Small business=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 123 → 106 of 106
2 categories · RankedMarin Software
106Judge labels
9First choices
38Negative labels
14 / 14Models named it
2Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Best standing
11% in Paid ads for enterprise buyers
Rank 8 of 113 in the mid-market standingcriticized challenger
1 of 14 models made it the first choice on the direct prompt; 26% of its 31 labels there were negative.
What the models named instead of Marin Software →By buyer segmentStrongest at enterprise.
Small business113 of 113
0%23 labels
criticized challenger
Mid-market8 of 113
3%31 labels
criticized challenger
Enterprise2 of 88
11%49 labels
accepted challenger
In paid ads · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named Marin Software for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Search and social advertising platforms | Marketing | 3% | 8 of 113 | 26% | 31 | criticized challenger | ▼−3Since September 2026: 5% → 2%, −3 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| Creative automation platforms | Marketing | 0% | 84 of 109 | 0% | 1 | under 10 labels · led by Bannerflow at 19% |
Movement
Since September 2026, Marin Software held within the floor in all two categories: no change cleared 11 points.
Best category · Paid ads · by segment
Mid-market▼−3Since September 2026: 5% → 2%, −3 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
2%from 5% in September 2026
Inside the floor by 8 pointsRank 6 → 13 of 107
Enterprise▼−2Since September 2026: 15% → 13%, −2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
13%from 15% in September 2026
Inside the floor by 9 pointsRank 2 of 81, unchanged
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| Paid ads | 5% | 2% | ▼−3Since September 2026: 5% → 2%, −3 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 6 → 8 of 113 |
| Creative automation | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 84 of 109, unchanged |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated Marin Software across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated Marin Software across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 2 | 1 | 0 | 3 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 1 | 0 | 1 | 2 |
| Perplexity Sonar | 0 | 0 | 1 | 0 | 1 |
| Grok 4.20 | 1 | 1 | 1 | 1 | 4 |
| Mistral Small | 0 | 0 | 1 | 0 | 1 |
| DeepSeek V4 Flash | 0 | 1 | 1 | 0 | 2 |
| Llama 4 Maverick | 0 | 0 | 2 | 0 | 2 |
| Qwen 3.7 Flash | 0 | 1 | 2 | 0 | 3 |
| Kimi K2 | 0 | 0 | 1 | 4 | 5 |
| GLM 4.7 FlashX | 0 | 1 | 1 | 0 | 2 |
| MiniMax M2.5 | 0 | 1 | 1 | 0 | 2 |
| GPT-6 Luna | 0 | 0 | 0 | 1 | 1 |
| Muse Glimmer 30B | 1 | 1 | 1 | 1 | 4 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct10 labels3
Paraphrase14 labels3
Comparative22 labelsNone
Budget-constrained16 labels2
Scale-constrained20 labels1
Negative24 labelsNone
First choiceAlternativeMentionNegative106 labels in all, every segment counted; 9 of the 9 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“I'd recommend Skai (formerly Kenshoo) or Marin Software as strong all-in-one options” Grok 4.20 · Paid ads · paraphrase prompt · first choice
“Marin Software's self-serve Connect plan is the most commonly cited balanced fit.” Muse Glimmer 30B · Paid ads · direct prompt · first choice
“Check if the tool integrates well with Shopify/Magento feeds, as traditional search platforms sometimes miss the mark here compared to specialized tools like Marin.” Qwen 3.7 Flash · Paid ads · scale prompt · alternative
“Advanced attribution modeling to unify performance data across Google, Microsoft, Meta and Amazon, and enterprise-grade campaign management” Muse Glimmer 30B · Paid ads · comparative prompt · alternative
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“"Marin Software officially approved a plan of dissolution and liquidation in April 2025. Avoid any remaining sales pitches"; Do not enter new engagements.” Muse Glimmer 30B · Paid ads · negative prompt · hard negative
“you should avoid these legacy enterprise suites... frequently criticized for a clunky, outdated UI” Gemini 3.5 Flash · Paid ads · negative prompt · hard negative
“Avoid: Enterprise platforms like Skai, Marin Software ($500+/month)” Kimi K2 · Paid ads · budget prompt · hard negative
“Don't touch Marin Software—it's bankrupt and dissolved.” Kimi K2 · Paid ads · negative prompt · hard negative
Named alongside
The products named in the same answers as Marin Software, over the 105 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Marin Software was named but was not.ShowHide
Named alongside
The products named in the same answers as Marin Software, over the 105 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Marin Software was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named Marin Software. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 92 of the 105 answers that named Marin Software and are not a share of its labels.
Domains cited
get-ryze.ai53
blog.hubspot.com51
worldmetrics.org46
g2.com42
adstellar.ai40
fueler.io39
resources.rework.com29
gtm-ai-index.com25
adlibrary.com24
cometly.com24
373 of the 373 domain citations in answers naming Marin Software came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
marinsoftware.com ranks first on Google for the category's searches. In the answers, Marin Software takes 3% of first choices and Google Ads takes 13%.ShowHide
Search and answers
marinsoftware.com ranks first on Google for the category's searches. In the answers, Marin Software takes 3% of first choices and Google Ads takes 13%.
ShowHideIn search
Google, US estimatesPosition for “paid search and social ads management platform”
1
Position for “best paid search and social ads management platform”
–
not in the top ten
- Searches for its name, Google
- 480 a month (“marin software”)
- AI search demand for its name, est.
- 72 a month
- Organic visits to its site
- about 7,694 a month
- Searches its site ranks for
- 2,403 · 49 in the top three
- Sites linking to it
- 5,594
- Paid Google search
- No ads found in the estimate; that does not mean it runs none
Ads on Google
None found in Google's ad transparency records for the US
In answers
This editionShare of first choices
3%
rank 8 of 113 in paid ads
Segment leader
13%
Google Ads
- First choices
- 9 across its categories
- Named in
- 105 answers
- Its own site cited
- in 92 of the answers that named it
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
What it publishes
ShowHide
What it publishes
ShowHideAddresses on marinsoftware.com
3,387
subdomains included
Content
2,101
counted in the table below
Documentation
769
Product · Integration
56 · 0
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| News or press | 697 | undated | Video ads, SEO | ||
| Blog | 695 | undated | SEO, CRM | ||
| Report or ebook | 318 | undated | Video ads | ||
| Case study | 173 | undated | |||
| Podcast or video | 69 | undated | Marketing automation, Video ads | ||
| Conference or event | 64 | undated | |||
| Webinar or virtual event | 50 | undated | Video ads | ||
| Glossary or explainer | 16 | undated | |||
| Comparison | 15 | undated | |||
| Template or tool | 4 | undated |
How it is countedHide how it is counted
Every page marinsoftware.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.
Names read as Marin Software
What the judge wrote, as written, with how often. The vendor table decides that these count as Marin Software; a claim can dispute any of them.
Marin 2MarinOne 1
Follow Marin Software
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
Marin Software.ShowHide
The company
Marin Software.
ShowHideOn record
Wikidata- Website
- marinsoftware.com
- Headquarters
- San Francisco, United States
- Founded
- 2006
- Ownership
- Public on New York Stock Exchange
Fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata · Crunchbase
In its own words
Stated by the vendor, not checked- Positioning
- the next generation of performance marketing—AI that plans, optimizes, and learns with every campaign
- For
- modern marketers
- Price stated
- Starting at $500/mo; Starting at $1000/mo; Starting at $2000/mo; $500+ / month; Custom marinsoftware.com/pricing
- Starting price
- 500 marinsoftware.com/pricing
- Free plan or trial
- Try Marin Free for 30 days marinsoftware.com
- Customers named
- QUODDFusion92EasyGoRainmakerYOTELMulticomp ProInternet BrandsAlumni Ventures
- Not stated on the pages read
- Integrations, certifications, hosting
What Marin Software's own pages state, read September 28, 2026: marinsoftware.com, marinsoftware.com/pricing, marinsoftware.com/solutions/brands, marinsoftware.com/case-studies, marinsoftware.com/integrations. A claimed page can correct any of them.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Marin Software's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Marin Software, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for Marin Software by email, built from the raw record of the edition. It shows:
- where Marin Software is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name Marin Software, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.