it.
Neither was the first choice, one was named
12 of 14 modelsThe answer put something else first and named one of the two as an alternative.GPT-5.4 miniHubSpot Content Hub alternatives: Contently, Optimizely CMP
Gemini 3.5 FlashHubSpot Content Hub alternatives: CoSchedule Marketing Suite, Optimizely CMP, Semrush Content Marketing Platform
Perplexity SonarHubSpot Marketing Hub alternatives: Contently, PathFactory, Semrush Content Marketing Platform
Grok 4.1 FastHubSpot Content Hub alternatives: CoSchedule Marketing Suite, Contently, Semrush Content Marketing Platform
Mistral SmallHubSpot Content Hub, Jasper alternatives: Contently, Marq Team
DeepSeek V4 FlashHubSpot Content Hub alternatives: Contently, Optimizely CMS, Semrush Content Marketing Platform
Llama 4 MaverickOptimizely Content alternatives: Contently, Omnibound, Semrush Content Marketing Platform
Qwen 3.7 FlashHubSpot Marketing Hub alternatives: ActiveCampaign, Adobe Marketo Engage, Contently, Semrush Content Marketing Platform
Kimi K2HubSpot Content Hub, HubSpot Marketing Hub alternatives: Contently, Semrush Content Marketing Platform, Uberflip
GLM 4.7 FlashXHubSpot Content Hub alternatives: CoSchedule Marketing Suite, Semrush Content Marketing Platform, Surfer SEO
MiniMax M2.5HubSpot Marketing Hub alternatives: ActiveCampaign, Contently, Semrush Content Marketing Platform
Muse Glimmer 30BHubSpot Content Hub alternatives: Contently, Semrush Content Marketing Platform
Neither was named
2 of 14 modelsThe answer made no first choice from these two in this category.Claude Haiku 4.5HubSpot Content Hub alternatives: ClearVoice, Hey Sid, Writesonic
GPT-6 LunaHubSpot for Marketers alternatives: Adobe GenStudio, Optimizely CMP
Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
By buyer segment
The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
Level: the same share of first choices.
Semrush Content Marketing Platform0%#11 of 15Contently0%#15 of 15Mid-marketThe figures above
Semrush Content Marketing Platform leads by two points.
Semrush Content Marketing Platform4%#4 of 10Contently2%#6 of 10Enterprise
The order flips: Contently leads at enterprise.
Contently15%#1 of 14Semrush Content Marketing Platform0%#– of 14What the models said about Semrush Content Marketing Platform
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Five of six in this category shown.
“Certain all-in-one platforms like HubSpot or Semrush are powerful but come with steep learning curves and premium pricing, making them less suitable for small teams or solo marketers.” Mistral Small · negative prompt · soft negative
“Plans start at $119.95/month (but offers discounts)” MiniMax M2.5 · budget prompt · soft negative
“ClickUp and Semrush Content Toolkit are especially worth evaluating first” Mistral Small · paraphrase prompt · first choice
“I'd recommend ClickUp or Semrush Content Toolkit as your primary choices” MiniMax M2.5 · paraphrase prompt · first choice
“Semrush - Supports SEO and content programs with keyword opportunities, competitive positioning, site performance trends” Llama 4 Maverick · direct prompt · alternative
What the models said about Contently
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of eight in this category shown.
“Pricing is custom-quoted and often starts at £20K–£100K+/year — likely overkill unless you have enterprise-level budget.” DeepSeek V4 Flash · paraphrase prompt · soft negative
“Enterprise-grade tools like Contently, Optimizely, or Kapost cost thousands of dollars a year.” Gemini 3.5 Flash · budget prompt · soft negative
“High cost and opaque pricing; 3–6 month onboarding; total cost can run $90K–$1M+/year” GLM 4.7 FlashX · comparative prompt · soft negative
“would be Contentoo, CoSchedule, or Contently” Llama 4 Maverick · paraphrase prompt · first choice
“Positioned as best all-in-one content marketing platform for managing editorial calendars... All-in-one content marketing operations \u2192 Contently.” Muse Glimmer 30B · comparative prompt · alternative
“Specifically mentioned as well-suited for mid-market firms looking to outsource their content department.” MiniMax M2.5 · direct prompt · alternative
Also compared
HubSpot Content Hub vs Semrush Content Marketing PlatformHubSpot Content Hub vs ContentlyCoSchedule Marketing Suite vs Semrush Content Marketing PlatformCoSchedule Marketing Suite vs ContentlyStoryChief vs Semrush Content Marketing PlatformStoryChief vs ContentlySemrush Content Marketing Platform vs CanvaSemrush Content Marketing Platform vs BufferCanva vs ContentlyContently vs BufferAll twenty-one head-to-head pages and the full content marketing standing
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.