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Index › Products › SAP CPQ · October 2026 Edition
SAP · 4 categories · Ranked

SAP CPQ

86Judge labels
3First choices
29Negative labels
14 / 14Models named it
4Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Best standing
4% in CPQ for enterprise buyers
Rank 27 of 66 in the mid-market standingcriticized challenger
0 of 14 models made it the first choice on the direct prompt; 38% of its 26 labels there were negative.
What the models named instead of SAP CPQ →
By buyer segmentRead the same way at every buyer size.
In cpq · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named SAP CPQ for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrantSince September 2026
CPQRevenue operations0%27 of 6638%26criticized challenger=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
Pricing optimizationRevenue operations0%60 of 760%1under 10 labels · led by Pricefx at 53%
Proposal softwareRevenue operations0%54 of 56100%1under 10 labels · led by PandaDoc at 65%newNew since September 2026: not ranked then, 0% now.
Territory and quota planningRevenue operations0%95 of 1230%1under 10 labels · led by CaptivateIQ Planning at 36%newNew since September 2026: not ranked then, 0% now.

Movement

Since September 2026, SAP CPQ held within the floor in all four categories: no change cleared 11 points.

Best category · CPQ · by segment

Small business=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 59 → 50 of 52
Mid-market=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 55 → 25 of 62
Enterprise▼−4Since September 2026: 6% → 2%, −4 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
2%from 6% in September 2026
Inside the floor by 7 pointsRank 4 → 6 of 41

All categories · Mid-market

CategorySeptember 2026NowChangeReadingRank
CPQ0%0%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Within noiseRank 55 → 27 of 66
Pricing optimization0%0%newNew since September 2026: not ranked then, 0% now.New this editionRank 60 of 76, unchanged
Proposals0%0%newNew since September 2026: not ranked then, 0% now.New this editionRank 54 of 56, unchanged
Territory planning0%0%newNew since September 2026: not ranked then, 0% now.New this editionRank 95 of 123, unchanged

Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.

The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions

By model

How each model treated SAP CPQ across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
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ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.500112
GPT-5.4 mini02002
Gemini 3.5 Flash00011
Perplexity Sonar00101
Grok 4.2000112
Mistral Small01001
DeepSeek V4 Flash01214
Llama 4 Maverick00000
Qwen 3.7 Flash01023
Kimi K202024
GLM 4.7 FlashX00112
MiniMax M2.501102
GPT-6 Luna01012
Muse Glimmer 30B00213

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct10 labelsNone
Paraphrase14 labels2
Comparative25 labelsNone
Budget-constrained6 labels1
Scale-constrained6 labelsNone
Negative25 labelsNone
First choiceAlternativeMentionNegative86 labels in all, every segment counted; 3 of the 3 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“best if your pricing and product logic are highly complex... though it can be more maintenance-heavy” GPT-5.4 mini · CPQ · direct prompt · alternative
“consistently held a "Leader" position in the Gartner Magic Quadrant for several years” Qwen 3.7 Flash · CPQ · comparative prompt · alternative
“Best for: Large enterprises with diverse product lines and international sales needs.” Mistral Small · CPQ · comparative prompt · alternative
“Companies already invested in SAP, particularly those selling configurable products” GPT-6 Luna · CPQ · comparative prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Examples: Salesforce CPQ, Oracle NetSuite, SAP. * Why to avoid: ... notoriously difficult to configure.” Qwen 3.7 Flash · Proposals · negative prompt · hard negative
“If you are not already deeply embedded in the SAP ecosystem (S/4HANA, ECC), avoid.” DeepSeek V4 Flash · CPQ · negative prompt · hard negative
“Oracle/SAP CPQ: Only if you're already locked into those ERP ecosystems.” Kimi K2 · CPQ · paraphrase prompt · hard negative
“SAP CPQ has frequent complaints about steep learning curves, complex setup, slow performance, and less-intuitive UI/UX” GLM 4.7 FlashX · CPQ · negative prompt · soft negative

Named alongside

The products named in the same answers as SAP CPQ, over the 86 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and SAP CPQ was named but was not.
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ProductSame answerTook the first choice insteadHead to head
Salesforce Revenue Cloud79 of 8622Not among the top eight
Oracle CPQ70 of 869Not among the top eight
DealHub52 of 868Not among the top eight
Conga CPQ49 of 862Not among the top eight
PandaDoc32 of 864Not among the top eight
Tacton23 of 862Not among the top eight
PROS Smart CPQ21 of 860Not among the top eight
QuoteWerks20 of 861Not among the top eight
HubSpot Commerce Hub13 of 860Not among the top eight
Experlogix11 of 861Not among the top eight
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named SAP CPQ. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 83 of the 86 answers that named SAP CPQ and are not a share of its labels.

Domains cited

qobra.co45
conga.com32
monday.com31
albato.com29
g2.com29
guideflow.com29
salesbricks.com27
everstage.com26
dealhub.io22
pandadoc.com22

No domain is on file for SAP CPQ, so its own site is not marked.

Pages cited

Pages are listed as the models cited them.

Search and answers

Where SAP CPQ stands in Google search beside where it stands in the models' answers.
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In search

Google, US estimates
Searches for its name, Google
320 a month (“sap cpq”)
AI search demand for its name, est.
25 a month
Its own site
No site of its own on file, so no site figures

In answers

This edition
Share of first choices
0%
rank 27 of 66 in CPQ
Segment leader
57%
DealHub
First choices
3 across its categories
Named in
86 answers
Its own site cited
No site on file to match

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

Names read as SAP CPQ

What the judge wrote, as written, with how often. The vendor table decides that these count as SAP CPQ; a claim can dispute any of them.
SAP 2Oracle/SAP CPQ 1SAP CPQ (formerly CallidusCloud) 1

Follow SAP CPQ

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

SAP is the company behind SAP CPQ.
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On record

Wikidata
Website
sap.com
Headquarters
Walldorf, Germany
Founded
1972
Employees
about 106,043 (2023)
Ownership
Public, SAP on Italian Stock Exchange

Fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata · Crunchbase

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when SAP CPQ's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as SAP CPQ, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for SAP CPQ by email, built from the raw record of the edition. It shows:

  • where SAP CPQ is named, by buyer and by framing, and which cells hold its first choices;
  • the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
  • its vocabulary against the segment leader's, and the pages the models cited;
  • who was chosen in the answers that did not name SAP CPQ, and every reason the record gives;
  • a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
  • one page of published figures cleared to show a buyer.
The subscriber app

A verification link goes to your work email; an address at the vendor's own domain is approved on the spot, any other is reviewed by hand. Your email is never published. Claiming gives no say over labels, shares, verdicts or which quotes appear.