Every category where a model named HubSpot Breeze for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant	Since September 2026
AI marketing agents	Marketing	24%	1 of 157	0%	23	accepted challenger
Conversational marketing platforms	Marketing	0%	36 of 87	0%	2	under 10 labels · led by Tidio at 13%
Chatbots and conversational AI for support	Customer	0%	53 of 114	0%	1	under 10 labels · led by Intercom Fin AI Agent at 41%	goneNot named this edition; 0% in September 2026.
Session replay and heatmaps	GTM data and infrastructure	0%	40 of 56	0%	1	under 10 labels · led by Microsoft Clarity at 33%

Movement

This is the first edition on this tier, so no move can be computed for HubSpot Breeze yet. From the next edition this section shows, per buyer segment and per category, whether its share moved by more than the measured noise floor.

By model

How each model treated HubSpot Breeze across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.

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Model	First choice	Alternative	Mention	Labels
Claude Haiku 4.5	0	2	1	3
GPT-5.4 mini	1	0	0	1
Gemini 3.5 Flash	1	4	0	5
Perplexity Sonar	1	0	0	1
Grok 4.20	1	0	0	1
Mistral Small	0	0	0	0
DeepSeek V4 Flash	2	1	0	3
Llama 4 Maverick	1	0	0	1
Qwen 3.7 Flash	1	0	0	1
Kimi K2	1	1	0	2
GLM 4.7 FlashX	1	2	0	3
MiniMax M2.5	1	0	0	1
GPT-6 Luna	1	1	0	2
Muse Glimmer 30B	1	2	0	3

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct19 labels11

Paraphrase6 labels4

Comparative21 labels5not counted in share

Budget-constrained5 labels2

Scale-constrained1 labelNone

Negative1 label1not counted in share

First choiceAlternativeMentionNegative53 labels in all, every segment counted; 17 of the 23 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“For most mid-market B2B companies, HubSpot Breeze AI offers the best balance of functionality, integration, and value.” Kimi K2 · AI marketing agents · direct prompt · first choice

“HubSpot's Breeze AI and its centralized Agent Hub are game-changers for mid-sized B2B teams.” Gemini 3.5 Flash · AI marketing agents · paraphrase prompt · first choice

“The most repeatedly cited "best fit" for mid-market teams is HubSpot Breeze AI / HubSpot Agent Hub.” Muse Glimmer 30B · AI marketing agents · direct prompt · first choice

“Choose HubSpot Breeze if you want the easiest all-in-one marketing agent inside a CRM.” GPT-5.4 mini · AI marketing agents · comparative prompt · first choice

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

No model argued against it.

Named alongside

The products named in the same answers as HubSpot Breeze, over the 53 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and HubSpot Breeze was named but was not.

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ProductSame answerTook the first choice insteadHead to head

Jasper22 of 533Compare →

Salesforce Agentforce17 of 537Not among the top eight

Copy.ai12 of 530Compare →

Clay11 of 531Compare →

Demandbase7 of 530Not among the top eight

Relevance AI6 of 530Not among the top eight

Tofu5 of 531Not among the top eight

6sense5 of 530Not among the top eight

Factors.ai5 of 530Not among the top eight

Warmly5 of 530Not among the top eight

A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named HubSpot Breeze. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 53 of the 53 answers that named HubSpot Breeze and are not a share of its labels.

Domains cited

factors.ai20

folk.app18

fueler.io15

blog.hubspot.comYour site13

pipeline.zoominfo.com13

1mind.com12

hubspot.comYour site11

startupstash.com10

superscale.ai9

thestarrconspiracy.com9

106 of the 130 domain citations in answers naming HubSpot Breeze came from somebody else's page.

Pages cited

folk.app/articles/best-marketing-ai-agents18

factors.ai/blog/b2b-ai-marketing-automation-buyer-guide13

fueler.io/blog/top-ai-agents-for-automating-marketing-campaigns11

1mind.com/blog-articles/ai-marketing-automation-platforms-2026-buyers-guide10

startupstash.com/top-ai-marketing-agents10

flowhunt.io/blog/best-ai-marketing-agents8

mastra.ai/articles/ai-agents-for-marketing8

simplified.com/blog/automation/best-ai-marketing-agents8

Pages are listed as the models cited them.

Search and answers

Where HubSpot Breeze stands in Google search beside where it stands in the models' answers.

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In search

Google, US estimates

Searches for its name, Google: 590 a month (“hubspot breeze”)
AI search demand for its name, est.: 61 a month
Its own site: It sits on HubSpot's site (hubspot.com), so there are no site figures for it alone

In answers

This edition

Share of first choices

24%

rank 1 of 157 in AI marketing agents

First choices

across its categories

Named in: 53 answers
Its own site cited: in 53 of the answers that named it

Search figures are US estimates from DataForSEO, read October 5, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

Names read as HubSpot Breeze

What the judge wrote, as written, with how often. The vendor table decides that these count as HubSpot Breeze; a claim can dispute any of them.

HubSpot Breeze AI 6HubSpot Breeze / Agent Hub 2HubSpot Breeze & Agent Hub 1HubSpot Breeze / Agent Builder 1HubSpot Breeze AI / HubSpot Agent Hub 1HubSpot Breeze/Reveal 1HubSpot's Breeze 1

Follow HubSpot Breeze

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

HubSpot is the company behind HubSpot Breeze.

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On record

Wikidata

Website: hubspot.com
Headquarters: Cambridge, United States
Founded: 2006
Employees: about 8,246 (2024)
Ownership: Public, HUBS on New York Stock Exchange
Also from HubSpot: HubSpot, HubSpot ABM, HubSpot AEO Grader, HubSpot AI, HubSpot Academy, HubSpot Ad Management, HubSpot Ads, HubSpot Ads Management and 77 more

Fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata · LinkedIn · Crunchbase

In its own words

Stated by the vendor, not checked

Positioning: Discover how to use Breeze to tailor websites, create landing pages, and optimize blogs for SEO value.
academy.hubspot.com/content-creation-with-breeze
For: Students
academy.hubspot.com/content-creation-with-breeze
Price stated: Agent Hub is included in all Starter, Professional, and Enterprise editions. Many AI features and agents run on HubSpot Credits. Credits give you the flexibility to pay for what you use. blog.hubspot.com/marketing/breeze-future-of-gtm
Free plan or trial: Create free account academy.hubspot.com/content-creation-with-breeze
Certifications: SOC 2 Type 2
Customers named: Ignite ReadingConcierge Wealth ManagementNew Breed
Not stated on the pages read: Starting price, integrations, hosting

What HubSpot Breeze's own pages state, read October 5, 2026: academy.hubspot.com/content-creation-with-breeze, academy.hubspot.com/using-breeze-in-the-hubspot-customer-platform, academy.hubspot.com/scaling-support-through-help-desk-and-breeze-customer-agent, blog.hubspot.com/marketing/breeze-future-of-gtm. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when HubSpot Breeze's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as HubSpot Breeze, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for HubSpot Breeze by email, built from the raw record of the edition. It shows:

where HubSpot Breeze is named, by buyer and by framing, and which cells hold its first choices;
the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
its vocabulary against the segment leader's, and the pages the models cited;
who was chosen in the answers that did not name HubSpot Breeze, and every reason the record gives;
a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
one page of published figures cleared to show a buyer.

Badges

Wins only: a badge exists where HubSpot Breeze is ranked in a category's top three this edition. Three sizes, one file each, light and dark; the code is under each.

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AI models recommend HubSpot Breeze first in AI marketing agents this edition. Each badge says so in the buyer's words, names the edition, and links to the standing. The next edition issues a new badge; this one stays true as a record of October 2026.

Wide · 320 × 104 Website, beside other badges

Show the code

<a href="https://gtm-ai-index.com/marketing/ai-marketing-agents/"><img src="https://gtm-ai-index.com/badges/2026-10/hubspot-breeze--ai-marketing-agents-wide.svg" alt="AI models' first choice in AI marketing agents, October 2026 Edition, GTM AI Recommendation Index" width="320" height="104"></a>

Copy the code as it is. The link is part of the badge: it points at the AI marketing agents standing, where the claim can be checked.

Square · 240 × 240 LinkedIn, slides

Show the code

<a href="https://gtm-ai-index.com/marketing/ai-marketing-agents/"><img src="https://gtm-ai-index.com/badges/2026-10/hubspot-breeze--ai-marketing-agents-square.svg" alt="AI models' first choice in AI marketing agents, October 2026 Edition, GTM AI Recommendation Index" width="240" height="240"></a>

Copy the code as it is. The link is part of the badge: it points at the AI marketing agents standing, where the claim can be checked.

Compact · 200 × 56 Email signature, footer

Show the code

<a href="https://gtm-ai-index.com/marketing/ai-marketing-agents/"><img src="https://gtm-ai-index.com/badges/2026-10/hubspot-breeze--ai-marketing-agents-compact.svg" alt="AI models' first choice in AI marketing agents, October 2026 Edition, GTM AI Recommendation Index" width="200" height="56"></a>

Copy the code as it is. The link is part of the badge: it points at the AI marketing agents standing, where the claim can be checked.

Badges read on light and dark pages. Alt text carries the claim, the category, the edition and the index, so it stays a citation where the image does not load.