ActiveCampaign vs MailerLite
Nine of twelve models named ActiveCampaign first on the direct prompt; zero named MailerLite. ActiveCampaign was named by twelve of the twelve models and MailerLite by eleven and ActiveCampaign carries 56 labels and MailerLite 24, so the shares are not directly comparable.
Chicago, United States, founded 2003. Named in ten categories this edition.
San Francisco, United States, founded 2010. Named in seven categories this edition.
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all twelve models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the email marketing platforms page.
By framing
ActiveCampaignFirst choices, of twelve modelsMailerLite
Across every category in the September 2026 Edition, ActiveCampaign and MailerLite were named in the same answer eighty-six times, of the 440 answers naming ActiveCampaign and the 154 naming MailerLite. In those answers MailerLite took the first choice twenty times and ActiveCampaign sixteen.
Every model, every framing
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | | | | | ||
| GPT-5.4 mini | | | | |||
| Gemini 3.5 Flash | | | | | | |
| Perplexity Sonar | | | | | | |
| Grok 4.1 Fast | | | | | | |
| Mistral Small | | | | | | |
| DeepSeek V4 Flash | | | | | | |
| Llama 4 Maverick | | | | |||
| Qwen 3.7 Flash | | | | | | |
| Kimi K2 | | | | | | |
| GLM 4.7 FlashX | | | | | | |
| MiniMax M2.5 | | |
ActiveCampaign MailerLite first choice named as an alternative argued againstblank: not namedEach cell is one answer, ActiveCampaign on the left and MailerLite on the right.The direct prompt
ActiveCampaign first, MailerLite not the choice
9 of 12 modelsMailerLite was named in the answer but not as the choice, or not at all.Neither was the first choice, one was named
3 of 12 modelsThe answer put something else first and named one of the two as an alternative.Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
By buyer segment
ActiveCampaign36%#1 of 13MailerLite14%#3 of 13ActiveCampaign40%#1 of 13MailerLite4%#5 of 13ActiveCampaign4%#5 of 13MailerLite4%#– of 13What the models said about ActiveCampaign
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Three of three in this category shown.
“Avoid Mailchimp/ActiveCampaign/Constant Contact at larger list sizes” Qwen 3.7 Flash · budget prompt · hard negative
“| ActiveCampaign | Locks advanced features behind expensive tiers |” Kimi K2 · negative prompt · hard negative
“For most mid-market B2B companies, ActiveCampaign offers the best balance of sophisticated email automation, reasonable pricing, and scalability.” Mistral Small · direct prompt · first choice
What the models said about MailerLite
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Five of five in this category shown.
“its free plan is limited to only 250 subscribers... no longer the best option for those who want a free forever launchpad.” Gemini 3.5 Flash · budget prompt · soft negative
“you have outgrown basic, entry-level email tools (like standard Mailchimp or MailerLite)” Gemini 3.5 Flash · scale prompt · soft negative
“Newsletters (free plan recently cut)” Grok 4.1 Fast · budget prompt · soft negative
“Generally Better Alternatives to Consider ... MailerLite — only counts active contacts; excludes unsubscribed/bounced addresses from billing” DeepSeek V4 Flash · negative prompt · first choice
“For most small businesses, MailerLite or Brevo offer the best balance of features, ease of use, and affordability.” Qwen 3.7 Flash · budget prompt · first choice
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.