Every category where a model named Typeform for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant
Landing pages and interactive content	Marketing	2%	12 of 78	0%	3	under 10 labels · led by Unbounce at 28%
Customer feedback and surveys	Customer	0%	28 of 104	27%	37	criticized challenger
Customer success platforms	Customer	0%	39 of 69	0%	2	under 10 labels · led by ChurnZero at 39%

Movement

This is the first edition on this tier, so no move can be computed for Typeform yet. The next is due October 1, 2026. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated Typeform across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.

Model	First choice	Alternative	Mention	Negative	Labels
Claude Haiku 4.5	0	1	0	0	1
GPT-5.4 mini	0	2	0	0	2
Gemini 3.5 Flash	0	1	1	4	6
Perplexity Sonar	0	1	0	2	3
Grok 4.1 Fast	1	1	2	0	4
Mistral Small	0	2	1	0	3
DeepSeek V4 Flash	0	2	0	3	5
Llama 4 Maverick	0	1	2	0	3
Qwen 3.7 Flash	1	2	3	0	6
Kimi K2	0	2	0	1	3
GLM 4.7 FlashX	0	3	1	0	4
MiniMax M2.5	0	0	2	0	2

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct10 labels2

Paraphrase16 labels1

Comparative28 labels7not counted in share

Budget-constrained23 labels1

Scale-constrained12 labels3

Negative25 labelsNone

First choiceAlternativeMentionNegative114 labels in all, every segment counted; 7 of the 14 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Top Pick: Typeform ... Start with Unbounce and Typeform” Qwen 3.7 Flash · Landing pages · paraphrase prompt · first choice

“For small teams, SurveyMonkey or Typeform” Grok 4.1 Fast · Feedback · comparative prompt · first choice

“Choose Typeform if completion rate and respondent experience matter more than deep analysis.” Perplexity Sonar · Feedback · comparative prompt · alternative

“The Design-First Choice: Typeform ... Not built specifically for NPS reporting out-of-the-box” Qwen 3.7 Flash · Feedback · paraphrase prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Steep pricing jumps ... "just a nightmare for analyzing survey data"” Kimi K2 · Feedback · negative prompt · hard negative

“Beautiful surveys but not optimized for ongoing NPS programs” DeepSeek V4 Flash · Feedback · paraphrase prompt · hard negative

“simple consumer-focused survey tools (like Typeform or basic SurveyMonkey) lack the ability to map feedback to business accounts” Gemini 3.5 Flash · Feedback · paraphrase prompt · soft negative

“also described as a collection-only tool; good for forms, but not for end-to-end feedback operations” Perplexity Sonar · Feedback · negative prompt · soft negative

Named alongside

The products named in the same answers as Typeform, over the 114 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Typeform was named but was not.

ProductSame answerTook the first choice insteadHead to head

SurveyMonkey91 of 1149Not in the top three

Qualtrics69 of 11412Not in the top three

Google Forms55 of 11420Not in the top three

Survicate47 of 1146Not in the top three

Medallia45 of 1145Not in the top three

Jotform37 of 1141Not in the top three

Hotjar35 of 1141Not in the top three

Delighted32 of 1141Not in the top three

SurveySparrow30 of 1145Not in the top three

Canny28 of 1140Not in the top three

A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Typeform. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 14 of the 114 answers that named Typeform and are not a share of its labels.

Domains cited

typeform.comYour site12

zonkafeedback.com9

guideflow.com8

timetoreply.com8

getperspective.ai7

greatquestion.co7

qualaroo.com6

sprinklr.com6

asknicely.com5

softwaretestinghelp.com5

Sixty-one of the seventy-three domain citations in answers naming Typeform came from somebody else's page.

Pages cited

typeform.com/blog/customer-feedback-tools11

guideflow.com/blog/customer-feedback-tools8

timetoreply.com/blog/best-customer-feedback-tools8

getperspective.ai/blog/customer-feedback-management-software-2026-10-platforms-ranked7

greatquestion.co/blog/customer-feedback-tools7

sprinklr.com/blog/customer-feedback-management-tools6

zonkafeedback.com/blog/customer-feedback-tools6

softwaretestinghelp.com/best-customer-feedback-software5

Pages are listed as the models cited them.

Names read as Typeform

What the judge wrote, as written, with how often. The vendor table decides that these count as Typeform; a claim can dispute any of them.

Typeform Enterprise 1Typeform/Google Forms 1

The company

Typeform.com is the company behind Typeform.

Website: typeform.com
Headquarters: Barcelona, Spain
Founded: 2012

From Wikidata, fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata · LinkedIn · Crunchbase

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Typeform's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Typeform, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at typeform.com is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.