Every category where a model named monday.com Work Management for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant	Since September 2026
Marketing resource management	Marketing	9%	3 of 110	18%	44	accepted challenger

Movement

This is the first edition on this tier, so no move can be computed for monday.com Work Management yet. From the next edition this section shows, per buyer segment and per category, whether its share moved by more than the measured noise floor.

By model

How each model treated monday.com Work Management across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.

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Model	First choice	Alternative	Mention	Negative	Labels
Claude Haiku 4.5	0	3	1	0	4
GPT-5.4 mini	0	1	0	0	1
Gemini 3.5 Flash	1	4	0	1	6
Perplexity Sonar	0	0	0	2	2
Grok 4.20	0	4	0	0	4
Mistral Small	0	1	0	1	2
DeepSeek V4 Flash	0	4	1	0	5
Llama 4 Maverick	1	1	0	0	2
Qwen 3.7 Flash	0	1	1	1	3
Kimi K2	1	2	1	0	4
GLM 4.7 FlashX	2	1	1	1	5
MiniMax M2.5	0	2	0	1	3
GPT-6 Luna	0	0	0	1	1
Muse Glimmer 30B	0	2	0	0	2

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct25 labels8

Paraphrase20 labels6

Comparative27 labels6not counted in share

Budget-constrained24 labels3

Scale-constrained14 labels4

Negative21 labels3not counted in share

First choiceAlternativeMentionNegative131 labels in all, every segment counted; 21 of the 30 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Some of the top-rated MRM software include monday.com, which has an overall rating of 4.7 out of 5 and is recognized as a Leader in the Marketing Resource Management Category.” Llama 4 Maverick · Marketing resource mgt · budget prompt · first choice

“Highly visual, exceptionally easy to adopt, great for automation... Excellent for mid-market.” Gemini 3.5 Flash · Marketing resource mgt · scale prompt · first choice

“I'd recommend starting with Wrike or monday.com” GLM 4.7 FlashX · Marketing resource mgt · direct prompt · first choice

“Start with Asana (free) or Monday.com” Kimi K2 · Marketing resource mgt · budget prompt · first choice

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Missing features - Users report limitations like messaging contacts and seat requirements” GLM 4.7 FlashX · Marketing resource mgt · negative prompt · hard negative

“trying to force Asana or Monday.com to act as your MRM will result in "tool sprawl."” Gemini 3.5 Flash · Marketing resource mgt · negative prompt · hard negative

“Compare it against requirements for formal resource planning, financial controls and governance before treating it as a full MRM replacement.” GPT-6 Luna · Marketing resource mgt · comparative prompt · soft negative

“they are not full MRM systems unless you are ready to build process, reporting, approvals, and financial controls around them” Perplexity Sonar · Marketing resource mgt · negative prompt · soft negative

Named alongside

The products named in the same answers as monday.com Work Management, over the 131 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and monday.com Work Management was named but was not.

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ProductSame answerTook the first choice insteadHead to head

Wrike for Marketing87 of 1319Compare →

Asana77 of 1316Compare →

Aprimo70 of 13110Not among the top eight

ClickUp54 of 13114Compare →

Adobe Workfront43 of 1319Not among the top eight

Teamwork.com35 of 1316Compare →

HubSpot Marketing Hub27 of 1314Not among the top eight

Screendragon25 of 1312Compare →

Bynder24 of 1310Not among the top eight

Uptempo21 of 1315Compare →

A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named monday.com Work Management. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 125 of the 131 answers that named monday.com Work Management and are not a share of its labels.

Domains cited

learn.g2.com82

g2.com72

teamwork.com72

thecmo.com62

clickup.com55

soku.ai51

guideflow.com42

mailmodo.com42

monday.comYour site42

techdogs.com41

519 of the 561 domain citations in answers naming monday.com Work Management came from somebody else's page.

Pages cited

learn.g2.com/best-marketing-resource-management-software64

teamwork.com/blog/marketing-resource-management56

thecmo.com/tools/best-mrm-software53

soku.ai/blog/marketing-resource-management-software51

g2.com/categories/marketing-resource-management45

mailmodo.com/marketing-stash/marketing-resource-management-software42

clickup.com/blog/marketing-resource-management-software39

techdogs.com/td-articles/product-mine/best-marketing-resource-management-software35

Pages are listed as the models cited them.

Search and answers

monday.com ranks 4 on Google for the category's searches. In the answers, monday.com Work Management takes 9% of first choices and Wrike for Marketing takes 24%.

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In search

Google, US estimates

Position for “marketing resource management platform”

Position for “best marketing resource management platform”

–

not in the top ten

Searches for its name, Google: 320 a month (“monday.com work management”)
AI search demand for its name, est.: 2 a month
Organic visits to its site: about 691,961 a month
Searches its site ranks for: 66,810 · 3,856 in the top three
Sites linking to it: 73,994
Paid Google search: 7 searches its ads show for, about 26 clicks and $164 a month (estimate)

Ads on GoogleDetailLess

119+ ads · 71 text, 37 video, 11 image · 119 shown in the last 30 days

First shown October 2021, as monday.com LTD, verified. Ads started 2025-10 to 2026-09: 91 in the year, 28 before. 1 more by other advertisers linking to it.

On Google's pages: 1 2 3 4

In answers

This edition

Share of first choices

rank 3 of 110 in marketing resource mgt

Segment leader

24%

Wrike for Marketing

First choices: 21 across its categories
Named in: 131 answers
Its own site cited: in 125 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

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Addresses on monday.com

11,054

subdomains included

Content

3,300

counted in the table below

Documentation

6,905

Product · Integration

97 · 30

Kind	Pages	Last 90 days	Latest
Blog	2,598	0	2025-12-23
Template or tool	189	0	2026-02-18
Comparison	169	5	2026-08-31
Case study	138	7	2026-09-28
News or press	61	0	2026-06-09
Glossary or explainer	53	3	2026-09-15
Conference or event	51	5	2026-08-15
Webinar or virtual event	32	1	2026-07-13
Report or ebook	8	0	2026-01-26
Podcast or video	1	undated

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Events in person

Upcoming

November 24, 2026Elevate 2026: EMEAExcel London - Royal Victoria Dock, 1 Western Gateway, London E16 1XL, UK, London, UK · hosts

Last twelve months

October 28, 2026Elevate 2026: NYCJavits Center, New York, USA · hosted
November 6, 2025Elevate 2025Sydney · took part

As the event pages on monday.com state them, read September 28, 2026.

How it is countedHide how it is counted

Every page monday.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.

Names read as monday.com Work Management

What the judge wrote, as written, with how often. The vendor table decides that these count as monday.com Work Management; a claim can dispute any of them.

monday.com 22Monday.com 18Monday.com (Marketing Module) 1Monday.com (Marketing Suite) 1monday.com (AI Work Platform) 1

Follow monday.com Work Management

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

monday.com is the company behind monday.com Work Management.

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On record

Wikidata

Website: monday.com
Headquarters: Tel Aviv
Founded: 2012

Fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata

In its own words

Stated by the vendor, not checked

Positioning: a work management platform that helps teams plan, track, and manage any type of work
monday.com
For: teams
monday.com
Price stated: Free forever plan up to 2 seats; Basic $9 seat / month; Standard $12 seat / month; Pro $19 seat / month; Enterprise custom price. monday.com/pricing
Starting price: 9 monday.com/pricing
Free plan or trial: No credit card needed ✦ Unlimited time on Free plan monday.com
Integrations claimed: 250000 monday.com/pricing
Certifications: GDPR complianceISO certifiedAICPA SOCHIPAAISO/IEC 27001ISO/IEC 27018SOC 2SOC 1
Customers named: MotorolaMcDonald’sCanvaVMLMcDonaldsCarrefourCoca-ColaLions Gate
Not stated on the pages read: Hosting

What monday.com Work Management's own pages state, read October 6, 2026: monday.com, monday.com/pricing, trust.monday.com, monday.com/features/files, monday.com/w/customer-stories. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when monday.com Work Management's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as monday.com Work Management, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for monday.com Work Management by email, built from the raw record of the edition. It shows:

where monday.com Work Management is named, by buyer and by framing, and which cells hold its first choices;
the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
its vocabulary against the segment leader's, and the pages the models cited;
who was chosen in the answers that did not name monday.com Work Management, and every reason the record gives;
a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
one page of published figures cleared to show a buyer.

Badges

Wins only: a badge exists where monday.com Work Management is ranked in a category's top three this edition. Three sizes, one file each, light and dark; the code is under each.

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monday.com Work Management is among the products AI models recommend first in Marketing resource management this edition. Each badge says so in the buyer's words, names the edition, and links to the standing. The next edition issues a new badge; this one stays true as a record of October 2026.

Wide · 320 × 104 Website, beside other badges

Show the code

<a href="https://gtm-ai-index.com/marketing/marketing-resource-management/"><img src="https://gtm-ai-index.com/badges/2026-10/monday-com-work-management--marketing-resource-management-wide.svg" alt="Among AI models' top three in Marketing resource management, October 2026 Edition, GTM AI Recommendation Index" width="320" height="104"></a>

Copy the code as it is. The link is part of the badge: it points at the Marketing resource management standing, where the claim can be checked.

Square · 240 × 240 LinkedIn, slides

Show the code

<a href="https://gtm-ai-index.com/marketing/marketing-resource-management/"><img src="https://gtm-ai-index.com/badges/2026-10/monday-com-work-management--marketing-resource-management-square.svg" alt="Among AI models' top three in Marketing resource management, October 2026 Edition, GTM AI Recommendation Index" width="240" height="240"></a>

Copy the code as it is. The link is part of the badge: it points at the Marketing resource management standing, where the claim can be checked.

Compact · 200 × 56 Email signature, footer

Show the code

<a href="https://gtm-ai-index.com/marketing/marketing-resource-management/"><img src="https://gtm-ai-index.com/badges/2026-10/monday-com-work-management--marketing-resource-management-compact.svg" alt="Among AI models' top three in Marketing resource management, October 2026 Edition, GTM AI Recommendation Index" width="200" height="56"></a>

Copy the code as it is. The link is part of the badge: it points at the Marketing resource management standing, where the claim can be checked.

Badges read on light and dark pages. Alt text carries the claim, the category, the edition and the index, so it stays a citation where the image does not load.