| Category | Vertical | First choices | Rank | Negative rate | Labels | Quadrant |
|---|---|---|---|---|---|---|
| Product analytics | GTM data and infrastructure | 0% | 5 of 32 | 27% | 22 | criticized challenger |
| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Opus 5 | 0 | 2 | 2 | 1 | 5 |
| Claude Opus 4.8 | 0 | 3 | 1 | 0 | 4 |
| GPT-6 Astra | 0 | 2 | 0 | 1 | 3 |
| GPT-5.6 Sol | 0 | 1 | 1 | 1 | 3 |
| Gemini 3.1 Pro | 0 | 2 | 0 | 2 | 4 |
| Perplexity Sonar Pro | 0 | 1 | 1 | 1 | 3 |
Verbatim evidence the judge attached to positive labels.
“If automatic interaction capture and the ability to define events retrospectively are priorities.” GPT-6 Astra · Product analytics · scale prompt · alternative
“Teams that want to explore behavior without defining every interaction upfront” GPT-6 Astra · Product analytics · comparative prompt · alternative
“Choose Heap if you want automatic tracking with minimal setup.” Perplexity Sonar Pro · Product analytics · comparative prompt · alternative
“Worth a look: Heap, if instrumentation discipline is your bottleneck” Claude Opus 5 · Product analytics · paraphrase prompt · alternative
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“You should avoid seeking out or signing new contracts ... Heap Analytics: ... It no longer exists as a standalone company” Gemini 3.1 Pro · Product analytics · negative prompt · hard negative
“Heap — post-acquisition roadmap risk... acquired products typically see slower independent innovation” Claude Opus 5 · Product analytics · negative prompt · soft negative
“great for marketing and fast iteration, though it requires strict governance to avoid clutter” Gemini 3.1 Pro · Product analytics · scale prompt · soft negative
“collecting everything can produce privacy risk and a difficult-to-govern semantic layer” GPT-5.6 Sol · Product analytics · negative prompt · soft negative
Claiming is free and changes nothing in the data. A claimed page gets a verified contact who is told when each edition publishes; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Heap, applied by version and listed in the change log; and a logo and one-line description supplied by the vendor and marked as such.
It does not get any change to labels, shares or quadrants, any preview, or any say over which quotes appear. Sponsorship is separate: a sponsor funds categories or buyer dimensions and is named on what it funded, and the rules are the same for every sponsor.