AI Indexes
GTM AI Index
September 2026 Edition, expanded tier · The six flagship models on every category, as published September 9, 2026. The public index runs on the standard tier; this record is what the Expanded Edition Pack delivers on one category. The category page →
Index › Sales › September 2026 Edition

Conversational intelligence and call recording

Asked as “conversation intelligence and call recording platform”, and as “call recording and conversation intelligence tool”, on behalf of a mid-market B2B software company. 49 first choices recorded across the direct, paraphrase, budget and scale prompts, six models each.
Standing · first-choice share
41%
Clear leader
41Avoma16Fireflies.ai14Gong29others

41% of first choices, clear leader.

Since September 2026▼−10Since September 2026: 52% → 42%, −10 points. Inside the 12-point floor: within noise. Read over the models both editions asked.Avoma held the lead, −10 points on 52%, inside the 12-point floor.

The standing

Share is the count of first choices across the direct, paraphrase, budget and scale prompts, over all six models, for a mid-market B2B software company. Ordered by share.
ProductFirst-choice shareNegative rateLabelsQuadrantSince September 2026
01Avoma41%4%52endorsed leader▼−10Since September 2026: 52% → 42%, −10 points. Inside the 12-point floor: within noise. Read over the models both editions asked.52% → 42%
02Fireflies.ai16%11%36accepted challenger▲+5Since September 2026: 9% → 14%, +5 points. Inside the 12-point floor: within noise. Read over the models both editions asked.9% → 14%
03Gong14%49%63criticized challenger▲+1Since September 2026: 13% → 14%, +1 point. Inside the 12-point floor: within noise. Read over the models both editions asked.13% → 14%
04Jiminny8%4%23accepted challenger=heldSince September 2026: 7% → 7%, ±0 points. Inside the 12-point floor: within noise. Read over the models both editions asked.7% → 7%
05Fathom6%11%27accepted challenger▼−8Since September 2026: 15% → 7%, −8 points. Inside the 12-point floor: within noise. Read over the models both editions asked.15% → 7%
06Clari Copilot2%22%18accepted challenger▲+2Since September 2026: 0% → 2%, +2 points. Inside the 12-point floor: within noise. Read over the models both editions asked.0% → 2%
Show the four products at 0%, ordered by negative rate
09Chorus by ZoomInfo0%36%47criticized challenger▼−2Since September 2026: 2% → 0%, −2 points. Inside the 12-point floor: within noise. Read over the models both editions asked.2% → 0%
10Otter.ai0%25%12criticized challenger=heldSince September 2026: 0% → 0%, ±0 points. Inside the 12-point floor: within noise. Read over the models both editions asked.0% → 0%
07Salesloft Conversations0%0%14accepted challenger=heldSince September 2026: 0% → 0%, ±0 points. Inside the 12-point floor: within noise. Read over the models both editions asked.0% → 0%
08CloudTalk0%0%12accepted challenger=heldSince September 2026: 0% → 0%, ±0 points. Inside the 12-point floor: within noise. Read over the models both editions asked.0% → 0%

The floor is 12 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. How the floor is measured

Bars are the share of first choices, 0 to 100Every product with at least 10 labels here. Every product name links to its product page.
All six head-to-head pages: the top four products, each against each

Recommended versus criticized

Every product with at least 10 labels here, on both axes. The 30% line names a quadrant, not the verdict above: that one needs more than 40%.

Criticized challengerCriticized default
Negative label rate →
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03
04
05
06
07
08
09
10
Accepted challengerEndorsed leader
0%First-choice share → · lines at 30% share and 25% negative60%
Key
01Avoma41%
02Fireflies.ai16%
03Gong14%
04Jiminny8%
05Fathom6%
06Clari Copilot2%
07Salesloft Conversations0%
08CloudTalk0%
09Chorus by ZoomInfo0%
10Otter.ai0%

What they warned about

A high negative share on a product with few labels is a warning. A low share on a product with many labels is salience, not sentiment.
Gong
49%
31 of 63 labels negative · 13 of 6 models · 4 hard negative
“you should immediately bypass enterprise-level conversation intelligence (CI) giants like **Gong** and **Chorus by ZoomInfo**” Gemini 3.5 Flash, budget prompt
Chorus by ZoomInfo
36%
17 of 47 labels negative · 10 of 6 models · 5 hard negative
“you should immediately bypass enterprise-level conversation intelligence (CI) giants like **Gong** and **Chorus by ZoomInfo**” Gemini 3.5 Flash, budget prompt
Fireflies.ai
11%
4 of 36 labels negative · 4 of 6 models · 1 hard negative
“Documented legal risk: Fireflies.ai and automatic voice capture ... alleges biometric privacy violations under the Illinois Biometric Information Privacy Act” Muse Glimmer 30B, negative prompt
Clari Copilot
22%
4 of 18 labels negative · 4 of 6 models
“being careful with **enterprise-heavy platforms** like **Gong** and **Clari Copilot** if your team is mid-market or cost-sensitive” Perplexity Sonar, negative prompt

What they cite

Citations exist only for the models that return a source list: fourteen of the six in this edition.

Sites the answers cite

75 of 84 answers in this category came back with a source list, from 14 of 6 models: citations where the model returns them, or the search results it consulted. 1102 links across 284 sites, every framing counted. Ranked by the number of answers carrying the site or page. None of the 36 answers across every segment cited this index's own page for the category.

vendor site · ZoomInfo36 answers · 69 citations · 11 models
vendor site · Avoma33 answers · 50 citations · 14 models
vendor site · CloudTalk33 answers · 40 citations · 10 models
vendor site · Cirrus Insight33 answers · 37 citations · 11 models
vendor site · Outreach21 answers · 23 citations · 9 models
21 answers · 21 citations · 8 models
20 answers · 22 citations · 10 models
19 answers · 21 citations · 7 models
vendor site · Coffee17 answers · 20 citations · 7 models
16 answers · 31 citations · 9 models
vendor site · HubSpot16 answers · 21 citations · 8 models
vendor site · Revenue.io14 answers · 15 citations · 9 models

Pages the answers cite

The ten pages named in the most answers, by full address. A page here is one the models returned with a recommendation, not one the index endorses.

Search against answers

Each company's standing in the answers beside its site's footprint in Google search, one row a site: the products the models named on it with their shares, and the share they add up to; monthly searches on Google, and DataForSEO's estimate of AI search demand (modeled from search signals, directional, not a count of queries to any assistant), for the most-searched of the company's and its products' names (the name is in each row's hover text); estimated monthly organic visits to the site; and its best position in Google's top ten for “best conversation intelligence and call recording platform”, “conversation intelligence and call recording platform”. US estimates from DataForSEO and Google's Ads Transparency Center. A small company's site, or a mid-sized company's site for its flagship, is marked company; a product on a large parent's site (Google, Microsoft) has no site figures. A column with no figures for this category is left out, and an empty cell means none were seen, not none exist. Two measurements side by side: neither is read as the cause of the other.
Company and productsShareOwn site citedName searches, GoogleAI search demand, est.Organic visitsPaid search a month, est.Google ads, last 30 daysBest Google position
Avoma avoma.com41%2293,6003119,141271
Fireflies.ai fireflies.ai16%11622,20019369,005120
Gong gong.io14%53474,00013,36152,787$1,5561203
Jiminny jiminny.com8%7939051,0089
Fathom fathom.ai
Fathom 6%, Fathom AI 2%
8%17490,5006,65744,77124
tl;dv tldv.io4%425236,2960
Clari clari.com
Clari Copilot 2%
2%2761,0006444,225 company
Grain grain.com2%4690,50090,9516,2372
Zoho parent site
Zoho CRM 2%
2%33249,500660
Insight7 insight7.io2%7

Google's top ten for the two searches hold 13 sites; 2 of them are among the sites the models cited here (avoma.com, learn.g2.com). The first result for “best conversation intelligence and call recording platform” is avoma.com.

How they answered

Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.
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ModelDirect“What is the best conversation intelligence and call recording platform for a mid-market B2B company?”Paraphrase“Which call recording and conversation intelligence tool would you recommend to a mid-sized B2B company?”Comparative“What are the top conversation intelligence and call recording platforms and how do they differ?”Budget-constrained“What is the best conversation intelligence and call recording platform for a company with a limited budget?”Scale-constrained“We are a 500 person company evaluating a conversation intelligence and call recording platform. What should we look at?”Negative“Which conversation intelligence and call recording platforms should I avoid or be cautious about?”
Claude Opus 5no first choiceno first choiceno first choiceno first choiceno first choicenothing named
Claude Opus 4.8no first choiceno first choiceno first choiceno first choiceno first choicenothing named
GPT-6 Astrano first choiceno first choiceno first choiceno first choiceno first choicenothing named
GPT-5.6 Solno first choiceno first choiceno first choiceno first choiceno first choicenothing named
Gemini 3.1 Prono first choiceno first choiceno first choiceno first choiceno first choicenothing named
Perplexity Sonar Prono first choiceno first choiceno first choiceno first choiceno first choicenothing named
Bold is the first choiceAlternatives are counted; the count opens them.What the answer argued against

The record

One row per call: the version string exactly as returned, whether the model searched, sources cited, and latency. Full answer text is in the free responses file. Download the record
Zero rows: every prompt, every model, every answer.
PromptModelVersion stringTime (UTC)SearchedSourcesLatency

Noise floor in this category

Flips between the edition run and its calibration repeat. Six prompts per model is a small sample; the index-wide floor is the number to trust.

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Normalization in this category

Every judgment call made between the raw labels and the numbers above, listed so it is visible and reversible.

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Category-scoped readings
CallMiner read as CallMiner Eureka
Clari read as Clari Copilot
HubSpot read as HubSpot Sales Hub
HubSpot (CI) read as HubSpot Sales Hub
Hubspot read as HubSpot Sales Hub
Outreach read as Outreach Kaia
Outreach (Kaia) read as Outreach Kaia
Salesforce (Agentforce Sales) read as Salesforce Sales Cloud
Salesloft read as Salesloft Conversations
Salesloft (Cadence) read as Salesloft Conversations
Salesloft (Conversation Intelligence) read as Salesloft Conversations
Salesloft (Conversations) read as Salesloft Conversations
Unresolved, counted raw
ACR Call Recorder
Call Recorder iCall
Cheap/Generic AI Meeting Bots
Echo AI
Fathom AI
Google Meet Gemini Notes
HubSpot's built-in CI
MeetJamie.ai
Rev
Salesforce Call Coach / Einstein Voice Capture
Salesloft Conversation
Smarsh
Stealth/Hidden Call Recorders (e.g., untrusted third-party APKs or "Spy" apps)
TapeACall
The Level.ai
Twilio Conversation Intelligence
Voyc.ai
Zoom Info (formerly Convoser)
Zoom built-in
tl;dr.ai
Discontinued, still offered
No shut-down product was recommended here.
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