2 categories · RankedBadger Maps
Standing by category
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Field sales tools | Sales | 38% | 1 of 94 | 10% | 52 | endorsed leader | |
| Territory and quota planning | Revenue operations | 4% | 6 of 123 | 12% | 8 | under 10 labels · led by CaptivateIQ Planning at 36% | ▲+4Since September 2026: 0% → 4%, +4 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
Movement
By model
How each model treated Badger Maps across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 1 | 1 | 0 | 1 | 3 |
| GPT-5.4 mini | 3 | 0 | 1 | 0 | 4 |
| Gemini 3.5 Flash | 2 | 4 | 1 | 1 | 8 |
| Perplexity Sonar | 2 | 2 | 0 | 0 | 4 |
| Grok 4.20 | 2 | 3 | 0 | 0 | 5 |
| Mistral Small | 3 | 0 | 1 | 0 | 4 |
| DeepSeek V4 Flash | 2 | 3 | 1 | 0 | 6 |
| Llama 4 Maverick | 1 | 0 | 1 | 1 | 3 |
| Qwen 3.7 Flash | 1 | 1 | 0 | 0 | 2 |
| Kimi K2 | 3 | 2 | 1 | 1 | 7 |
| GLM 4.7 FlashX | 1 | 2 | 0 | 0 | 3 |
| MiniMax M2.5 | 2 | 1 | 2 | 0 | 5 |
| GPT-6 Luna | 3 | 0 | 0 | 1 | 4 |
| Muse Glimmer 30B | 0 | 1 | 0 | 1 | 2 |
By framing
What the models said for it
Verbatim evidence the judge attached to positive labels.
“I'd start with Badger Maps if the core need is rep routing and territory efficiency, or SPOTIO if you need a broader field execution stack.” GPT-5.4 mini · Field sales · direct prompt · first choice
“Badger Maps and HubSpot CRM are the top recommendations due to their balance of affordability, ease of use, and robust field sales features” Mistral Small · Field sales · budget prompt · first choice
“opt for lightweight, mobile-first companion tools (such as Badger Maps, Spotio, or Map My Customers) that sit on top of your existing CRM” Gemini 3.5 Flash · Field sales · negative prompt · first choice
“Badger Maps and SPOTIO are the top recommendations due to their specialized field sales features and high user satisfaction” Mistral Small · Field sales · direct prompt · first choice
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“Badger Maps is more purpose-built, but it’s a bigger expense: its Business plan is listed at $58 per user/month billed annually” GPT-6 Luna · Field sales · budget prompt · soft negative
“No Salesforce connector. If Salesforce is your system of record, Badger Maps, SPOTIO, SalesRabbit, Map My Customers and Leadbeam...” Muse Glimmer 30B · Field sales · negative prompt · soft negative
“route optimizers (e.g., Badger Maps) are good for field execution but may lack: Multi-level account governance” Kimi K2 · Territory planning · negative prompt · soft negative
“While on the higher end of a "limited" budget, Badger Maps is the gold standard for pure route optimization.” Gemini 3.5 Flash · Field sales · budget prompt · soft negative
Named alongside
The products named in the same answers as Badger Maps, over the 187 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Badger Maps was named but was not.ShowHide
Named alongside
What carried it into the answer
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 180 of the 187 answers that named Badger Maps and are not a share of its labels.
Domains cited
591 of the 650 domain citations in answers naming Badger Maps came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
Where Badger Maps stands in Google search beside where it stands in the models' answers.ShowHide
Search and answers
In search
Google, US estimates- Searches for its name, Google
- 4,400 a month (“badger maps”)
- AI search demand for its name, est.
- 47 a month
- Organic visits to its site
- about 25,214 a month
- Searches its site ranks for
- 5,282 · 145 in the top three
- Sites linking to it
- 2,192
- Paid Google search
- No ads found in the estimate; that does not mean it runs none
In answers
This edition- Named in
- 187 answers
- Its own site cited
- in 180 of the answers that named it
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
What it publishes
ShowHide
What it publishes
ShowHide| Kind | Pages | Last 90 days | 2025-11 to 2026-10 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 361 | 0 | 2026-03-19 | CRM | |
| Podcast or video | 201 | undated | CRM | ||
| Comparison | 125 | 0 | 2021-03-31 | ||
| Case study | 22 | undated | CRM | ||
| Glossary or explainer | 11 | undated | |||
| Template or tool | 7 | undated | CRM | ||
| Webinar or virtual event | 1 | undated | CRM | ||
| Conference or event | 1 | undated | |||
| News or press | 1 | undated |
Most recent
- 2026-03-19Brent adamson karl schmidt frame making sales blog
- 2026-02-26Joanne black sales how to get referrals blog
- 2026-01-15Sales route optimization blog
- 2024-12-04Free route planner with unlimited stops blog
- 2024-11-25Multi stop route planner blog
- 2024-08-01How to build a sales strategy blog
How it is countedHide how it is counted
Every page badgermapping.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. Of its titles that name a category, most name CRM (18); 0 name its categories the models place it in. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read October 5, 2026.
Follow Badger Maps
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
Badger Maps is its own company.ShowHide
The company
In its own words
Stated by the vendor, not checked- Positioning
- The #1 B2B Field Sales Platform
- For
- field sales and service teams
- Price stated
- No set up fees. badgermapping.com
- Starting price
- Start for free badgermapping.com/pricing
- Free plan or trial
- 14-Day Free Trial; Start a 14-day free trial; Free Trial; Free Team Pilot; No Credit Card Required For 7 Days badgermapping.com
- Integrations claimed
- 11 badgermapping.com · 5 badgermapping.com/pricing pages disagree
- Certifications
- SSOHIPAAAWS Certified SoftwareGDPR CompliantFully compliant with HIPAAHIPAA Compliance
- Customers named
- Brightview Family DentalCargill Animal NutritionCutter & BuckL'OréalGeoSearchKerr - DanaherColonial LifeUnum
- Not stated on the pages read
- Hosting
What Badger Maps's own pages state, read October 5, 2026: badgermapping.com, badgermapping.com, badgermapping.com/pricing, badgermapping.com/solutions/sales-team, badgermapping.com/customers. A claimed page can correct any of them.
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Badger Maps's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Badger Maps, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for Badger Maps by email, built from the raw record of the edition. It shows:
- where Badger Maps is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name Badger Maps, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.
Badges
Wins only: a badge exists where Badger Maps is ranked in a category's top three this edition. Three sizes, one file each, light and dark; the code is under each.ShowHide
Badges
AI models recommend Badger Maps first in Field sales tools this edition. Each badge says so in the buyer's words, names the edition, and links to the standing. The next edition issues a new badge; this one stays true as a record of October 2026.
Badges read on light and dark pages. Alt text carries the claim, the category, the edition and the index, so it stays a citation where the image does not load.