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Index › Products › Zoho Marketing Automation · October 2026 Edition
Zoho · 1 category · Ranked

Zoho Marketing Automation

18Judge labels
2First choices
5Negative labels
10 / 14Models named it
1Category
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Best standing
4% in Marketing automation for mid-market buyers
Rank 4 of 59 in the mid-market standing
0 of 14 models made it the first choice on the direct prompt; 0% of its 2 labels there were negative.
By buyer segmentRead the same way at every buyer size.
In marketing automation · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Zoho Marketing Automation for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrantSince September 2026
Marketing automation and campaign managementMarketing4%4 of 590%2under 10 labels · led by HubSpot Marketing Hub at 63%▲+5Since September 2026: 0% → 5%, +5 points. Inside the 11-point floor: within noise. Read over the models both editions asked.

Movement

Since September 2026, Zoho Marketing Automation held within the floor in its one category: no change cleared 11 points.

Best category · Marketing automation · by segment

Small business=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 13 → 9 of 42
Mid-market▲+5Since September 2026: 0% → 5%, +5 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
5%from 0% in September 2026
Inside the floor by 6 pointsRank 34 → 4 of 51
EnterprisenewNew since September 2026: not ranked then, 0% now.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 47 of 50, unchanged

All categories · Mid-market

CategorySeptember 2026NowChangeReadingRank
Marketing automation0%5%▲+5Since September 2026: 0% → 5%, +5 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Within noiseRank 34 → 4 of 59

Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.

The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions

By model

How each model treated Zoho Marketing Automation across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
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ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.510001
GPT-5.4 mini10001
Gemini 3.5 Flash00000
Perplexity Sonar00000
Grok 4.1 Fast00000
Mistral Small00000
DeepSeek V4 Flash00000
Llama 4 Maverick00000
Qwen 3.7 Flash00000
Kimi K200000
GLM 4.7 FlashX00000
MiniMax M2.500000
GPT-6 Luna00000
Muse Glimmer 30B00000

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct4 labelsNone
Paraphrase4 labelsNone
Comparative1 labelNone
Budget-constrained5 labels2
Scale-constrained0 labelsNone
Negative4 labelsNone
First choiceAlternativeMentionNegative18 labels in all, every segment counted; 2 of the 2 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“If your budget is tight, Zoho Marketing Automation is often the best value pick” GPT-5.4 mini · Marketing automation · budget prompt · first choice
“Zoho is the top marketing automation tool for most small businesses in 2026” Claude Haiku 4.5 · Marketing automation · budget prompt · first choice

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

No model argued against it.

Named alongside

The products named in the same answers as Zoho Marketing Automation, over the 18 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Zoho Marketing Automation was named but was not.
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ProductSame answerTook the first choice insteadHead to head
HubSpot Marketing Hub16 of 187Not among the top eight
ActiveCampaign12 of 183Not among the top eight
Brevo11 of 182Not among the top eight
Mailchimp6 of 180Not among the top eight
Adobe Marketo Engage5 of 180Not among the top eight
Oracle Eloqua4 of 180Not among the top eight
Salesforce Marketing Cloud4 of 180Not among the top eight
Klaviyo3 of 180Not among the top eight
Salesforce Marketing Cloud Account Engagement3 of 180Not among the top eight
Braze2 of 180Not among the top eight
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Zoho Marketing Automation. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 18 of the 18 answers that named Zoho Marketing Automation and are not a share of its labels.

Domains cited

g2.com7
improvado.io6
blog.hubspot.com5
digitalapplied.com5
emailtooltester.com5
hubspot.com5
insiderone.com5
pipeline.zoominfo.com5
ventureharbour.com5
zoho.comYour site5

Forty-eight of the fifty-three domain citations in answers naming Zoho Marketing Automation came from somebody else's page.

Pages cited

Pages are listed as the models cited them.

Search and answers

Where Zoho Marketing Automation stands in Google search beside where it stands in the models' answers.
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In search

Google, US estimates
Searches for its name, Google
590 a month (“zoho marketing automation”)
AI search demand for its name, est.
12 a month
Its own site
It sits on Zoho's site (zoho.com), so there are no site figures for it alone

In answers

This edition
Share of first choices
4%
rank 4 of 59 in marketing automation
Segment leader
63%
HubSpot Marketing Hub
First choices
2 across its categories
Named in
18 answers
Its own site cited
in 18 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

Names read as Zoho Marketing Automation

What the judge wrote, as written, with how often. The vendor table decides that these count as Zoho Marketing Automation; a claim can dispute any of them.
Zoho 1

Follow Zoho Marketing Automation

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

Zoho is the company behind Zoho Marketing Automation.
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In its own words

Stated by the vendor, not checked
Positioning
Best marketing automation platform for your business
Price stated
free email automation platform zoho.com/campaigns/marketing-automation
Free plan or trial
free trial zoho.com/marketingautomation
Integrations claimed
7 zoho.com/marketingautomation
Certifications
GDPR-compliantHIPAA-compliant
Customers named
Hanley ConsultingSuper EnterprisesVisual App Inc.TorchBearer Business Growth AdvisorsSouthern Cross ProtectionMarketingStrataIPICOLXpertLearning
Not stated on the pages read
Starting price, hosting

What Zoho Marketing Automation's own pages state, read October 5, 2026: zoho.com/marketingautomation, zoho.com/crm/marketing-automation.html, zoho.com/campaigns/marketing-automation, zoho.com.cn/campaigns/marketing-automation, zoho.com/crm/what-is-marketing-automation.html. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Zoho Marketing Automation's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Zoho Marketing Automation, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Zoho Marketing Automation by email, built from the raw record of the edition. It shows:

  • where Zoho Marketing Automation is named, by buyer and by framing, and which cells hold its first choices;
  • the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
  • its vocabulary against the segment leader's, and the pages the models cited;
  • who was chosen in the answers that did not name Zoho Marketing Automation, and every reason the record gives;
  • a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
  • one page of published figures cleared to show a buyer.
The subscriber app

A verification link goes to your work email; an address at zoho.com is approved on the spot, any other is reviewed by hand. Your email is never published. Claiming gives no say over labels, shares, verdicts or which quotes appear.