HubSpot · 6 categories · RankedHubSpot CRM
Standing by category
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant |
|---|---|---|---|---|---|---|
| CRM | Revenue operations | 41% | 1 of 71 | 19% | 54 | endorsed leader |
| Lead routing and management | Sales | 9% | 4 of 104 | 12% | 8 | under 10 labels · led by LeadAngel at 32% |
| Territory and quota planning | Revenue operations | 4% | 6 of 103 | 0% | 3 | under 10 labels · led by CaptivateIQ at 30% |
| Customer intelligence and data science | GTM data and infrastructure | 2% | 16 of 158 | 0% | 2 | under 10 labels · led by Google Analytics 4 at 16% |
| Customer success platforms | Customer | 0% | 17 of 69 | 0% | 3 | under 10 labels · led by ChurnZero at 39% |
| Account-based marketing platforms | Marketing | 0% | 40 of 76 | 0% | 1 | under 10 labels · led by AdRoll ABM at 56% |
Movement
By model
| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 1 | 1 | 3 | 0 | 5 |
| GPT-5.4 mini | 4 | 0 | 0 | 0 | 4 |
| Gemini 3.5 Flash | 2 | 3 | 0 | 1 | 6 |
| Perplexity Sonar | 3 | 0 | 2 | 0 | 5 |
| Grok 4.1 Fast | 5 | 3 | 0 | 1 | 9 |
| Mistral Small | 1 | 3 | 2 | 2 | 8 |
| DeepSeek V4 Flash | 4 | 1 | 0 | 2 | 7 |
| Llama 4 Maverick | 0 | 1 | 2 | 0 | 3 |
| Qwen 3.7 Flash | 2 | 2 | 0 | 1 | 5 |
| Kimi K2 | 2 | 2 | 0 | 2 | 6 |
| GLM 4.7 FlashX | 5 | 2 | 1 | 1 | 9 |
| MiniMax M2.5 | 1 | 1 | 1 | 1 | 4 |
By framing
What the models said for it
Verbatim evidence the judge attached to positive labels.
“For most mid-sized B2B companies, HubSpot offers the best combination of sales-marketing alignment, ease of adoption, reasonable total cost of ownership, and scalability” DeepSeek V4 Flash · CRM · paraphrase prompt · first choice
“HubSpot (Customer Platform): Known for exceptional ease of use, rapid deployment, and aligning Sales, Marketing, and Customer Success on a single codebase.” Gemini 3.5 Flash · CRM · scale prompt · first choice
“I'd usually recommend HubSpot CRM if your priority is fast adoption, sales + marketing alignment, and lower implementation friction” GPT-5.4 mini · CRM · paraphrase prompt · first choice
“Start with HubSpot CRM's free plan ... It offers the best combination of lead routing, management, and automation without any cost.” Mistral Small · Lead routing · budget prompt · first choice
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“CRMs to Approach with High Caution... HubSpot: Tops lists with 300+ negative G2 reviews (capped), Risk Score 100/100” Grok 4.1 Fast · CRM · negative prompt · hard negative
“HubSpot | 100/100 (Severe) | 12 documented warnings - rapidly escalating bills, aggressive subscription billing” MiniMax M2.5 · CRM · negative prompt · hard negative
“Avoid HubSpot and Salesforce unless you have very specific needs that justify the cost and complexity.” Mistral Small · CRM · negative prompt · hard negative
“automated lead routing ... requires Sales Hub Professional at ~$90–100/user/month — that's expensive if routing is your main need” DeepSeek V4 Flash · Lead routing · budget prompt · soft negative
Named alongside
What carried it into the answer
Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 30 of the 205 answers that named HubSpot CRM and are not a share of its labels.
Domains cited
Eighty of the eighty domain citations in answers naming HubSpot CRM came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Names read as HubSpot CRM
The company
- Website
- hubspot.com
- Headquarters
- Cambridge, United States
- Founded
- 2006
- Employees
- about 8,246 (2024)
- Ownership
- Public, HUBS on New York Stock Exchange
From Wikidata, fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata · LinkedIn · Crunchbase
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