Every category where a model named LinkedIn Campaign Manager for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant
Video advertising	Marketing	15%	3 of 121	8%	12	accepted challenger
Search and social advertising platforms	Marketing	9%	3 of 137	5%	21	accepted challenger
Native and content advertising	Marketing	2%	10 of 72	0%	4	under 10 labels · led by StackAdapt at 23%
Programmatic and display advertising	Marketing	0%	13 of 96	0%	10	accepted challenger
Account-based marketing platforms	Marketing	0%	22 of 76	0%	4	under 10 labels · led by AdRoll ABM at 56%
Ecommerce marketing	Marketing	0%	38 of 154	0%	2	under 10 labels · led by HubSpot Marketing Hub at 36%
Data management platforms	GTM data and infrastructure	0%	117 of 183	0%	1	under 10 labels · led by Segment at 18%
Social media management	Marketing	0%	36 of 59	0%	1	under 10 labels · led by Sprout Social at 37%

Movement

This is the first edition on this tier, so no move can be computed for LinkedIn Campaign Manager yet. The next is due October 1, 2026. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated LinkedIn Campaign Manager across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.

Model	First choice	Alternative	Mention	Negative	Labels
Claude Haiku 4.5	0	1	5	0	6
GPT-5.4 mini	1	2	0	1	4
Gemini 3.5 Flash	1	2	0	0	3
Perplexity Sonar	0	3	1	0	4
Grok 4.1 Fast	2	1	1	0	4
Mistral Small	1	2	2	0	5
DeepSeek V4 Flash	1	3	2	0	6
Llama 4 Maverick	0	0	3	0	3
Qwen 3.7 Flash	2	0	4	1	7
Kimi K2	2	1	1	0	4
GLM 4.7 FlashX	2	2	0	0	4
MiniMax M2.5	1	2	2	0	5

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct67 labels25

Paraphrase39 labels11

Comparative24 labelsNone

Budget-constrained6 labelsNone

Scale-constrained7 labels1

Negative22 labelsNone

First choiceAlternativeMentionNegative165 labels in all, every segment counted; 37 of the 37 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“For B2B Lead Gen & Brand (LinkedIn Campaign Manager): ... LinkedIn remains the highest-quality network for B2B demographic targeting” Qwen 3.7 Flash · Paid ads · paraphrase prompt · first choice

“If your target audience is highly niche and requires exact title targeting, start with LinkedIn Video Ads.” Gemini 3.5 Flash · Video ads · direct prompt · first choice

“I'd recommend LinkedIn Campaign Manager as the top choice for content recommendation and native ads.” Grok 4.1 Fast · Native ads · paraphrase prompt · first choice

“LinkedIn Ads (primary) + YouTube Ads (awareness) + StackAdapt (programmatic scale)” Kimi K2 · Video ads · direct prompt · first choice

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Usually not best for a limited budget because it tends to be expensive, but useful for B2B.” GPT-5.4 mini · Video ads · budget prompt · soft negative

“~19.9% | 🟠 High” Qwen 3.7 Flash · Paid ads · negative prompt · soft negative

Named alongside

The products named in the same answers as LinkedIn Campaign Manager, over the 163 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and LinkedIn Campaign Manager was named but was not.

ProductSame answerTook the first choice insteadHead to head

StackAdapt56 of 16319Compare →

Google Ads53 of 16313Compare →

Demandbase49 of 1632Not in the top three

The Trade Desk48 of 16312Not in the top three

Meta Ads41 of 16310Not in the top three

6sense32 of 1632Not in the top three

TikTok Ads27 of 1633Not in the top three

AdRoll ABM24 of 1635Not in the top three

YouTube Ads24 of 1635Compare →

Optmyzr24 of 1633Compare →

A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named LinkedIn Campaign Manager. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 33 of the 163 answers that named LinkedIn Campaign Manager and are not a share of its labels.

Domains cited

fueler.io10

improvado.io10

pipeline.zoominfo.com9

clicksgeek.com8

g2.com8

stackmatix.com7

support.google.com7

vibe.co7

business.quora.com6

cometly.com6

Seventy-eight of the seventy-eight domain citations in answers naming LinkedIn Campaign Manager came from somebody else's page.

Pages cited

improvado.io/blog/top-programmatic-platforms7

pipeline.zoominfo.com/marketing/b2b-advertising-platforms7

clicksgeek.com/best-paid-advertising-platforms-for-businesses6

clicksgeek.com/paid-advertising-for-b2b-companies5

stackmatix.com/blog/best-ppc-platforms-tools5

6sense.com/blog/best-b2b-programmatic-advertising-platforms4

business.quora.com/marketing-advertising-resources/best-b2b-programmatic-display-platforms4

demandbase.com/blog/6-b2b-advertising-platforms-worth-considering-for-20264

Pages are listed as the models cited them.

Names read as LinkedIn Campaign Manager

What the judge wrote, as written, with how often. The vendor table decides that these count as LinkedIn Campaign Manager; a claim can dispute any of them.

LinkedIn Ads 23LinkedIn 3LinkedIn Marketing Solutions 1LinkedIn ads 1

The company

LinkedIn is the company behind LinkedIn Campaign Manager.

Website: linkedin.com
Headquarters: Sunnyvale, United States
Founded: 2002

From Wikidata, fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when LinkedIn Campaign Manager's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as LinkedIn Campaign Manager, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at linkedin.com is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.