GTM AI Index
Index Vendors › Zoho Analytics · September 2026 Edition
Zoho · 2 categories · Ranked

Zoho Analytics

72Judge labels
18First choices
1Negative labels
11 of 12Models named it
2Categories
September 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-09-16.3, every buyer segment counted.
Best standing
27% in BI & dashboards for small business buyers
Rank 6 of 73 in the mid-market standingaccepted challenger
1 of 12 models made it the first choice on the direct prompt; 6% of its 18 labels there were negative.
By buyer segmentStrongest at small business.
In bi & dashboards · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Zoho Analytics for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrant
Dashboards and data visualizationGTM data and infrastructure2%6 of 736%18accepted challenger
Customer intelligence and data scienceGTM data and infrastructure2%26 of 1580%1under 10 labels · led by Google Analytics 4 at 16%

Movement

This is the first edition on this tier, so no move can be computed for Zoho Analytics yet. The next is due October 1, 2026. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated Zoho Analytics across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.
ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.520103
GPT-5.4 mini00000
Gemini 3.5 Flash00000
Perplexity Sonar01001
Grok 4.1 Fast02002
Mistral Small00202
DeepSeek V4 Flash01102
Llama 4 Maverick01102
Qwen 3.7 Flash03003
Kimi K201012
GLM 4.7 FlashX01001
MiniMax M2.501001

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct14 labels8
Paraphrase10 labels3
Comparative17 labels3not counted in share
Budget-constrained19 labels5
Scale-constrained4 labels2
Negative8 labelsNone
First choiceAlternativeMentionNegative72 labels in all, every segment counted; 18 of the 21 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“an affordable, self-service BI and data analytics platform ... at a price point that makes enterprise tools look unreasonable” Claude Haiku 4.5 · Customer intel · budget prompt · first choice
“Zoho Analytics, Microsoft Power BI, and Metabase offer the best balance of cost and capability” Claude Haiku 4.5 · BI & dashboards · direct prompt · first choice
“For small businesses: Zoho Analytics provides the best balance of features and cost with a generous free tier.” MiniMax M2.5 · BI & dashboards · budget prompt · alternative
“affordable (from ~$25/mo), AI-powered, and excellent for mixed tech stacks with limited dedicated BI staff” DeepSeek V4 Flash · BI & dashboards · direct prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Performance dips above 10M rows; limited enterprise scalability” Kimi K2 · BI & dashboards · negative prompt · soft negative

Named alongside

The products named in the same answers as Zoho Analytics, over the 72 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Zoho Analytics was named but was not.
ProductSame answerTook the first choice insteadHead to head
Microsoft Power BI64 of 7227Not in the top three
Looker Studio55 of 7221Not in the top three
Tableau48 of 722Not in the top three
Metabase47 of 726Not in the top three
Looker26 of 720Not in the top three
Domo22 of 720Not in the top three
Sisense16 of 720Not in the top three
ThoughtSpot16 of 720Not in the top three
Qlik Sense14 of 720Not in the top three
Qlik7 of 720Not in the top three
A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Zoho Analytics. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 15 of the 72 answers that named Zoho Analytics and are not a share of its labels.

Domains cited

domo.com9
ovaledge.com6
selecthub.com6
thedigitalprojectmanager.com6
fanruan.com4
ajelix.com3
guideflow.com3
klipfolio.com3
mopinion.com3
proklamate.com3

Forty-six of the forty-six domain citations in answers naming Zoho Analytics came from somebody else's page.

Pages cited

Pages are listed as the models cited them.

The company

Zoho Office Suite is the company behind Zoho Analytics.
Website
zoho.com
Headquarters
India, India
Founded
1996

From Wikidata, fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata · LinkedIn · Crunchbase

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Zoho Analytics's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Zoho Analytics, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at zohoanalytics.com is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.

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