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Local listings management · October 2026 Edition

Synup vs Birdeye

Four of fourteen models named Synup first on the direct prompt; one named Birdeye. Synup was named by twelve of the fourteen models and Birdeye by fourteen and Synup carries 37 labels and Birdeye 34, so the shares are not directly comparable.

Synup

accepted challenger

Named in two categories this edition.

Birdeye

accepted challenger

Named in eight categories this edition.

First-choice share10%2%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate5%12%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#3#8A position in a field of 10; printed, not drawn.
Labels3734A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, Synup reading right to left. Rank and label count are printed, not drawn.BrightLocal was named alongside these two in eleven of the fourteen direct answers. BrightLocal vs Synup · BrightLocal vs Birdeye · Moz Local vs Synup

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the local listings management page.

By framing

How many of the fourteen models made each the first choice, per way of asking, and how many argued against it.
SynupFirst choices, of fourteen modelsBirdeye
Direct41
Paraphrase00
Comparative00
Budget-constrained101 against Synup
Scale-constrained00
Negative001 against Synup · 4 against Birdeye
Bars are first choices, 0 to 14 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to fourteen.

Every model, every framing

The eighty-four answers behind the chart above, one cell each: where Synup and Birdeye stood in it.
ModelDirectParaphraseComparativeBudget-constrainedScale-constrainedNegative
Claude Haiku 4.5
GPT-5.4 mini
Gemini 3.5 Flash
Perplexity Sonar
Grok 4.1 Fast
Mistral Small
DeepSeek V4 Flash
Llama 4 Maverick
Qwen 3.7 Flash
Kimi K2
GLM 4.7 FlashX
MiniMax M2.5
GPT-6 Luna
Muse Glimmer 30B
Synup Birdeye first choice named as an alternative argued againstblank: not namedEach cell is one answer, Synup on the left and Birdeye on the right.

The direct prompt

The plain question, one answer per model, grouped by where Synup and Birdeye stood in it.

Synup first, Birdeye an alternative

4 of 14 modelsBirdeye was named in the answer but not as the choice, or not at all.
Perplexity SonarSynup alternatives: BrightLocal, Semrush Listing Management, Uberall, Yext
Llama 4 MaverickBrightLocal Track, Synup alternatives: Birdeye, Moz Local, Yext
Qwen 3.7 FlashSynup alternatives: BrightLocal, Uberall
Muse Glimmer 30BBrightLocal, Synup alternatives: Semrush Listing Management

Birdeye first, Synup an alternative

1 of 14 modelsSynup was named in the answer but not as the choice, or not at all.
Mistral SmallBirdeye, Yext alternatives: Moz Local, Synup

Neither was the first choice, one was named

6 of 14 modelsThe answer put something else first and named one of the two as an alternative.
Claude Haiku 4.5Yext alternatives: Birdeye, BrightLocal, SOCi, Synup
Gemini 3.5 FlashSemrush Local alternatives: BrightLocal, Synup, Whitespark
Grok 4.1 FastBrightLocal alternatives: Moz Local, Synup, Yext
DeepSeek V4 FlashBrightLocal alternatives: Semrush Local, Synup, Uberall
Kimi K2BrightLocal alternatives: SOCi, Semrush Listing Management, Synup
MiniMax M2.5BrightLocal alternatives: Synup, Yext

Neither was named

3 of 14 modelsThe answer made no first choice from these two in this category.
GPT-5.4 miniYext alternatives: Uberall
GLM 4.7 FlashXBrightLocal alternatives: LocaliQ, Semrush Local, Yext
GPT-6 LunaBrightLocal alternatives: Yext

Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
Synup leads by four points.
Synup4%#3 of 9
Birdeye0%#7 of 9
The full small business standing →
Mid-marketThe figures above
Synup leads by eight points.
Synup10%#3 of 10
Birdeye2%#8 of 10
The full mid-market standing →
Enterprise
The order flips: Birdeye leads at enterprise.
Birdeye9%#3 of 9
Synup0%#7 of 9
The full enterprise standing →

What the models said about Synup

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Five of six in this category shown.

“Pricing shown is agency‑oriented; may be higher than very small‑business budgets.” GLM 4.7 FlashX · budget prompt · soft negative
“described as powerful, but with a significant learning curve” Perplexity Sonar · negative prompt · soft negative
“the strongest default choice is usually Synup if you need scalable multi-location control and centralized updates” Perplexity Sonar · direct prompt · first choice
“If you want a dedicated, cost-effective listings + reputation stack with agency/white-label options: Synup” Muse Glimmer 30B · direct prompt · first choice
“Moz Local and Synup are both highly recommended as affordable local listings management platforms” Mistral Small · budget prompt · first choice

What the models said about Birdeye

No label in this category carried a quote.

Also compared

Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.