GTM AI Index
Index › Revenue operations › Territory planning › Small business › September 2026 Edition

Territory and quota planning for small business buyers

Asked as “sales territory and quota planning tool”, and as “sales performance management platform”, on behalf of a small B2B company. 50 first choices recorded across the direct, paraphrase, budget and scale prompts, twelve models each.
Standing
QuotaPath
Contested
22% of first choices, contested.
ShowinginAll 73 categories →

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment; they sit side by side and are never added together.
Small businessQuotaPath22%ContestedThis pageMid-marketCaptivateIQ30%ContestedStanding →EnterpriseVaricent35%ContestedStanding →

01The standing

Share is the count of first choices across the direct, paraphrase, budget and scale prompts, over all twelve models, for a small B2B company. Ordered by share.
ProductFirst-choice shareNegative rateLabelsQuadrant
01QuotaPath22%0%26accepted challenger
02MapBusinessOnline6%0%20accepted challenger
03CaptivateIQ6%32%28criticized challenger
04Maptive4%4%27accepted challenger
05Badger Maps4%12%26accepted challenger
06eSpatial2%8%24accepted challenger
07Pipedrive2%5%19accepted challenger
08Fullcast2%40%25criticized challenger
09Salesforce Maps2%43%23criticized challenger
Show the four products at 0%, ordered by negative rate
13Anaplan0%88%24criticized challenger
12Varicent0%79%19criticized challenger
11Xactly0%65%17criticized challenger
10Spotio0%18%11accepted challenger
Bars are the share of first choices, 0 to 100Every product with at least 10 labels here. Every product name links to its vendor page.
Head to head
CaptivateIQ vs FullcastCaptivateIQ vs QuotaPathFullcast vs QuotaPath

Recommended versus criticized

Every product with at least 10 labels here, on both axes. The 30% line names a quadrant, not the verdict above: that one needs more than 40%.

Criticized challengerCriticized default
Negative label rate →
01
02
03
04
05
06
07
08
09
10
11
12
13
Accepted challengerEndorsed leader
0%First-choice share → · lines at 30% share and 25% negative40%
Key
01QuotaPath22%
02MapBusinessOnline6%
03CaptivateIQ6%
04Maptive4%
05Badger Maps4%
06eSpatial2%
07Pipedrive2%
08Fullcast2%
09Salesforce Maps2%
10Spotio0%
11Xactly0%
12Varicent0%
13Anaplan0%

02What they warned about

Zero of twelve models held their first choice under the paraphrase. Claude Haiku 4.5, GPT-5.4 mini, Gemini 3.5 Flash, Perplexity Sonar, Grok 4.1 Fast, Mistral Small, DeepSeek V4 Flash, Llama 4 Maverick, Qwen 3.7 Flash, Kimi K2, GLM 4.7 FlashX and MiniMax M2.5 changed. A high negative share on a product with few labels is a warning. A low share on a product with many labels is salience, not sentiment.
Anaplan
88%
21 of 24 labels negative · 8 of 12 models · 13 hard negative
“Anaplan is expensive and requires specialist builders, making it overkill for companies that only need sales comp without full connected planning” Claude Haiku 4.5, negative prompt
Xactly
65%
11 of 17 labels negative · 7 of 12 models · 6 hard negative
“**Why to avoid:** - **Total cost of ownership** — $50,000–$250,000+ annually” DeepSeek V4 Flash, negative prompt
Varicent
79%
15 of 19 labels negative · 6 of 12 models · 10 hard negative
“You do not need heavy, highly complex, and incredibly expensive enterprise platforms like Anaplan, Varicent, or SAP” Gemini 3.5 Flash, direct prompt
Salesforce Maps
43%
10 of 23 labels negative · 6 of 12 models
“Salesforce's Sales Planning edition requires an annual contract, with pricing requiring contact with a sales representative.” Claude Haiku 4.5, negative prompt

03What they cite

Citations exist only for the models that return a source list: four of the twelve in this edition, and all six flagship models on the expanded tier.

Sites the answers cite

22 of 72 answers in this category came back with a source list, from 4 of 12 models: citations where the model returns them, or the search results it consulted. 6 of those lists are Google grounding redirects that name no site and are left out of the counts. 203 links across 68 sites, every framing counted. Ranked by the number of answers carrying the site or page. The other 8 models searched through a gateway that returned no source list on this edition.

captivateiq.com
vendor site · CaptivateIQ9 answers · 14 citations · 3 models
guideflow.com
vendor site · Guideflow8 answers · 13 citations · 2 models
pipeline.zoominfo.com
vendor site · ZoomInfo7 answers · 7 citations · 2 models
g2.com
6 answers · 9 citations · 3 models
worldmetrics.org
5 answers · 12 citations · 1 model
articsledge.com
5 answers · 5 citations · 2 models
everstage.com
vendor site · Everstage5 answers · 5 citations · 2 models
forma.ai
vendor site · Forma.ai5 answers · 5 citations · 2 models
maptive.com
vendor site · Maptive5 answers · 5 citations · 2 models
salesmotion.io
vendor site · Salesmotion5 answers · 5 citations · 1 model
spotio.com
vendor site · Spotio5 answers · 5 citations · 2 models
prospeo.io
vendor site · Prospeo4 answers · 8 citations · 1 model

Pages the answers cite

The ten pages named in the most answers, by full address. A page here is one the models returned with a recommendation, not one the index endorses.

captivateiq.com/blog/territory-planning-software-2026
8 answers · 3 models
pipeline.zoominfo.com/sales/sales-territory-management-software
7 answers · 2 models
articsledge.com/post/territory-planning-software
5 answers · 2 models
fitsmallbusiness.com/territory-management-software
4 answers · 2 models
maptive.com/15-best-sales-territory-mapping-software
4 answers · 2 models
worldmetrics.org/best/territory-planning-software
4 answers · 1 model
bitscale.ai/blogs/best-territory-planning-tools
3 answers · 2 models
captivateiq.com/blog/sales-quota-management-software
3 answers · 1 model
forma.ai/resources/article/sales-territory-planning
3 answers · 2 models
guideflow.com/blog/best-sales-planning-software
3 answers · 1 model

04How they answered

Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.
ModelDirect“What is the best sales territory and quota planning tool for a small B2B company?”Paraphrase“Which sales performance management platform would you recommend to a small business that sells to other businesses?”Comparative“What are the top territory and quota planning tools for a small team and how do they differ?”Budget-constrained“What is the best sales territory and quota planning tool for a small company with a tight budget?”Scale-constrained“We are a 30 person company evaluating a sales territory and quota planning tool. What should we look at?”Negative“Which territory and quota planning tools should a small business avoid or be cautious about?”
Claude Haiku 4.5Zoho CRM
Four alternativesCaptivateIQ, Fullcast, Map Business Online, Maptive
QuotaPathChanged
Three alternativesForecastio, Pipedrive, Salesflare
CaptivateIQ
Three alternativesApollo.io, Fullcast, eSpatial
Apptivo, SalesRabbit, Zoho CRM
Two alternativesMaptive, Spotio
against: Pipedriveno first choiceagainst: Anaplan, SAP Territory and Quota, Salesforce Maps, Spreadsheets
GPT-5.4 miniCaptivateIQ Planning
Two alternativesFullcast, Xactly
HubSpot Sales HubChanged
Two alternativesPipedrive, Xactly
against: Oracle Sales Performance ManagementMapBusinessOnline, eSpatial
Three alternativesMaptitude, QuotaPath, Smappen
against: Optymyze, XactlyInstaMaps
One alternativeTerraMap
against: Salesforce Sales Planningno first choicenothing named
Gemini 3.5 FlashFullcast, Gradient Works
Four alternativesBadger Maps, HubSpot Sales Hub, QuotaPath, eSpatial
against: Anaplan, SAP Commissions, VaricentQuotaPathChanged
Four alternativesCaptivateIQ, Everstage, SalesScreen, Salesforce Spiff
against: Anaplan, Varicent, XactlyBadger Maps, QuotaPath
Three alternativesFullcast, Lative, Maptive
against: Anaplan, VaricentInstaMaps, Quota Queue, QuotaPath
Two alternativesBadger Maps, BatchGeo
against: Anaplan, Varicent, XactlyLative
Three alternativesCensus, Coefficient, QuotaPath
against: Anaplan, SAP Commissions, Salesforce Sales Planning, Varicent, Xactlyagainst: Anaplan, Esri ArcGIS, MapInfo, Oracle Sales Planning, SAP Sales Performance Management, Salesforce Enterprise Territory Management, Salesforce Maps, Varicent
Perplexity SonarFreshsales
Three alternativesCaptivateIQ Planning-First, Maptive, eSpatial
HubSpot Sales HubChanged
Two alternativesPipedrive, QuotaPath
Badger Maps
Five alternativesAnaplan, Map My Customers, Salesforce Maps, Spotio, eSpatial
against: Fullcast, Xactly AlignStarApptivo, Freshsales
One alternativeSalesRabbit
against: Fullcast, Xactlyno first choiceagainst: Plotly Dash Enterprise, Spreadsheets
Grok 4.1 FastMapBusinessOnline
Four alternativesHubSpot Sales Hub, Maptive, Pipedrive, Territory Helper
against: CaptivateIQ, Fullcast, Salesforce Maps, VaricentQuotaPathChanged
Four alternativesCommissionly, Everstage, Pipedrive, Qobra
Pipedrive
Four alternativesBadger Maps, Maptive, QuotaPath, eSpatial
against: Anaplan, CaptivateIQ, Fullcast, Salesforce MapsMapline
Two alternativesGoogle Sheets/Excel, Pipedrive
against: AlignMix, Salesforce Maps, eSpatialno first choice
Five alternativesCaptivateIQ, Fullcast, Maptive, Salesforce Maps/Planning, eSpatial
against: Anaplan, CaptivateIQ, Fullcast, Pigment, Salesforce Sales Planning/Maps, Varicent, Workday Adaptive Planning, Xactly
Mistral SmalleSpatial
Five alternativesBadger Maps, CaptivateIQ, EasyTerritory, Salesforce Maps, Salesforce Sales Planning
QuotaPathChanged
Two alternativesCommissionly, Salesforce Spiff
against: CaptivateIQ, EverstageMaptive, QuotaPath
Five alternativesAgentforce Sales, CaptivateIQ, MapBusinessOnline, Salesforce Maps, eSpatial
against: Xactly Sales PlanningMap My Customers
Four alternativesBadger Maps, Salesforce Maps, Salesforce Sales Planning, Spotio
against: Google Maps/My Mapsno first choiceagainst: WebPT, Zoho CRM
DeepSeek V4 FlashBadger Maps
Four alternativesMapBusinessOnline, Spotio, eSpatial, inSitu Sales
against: Fullcast, Salesforce MapsQuotaPathChanged
One alternativePipedrive
against: EverstageQuotaPath
Three alternativesMapBusinessOnline, Maptive, Salesforce Maps / Territory Planning
against: Anaplan, BoogieBoard, CaptivateIQ, Fullcast, Lative, Varicent, XactlyMapBusinessOnline, Sales Cookie
Three alternativesAlignMix, Maptive, Smappen
no first choice
Five alternativesCaptivateIQ, Fullcast, Maptive, Salesforce Maps, eSpatial
against: Anaplanagainst: Anaplan, Badger Maps, Homegrown/Spreadsheet Solutions, Oracle Sales Performance Management, Salesforce Territory Management, Varicent, Xactly
Llama 4 Maverickno first choiceCaptivateIQChanged
Three alternativesApollo.io, HubSpot Sales Hub, Pipedrive
Anaplan, CaptivateIQ
One alternativeGuideflow
no first choiceCaptivateIQ
Four alternativesForma.ai, Fullcast, Jedox, SAP Territory and Quota
against: Anaplan, Workday Adaptive Planningnothing named
Qwen 3.7 FlashCaptivateIQ
Five alternativesFreshsales, MapBusinessOnline, Maptive, Qobra, Zoho CRM
against: Anaplan, SAP Territory & QuotaQuotaPathChanged
Two alternativesCommissionly, Visdum
against: CaptivateIQ, Spark, XactlyQuotaPath
Four alternativesFullcast, Sales Cookie, Salesforce Revenue Cloud, Vena
against: Anaplan, SAP CommissionsMapline, Spreadsheets
Three alternativesForecastio, MapBusinessOnline, Maptitude
against: CaptivateIQ, Fullcast, Varicentno first choiceagainst: Anaplan, Badger Maps, SAP IBP, Spotio, Tableau, Veeva Systems, Workday Adaptive Planning
Kimi K2MapBusinessOnline, Maptive
Five alternativesMapline, QuotaPath, Salesforce Maps, Salesforce Sales Planning, eSpatial
QuotaPathChanged
Four alternativesCaptivateIQ, Salesforce Spiff, Varicent, Xactly
Maptive, eSpatial
Two alternativesMapBusinessOnline, QuotaPath
against: Anaplan, Fullcast, Salesforce Maps, XactlyQuotaPath
Three alternativesApptivo, Pipedrive, SalesRabbit
against: Anaplan, CaptivateIQ, Varicent, Xactlyno first choice
Two alternativesCaptivateIQ, Fullcast
against: Anaplan, Varicent, Workdayagainst: Anaplan, CaptivateIQ, Clari Copilot, Fullcast, Pigment, Salesforce Maps, Varicent, Workday Adaptive, Xactly AlignStar
GLM 4.7 FlashXApptivo, Freshsales
Four alternativesBadger Maps, MapBusinessOnline, Maptive, Pipedrive
QuotaPathChanged
Two alternativesHubSpot, Sales Cookie
against: Salesforce MapsCaptivateIQ Planning, Lative
Three alternativesBoogieBoard, Fullcast, Salesforce Territory Planning / Maps
Google Sheets/Excel Template
Three alternativesAlignMix, MapBusinessOnline, Maptitude Desktop GIS
Maptive, Salesforce Maps, Salesforce Sales Planning
Two alternativesEasyTerritory, ZoomInfo
against: Anaplan, Apollo.io, Badger Maps, BitScale, Clay, Felt, Mapline, Maptitude, Maptive, Pigment, Route4Me, Salesforce Maps, Spotio, Varicent, Xactly AlignStar, eSpatial
MiniMax M2.5Pipedrive
Four alternativesBadger Maps, MapBusinessOnline, Spotio, Territory Helper
QuotaPathChanged
One alternativeSalesflare
Maptive
Five alternativesBadger Maps, Google Earth Pro, MapBusinessOnline, Salesforce Maps, eSpatial
Apptivo, Badger Maps
Three alternativesFelt, Freshsales, MapBusinessOnline
no first choice
One alternativeSalesforce Sales Planning
against: Google Maps, Google My Maps, SAP Territory and Quota
Bold is the first choiceAlternatives are counted; the count opens them.What the answer argued against

05The record

One row per call: the version string exactly as returned, whether the model searched, sources cited, and latency. Full answer text is in the free responses file. Download the record
Seventy-two rows: every prompt, every model, every answer.
PromptModelVersion stringTime (UTC)SearchedSourcesLatency
Direct recommendationClaude Haiku 4.5claude-haiku-4-5-202510012026-09-15 01:42yes77 s
Direct recommendationGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-14 23:55yes34 s
Direct recommendationGemini 3.5 Flashgemini-3.5-flash2026-09-15 01:18yes1623 s
Direct recommendationPerplexity Sonarsonar2026-09-15 03:05yes206 s
Direct recommendationGrok 4.1 Fastspacexai/grok-4.1-fast-non-reasoning via vertex2026-09-15 00:07yes09 s
Direct recommendationMistral Smallmistral/mistral-small via mistral2026-09-14 23:29yes010 s
Direct recommendationDeepSeek V4 Flashdeepseek/deepseek-v4-flash via deepinfra2026-09-14 23:04yes033 s
Direct recommendationLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-15 04:13yes02 s
Direct recommendationQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-15 02:47yes038 s
Direct recommendationKimi K2moonshotai/kimi-k2 via novita2026-09-15 02:16yes041 s
Direct recommendationGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-15 00:01yes035 s
Direct recommendationMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-15 00:40yes013 s
ParaphraseClaude Haiku 4.5claude-haiku-4-5-202510012026-09-15 00:24yes98 s
ParaphraseGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-15 00:34yes44 s
ParaphraseGemini 3.5 Flashgemini-3.5-flash2026-09-15 02:12yes716 s
ParaphrasePerplexity Sonarsonar2026-09-15 02:40yes205 s
ParaphraseGrok 4.1 Fastspacexai/grok-4.1-fast-non-reasoning via vertex2026-09-15 03:56yes07 s
ParaphraseMistral Smallmistral/mistral-small via mistral2026-09-15 04:56yes08 s
ParaphraseDeepSeek V4 Flashdeepseek/deepseek-v4-flash via deepinfra2026-09-15 01:40yes028 s
ParaphraseLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-15 02:53yes01 s
ParaphraseQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-15 03:25yes049 s
ParaphraseKimi K2moonshotai/kimi-k2 via novita2026-09-15 03:24yes031 s
ParaphraseGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-15 04:32yes063 s
ParaphraseMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-14 23:59yes013 s
ComparativeClaude Haiku 4.5claude-haiku-4-5-202510012026-09-15 01:47yes1210 s
ComparativeGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-15 01:34yes77 s
ComparativeGemini 3.5 Flashgemini-3.5-flash2026-09-15 02:33yes1724 s
ComparativePerplexity Sonarsonar2026-09-14 23:22yes2010 s
ComparativeGrok 4.1 Fastspacexai/grok-4.1-fast-non-reasoning via vertex2026-09-15 00:35yes09 s
ComparativeMistral Smallmistral/mistral-small via mistral2026-09-14 22:52yes08 s
ComparativeDeepSeek V4 Flashdeepseek/deepseek-v4-flash via fireworks2026-09-14 22:56yes015 s
ComparativeLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-15 03:14yes02 s
ComparativeQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-14 23:03yes050 s
ComparativeKimi K2moonshotai/kimi-k2 via novita2026-09-14 23:28yes033 s
ComparativeGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-15 01:04yes0153 s
ComparativeMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-15 03:09yes021 s
Budget constrainedClaude Haiku 4.5claude-haiku-4-5-202510012026-09-15 03:41yes128 s
Budget constrainedGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-14 23:23yes37 s
Budget constrainedGemini 3.5 Flashgemini-3.5-flash2026-09-15 04:51yes1920 s
Budget constrainedPerplexity Sonarsonar2026-09-15 04:18yes206 s
Budget constrainedGrok 4.1 Fastspacexai/grok-4.1-fast-non-reasoning via vertex2026-09-14 23:11yes08 s
Budget constrainedMistral Smallmistral/mistral-small via mistral2026-09-15 02:14yes09 s
Budget constrainedDeepSeek V4 Flashdeepseek/deepseek-v4-flash via deepinfra2026-09-15 01:34yes032 s
Budget constrainedLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-14 23:01yes02 s
Budget constrainedQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-15 02:37yes056 s
Budget constrainedKimi K2moonshotai/kimi-k2 via novita2026-09-15 00:06yes031 s
Budget constrainedGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-15 00:37yes088 s
Budget constrainedMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-15 04:55yes022 s
Scale constrainedClaude Haiku 4.5claude-haiku-4-5-202510012026-09-15 01:41no06 s
Scale constrainedGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-15 04:17no09 s
Scale constrainedGemini 3.5 Flashgemini-3.5-flash2026-09-15 03:29yes2125 s
Scale constrainedPerplexity Sonarsonar2026-09-15 01:46yes2022 s
Scale constrainedGrok 4.1 Fastspacexai/grok-4.1-fast-non-reasoning via vertex2026-09-15 01:51yes07 s
Scale constrainedMistral Smallmistral/mistral-small via mistral2026-09-14 23:04no05 s
Scale constrainedDeepSeek V4 Flashdeepseek/deepseek-v4-flash via fireworks2026-09-15 04:13yes028 s
Scale constrainedLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-15 03:41yes02 s
Scale constrainedQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-15 02:06yes054 s
Scale constrainedKimi K2moonshotai/kimi-k2 via novita2026-09-14 23:53yes036 s
Scale constrainedGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-15 02:19yes020 s
Scale constrainedMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-15 04:10no010 s
Negative framingClaude Haiku 4.5claude-haiku-4-5-202510012026-09-15 03:09yes2312 s
Negative framingGPT-5.4 minigpt-5.4-mini-2026-03-172026-09-15 01:00yes34 s
Negative framingGemini 3.5 Flashgemini-3.5-flash2026-09-14 23:38yes1228 s
Negative framingPerplexity Sonarsonar2026-09-15 02:40yes206 s
Negative framingGrok 4.1 Fastspacexai/grok-4.1-fast-non-reasoning via vertex2026-09-14 23:22yes07 s
Negative framingMistral Smallmistral/mistral-small via mistral2026-09-15 00:08yes09 s
Negative framingDeepSeek V4 Flashdeepseek/deepseek-v4-flash via deepinfra2026-09-15 00:31yes028 s
Negative framingLlama 4 Maverickmeta/llama-4-maverick via bedrock2026-09-15 04:47yes01 s
Negative framingQwen 3.7 Flashalibaba/qwen3.7-flash via alibaba2026-09-15 01:08yes081 s
Negative framingKimi K2moonshotai/kimi-k2 via novita2026-09-15 03:21yes049 s
Negative framingGLM 4.7 FlashXzai/glm-4.7-flashx via zai2026-09-15 01:35yes0222 s
Negative framingMiniMax M2.5minimax/minimax-m2.5 via minimax2026-09-15 00:04yes033 s

Normalization in this category

Every judgment call made between the raw labels and the numbers above, listed so it is visible and reversible.

Category-scoped readings
SAP read as SAP Commissions
Salesforce read as Salesforce Maps
Unresolved, counted raw
Agentforce Sales (Salesforce)
CaptivateIQ Planning-First
Esri ArcGIS
Google Maps/My Maps
Google Sheets/Excel Template
Homegrown/Spreadsheet Solutions
Lative.ai
Map Business Online
MapInfo
Maptitude Desktop GIS
OpsRamp
Plan2Win
QuotaPath Excel Template
Route4Me
SAP IBP
SAP Sales Performance Management
Salesforce Maps / Territory Planning
Sequoia
SmartDraw
Sourcetable
Spark
Spinify
TerraMap
Veeva Systems (Territory Management)
WebPT
Xappex
ZoomInfo Maps
ZoomInfo's Pipeline
inSitu Sales
Discontinued, still offered
No shut-down product was recommended here.

Also in revenue operations

The other categories of this function, with the leader in each.
← CommissionsConsent →