GTM AI Index
Index › Vendors › Smartly › Alternatives · September 2026 Edition
One category · what the models named instead

Alternatives to Smartly, as AI models named them

In the September 2026 Edition, 188 of the 216 answers collected in the one category where Smartly holds a standing named it neither as a first choice nor as an alternative. These are the products those answers put first, category by category and buyer by buyer. The output is the models' output.

Named instead, most often
Google Ads28
Skai26
Meta Ads16
Optmyzr13
Adzooma10
LinkedIn Campaign Manager9
First choices in the 188 answers that did not name Smartly, every category and segment above added together; a product can be counted in several. Each category below keeps its own denominator.

Search and social advertising platforms

Marketing. Six framings, twelve models, one answer each per buyer segment; an answer counts here when Smartly is not its first choice or an alternative in it.
Small businessSmartly is #13 of 14 here at 0% of first choices, 13 labels.

Seventy-one of the seventy-two answers did not name Smartly; it was the first choice in zero. The first choices in those seventy-one answers, thirty-two products in all, the eight most named:

Google Ads16 of 71
Meta Ads10 of 71
Optmyzr6 of 71
Adzooma5 of 71
AdEspresso4 of 71
HubSpot Ads4 of 71
LinkedIn Campaign Manager4 of 71
AdFlint3 of 71
24 more in the record.The full small business standing →
Mid-marketSmartly is #9 of 13 here at 2% of first choices, 15 labels.

Sixty-four of the seventy-two answers did not name Smartly; it was the first choice in two. The first choices in those sixty-four answers, twenty-five products in all, the eight most named:

Google Ads12 of 64
Meta Ads6 of 64
Adzooma5 of 64
LinkedIn Campaign Manager5 of 64
Optmyzr5 of 64
Skai4 of 64
HubSpot Marketing Hub3 of 64
Metadata.io3 of 64
17 more in the record.The full mid-market standing →
EnterpriseSmartly is #5 of 9 here at 3% of first choices, 29 labels.

Fifty-three of the seventy-two answers did not name Smartly; it was the first choice in two. The first choices in those fifty-three answers, nineteen products in all, the eight most named:

Skai22 of 53
Marin Software7 of 53
Google Search Ads 3606 of 53
Adobe Advertising2 of 53
Optmyzr2 of 53
6sense1 of 53
AdKit1 of 53
Directive Consulting1 of 53
11 more in the record.The full enterprise standing →

How to read this

A category is asked six ways of each of twelve models on behalf of each buyer segment, so a segment is seventy-two answers. An answer belongs on this page when the judge labeled Smartly neither its first choice nor an alternative in it; the products listed are the first choices those answers made, counted once per answer. An answer that named nothing first, or named Smartly only in passing, is in the denominator and adds to no product. The counts are not the category standing, which is on the category page with its share and rank; they are the same record read from Smartly's side.

Every answer and every label is in the free record. The output is the models' output; nothing here is a recommendation by the index, and a product named instead of Smartly was named by a model, not endorsed by anyone.

Smartly's pageAll products