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Index Sales Conversation intel › Avoma vs Fathom
Conversational intelligence and call recording · September 2026 Edition

Avoma vs Fathom

Ten of twelve models named Avoma first on the direct prompt; zero named Fathom. Both were named by all twelve models and Avoma carries 50 labels and Fathom 33, so the shares are not directly comparable.

Avoma

endorsed leader

Named in five categories this edition.

Fathom

accepted challenger

Named in five categories this edition.

First-choice share52%15%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate4%6%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#1#2A position in a field of 12; printed, not drawn.
Labels5033A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, Avoma reading right to left. Rank and label count are printed, not drawn.Avoma vs Gong · Fathom vs Gong

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all twelve models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the conversational intelligence and call recording page.

By framing

How many of the twelve models made each the first choice, per way of asking, and how many argued against it.
AvomaFirst choices, of twelve modelsFathom
Direct100
Paraphrase110
Comparative01
Budget-constrained271 against Avoma
Scale-constrained10
Negative001 against Avoma · 2 against Fathom
Bars are first choices, 0 to 12 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to twelve.

The direct prompt

The plain question, one answer per model, grouped by where Avoma and Fathom stood in it.

Avoma first, Fathom an alternative

10 of 12 modelsFathom was named in the answer but not as the choice, or not at all.
Claude Haiku 4.5Avoma alternatives: Airspeed, Clari Copilot, HubSpot's CI
Gemini 3.5 FlashAvoma, Jiminny alternatives: Airspeed, Chorus by ZoomInfo, Clari Copilot
Perplexity SonarAvoma alternatives: Airspeed, Clari Copilot, Gong, Jiminny
Mistral SmallAvoma alternatives: Coffee, Jiminny
DeepSeek V4 FlashAvoma alternatives: Chorus by ZoomInfo, Fireflies.ai, Jiminny
Llama 4 MaverickAvoma
Qwen 3.7 FlashAvoma alternatives: Gong, ZIG
Kimi K2Avoma alternatives: Clari Copilot, Fathom, Jiminny
GLM 4.7 FlashXAvoma alternatives: Fathom, Jiminny
MiniMax M2.5Avoma alternatives: Gong

Neither was the first choice, one was named

1 of 12 modelsThe answer put something else first and named one of the two as an alternative.
Grok 4.1 FastGong alternatives: Avoma, Chorus by ZoomInfo, Clari Copilot, Fathom

Neither was named

1 of 12 modelsThe answer made no first choice from these two in this category.
GPT-5.4 miniGong alternatives: Chorus by ZoomInfo, Salesloft Conversations

Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
Fathom leads by nineteen points.
Fathom40%#1 of 11
Avoma21%#3 of 11
The full small business standing →
Mid-marketThe figures above
The order flips: Avoma leads at mid-market.
Avoma52%#1 of 12
Fathom15%#2 of 12
The full mid-market standing →
Enterprise
Avoma leads by two points.
Avoma2%#3 of 13
Fathom0%#12 of 13
The full enterprise standing →

What the models said about Avoma

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Five of five in this category shown.

“real cost climbs past $50/seat once you add Conversation Intelligence modules \u2014 better for teams who can spend a bit more” DeepSeek V4 Flash · budget prompt · soft negative
“Moderate Caution Cloud-based with enterprise security features” Kimi K2 · negative prompt · soft negative
“Avoma offers transparent public pricing from $19/seat/month, free unlimited viewer seats, and a bot-less recording option, making it the most accessible CI platform for mid-market teams” Claude Haiku 4.5 · direct prompt · first choice
“My top recommendation: Avoma for most mid-market B2B companies due to its transparent pricing, strong feature set, and mid-market focus.” Mistral Small · direct prompt · first choice
“the best default choice is Avoma if you want the strongest balance of meeting intelligence, coaching, CRM sync, and transparent pricing” Perplexity Sonar · direct prompt · first choice

What the models said about Fathom

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Five of six in this category shown.

“useful as a free note-taker, but the comparison warns it is not a replacement for Gong-level deal risk / revenue intelligence” Perplexity Sonar · negative prompt · soft negative
“Moderate Caution Generally well-regarded but still cloud-based” Kimi K2 · negative prompt · soft negative
“I'd pick Fathom first. It gives you the core value—recording, transcription, summaries, and action items—without the enterprise cost structure” GPT-5.4 mini · budget prompt · first choice
“I'd recommend starting with Fathom (if video meetings are primary) or Coldread (if phone calls are primary)” MiniMax M2.5 · budget prompt · first choice
“the best conversation intelligence and call recording platforms are Fathom and Fireflies.ai” Qwen 3.7 Flash · budget prompt · first choice
Also compared

Comparisons are drawn for the top three products in each category. The output is the models' output; nothing here is a recommendation by the index.