ActiveCampaign

Named in 45 judge labels across 4 categories by 6 of 6 models in the September 2026 Edition. 2 first choices, 4 negative labels. Every number here is derived from the raw labels under vendor table v2026-09-08.5.

Best standing

9% in Marketing automation

Rank 3 of 23 products named in marketing automation and campaign management, accepted challenger. 0 of 6 models made it the first choice on the direct prompt; 14% of its 22 labels there were negative.

Standing by category

Every category where a model named ActiveCampaign. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Vertical	First choices	Rank	Negative rate	Labels	Quadrant
Marketing automation and campaign management conflict disclosed	Marketing	9%	3 of 23	14%	22	accepted challenger
Email marketing platforms conflict disclosed	Marketing	0%	6 of 36	5%	21	accepted challenger
Attribution and marketing mix modeling	Marketing	0%	33 of 82	0%	1	under 10 labels
Sales engagement platforms	Sales	0%	24 of 32	0%	1	under 10 labels

By model

How each model treated ActiveCampaign across every prompt where it was named. Six models, six prompts per category.

Model	First choice	Alternative	Mention	Negative	Labels
Claude Opus 5	2	3	2	0	7
Claude Opus 4.8	0	8	0	1	9
GPT-6 Astra	0	3	0	0	3
GPT-5.6 Sol	0	4	2	2	8
Gemini 3.1 Pro	1	9	0	0	10
Perplexity Sonar Pro	1	5	1	1	8

What the models said for it

Verbatim evidence the judge attached to positive labels.

“ActiveCampaign the moment automation sophistication starts mattering more than saving $20/month” Claude Opus 5 · Marketing automation · budget prompt · first choice

“or ActiveCampaign if you need more powerful automation and can spend a bit more” Perplexity Sonar Pro · Marketing automation · budget prompt · first choice

“Its visual automation builder is widely considered the most powerful on the market” Gemini 3.1 Pro · Email marketing · comparative prompt · first choice

“Complex automation, email-first → ActiveCampaign” Claude Opus 5 · Email marketing · comparative prompt · first choice

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“ActiveCampaign is usually a solid midmarket option, but verify the current limits and add-ons carefully.” GPT-5.6 Sol · Marketing automation · negative prompt · soft negative

“Not necessarily "bad," but several sources say it can leave the affordable bracket quickly” Perplexity Sonar Pro · Email marketing · negative prompt · soft negative

“Lower-cost automation, but less appropriate for sophisticated RevOps and attribution” GPT-5.6 Sol · Marketing automation · direct prompt · soft negative

“pricing tiers can jump significantly at contact thresholds” Claude Opus 4.8 · Marketing automation · negative prompt · soft negative

Names read as ActiveCampaign

What the judge wrote, as written, with how often. The vendor table decides that these count as ActiveCampaign; a claim can dispute any of them.

ActiveCampaign Pro 1

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It does not get any change to labels, shares or quadrants, any preview, or any say over which quotes appear. Sponsorship is separate: a sponsor funds categories or buyer dimensions and is named on what it funded, and the rules are the same for every sponsor.