| Category | Function | Share | Rank | Negative rate | Labels | Quadrant |
|---|---|---|---|---|---|---|
| Search and social advertising platforms | Marketing | 3% | 9 of 137 | 27% | 26 | criticized challenger |
| Channel partner and local marketing | Partner and channel | 0% | 38 of 108 | 0% | 2 | under 10 labels · led by JourneyBee at 15% |
| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 1 | 0 | 0 | 1 |
| GPT-5.4 mini | 1 | 0 | 0 | 0 | 1 |
| Gemini 3.5 Flash | 1 | 0 | 0 | 1 | 2 |
| Perplexity Sonar | 1 | 0 | 1 | 0 | 2 |
| Grok 4.1 Fast | 0 | 2 | 0 | 2 | 4 |
| Mistral Small | 1 | 1 | 1 | 0 | 3 |
| DeepSeek V4 Flash | 0 | 2 | 1 | 2 | 5 |
| Llama 4 Maverick | 0 | 1 | 2 | 0 | 3 |
| Qwen 3.7 Flash | 1 | 0 | 0 | 0 | 1 |
| Kimi K2 | 1 | 1 | 1 | 2 | 5 |
| GLM 4.7 FlashX | 0 | 1 | 0 | 0 | 1 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
Verbatim evidence the judge attached to positive labels.
“Choose MarinOne or Skai if you manage large budgets, multiple accounts, and need strong reporting/governance.” Perplexity Sonar · Paid ads · comparative prompt · first choice
“Choose Skai to manage both retail media networks and search/social portfolios under one unified umbrella.” Gemini 3.5 Flash · Paid ads · comparative prompt · first choice
“I'd generally recommend Skai if your team wants one platform to manage both PPC and paid social” GPT-5.4 mini · Paid ads · paraphrase prompt · first choice
“Unified search + social + retail media | Skai ... enterprise management layer (like Skai or Smartly.io)” Kimi K2 · Paid ads · comparative prompt · first choice
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“Avoid: Enterprise platforms like Skai/Kenshoo ($95,000+/year)” Kimi K2 · Paid ads · budget prompt · hard negative
“Avoid Skai unless spend >$4M/year” Grok 4.1 Fast · Paid ads · direct prompt · hard negative
“Mostly solid (4.0-4.7/5), but watch for steep learning curves, API lags, high fees for low-spend accounts” Grok 4.1 Fast · Paid ads · negative prompt · soft negative
“these start at $114K+/year for Skai's Standard tier, which is overkill for most mid-sized companies” DeepSeek V4 Flash · Paid ads · paraphrase prompt · soft negative
Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 16 of the 105 answers that named Skai and are not a share of its labels.
Fifty-one of the fifty-five domain citations in answers naming Skai came from somebody else's page.
Pages are listed as the models cited them.
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Skai's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Skai, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at skai.io is approved on the spot, any other address is reviewed by hand.
Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.