GTM AI Index
Index Vendors › HubSpot Commerce Hub · September 2026 Edition
HubSpot · 1 category · Ranked

HubSpot Commerce Hub

67Judge labels
5First choices
3Negative labels
12 of 12Models named it
1Category
September 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-09-16.3, every buyer segment counted.
Best standing
6% in CPQ for small business buyers
Rank 4 of 73 in the mid-market standingaccepted challenger
0 of 12 models made it the first choice on the direct prompt; 8% of its 25 labels there were negative.
By buyer segmentRead the same way at every buyer size.
In cpq · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named HubSpot Commerce Hub for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrant
CPQRevenue operations4%4 of 738%25accepted challenger

Movement

This is the first edition on this tier, so no move can be computed for HubSpot Commerce Hub yet. The next is due October 1, 2026. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated HubSpot Commerce Hub across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.
ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.503003
GPT-5.4 mini10001
Gemini 3.5 Flash01012
Perplexity Sonar01001
Grok 4.1 Fast11103
Mistral Small01102
DeepSeek V4 Flash00112
Llama 4 Maverick02002
Qwen 3.7 Flash02002
Kimi K203104
GLM 4.7 FlashX01102
MiniMax M2.500101

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct7 labelsNone
Paraphrase12 labels2
Comparative16 labels3not counted in share
Budget-constrained9 labels2
Scale-constrained7 labels1
Negative16 labels7not counted in share
First choiceAlternativeMentionNegative67 labels in all, every segment counted; 5 of the 15 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Start with Bitrix24 or HubSpot free for zero-risk testing” Grok 4.1 Fast · CPQ · budget prompt · first choice
“Best budget-friendly all-in-one option: HubSpot CPQ” GPT-5.4 mini · CPQ · budget prompt · first choice
“HubSpot is strongest for mid-market B2B teams with fixed, seat-based, or tiered pricing... This is ideal if you're already using HubSpot.” Claude Haiku 4.5 · CPQ · direct prompt · alternative
“consider the native CPQ solution in your CRM, such as HubSpot Revenue Hub, before buying a separate CPQ tool” Llama 4 Maverick · CPQ · negative prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Skip the lightweight SMB tools (PandaDoc, HubSpot Quotes, QuoteWerks)” DeepSeek V4 Flash · CPQ · scale prompt · hard negative
“Avoid "Free" or Basic CRM Quoting Tools if you have product dependencies” Gemini 3.5 Flash · CPQ · negative prompt · hard negative

Named alongside

The products named in the same answers as HubSpot Commerce Hub, over the 67 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and HubSpot Commerce Hub was named but was not.
ProductSame answerTook the first choice insteadHead to head
PandaDoc60 of 6722Not in the top three
Salesforce CPQ44 of 673Not in the top three
QuoteWerks39 of 674Not in the top three
DealHub37 of 6713Not in the top three
Oracle CPQ31 of 670Not in the top three
SAP CPQ26 of 670Not in the top three
Conga CPQ17 of 670Not in the top three
Proposify15 of 670Not in the top three
Salesforce Revenue Cloud11 of 672Not in the top three
Experlogix10 of 670Not in the top three
A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named HubSpot Commerce Hub. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 13 of the 67 answers that named HubSpot Commerce Hub and are not a share of its labels.

Domains cited

guideflow.com9
gokickflip.com7
monday.com6
pandadoc.com6
g2.com5
salesbricks.com5
zoovu.com5
cincom.com4
qobra.co4
aktivsoftware.com3

Fifty-four of the fifty-four domain citations in answers naming HubSpot Commerce Hub came from somebody else's page.

Pages cited

Pages are listed as the models cited them.

Names read as HubSpot Commerce Hub

What the judge wrote, as written, with how often. The vendor table decides that these count as HubSpot Commerce Hub; a claim can dispute any of them.
HubSpot CPQ 10HubSpot Revenue Hub 7HubSpot Quotes 4HubSpot 3HubSpot Revenue Hub (Commerce Hub) 1

The company

HubSpot is the company behind HubSpot Commerce Hub.
Website
hubspot.com
Headquarters
Cambridge, United States
Founded
2006
Employees
about 8,246 (2024)
Ownership
Public, HUBS on New York Stock Exchange

From Wikidata, fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata · LinkedIn · Crunchbase

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when HubSpot Commerce Hub's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as HubSpot Commerce Hub, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at hubspot.net is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.

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