Audience and consumer insights platforms for small business buyers
Asked as “audience insights platform”, and as “consumer insights and audience research tool”, on behalf of a small B2B company. 59 first choices recorded across the direct, paraphrase, budget and scale prompts, fourteen models each. Added to the October 2026 Edition on October 4, 2026; its answers are read by the distilled judge (ai-indexes-judge-qwen3-14b-run3), not the claude-opus-5 judge of the earlier categories: how the two compare.
Standing · first-choice share
24%
Contested · Delve AI 10%
24SparkToro10Delve AI10GWI56others
24% of first choices, contested.
By buyer segment
The same question asked on behalf of a different buyer. Each standing is computed within its segment; they sit side by side and are never added together.
The standing
Share is the count of first choices across the direct, paraphrase, budget and scale prompts, over all fourteen models, for a small B2B company. Ordered by share.
ProductFirst-choice shareNegative rateLabelsQuadrant
Show the eight products at 0%, ordered by negative rate
Bars are the share of first choices, 0 to 100Every product with at least 10 labels here. Every product name links to its product page.
Google Analytics 4 is made by Google, whose model Gemini 3.5 Flash is in the set. On the four share prompts that model made it the first choice zero times of 4; the other thirteen models five times of 52. Lab treatment is defined on the method page; the row is marked, not excluded.
For buyers
All fifteen head-to-head pages: the top six products, each against each
Recommended versus criticized
Every product with at least 10 labels here, on both axes. The 30% line names a quadrant, not the verdict above: that one needs more than 40%.
Criticized challengerCriticized default
Negative label rate →
01
02
03
04
05
06
07
08
09
10
11
12
13
14
15
16
17Accepted challengerEndorsed leader
0%First-choice share → · lines at 30% share and 25% negative40%
Key
01SparkToro24%
SparkToro24%02Delve AI10%
Delve AI10%03GWI10%
GWI10%04Google Analytics 48%
Google Analytics 48%05Apollo.io7%
Apollo.io7%06SurveyMonkey5%
SurveyMonkey5%07LinkedIn Sales Navigator5%
LinkedIn Sales Navigator5%08Awario3%
Awario3%09Typeform2%
Typeform2%10Hotjar0%
Hotjar0%11Mixpanel0%
Mixpanel0%12Audiense0%
Audiense0%13Attest0%
Attest0%14ZoomInfo0%
ZoomInfo0%15Meltwater0%
Meltwater0%16Brandwatch Consumer Intelligence0%
Brandwatch Consumer Intelligence0%17Qualtrics0%
Qualtrics0%What they warned about
Two of fourteen models held their first choice under the paraphrase. Claude Haiku 4.5, GPT-5.4 mini, Perplexity Sonar, Grok 4.1 Fast, Mistral Small, DeepSeek V4 Flash, Llama 4 Maverick, Qwen 3.7 Flash, Kimi K2, GLM 4.7 FlashX, MiniMax M2.5 and Muse Glimmer 30B changed. A high negative share on a product with few labels is a warning. A low share on a product with many labels is salience, not sentiment.
Qualtrics92%
12 of 13 labels negative · 10 of 14 models · 7 hard negative
“Platforms like Qualtrics, Kantar, Ipsos, and Forsta are designed for large organizations with dedicated research teams... impractical for small businesses” Mistral Small, negative prompt
Brandwatch Consumer Intelligence70%
14 of 20 labels negative · 9 of 14 models · 9 hard negative
“Small businesses should skip enterprise‑grade audience‑intelligence and market‑research platforms (Brandwatch, Qualtrics, GWI, Resonate, Nielsen, Statista Premium, Quantilope, Outset)” GLM 4.7 FlashX, negative prompt
Meltwater71%
12 of 17 labels negative · 6 of 14 models · 7 hard negative
“these carry higher documented risk scores regarding **hard-sell tactics** and opaque pricing... these tools are vastly over-engineered” Qwen 3.7 Flash, negative prompt
GWI43%
15 of 35 labels negative · 6 of 14 models · 6 hard negative
“GWI and YouGov rely on massive national and global consumer panels ... sample sizes for these platforms are usually too small to be accurate” Gemini 3.5 Flash, negative prompt
What they cite
Citations exist only for the models that return a source list: fourteen of the fourteen in this edition, and all six flagship models on the expanded tier.
Sites the answers cite
76 of 84 answers in this category came back with a source list, from 14 of 14 models: citations where the model returns them, or the search results it consulted. 1050 links across 282 sites, every framing counted. Ranked by the number of answers carrying the site or page. None of the 252 answers across every segment cited this index's own page for the category.
vendor site · Guideflow43 answers · 53 citations · 12 models
39 answers · 72 citations · 12 models
32 answers · 34 citations · 10 models
31 answers · 36 citations · 12 models
vendor site · YouScan30 answers · 31 citations · 11 models
23 answers · 29 citations · 11 models
vendor site · Meltwater21 answers · 32 citations · 11 models
vendor site · Birdeye18 answers · 18 citations · 10 models
17 answers · 17 citations · 9 models
vendor site · ZoomInfo16 answers · 23 citations · 10 models
vendor site · GWI15 answers · 17 citations · 9 models
vendor site · Gartner14 answers · 14 citations · 8 models
Pages the answers cite
The ten pages named in the most answers, by full address. A page here is one the models returned with a recommendation, not one the index endorses.
32 answers · 10 models
30 answers · 11 models
30 answers · 11 models
28 answers · 11 models
20 answers · 11 models
18 answers · 10 models
17 answers · 10 models
15 answers · 10 models
14 answers · 8 models
14 answers · 8 models
Search against answers
Each company's standing in the answers beside its site's footprint in Google search, one row a site: the products the models named on it with their shares, and the share they add up to; monthly searches on Google, and DataForSEO's estimate of AI search demand (modeled from search signals, directional, not a count of queries to any assistant), for the most-searched of the company's and its products' names (the name is in each row's hover text); estimated monthly organic visits to the site; and its best position in Google's top ten for “audience insights platform”, “best audience insights platform”. US estimates from DataForSEO and Google's Ads Transparency Center. A small company's site, or a mid-sized company's site for its flagship, is marked company; a product on a large parent's site (Google, Microsoft) has no site figures. A column with no figures for this category is left out, and an empty cell means none were seen, not none exist. Two measurements side by side: neither is read as the cause of the other.
| Company and products | Share | Own site cited | Name searches, Google | AI search demand, est. | Organic visits | Paid search a month, est. | Google ads, last 30 days | Best Google position |
|---|---|---|---|---|---|---|---|---|
| SparkToro sparktoro.com | 24% | 70 | 2,900 | 47 | 8,686 | |||
| Delve AI delve.ai | 10% | 18 | 2,400 | 38 | 4,248 | |||
| GWI gwi.com | 10% | 121 | 3,600 | 1,658 | 338,733 | 37 | 9 | |
| Google analytics.google.com Google Analytics 4 8% | 8% | 474 | 9,900 | 348 | ||||
| Apollo.io apollo.io | 7% | 1000 | 33,100 | 396 | 111,608 | 94 | ||
| LinkedIn parent site LinkedIn Sales Navigator 5%, LinkedIn Analytics 2% | 7% | 102 | 11,100,000 | 77,031 | ||||
| SurveyMonkey surveymonkey.com | 5% | 191 | 165,000 | 2,023 | 1,683,535 | $500 | 106 | |
| Awario awario.com | 3% | 66 | 590 | 11 | 37,633 | |||
| DemandSense demandsense.com | 3% | 8 | ||||||
| HubSpot parent site HubSpot Breeze Intelligence 2%, HubSpot CRM 2% | 3% | 306 | 368,000 | 9,776 |
Google's top ten for the two searches hold 14 sites; 5 of them are among the sites the models cited here (gartner.com, gwi.com, learn.g2.com, meltwater.com, youscan.io). The first result for “audience insights platform” is statsocial.com.
How they answered
Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.ShowHide
How they answered
Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.
ShowHideModelDirect“What is the best audience insights platform for a small B2B company?”Paraphrase“Which consumer insights and audience research tool would you recommend to a small business that sells to other businesses?”Comparative“What are the top audience and consumer insights platforms for a small team and how do they differ?”Budget-constrained“What is the best audience insights platform for a small company with a tight budget?”Scale-constrained“We are a 30 person company evaluating an audience insights platform. What should we look at?”Negative“Which audience and consumer insights platforms should a small business avoid or be cautious about?”
Claude Haiku 4.5LinkedIn AnalyticsLinkedIn Sales Navigator or LinkedIn AnalyticsChangedHotjarFacebook Audience Insights, Google Analytics 4, Google Trendsno first choiceagainst: Brandwatch Consumer Intelligence, Databricks, GWI, Quantilope, Synthesio, YouGov Profiles
Two alternatives
Delve AI, Google Analytics 4Nine alternatives
Ahrefs, Drift, HubSpot, HubSpot Breeze Intelligence, Intercom, Semrush, SurveyMonkey, Typeform, ZoomInfoSeven alternatives
Attest, GWI, Mixpanel, SparkToro, Suzy, Unwrap, YouGov ProfilesOne alternative
Delve AIGPT-5.4 miniGWILinkedIn Sales Navigator, TypeformChangedGWIagainst: QualtricsGWIno first choicenothing named
Four alternatives
Adobe Analytics, Audiense, LinkedIn Sales Navigator, ZoomInfoFour alternatives
Google Forms, SparkToro, SurveyMonkey, ZoomInfoEight alternatives
Attest, Brandwatch Consumer Intelligence, Condens, Maze, SurveyMonkey, Talkwalker, Typeform, User InterviewsTwo alternatives
Audiense, DemandSenseGemini 3.5 FlashSparkToroagainst: 6sense, Demandbase, GWI, MeltwaterSparkToroHeldagainst: ZoomInfoSparkToroagainst: GWI, Meltwater, QualtricsSparkToroagainst: Brandwatch Consumer Intelligence, GWI, Hotjar, Meltwater, YouScanSparkToroagainst: Brandwatch Consumer Intelligence, GWI, Meltwater, Salesforce Audience Studio, Statistaagainst: Brandwatch Consumer Intelligence, Comscore, GWI, Kantar Profiles, MRI-Simmons, Medallia, Meltwater, Nielsen Scarborough, Qualtrics Market Research, Sprinklr Insights, YouGov Profiles
Six alternatives
Apollo.io, DemandSense, HubSpot Breeze Intelligence, Lusha, RB2B, ZenABMThree alternatives
Apollo.io, LinkedIn Website Demographics, WynterFive alternatives
Attest, Audiense, Brand24, Listen Labs, PickFuSeven alternatives
AnswerThePublic, Audiense Connect, Delve AI, Google Analytics 4, Meta Business Suite, Microsoft Clarity, RedReplierNine alternatives
Audiense, Brand24, Hotjar, Mention, Microsoft Clarity, Mixpanel, PickFu, PostHog, WynterPerplexity SonarApollo.ioagainst: 6sense, DemandbaseGWI, HubSpot CRMChangedAttest, Audienseagainst: TalkwalkerAwarioagainst: Mentionlyticsno first choiceagainst: Adobe Real-Time CDP, Lotame
One alternative
DealfrontOne alternative
MeltwaterFive alternatives
Brandwatch Consumer Intelligence, CleverX, GWI Spark, Quantilope, Sprout SocialOne alternative
SparkToroGrok 4.1 FastLinkedIn Sales NavigatorSurveyMonkeyChangedHotjar, SurveyMonkeyagainst: GWI, QualtricsGoogle Analytics 4no first choiceagainst: Attest, Brandwatch Consumer Intelligence, Comscore, GWI, Meltwater, Microsoft Dynamics 365 Customer Insights, Mintel, Qualtrics, Statista, SurveyMonkey, Suzy, Zappi
Two alternatives
HubSpot, SparkToroThree alternatives
Google Forms, PickFu, TypeformFour alternatives
Mixpanel, PickFu, SparkToro, TypeformFive alternatives
LinkedIn Page Insights, Meta Audience Insights, SparkToro, X (Twitter) Analytics, YouTube AnalyticsMistral SmallDemandSense, LinkedIn InsightsGWIChangedAwarioDelve AI, Google Analytics 4no first choiceagainst: Attest, Forsta, Ipsos, Kantar, Qualtrics, Quantilope, StatSocial, Toluna, Zoomph
Two alternatives
6sense, IntentData.ioOne alternative
aytmFour alternatives
GWI, Hotjar, Meltwater, MixpanelThree alternatives
Brand24, Buffer, MentionDeepSeek V4 FlashApollo.io, Delve AIagainst: Audiense, ZoomInfoPollfishChangedagainst: GWIPollfish, SparkToroagainst: Contentsquare, GWI, QualtricsDelve AI, SparkToroagainst: Audiense, GWI, MeltwaterDelve AI, SparkToroagainst: Brandwatch Consumer Intelligence, GWI, Helixa, Meltwater, Sprinklr Insights, Talkwalkeragainst: Adobe Analytics, Adobe Real-Time CDP, Audiense, Brandwatch Consumer Intelligence, GWI, Meltwater, Sprinklr Insights, Talkwalker
Six alternatives
Bombora, Brandwatch Consumer Intelligence, Google Analytics 4, LinkedIn Sales Navigator, Lusha, UpLeadThree alternatives
Respondent.io, SurveyMonkey, ZoomInfoSix alternatives
Attest, Hotjar, Mixpanel, PickFu, Quantcast Measure, SimilarwebOne alternative
Google Analytics 4Four alternatives
Audiense, BuzzSumo, Semrush, YouScanLlama 4 MaverickGWIno first choiceChangedAwarioSurveyMonkeyDelve AInothing named
Four alternatives
Adobe Real-Time CDP, Cognism, Omna, SavantaTwo alternatives
Hotjar, MixpanelTwo alternatives
Guideflow, SparkToroTwo alternatives
Audiense, YouScanQwen 3.7 FlashFactors.aiSparkToroChangedAwario, Hotjaragainst: Brandwatch (by Cision) – Lite/SMB PlansAwarioHubSpot Breeze Intelligence, Segmentagainst: Adobe Real-Time CDP, Brandwatch Consumer Intelligence, BuzzSumo, Meltwater, Qualtrics
Four alternatives
Apollo.io, Clearbit Reveal, Dealfront, DemandSenseFour alternatives
Ahrefs, LinkedIn, Similarweb, TypeformSix alternatives
Ahrefs, GWI, Mention, Mixpanel, Semrush, TypeformTwo alternatives
Mentionlytics, SparkToroThree alternatives
Looker Studio, Snowflake, TableauKimi K2Apollo.ioagainst: 6sense, ZoomInfoSparkToroChangedagainst: 6sense, Demandbase, ZoomInfoSparkToroagainst: Brandwatch Consumer Intelligence, MeltwaterGoogle Analytics 4, SparkToroagainst: Sprout SocialDelve AIagainst: Brandwatch Consumer Intelligence, GWI, Kantar, Medallia, NielsenIQ, Qualtrics, Sprinklr Insights
Four alternatives
DemandSense, Fibbler, HubSpot Breeze Intelligence, ZenABMThree alternatives
Apollo.io, GWI Spark, LinkedIn Sales NavigatorTwo alternatives
Delve AI, GWI SparkTwo alternatives
Buffer, Native platform analyticsTwo alternatives
Brand24, SparkToroGLM 4.7 FlashXDemandSenseagainst: ZoomInfoApollo.ioChangedAttest, SurveyMonkeyGoogle Analytics 4, SparkTorono first choiceagainst: Brandwatch Consumer Intelligence, GWI, Meltwater, Nielsen Consumer Insights, Outset, Qualtrics, Quantilope, Resonate, Statista, Talkwalker
Two alternatives
Apollo.io, LinkedIn Sales NavigatorFive alternatives
HubSpot Make My Persona, LinkedIn Sales Navigator, Origami, SurveyMonkey, WynterTwo alternatives
GWI, MediatoolkitOne alternative
AwarioMiniMax M2.5no first choiceagainst: ZoomInfoLinkedIn Sales NavigatorChangedAudiense, GWIagainst: QualtricsBuffer, SocialPilotno first choiceagainst: Brandwatch Consumer Intelligence, Hootsuite, IBM Watson NLU, Improvado, Qualtrics
Five alternatives
HubSpot, HubSpot Breeze Intelligence, SurveyMonkey, Typeform, ZoomInfoSix alternatives
Buffer, Dovetail, Google Analytics 4, Hotjar, Talkwalker, TypeformTwo alternatives
Awario, SparkToroOne alternative
Delve AIGPT-6 LunaSparkToroSparkToroHeldSparkToroGWIno first choiceagainst: Google Analytics 4, Mobilewalla
Two alternatives
Apollo.io, LinkedIn Sales NavigatorFour alternatives
Attest, GWI, SurveyMonkey Audience, YouGov ProfilesTwo alternatives
Google Analytics 4, SparkToroMuse Glimmer 30BSparkToroagainst: LinkedIn Audience Insights / LinkedIn Sales NavigatorRespondent.io, SurveyMonkeyChangedAudiense, GWI, SparkToroagainst: Brandwatch Consumer IntelligenceSparkTorono first choiceagainst: Adobe Analytics, Audiense, Brandwatch Consumer Intelligence, GWI – GlobalWebIndex, NIQ, Qualtrics
Two alternatives
Audiense, Delve AITwo alternatives
Google Trends, PickFuThree alternatives
Awario, PickFu, TypeformThree alternatives
Awario, Brand24, Delve AIBold is the first choiceAlternatives are counted; the count opens them.What the answer argued against
The record
One row per call: the version string exactly as returned, whether the model searched, sources cited, and latency. Full answer text is in the free responses file. Download the record
Eighty-four rows: every prompt, every model, every answer.
| Prompt | Model | Version string | Time (UTC) | Searched | Sources | Latency |
|---|---|---|---|---|---|---|
| Direct recommendation | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-10-04 22:22 | yes | 9 | 7 s |
| Direct recommendation | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-10-04 22:22 | yes | 3 | 8 s |
| Direct recommendation | Gemini 3.5 Flash | gemini-3.5-flash | 2026-10-05 00:33 | yes | 12 | 20 s |
| Direct recommendation | Perplexity Sonar | sonar | 2026-10-05 00:20 | yes | 20 | 5 s |
| Direct recommendation | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-10-05 00:21 | yes | 24 | 10 s |
| Direct recommendation | Mistral Small | mistral/mistral-small via mistral | 2026-10-04 23:05 | yes | 9 | 7 s |
| Direct recommendation | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-10-05 00:26 | yes | 22 | 30 s |
| Direct recommendation | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-10-05 00:28 | yes | 5 | 4 s |
| Direct recommendation | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-10-05 00:03 | yes | 9 | 26 s |
| Direct recommendation | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-10-04 23:45 | yes | 17 | 25 s |
| Direct recommendation | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-10-05 01:00 | yes | 22 | 42 s |
| Direct recommendation | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-10-04 22:39 | yes | 5 | 23 s |
| Direct recommendation | GPT-6 Luna | gpt-6-luna | 2026-10-04 22:41 | yes | 4 | 20 s |
| Direct recommendation | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-10-05 00:56 | yes | 12 | 23 s |
| Paraphrase | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-10-05 00:28 | no | 0 | 5 s |
| Paraphrase | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-10-05 01:01 | no | 0 | 3 s |
| Paraphrase | Gemini 3.5 Flash | gemini-3.5-flash | 2026-10-05 00:46 | yes | 13 | 24 s |
| Paraphrase | Perplexity Sonar | sonar | 2026-10-04 23:21 | yes | 17 | 3 s |
| Paraphrase | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-10-04 23:56 | yes | 22 | 8 s |
| Paraphrase | Mistral Small | mistral/mistral-small via mistral | 2026-10-05 00:22 | yes | 5 | 4 s |
| Paraphrase | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-10-05 00:57 | yes | 24 | 33 s |
| Paraphrase | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-10-04 22:55 | yes | 5 | 2 s |
| Paraphrase | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-10-05 00:35 | no | 0 | 27 s |
| Paraphrase | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-10-04 23:52 | yes | 20 | 26 s |
| Paraphrase | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-10-05 00:20 | yes | 14 | 21 s |
| Paraphrase | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-10-04 22:21 | no | 0 | 7 s |
| Paraphrase | GPT-6 Luna | gpt-6-luna | 2026-10-04 23:00 | yes | 1 | 12 s |
| Paraphrase | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-10-05 00:43 | yes | 21 | 30 s |
| Comparative | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-10-05 00:12 | yes | 15 | 11 s |
| Comparative | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-10-04 22:39 | yes | 5 | 11 s |
| Comparative | Gemini 3.5 Flash | gemini-3.5-flash | 2026-10-05 00:55 | yes | 17 | 33 s |
| Comparative | Perplexity Sonar | sonar | 2026-10-04 23:00 | yes | 18 | 4 s |
| Comparative | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-10-04 23:57 | yes | 24 | 10 s |
| Comparative | Mistral Small | mistral/mistral-small via mistral | 2026-10-04 22:11 | yes | 10 | 9 s |
| Comparative | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-10-04 22:33 | yes | 24 | 55 s |
| Comparative | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-10-04 22:40 | yes | 5 | 2 s |
| Comparative | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-10-05 00:13 | yes | 5 | 19 s |
| Comparative | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-10-05 00:10 | yes | 25 | 26 s |
| Comparative | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-10-05 00:14 | yes | 25 | 20 s |
| Comparative | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-10-05 00:52 | yes | 15 | 32 s |
| Comparative | GPT-6 Luna | gpt-6-luna | 2026-10-04 23:37 | yes | 6 | 18 s |
| Comparative | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-10-05 00:18 | yes | 25 | 39 s |
| Budget constrained | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-10-05 00:48 | yes | 9 | 6 s |
| Budget constrained | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-10-04 23:54 | yes | 3 | 4 s |
| Budget constrained | Gemini 3.5 Flash | gemini-3.5-flash | 2026-10-04 22:51 | yes | 14 | 22 s |
| Budget constrained | Perplexity Sonar | sonar | 2026-10-05 00:15 | yes | 16 | 3 s |
| Budget constrained | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-10-05 00:33 | yes | 24 | 11 s |
| Budget constrained | Mistral Small | mistral/mistral-small via mistral | 2026-10-04 23:42 | yes | 9 | 5 s |
| Budget constrained | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-10-05 00:23 | yes | 21 | 27 s |
| Budget constrained | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-10-04 23:22 | yes | 5 | 2 s |
| Budget constrained | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-10-04 23:23 | yes | 11 | 21 s |
| Budget constrained | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-10-04 22:58 | yes | 14 | 21 s |
| Budget constrained | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-10-05 00:27 | yes | 24 | 158 s |
| Budget constrained | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-10-05 00:46 | yes | 5 | 22 s |
| Budget constrained | GPT-6 Luna | gpt-6-luna | 2026-10-05 00:28 | yes | 3 | 13 s |
| Budget constrained | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-10-05 00:18 | yes | 13 | 21 s |
| Scale constrained | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-10-04 22:51 | no | 0 | 6 s |
| Scale constrained | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-10-04 22:50 | no | 0 | 8 s |
| Scale constrained | Gemini 3.5 Flash | gemini-3.5-flash | 2026-10-05 00:42 | yes | 10 | 25 s |
| Scale constrained | Perplexity Sonar | sonar | 2026-10-05 00:11 | yes | 18 | 5 s |
| Scale constrained | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-10-05 00:57 | yes | 14 | 8 s |
| Scale constrained | Mistral Small | mistral/mistral-small via mistral | 2026-10-05 00:22 | no | 0 | 6 s |
| Scale constrained | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-10-05 00:27 | yes | 22 | 96 s |
| Scale constrained | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-10-04 22:59 | yes | 5 | 3 s |
| Scale constrained | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-10-05 00:20 | no | 0 | 27 s |
| Scale constrained | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-10-04 22:27 | yes | 17 | 22 s |
| Scale constrained | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-10-05 00:56 | yes | 19 | 33 s |
| Scale constrained | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-10-04 22:34 | yes | 9 | 17 s |
| Scale constrained | GPT-6 Luna | gpt-6-luna | 2026-10-04 23:51 | yes | 2 | 16 s |
| Scale constrained | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-10-04 22:35 | yes | 11 | 16 s |
| Negative framing | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-10-04 23:32 | yes | 18 | 10 s |
| Negative framing | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-10-05 00:21 | yes | 3 | 8 s |
| Negative framing | Gemini 3.5 Flash | gemini-3.5-flash | 2026-10-04 22:34 | yes | 10 | 25 s |
| Negative framing | Perplexity Sonar | sonar | 2026-10-05 00:46 | yes | 18 | 3 s |
| Negative framing | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-10-05 00:25 | yes | 24 | 10 s |
| Negative framing | Mistral Small | mistral/mistral-small via mistral | 2026-10-05 00:17 | yes | 5 | 6 s |
| Negative framing | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via deepinfra | 2026-10-05 00:13 | yes | 22 | 28 s |
| Negative framing | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-10-05 00:40 | yes | 5 | 2 s |
| Negative framing | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-10-04 22:33 | yes | 25 | 46 s |
| Negative framing | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-10-04 22:12 | yes | 25 | 26 s |
| Negative framing | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-10-05 00:13 | yes | 23 | 38 s |
| Negative framing | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-10-05 00:37 | yes | 14 | 30 s |
| Negative framing | GPT-6 Luna | gpt-6-luna | 2026-10-05 00:10 | yes | 3 | 22 s |
| Negative framing | Muse Glimmer 30B | meta/muse-glimmer-30b via togetherai | 2026-10-04 23:18 | yes | 23 | 26 s |
Normalization in this category
Every judgment call made between the raw labels and the numbers above, listed so it is visible and reversible.
ShowHide
Category-scoped readings
Brandwatch read as Brandwatch Consumer Intelligence
Sprinklr read as Sprinklr Insights
YouGov read as YouGov Profiles
Unresolved, counted raw
Audiense Connect
Brandwatch (by Cision) – Lite/SMB Plans
Census.gov
Condens
GWI – GlobalWebIndex
HubSpot Make My Persona
IBM Watson NLU
Kantar Profiles
LinkedIn (Sales Navigator)
LinkedIn Audience Insights / LinkedIn Sales Navigator
LinkedIn Insights
LinkedIn Page Insights
LinkedIn Sales Navigator or LinkedIn Analytics
LinkedIn Website Demographics
LinkedIn polls
Lyssna
Meta’s Audience Insights
Nielsen Consumer Insights
Nielsen Scarborough
Oracle
Outset
Qualtrics Market Research
Quantcast Measure
RedReplier
Respondent
SurveyMonkey Audience
Synthesio
US Census
X (Twitter) Analytics
YouTube Analytics
Discontinued, still offered
No shut-down product was recommended here.