AI Indexes
GTM AI Index
October 2026 Edition · The permanent record of this edition. The unqualified address always carries the latest edition.
Index › Marketing › Marketing resource mgt › Enterprise › October 2026 Edition

Marketing resource management for enterprise buyers

Asked as “marketing resource management platform”, and as “marketing planning, budgeting and calendar tool”, on behalf of an enterprise B2B company. 50 first choices recorded across the direct, paraphrase, budget and scale prompts, fourteen models each. Added to the October 2026 Edition on October 4, 2026; its answers are read by the distilled judge (ai-indexes-judge-qwen3-14b-run3), not the claude-opus-5 judge of the earlier categories: how the two compare.
Standing · first-choice share
36%
Contested · Uptempo 20%
36Aprimo20Uptempo18Adobe Workfront26others

36% of first choices, contested.

ShowinginAll 112 categories in the October 2026 Edition →

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment; they sit side by side and are never added together.

The standing

Share is the count of first choices across the direct, paraphrase, budget and scale prompts, over all fourteen models, for an enterprise B2B company. Ordered by share.
ProductFirst-choice shareNegative rateLabelsQuadrant
01Aprimo36%21%63endorsed leader
02Uptempo20%8%25accepted challenger
03Adobe Workfront18%29%51criticized challenger
04Screendragon2%7%14accepted challenger
05Opal2%0%10accepted challenger
06Wrike for Marketing2%38%50criticized challenger
07monday.com Work Management2%37%27criticized challenger
Show the three products at 0%, ordered by negative rate
10Bynder0%42%19criticized challenger
08Smartsheet0%42%12criticized challenger
09Asana0%38%24criticized challenger
Bars are the share of first choices, 0 to 100Every product with at least 10 labels here. Every product name links to its product page.
All twenty-eight head-to-head pages: the top eight products, each against each

Recommended versus criticized

Every product with at least 10 labels here, on both axes. The 30% line names a quadrant, not the verdict above: that one needs more than 40%.

Criticized challengerCriticized default
Negative label rate →
01
02
03
04
O05
06
07
08
09
10
Accepted challengerEndorsed leader
0%First-choice share → · lines at 30% share and 25% negative50%
Key
01Aprimo36%
02Uptempo20%
03Adobe Workfront18%
04Screendragon2%
05Opal2%
06Wrike for Marketing2%
07monday.com Work Management2%
08Smartsheet0%
09Asana0%
10Bynder0%

What they warned about

Two of fourteen models held their first choice under the paraphrase. Claude Haiku 4.5, GPT-5.4 mini, Perplexity Sonar, Grok 4.1 Fast, Mistral Small, DeepSeek V4 Flash, Llama 4 Maverick, Qwen 3.7 Flash, GLM 4.7 FlashX, MiniMax M2.5, GPT-6 Luna and Muse Glimmer 30B changed. A high negative share on a product with few labels is a warning. A low share on a product with many labels is salience, not sentiment.
Aprimo
21%
13 of 63 labels negative · 11 of 14 models · 4 hard negative
“Aprimo — High Risk of Scope Creep and Implementation Failure ... Best avoided by: Enterprises that don't have a dedicated internal IT/project management team” DeepSeek V4 Flash, negative prompt
Wrike for Marketing
38%
19 of 50 labels negative · 11 of 14 models · 4 hard negative
“Wrike (Specifically for MRM Use) — Ownership Churn and Roadmap Instability ... Best avoided by: Large enterprises seeking a single, dedicated MRM platform” DeepSeek V4 Flash, negative prompt
Adobe Workfront
29%
15 of 51 labels negative · 11 of 14 models · 3 hard negative
“Adobe Workfront — Expensive Vendor Lock-In and Opaque Pricing ... Best avoided by: Enterprises not already committed to the Adobe ecosystem.” DeepSeek V4 Flash, negative prompt
monday.com Work Management
37%
10 of 27 labels negative · 7 of 14 models · 4 hard negative
“Generic project-management tools** such as Asana, monday.com, Trello, Smartsheet, and similar tools if they are being proposed as a full MRM replacement” Perplexity Sonar, negative prompt

What they cite

Citations exist only for the models that return a source list: fourteen of the fourteen in this edition, and all six flagship models on the expanded tier.

Sites the answers cite

80 of 84 answers in this category came back with a source list, from 14 of 14 models: citations where the model returns them, or the search results it consulted. 1183 links across 258 sites, every framing counted. Ranked by the number of answers carrying the site or page. None of the 252 answers across every segment cited this index's own page for the category.

41 answers · 67 citations · 14 models
vendor site · Teamwork.com40 answers · 40 citations · 12 models
vendor site · Guideflow39 answers · 39 citations · 11 models
36 answers · 37 citations · 13 models
35 answers · 50 citations · 11 models
34 answers · 34 citations · 11 models
32 answers · 41 citations · 11 models
vendor site · Uptempo25 answers · 40 citations · 10 models
23 answers · 26 citations · 11 models
22 answers · 24 citations · 9 models
vendor site · Monday.com21 answers · 32 citations · 11 models
vendor site · Aprimo20 answers · 30 citations · 8 models

Pages the answers cite

The ten pages named in the most answers, by full address. A page here is one the models returned with a recommendation, not one the index endorses.

Search against answers

Each company's standing in the answers beside its site's footprint in Google search, one row a site: the products the models named on it with their shares, and the share they add up to; monthly searches on Google, and DataForSEO's estimate of AI search demand (modeled from search signals, directional, not a count of queries to any assistant), for the most-searched of the company's and its products' names (the name is in each row's hover text); estimated monthly organic visits to the site; and its best position in Google's top ten for “best marketing resource management platform”, “marketing resource management platform”. US estimates from DataForSEO and Google's Ads Transparency Center. A small company's site, or a mid-sized company's site for its flagship, is marked company; a product on a large parent's site (Google, Microsoft) has no site figures. A column with no figures for this category is left out, and an empty cell means none were seen, not none exist. Two measurements side by side: neither is read as the cause of the other.
Company and productsShareOwn site citedName searches, GoogleAI search demand, est.Organic visitsPaid search a month, est.Google ads, last 30 daysBest Google position
Aprimo aprimo.com36%2052,400356,007241
Uptempo uptempo.io20%489,9002,8725,750
Adobe parent site
Adobe Workfront 18%, Adobe Marketo Engage 2%
20%2991,220,000117,563
Marmind marmind.com4%179
MediaValet mediavalet.com4%781,9001249,51723
Screendragon screendragon.com2%4039032,72239
Opal2%201,00049,751
Wrike for Marketing wrike.com2%130200703,499$21,69150
Workfront2%
Filecamp filecamp.com2%72590011,25217

Google's top ten for the two searches hold 18 sites; 4 of them are among the sites the models cited here (aprimo.com, g2.com, monday.com, thecmo.com). The first result for “best marketing resource management platform” is growthmethod.com.

How they answered

Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.
ShowHide
ModelDirect“What is the best marketing resource management platform for an enterprise B2B company?”Paraphrase“Which marketing planning, budgeting and calendar tool would you recommend to a large B2B company with thousands of employees?”Comparative“What are the top enterprise-grade marketing resource management platforms and how do they differ?”Budget-constrained“What is the best marketing resource management platform for a large company that needs predictable total cost across thousands of users?”Scale-constrained“We are a 5,000 person company with SSO, SOC 2 and procurement review requirements evaluating a marketing resource management platform. What should we look at?”Negative“Which marketing resource management platforms should a large enterprise avoid or be cautious about?”
Claude Haiku 4.5Aprimo
Three alternatives6sense, Adobe Marketo Engage, Salesforce Marketing Cloud
UptempoChanged
Three alternativesAprimo, Planful for Marketing, Wrike for Marketing
Adobe WorkfrontFilecamp
Two alternativesMarmind, Uptempo
against: Adobe Workfront
no first choiceagainst: Adobe Experience Cloud, Aprimo, HubSpot Marketing Hub, Oracle, Wrike for Marketing
GPT-5.4 miniAdobe Workfront
One alternativeAprimo
Adobe Workfront Planning + WorkfrontChangedagainst: Smartsheet, Wrike for MarketingAdobe Workfront, Aprimo
Three alternativesBrandfolder, Bynder, Widen
against: Celtra
Adobe Workfront
Two alternativesAsana, Smartsheet
no first choiceagainst: Aprimo, Infor Marketing Resource Management
Gemini 3.5 FlashUptempo
Four alternativesAdobe Workfront, Aprimo, Atlassian, Wrike for Marketing
UptempoHeld
Three alternativesAdobe Workfront, Aprimo, Optimizely One
against: Asana, Trello
Aprimo, Uptempo
Three alternativesAdobe Workfront, Atlassian, monday.com Work Management
MediaValet
Three alternativesFilecamp, ProofHub, Screendragon
against: Adobe Workfront, Aprimo, Wrike for Marketing, monday.com Work Management
Adobe Workfront
Three alternativesAprimo, Screendragon, Uptempo
against: Smartsheet, Wrike for Marketing
against: Adobe Workfront, Aprimo, Asana, ClickUp, SAS, Trello, Uptempo, monday.com Work Management
Perplexity SonarAprimo
Three alternativesMarcomCentral, Opal, Salesforce Marketing Cloud
Adobe Marketo EngageChanged
Two alternativesSalesforce Marketing Cloud, Wrike for Marketing
against: HubSpot Marketing Hub
no first choiceAprimono first choiceagainst: Adobe Marketo Engage, Asana, HubSpot Marketing Hub, Oracle Eloqua, Salesforce Marketing Cloud, Scoro, Smartsheet, Teamwork.com, Trello, monday.com Work Management
Grok 4.1 FastAprimo
Two alternativesAdobe Workfront, Asana
Adobe WorkfrontChanged
Five alternativesAsana, Marmind, Smartsheet, Uptempo, Wrike for Marketing
Adobe Workfront
Four alternativesAprimo, Asana, Opal, Smartsheet
MediaValet
Three alternativesAdobe Workfront, Aprimo, Canto
against: Bynder, Widen, Wrike for Marketing, monday.com Work Management
no first choiceagainst: Wrike for Marketingagainst: Adobe Workfront, Aprimo, Percolate, SAS, Workamajig, Wrike for Marketing
Mistral SmallAprimo, Screendragon
Three alternativesIntelligenceBank, Wrike for Marketing, monday.com Work Management
UptempoChanged
One alternativeWrike for Marketing
no first choiceAdobe Workfront, Aprimoagainst: Asana, Wrike for Marketingno first choiceagainst: Adobe Workfront, Aprimo, Workamajig, Wrike for Marketing
DeepSeek V4 FlashAdobe Workfront, Aprimo
Three alternativesAllocadia, BrandMaker, Wrike for Marketing
UptempoChanged
One alternativeWrike for Marketing
against: HubSpot Marketing Hub
Aprimo
Four alternativesAdobe Workfront, Bynder, Opal, Wrike for Marketing
Aprimoagainst: Adobe Workfront, Bynder, Wrike for Marketingno first choiceagainst: Adobe Workfront, Aprimo, Infor, Oracle Marketing, SAP, Wrike for Marketing
Llama 4 MaverickOpal
One alternativeAprimo
no first choiceChangedno first choiceAprimono first choiceagainst: Wrike for Marketing
Qwen 3.7 FlashAdobe Workfront
Three alternativesAprimo, Screendragon, monday.com Work Management
Adobe Workfront, Wrike for MarketingChanged
One alternativeAnnum
Adobe Workfront
Five alternativesAprimo, Bynder, Lytho, Opal, Wrike for Marketing
Workfront
Three alternativesBrandfolder, Bynder, Wrike for Marketing
no first choiceagainst: Adobe Workfront, Aprimo, Asana, Smartsheet, Workamajig, Wrike for Marketing, monday.com Work Management
Kimi K2Uptempo
Two alternativesAdobe Workfront, Aprimo
against: Asana, Wrike for Marketing
UptempoHeld
Three alternativesAdobe Workfront, Aprimo, Hive9
Adobe Workfront
Four alternativesAprimo, BrandMaker, Marmind, SAS Customer Intelligence 360
against: Brandfolder, Bynder, Wrike for Marketing
Aprimo
One alternativeUptempo
against: Adobe Workfront, Bynder, ClickUp, Wrike for Marketing, monday.com Work Management
Adobe Workfront
Two alternativesAprimo, Wrike for Marketing
against: Smartsheet, monday.com Work Management
against: Adobe Workfront, Aprimo, Asana, Trello, Wrike for Marketing, monday.com Work Management
GLM 4.7 FlashXAprimo
Three alternativesLytho, Screendragon, Workfront
monday.com Work ManagementChanged
Three alternativesPlanful, Smartsheet, Wrike for Marketing
Adobe Workfront
Four alternativesAprimo, Proof GTM Manager, Screendragon, Wrike for Marketing
Teamwork.com
Three alternativesClickUp, Wrike for Marketing, monday.com Work Management
against: Adobe Workfront, Aprimo, Bynder, MediaValet
no first choiceagainst: Airtable, Aprimo, Asana, Brandfolder, Bynder, FunctionFox, Resource Guru, Screendragon, Wrike for Marketing, monday.com Work Management
MiniMax M2.5Aprimo
Two alternativesOpal, Wrike for Marketing
Aprimo, UptempoChanged
One alternativeWrike for Marketing
Adobe Workfront
Four alternativesAprimo, Opal, Wrike for Marketing, monday.com Work Management
Marmind
Three alternativesAdobe Workfront, Aprimo, MediaValet
against: Asana, Wrike for Marketing, monday.com Work Management
Aprimo
Three alternativesSimple Admation, Uptempo, monday.com Work Management
against: Adobe Workfront
GPT-6 LunaAprimo
One alternativeAdobe Workfront
UptempoChanged
Two alternativesAdobe Workfront, Planful
Adobe Workfront, Aprimo, Uptempo
Two alternativesIntelligenceBank, Wrike for Marketing
Aprimo
One alternativePPM Express Enterprise
against: Adobe Workfront, Kadanza
no first choiceagainst: Bynderagainst: Adobe Workfront, Aprimo, Uptempo
Muse Glimmer 30BAprimo
Five alternativesAcquia DAM, BrandMaker, Screendragon, Uptempo, Widen Collective
against: Brandfolder, Bynder
UptempoChanged
One alternativeAdobe Workfront Planning
Aprimo
Six alternativesAdobe Workfront, Asana, Brandfolder, Bynder, Wrike for Marketing, monday.com Work Management
Marmind
Three alternativesAdobe Workfront, Aprimo, MediaValet
Aprimo
One alternativeAdobe Workfront
against: Adobe Workfront, Aprimo, Bynder MRM, Lytho, SproutLoud, Teamwork.com, Workamajig
Bold is the first choiceAlternatives are counted; the count opens them.What the answer argued against

The record

One row per call: the version string exactly as returned, whether the model searched, sources cited, and latency. Full answer text is in the free responses file. Download the record
Eighty-four rows: every prompt, every model, every answer.
PromptModelVersion stringTime (UTC)SearchedSourcesLatency
Direct recommendationClaude Haiku 4.5claude-haiku-4-5-202510012026-10-04 22:29yes98 s
Direct recommendationGPT-5.4 minigpt-5.4-mini-2026-03-172026-10-05 00:37yes23 s
Direct recommendationGemini 3.5 Flashgemini-3.5-flash2026-10-05 00:33yes1728 s
Direct recommendationPerplexity Sonarsonar2026-10-05 00:09yes154 s
Direct recommendationGrok 4.1 Fastspacexai/grok-4.1-fast-non-reasoning via vertex2026-10-05 00:19yes2110 s
Direct recommendationMistral Smallmistral/mistral-small via mistral2026-10-04 22:45yes147 s
Direct recommendationDeepSeek V4 Flashdeepseek/deepseek-v4-flash via deepinfra2026-10-05 00:59yes2343 s
Direct recommendationLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-10-04 23:36yes53 s
Direct recommendationQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-10-05 00:33yes527 s
Direct recommendationKimi K2moonshotai/kimi-k2 via novita2026-10-05 00:48yes2025 s
Direct recommendationGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-10-04 22:57yes2224 s
Direct recommendationMiniMax M2.5minimax/minimax-m2.5 via minimax2026-10-05 00:11yes1726 s
Direct recommendationGPT-6 Lunagpt-6-luna2026-10-04 22:54yes318 s
Direct recommendationMuse Glimmer 30Bmeta/muse-glimmer-30b via togetherai2026-10-05 00:14yes1516 s
ParaphraseClaude Haiku 4.5claude-haiku-4-5-202510012026-10-05 00:55yes1910 s
ParaphraseGPT-5.4 minigpt-5.4-mini-2026-03-172026-10-04 23:12yes55 s
ParaphraseGemini 3.5 Flashgemini-3.5-flash2026-10-04 22:31yes1127 s
ParaphrasePerplexity Sonarsonar2026-10-04 23:18yes203 s
ParaphraseGrok 4.1 Fastspacexai/grok-4.1-fast-non-reasoning via vertex2026-10-04 23:16yes2514 s
ParaphraseMistral Smallmistral/mistral-small via mistral2026-10-05 00:14yes149 s
ParaphraseDeepSeek V4 Flashdeepseek/deepseek-v4-flash via deepinfra2026-10-04 22:40yes2023 s
ParaphraseLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-10-04 23:53yes52 s
ParaphraseQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-10-04 22:50yes2262 s
ParaphraseKimi K2moonshotai/kimi-k2 via novita2026-10-05 00:46yes2326 s
ParaphraseGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-10-05 00:46yes2160 s
ParaphraseMiniMax M2.5minimax/minimax-m2.5 via minimax2026-10-05 00:26yes1433 s
ParaphraseGPT-6 Lunagpt-6-luna2026-10-04 23:24yes414 s
ParaphraseMuse Glimmer 30Bmeta/muse-glimmer-30b via togetherai2026-10-05 00:44yes2525 s
ComparativeClaude Haiku 4.5claude-haiku-4-5-202510012026-10-05 00:19yes97 s
ComparativeGPT-5.4 minigpt-5.4-mini-2026-03-172026-10-05 00:14yes713 s
ComparativeGemini 3.5 Flashgemini-3.5-flash2026-10-05 00:36yes1828 s
ComparativePerplexity Sonarsonar2026-10-04 22:18yes174 s
ComparativeGrok 4.1 Fastspacexai/grok-4.1-fast-non-reasoning via vertex2026-10-04 22:37yes229 s
ComparativeMistral Smallmistral/mistral-small via mistral2026-10-04 23:50yes98 s
ComparativeDeepSeek V4 Flashdeepseek/deepseek-v4-flash via deepinfra2026-10-04 23:38yes2350 s
ComparativeLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-10-04 22:59yes52 s
ComparativeQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-10-04 22:28yes928 s
ComparativeKimi K2moonshotai/kimi-k2 via novita2026-10-05 00:42yes2433 s
ComparativeGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-10-05 00:24yes2037 s
ComparativeMiniMax M2.5minimax/minimax-m2.5 via minimax2026-10-04 22:25yes2025 s
ComparativeGPT-6 Lunagpt-6-luna2026-10-04 22:28yes620 s
ComparativeMuse Glimmer 30Bmeta/muse-glimmer-30b via togetherai2026-10-04 22:25yes2239 s
Budget constrainedClaude Haiku 4.5claude-haiku-4-5-202510012026-10-04 23:07yes139 s
Budget constrainedGPT-5.4 minigpt-5.4-mini-2026-03-172026-10-05 00:46yes14 s
Budget constrainedGemini 3.5 Flashgemini-3.5-flash2026-10-04 23:21yes1939 s
Budget constrainedPerplexity Sonarsonar2026-10-04 22:43yes173 s
Budget constrainedGrok 4.1 Fastspacexai/grok-4.1-fast-non-reasoning via vertex2026-10-04 22:35yes1710 s
Budget constrainedMistral Smallmistral/mistral-small via mistral2026-10-04 22:48yes54 s
Budget constrainedDeepSeek V4 Flashdeepseek/deepseek-v4-flash via deepinfra2026-10-05 00:19yes2250 s
Budget constrainedLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-10-04 22:35yes92 s
Budget constrainedQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-10-04 23:56no028 s
Budget constrainedKimi K2moonshotai/kimi-k2 via novita2026-10-04 22:29yes2492 s
Budget constrainedGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-10-04 22:32yes1878 s
Budget constrainedMiniMax M2.5minimax/minimax-m2.5 via minimax2026-10-04 23:26yes1639 s
Budget constrainedGPT-6 Lunagpt-6-luna2026-10-05 00:22yes417 s
Budget constrainedMuse Glimmer 30Bmeta/muse-glimmer-30b via togetherai2026-10-05 00:26yes1624 s
Scale constrainedClaude Haiku 4.5claude-haiku-4-5-202510012026-10-04 23:14yes1814 s
Scale constrainedGPT-5.4 minigpt-5.4-mini-2026-03-172026-10-04 22:36no011 s
Scale constrainedGemini 3.5 Flashgemini-3.5-flash2026-10-05 00:30yes731 s
Scale constrainedPerplexity Sonarsonar2026-10-04 23:49yes184 s
Scale constrainedGrok 4.1 Fastspacexai/grok-4.1-fast-non-reasoning via vertex2026-10-05 00:20yes148 s
Scale constrainedMistral Smallmistral/mistral-small via mistral2026-10-04 23:18no08 s
Scale constrainedDeepSeek V4 Flashdeepseek/deepseek-v4-flash via deepinfra2026-10-04 23:40yes2456 s
Scale constrainedLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-10-04 23:54yes54 s
Scale constrainedQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-10-05 00:05no019 s
Scale constrainedKimi K2moonshotai/kimi-k2 via novita2026-10-05 00:59yes2250 s
Scale constrainedGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-10-05 00:45yes1339 s
Scale constrainedMiniMax M2.5minimax/minimax-m2.5 via minimax2026-10-04 22:17yes1046 s
Scale constrainedGPT-6 Lunagpt-6-luna2026-10-04 23:48yes531 s
Scale constrainedMuse Glimmer 30Bmeta/muse-glimmer-30b via togetherai2026-10-04 23:57yes1320 s
Negative framingClaude Haiku 4.5claude-haiku-4-5-202510012026-10-04 23:12yes1410 s
Negative framingGPT-5.4 minigpt-5.4-mini-2026-03-172026-10-04 22:19yes46 s
Negative framingGemini 3.5 Flashgemini-3.5-flash2026-10-04 22:12yes2432 s
Negative framingPerplexity Sonarsonar2026-10-04 22:23yes194 s
Negative framingGrok 4.1 Fastspacexai/grok-4.1-fast-non-reasoning via vertex2026-10-05 00:53yes1912 s
Negative framingMistral Smallmistral/mistral-small via mistral2026-10-04 23:18yes55 s
Negative framingDeepSeek V4 Flashdeepseek/deepseek-v4-flash via deepinfra2026-10-04 22:43yes2440 s
Negative framingLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-10-05 00:34yes711 s
Negative framingQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-10-04 22:23yes2555 s
Negative framingKimi K2moonshotai/kimi-k2 via novita2026-10-04 22:23yes2025 s
Negative framingGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-10-04 22:13yes2383 s
Negative framingMiniMax M2.5minimax/minimax-m2.5 via minimax2026-10-05 00:15yes1940 s
Negative framingGPT-6 Lunagpt-6-luna2026-10-04 23:43yes421 s
Negative framingMuse Glimmer 30Bmeta/muse-glimmer-30b via togetherai2026-10-04 23:42yes1937 s

Normalization in this category

Every judgment call made between the raw labels and the numbers above, listed so it is visible and reversible.

ShowHide
Category-scoped readings
HubSpot read as HubSpot Marketing Hub
Monday.com read as monday.com Work Management
Monday.com (Work Operating System) read as monday.com Work Management
Monday.com (monday Work Management) read as monday.com Work Management
Wrike read as Wrike for Marketing
Wrike (Cloud Software Group) read as Wrike for Marketing
Wrike (Pinnacle/Enterprise Plan) read as Wrike for Marketing
Wrike (for Marketing) read as Wrike for Marketing
monday.com read as monday.com Work Management
Unresolved, counted raw
AEM Assets
Acquia
Acquia Widen Collective
Adobe Workfront Planning
Adobe Workfront Planning + Workfront
Atlassian (Jira / Confluence / Loom)
Atlassian (Jira, Confluence, Rovo)
Bynder MRM
FunctionFox
Hive9
Lytho Workflow (formerly inMotionNow)
Oracle
Oracle Marketing
PPM Express Enterprise
Proof GTM Manager
SAP
Simple Admation
Discontinued, still offered
No shut-down product was recommended here.
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