Two of twelve models named Optmyzr first on the direct prompt; zero named Marin Software. Optmyzr was named by eleven of the twelve models and Marin Software by twelve and Optmyzr carries 35 labels and Marin Software 27, so the shares are not directly comparable.
Named in one category this edition.
San Francisco, United States, founded 2006. Named in one category this edition.
Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all twelve models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the search and social advertising platforms page.
Across every category in the September 2026 Edition, Optmyzr and Marin Software were named in the same answer forty-eight times, of the 91 answers naming Optmyzr and the 93 naming Marin Software. In those answers Marin Software took the first choice six times and Optmyzr eleven.
| Model | Direct | Paraphrase | Comparative | Budget-constrained | Scale-constrained | Negative |
|---|---|---|---|---|---|---|
| Claude Haiku 4.5 | ||||||
| GPT-5.4 mini | ||||||
| Gemini 3.5 Flash | ||||||
| Perplexity Sonar | ||||||
| Grok 4.1 Fast | ||||||
| Mistral Small | ||||||
| DeepSeek V4 Flash | ||||||
| Llama 4 Maverick | ||||||
| Qwen 3.7 Flash | ||||||
| Kimi K2 | ||||||
| GLM 4.7 FlashX | ||||||
| MiniMax M2.5 |
Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Five of six in this category shown.
“it is less budget-friendly at about $209/month starting price, so it is usually not the best fit for a limited budget” Perplexity Sonar · budget prompt · soft negative
“Excellent for search, but avoid if your primary focus is social media advertising” GLM 4.7 FlashX · negative prompt · soft negative
“Optmyzr | Deep search optimization, self-serve, fast time-to-value | ~$200-800/month” Kimi K2 · scale prompt · first choice
“For a mid-sized B2B company, Optmyzr is the strongest overall recommendation.” DeepSeek V4 Flash · paraphrase prompt · first choice
“Safer bets: Optmyzr, Opteo, or native tools ... have stronger verified reviews.” Grok 4.1 Fast · negative prompt · first choice
Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of eight in this category shown.
“Marin Software officially approved a plan of dissolution and liquidation in April 2025. Avoid any remaining sales pitches” Gemini 3.5 Flash · negative prompt · hard negative
“High costs ($2,000+/month + $15k-30k implementation), outdated tech lagging Google Ads updates” Grok 4.1 Fast · negative prompt · hard negative
“Avoid ... or Marin Software ($500+/month) – these are overkill for limited budgets.” Kimi K2 · budget prompt · hard negative
“Choose MarinOne or Skai if you manage large budgets, multiple accounts, and need strong reporting/governance.” Perplexity Sonar · comparative prompt · first choice
“If you are heavy on Search/PPC: Look closely at Optimizely or Marin One.” Qwen 3.7 Flash · scale prompt · first choice
“MarinOne | True cross-channel unification, lower enterprise entry point” Kimi K2 · scale prompt · first choice
Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.