GTM AI Index
Index Sales Conversation intel › Enterprise September 2026 Edition

Conversational intelligence and call recording for enterprise buyers

Asked as “conversation intelligence and call recording platform”, and as “call recording and conversation intelligence tool”, on behalf of an enterprise B2B company. 42 first choices recorded across the direct, paraphrase, budget and scale prompts, twelve models each.
Standing
Clear leader
74% of first choices, clear leader.

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment; they sit side by side and are never added together.

01The standing

Share is the count of first choices across the direct, paraphrase, budget and scale prompts, over all twelve models, for an enterprise B2B company. Ordered by share.
ProductFirst-choice shareNegative rateLabelsQuadrant
01Gong74%22%63endorsed leader
02Chorus by ZoomInfo2%23%52accepted challenger
03Avoma2%14%29accepted challenger
04Salesloft Conversations2%12%17accepted challenger
05Fireflies.ai2%36%22criticized challenger
Show the eight products at 0%, ordered by negative rate
13Otter.ai0%83%12criticized challenger
11Observe.AI0%40%15criticized challenger
12Fathom0%40%10criticized challenger
10Jiminny0%18%11accepted challenger
06Clari Copilot0%18%34accepted challenger
09Dialpad0%10%10accepted challenger
07Revenue.io0%0%13accepted challenger
08CallMiner0%0%10accepted challenger
Bars are the share of first choices, 0 to 100Every product with at least 10 labels here. Every product name links to its vendor page.

One product takes 74% of first choices here, so the chart would put twelve markers in one corner and one at the far edge. The two measurements it plots are columns in the standing above: share, and the negative label rate. Four products carry a negative rate above 25% in this category. Jump to the standing

02What they warned about

Ten of twelve models held their first choice under the paraphrase. Claude Haiku 4.5 and Llama 4 Maverick changed. A high negative share on a product with few labels is a warning. A low share on a product with many labels is salience, not sentiment.
Gong
22%
14 of 63 labels negative · 11 of 12 models · 4 hard negative
“**Gong** — High Cost & Limited Enterprise Fit ... Opaque, excessive pricing ... Data lock-in” Qwen 3.7 Flash, negative prompt
Chorus by ZoomInfo
23%
12 of 52 labels negative · 9 of 12 models · 4 hard negative
“Requires ZoomInfo bundle; $33K+ median contract; pricing not transparent” MiniMax M2.5, budget prompt
Otter.ai
83%
10 of 12 labels negative · 8 of 12 models · 5 hard negative
“**Enterprise Recommendation:** **AVOID** for sensitive enterprise use, especially in regulated industries or with California participants.” Mistral Small, negative prompt
Fireflies.ai
36%
8 of 22 labels negative · 7 of 12 models · 3 hard negative
“**Enterprise Recommendation:** **AVOID** for enterprise deployment, especially in Illinois or with biometric data concerns.” Mistral Small, negative prompt

03What they cite

Citations exist only for the models that return a source list: four of the twelve in this edition, and all six flagship models on the expanded tier.

Sites the answers cite

23 of 72 answers in this category came back with a source list, from 4 of 12 models: citations where the model returns them, or the search results it consulted. 5 of those lists are Google grounding redirects that name no site and are left out of the counts. 238 links across 124 sites, every framing counted. Ranked by the number of answers carrying the site or page. The other 8 models searched through a gateway that returned no source list on this edition.

vendor site · AssemblyAI10 answers · 10 citations · 2 models
vendor site · Avoma8 answers · 11 citations · 3 models
vendor site · Cresta8 answers · 8 citations · 2 models
vendor site · CloudTalk6 answers · 13 citations · 2 models
vendor site · Cirrus Insight6 answers · 9 citations · 2 models
6 answers · 6 citations · 2 models
vendor site · ZoomInfo5 answers · 6 citations · 2 models
5 answers · 5 citations · 2 models
vendor site · Coffee4 answers · 5 citations · 2 models
vendor site · Aviso4 answers · 4 citations · 2 models
vendor site · Revenue.io4 answers · 4 citations · 2 models
vendor site · Salesloft4 answers · 4 citations · 2 models

Pages the answers cite

The ten pages named in the most answers, by full address. A page here is one the models returned with a recommendation, not one the index endorses.

04How they answered

Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.
ModelDirect“What is the best conversation intelligence and call recording platform for an enterprise B2B company?”Paraphrase“Which call recording and conversation intelligence tool would you recommend to a large B2B company with thousands of employees?”Comparative“What are the top enterprise-grade conversation intelligence and call recording platforms and how do they differ?”Budget-constrained“What is the best conversation intelligence and call recording platform for a large company that needs predictable total cost across thousands of users?”Scale-constrained“We are a 5,000 person company with SSO, SOC 2 and procurement review requirements evaluating a conversation intelligence and call recording platform. What should we look at?”Negative“Which conversation intelligence and call recording platforms should a large enterprise avoid or be cautious about?”
Claude Haiku 4.5Chorus by ZoomInfo, Gong
One alternativeJiminny
GongChanged
Two alternativesAvoma, Chorus by ZoomInfo
Gong
Four alternativesAvoma, CallMiner, Chorus by ZoomInfo, Five9
Gong
Three alternativesAvoma, Chorus by ZoomInfo, Clari Copilot
no first choicenothing named
GPT-5.4 miniGong
Two alternativesChorus by ZoomInfo, GTM Studio / ZoomInfo
GongHeld
Two alternativesChorus by ZoomInfo, Salesloft Conversations
Gong
Three alternativesAvoma, Chorus by ZoomInfo, Clari Copilot
against: Fireflies.ai, Otter.ai
Gong
One alternativeSalesloft Conversations
Gongagainst: Gong, Observe.AI
Gemini 3.5 FlashGong
Three alternativesChorus by ZoomInfo, Clari Copilot, Salesforce Einstein Conversation Insights
GongHeld
Three alternativesChorus by ZoomInfo, Clari Copilot, Revenue.io
no first choiceSalesforce Einstein Conversation Insights
Six alternativesAviso, HubSpot Sales Hub, Microsoft Teams Premium / Copilot, RingCentral Events, Weflow, Zoom Webinars
against: Gong, ZoomInfo Copilot
Gong
Three alternativesChorus by ZoomInfo, Microsoft Teams Premium / Copilot, Salesforce Einstein Conversation Insights
against: Chorus by ZoomInfo, Gong
Perplexity SonarGong
Three alternativesChorus by ZoomInfo, Clari Copilot, Revenue.io
against: ZIG
GongHeld
Three alternativesCallMiner, Chorus by ZoomInfo, Clari Copilot
no first choiceCloudTalkagainst: Chorus by ZoomInfo, Clari Copilot, Gongno first choiceagainst: Twilio Conversation Intelligenceagainst: Allego, Chorus by ZoomInfo, Fathom, Grain, MeetGeek, MindTickle, Observe.AI, Otter.ai, Salesforce Einstein CI, Salesloft Conversations, Tidio
Grok 4.1 FastGong
One alternativeChorus by ZoomInfo
against: Clari Copilot, Otter.ai
GongHeld
One alternativeChorus by ZoomInfo
Gong
Seven alternativesCallMiner, Chorus by ZoomInfo, Clari Copilot, NICE CXone, Outreach Kaia, Salesloft Conversations, Verint
against: Nextiva, Ooma
Gong
One alternativeChorus by ZoomInfo
against: Avoma, CloudTalk, Dialpad, Fireflies.ai, Five9, Observe.AI
no first choiceagainst: Avaya, Chorus by ZoomInfo, Gong, Otter.ai
Mistral SmallGong
Five alternativesAvoma, Chorus by ZoomInfo, Clari Copilot, Jiminny, ZoomInfo
GongHeld
Three alternativesChorus by ZoomInfo, Revenue.io, Sybill
Gong
Seven alternativesAvoma, CallMiner, Chorus by ZoomInfo, Cirrus Insight, Clari Copilot, Dialpad, Observe.AI
Gong
Two alternativesChorus by ZoomInfo, Convo
against: Fireflies.ai, Otter.ai
no first choiceagainst: Avoma, Chorus by ZoomInfo, Fathom, Fireflies.ai, Gong, Otter.ai
DeepSeek V4 FlashGong
Three alternativesChorus by ZoomInfo, Clari Copilot, Revenue.io
GongHeld
Four alternativesChorus by ZoomInfo, Clari Copilot, Observe.AI, Salesloft Conversations
against: Jiminny
Cresta, Gong, NICE CXone
Eight alternativesCallMiner, Chorus by ZoomInfo, Clari Copilot, Five9, Genesys Cloud CX, Observe.AI, Revenue.io, Verint
CallCabinet
Four alternativesAvoma, Cisco Call Recording, Fireflies.ai, Voxjar
against: Chorus by ZoomInfo, Clari Copilot, Gong
no first choiceagainst: Chorus by ZoomInfo, Cresta, Fathom, Fireflies.ai, Grain, NICE CXone, Observe.AI, Otter.ai, Verint, tl;dv
Llama 4 MaverickFireflies.ai, GongGongChangedno first choiceno first choiceagainst: Gongno first choiceagainst: Chorus by ZoomInfo, Clari Copilot, Gong, Observe.AI
Qwen 3.7 FlashGong
Two alternativesClari Copilot, Revenue.io
GongHeld
Five alternativesClari with Copilot, Five9, Freshdesk Agent Desktop Assistant, NICE CXone, Zendesk AI
Gong, Revenue.io
Seven alternativesCalabrio, Chorus by ZoomInfo, Clari Copilot, Observe.AI, Outreach Kaia, Salesloft Conversations, Voyc.ai
RingCentral Events
Four alternativesFireflies.ai, Gong, Microsoft Teams Calling, Notta
no first choiceagainst: Chorus by ZoomInfo, Five9, Gong, Microsoft Teams Native Recording, Zoom Revenue Accelerator
Kimi K2Gong
Three alternativesChorus by ZoomInfo, Clari Copilot, Revenue.io
GongHeld
One alternativeChorus by ZoomInfo
against: Avoma
Gong
Six alternativesCalabrio ONE, CallMiner, Chorus by ZoomInfo, Clari Copilot, NICE CXone, Observe.AI
CallMiner Eureka, Verint Speech Analytics
One alternativeNICE CXone
against: Chorus by ZoomInfo, Clari Copilot, Gong, Jiminny, Observe.AI
Gong
Three alternativesChorus by ZoomInfo, Clari Copilot, Revenue.io
against: Avoma, Chorus by ZoomInfo, Fathom, Fireflies.ai, Gong, Granola, Otter.ai, Salesloft Conversations, tl;dv
GLM 4.7 FlashXGong
Three alternativesClari Copilot, Observe.AI, Salesloft Conversations
GongHeld
Four alternativesChorus by ZoomInfo, Clari Copilot, Outreach Kaia, Salesloft Conversations
Gong
Seven alternativesAvoma, Chorus by ZoomInfo, Clari Copilot, Dialpad, Jiminny, Outreach Kaia, Salesloft Conversations
CloudTalk, Salesloft Conversations
Two alternativesDialpad, HubSpot Sales Hub
against: Gong
no first choiceagainst: Drift, Fireflies.ai, Google Cloud Contact Center AI, Otter.ai
MiniMax M2.5Gong
Two alternativesChorus by ZoomInfo, Revenue.io
GongHeld
Four alternativesChorus by ZoomInfo, Clari Copilot, Outreach Kaia, Salesloft Conversations
Gong
Five alternativesAvoma, Chorus by ZoomInfo, Fathom, Fireflies.ai, Jiminny
Avoma
Three alternativesFathom, Fireflies.ai, Otter.ai
against: Chorus by ZoomInfo, Gong, HubSpot CI
no first choiceagainst: Fireflies.ai, Granola, Invoca, Otter.ai
Bold is the first choiceAlternatives are counted; the count opens them.What the answer argued against

05The record

One row per call: the version string exactly as returned, whether the model searched, sources cited, and latency. Full answer text is in the free responses file. Download the record
Seventy-two rows: every prompt, every model, every answer.
PromptModelVersion stringTime (UTC)SearchedSourcesLatency
Direct recommendationClaude Haiku 4.5claude-haiku-4-5-202510012026-09-15 03:54yes78 s
Direct recommendationGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-15 02:03yes35 s
Direct recommendationGemini 3.5 Flashgemini-3.5-flash2026-09-15 01:18yes1724 s
Direct recommendationPerplexity Sonarsonar2026-09-15 01:34yes205 s
Direct recommendationGrok 4.1 Fastspacexai/grok-4.1-fast-non-reasoning via vertex2026-09-15 02:30yes08 s
Direct recommendationMistral Smallmistral/mistral-small via mistral2026-09-15 02:45yes010 s
Direct recommendationDeepSeek V4 Flashdeepseek/deepseek-v4-flash via fireworks2026-09-15 04:13yes023 s
Direct recommendationLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-15 01:29yes02 s
Direct recommendationQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-15 02:12yes056 s
Direct recommendationKimi K2moonshotai/kimi-k2 via novita2026-09-15 02:09yes036 s
Direct recommendationGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-15 02:43yes044 s
Direct recommendationMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-15 01:19yes024 s
ParaphraseClaude Haiku 4.5claude-haiku-4-5-202510012026-09-15 01:41yes149 s
ParaphraseGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-15 01:56yes46 s
ParaphraseGemini 3.5 Flashgemini-3.5-flash2026-09-15 00:46yes821 s
ParaphrasePerplexity Sonarsonar2026-09-15 01:53yes204 s
ParaphraseGrok 4.1 Fastspacexai/grok-4.1-fast-non-reasoning via vertex2026-09-15 01:56yes08 s
ParaphraseMistral Smallmistral/mistral-small via mistral2026-09-15 04:36yes08 s
ParaphraseDeepSeek V4 Flashdeepseek/deepseek-v4-flash via fireworks2026-09-15 01:17yes022 s
ParaphraseLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-15 01:15yes01 s
ParaphraseQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-15 00:19yes020 s
ParaphraseKimi K2moonshotai/kimi-k2 via novita2026-09-15 05:06yes026 s
ParaphraseGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-15 03:29yes042 s
ParaphraseMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-15 01:12yes015 s
ComparativeClaude Haiku 4.5claude-haiku-4-5-202510012026-09-14 23:01yes1622 s
ComparativeGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-14 23:53yes410 s
ComparativeGemini 3.5 Flashgemini-3.5-flash2026-09-15 03:46yes1632 s
ComparativePerplexity Sonarsonar2026-09-15 05:05yes2010 s
ComparativeGrok 4.1 Fastspacexai/grok-4.1-fast-non-reasoning via vertex2026-09-15 02:28yes011 s
ComparativeMistral Smallmistral/mistral-small via mistral2026-09-14 22:57yes010 s
ComparativeDeepSeek V4 Flashdeepseek/deepseek-v4-flash via fireworks2026-09-15 01:33yes025 s
ComparativeLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-15 04:19yes02 s
ComparativeQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-15 02:23yes058 s
ComparativeKimi K2moonshotai/kimi-k2 via novita2026-09-15 01:10yes067 s
ComparativeGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-14 23:03yes046 s
ComparativeMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-15 01:30yes019 s
Budget constrainedClaude Haiku 4.5claude-haiku-4-5-202510012026-09-15 00:07yes1510 s
Budget constrainedGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-15 05:06yes37 s
Budget constrainedGemini 3.5 Flashgemini-3.5-flash2026-09-15 01:18yes1531 s
Budget constrainedPerplexity Sonarsonar2026-09-15 00:23yes206 s
Budget constrainedGrok 4.1 Fastspacexai/grok-4.1-fast-non-reasoning via vertex2026-09-15 01:22yes012 s
Budget constrainedMistral Smallmistral/mistral-small via mistral2026-09-15 01:15yes06 s
Budget constrainedDeepSeek V4 Flashdeepseek/deepseek-v4-flash via fireworks2026-09-15 03:05yes032 s
Budget constrainedLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-15 04:36yes02 s
Budget constrainedQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-14 23:05no032 s
Budget constrainedKimi K2moonshotai/kimi-k2 via novita2026-09-15 05:00yes056 s
Budget constrainedGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-14 23:34yes031 s
Budget constrainedMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-15 03:35yes042 s
Scale constrainedClaude Haiku 4.5claude-haiku-4-5-202510012026-09-15 02:39yes1411 s
Scale constrainedGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-15 03:30yes38 s
Scale constrainedGemini 3.5 Flashgemini-3.5-flash2026-09-15 00:03no018 s
Scale constrainedPerplexity Sonarsonar2026-09-15 04:38yes208 s
Scale constrainedGrok 4.1 Fastspacexai/grok-4.1-fast-non-reasoning via vertex2026-09-15 01:44yes011 s
Scale constrainedMistral Smallmistral/mistral-small via mistral2026-09-15 00:27yes09 s
Scale constrainedDeepSeek V4 Flashdeepseek/deepseek-v4-flash via fireworks2026-09-15 04:07yes032 s
Scale constrainedLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-15 03:54yes01 s
Scale constrainedQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-15 01:44yes087 s
Scale constrainedKimi K2moonshotai/kimi-k2 via novita2026-09-15 04:55yes066 s
Scale constrainedGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-15 04:03yes044 s
Scale constrainedMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-15 03:09yes020 s
Negative framingClaude Haiku 4.5claude-haiku-4-5-202510012026-09-14 23:23yes3314 s
Negative framingGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-15 03:42yes25 s
Negative framingGemini 3.5 Flashgemini-3.5-flash2026-09-15 02:43yes1423 s
Negative framingPerplexity Sonarsonar2026-09-15 04:37yes206 s
Negative framingGrok 4.1 Fastspacexai/grok-4.1-fast-non-reasoning via vertex2026-09-15 01:44yes012 s
Negative framingMistral Smallmistral/mistral-small via mistral2026-09-15 01:25yes014 s
Negative framingDeepSeek V4 Flashdeepseek/deepseek-v4-flash via deepinfra2026-09-14 22:57yes088 s
Negative framingLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-15 02:03yes02 s
Negative framingQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-15 02:43yes052 s
Negative framingKimi K2moonshotai/kimi-k2 via novita2026-09-15 01:54yes0115 s
Negative framingGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-14 23:34yes060 s
Negative framingMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-15 04:56yes019 s

Normalization in this category

Every judgment call made between the raw labels and the numbers above, listed so it is visible and reversible.

Category-scoped readings
Clari read as Clari Copilot
HubSpot read as HubSpot Sales Hub
Outreach read as Outreach Kaia
Salesloft read as Salesloft Conversations
Zoom read as Zoom Revenue Accelerator
Unresolved, counted raw
Calabrio ONE
Cisco Call Recording
Clari with Copilot
Cogito
Freshdesk Agent Desktop Assistant
Interaction Insights
Level AI
Microsoft Teams Calling
Microsoft Teams Native Recording
Mihup
RingCentral ACE/RingCX
TheLevel.ai
Twilio Conversation Intelligence
Verint Speech Analytics
Voicegain
Voxjar
Voyc.ai
Discontinued, still offered
No shut-down product was recommended here.
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