GTM AI Index

Index › Vendors › Tofu · September 2026 Edition

3 categories · Named, not ranked

Tofu

6Judge labels

0First choices

1Negative labels

5 of 12Models named it

3Categories

September 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-09-16.3, every buyer segment counted.

Standing

3 labels, too few to rank

A product needs 10 labels in a category before a share or quadrant is stated. Tofu was named 3 times in ABM and 2 other categories, where AdRoll ABM led with 56%. The labels and the evidence are below, counted exactly.

By buyer segmentRead the same way at every buyer size.

Small businessnot named

No model named it for this buyer.

Mid-market45 of 76

under the label threshold

Enterprise37 of 49

under the label threshold

In abm · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Tofu for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant
Account-based marketing platforms	Marketing	0%	45 of 76	0%	1	under 10 labels · led by AdRoll ABM at 56%
Content marketing platforms	Marketing	0%	76 of 159	0%	1	under 10 labels · led by HubSpot Content Hub at 30%
CRM data quality and deduplication	Revenue operations	0%	62 of 104	0%	1	under 10 labels · led by Insycle at 34%

Movement

This is the first edition on this tier, so no move can be computed for Tofu yet. The next is due October 1, 2026. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated Tofu across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.

Model	Alternative	Labels
Claude Haiku 4.5	1	1
GPT-5.4 mini	0	0
Gemini 3.5 Flash	0	0
Perplexity Sonar	0	0
Grok 4.1 Fast	0	0
Mistral Small	0	0
DeepSeek V4 Flash	1	1
Llama 4 Maverick	0	0
Qwen 3.7 Flash	1	1
Kimi K2	0	0
GLM 4.7 FlashX	0	0
MiniMax M2.5	0	0

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct0 labelsNone

Paraphrase0 labelsNone

Comparative3 labelsNone

Budget-constrained0 labelsNone

Scale-constrained0 labelsNone

Negative3 labelsNone

First choiceAlternativeMentionNegative6 labels in all, every segment counted; 0 of the 0 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“mid-market teams focused on content personalization benefit from Tofu” Claude Haiku 4.5 · ABM · comparative prompt · alternative

“Tofu (AI agents for cross-system reconciliation) or Syncari” Qwen 3.7 Flash · CRM data quality · negative prompt · alternative

“AI speed and personalization are non-negotiable? → Tofu” DeepSeek V4 Flash · Content marketing · comparative prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

No model argued against it.

Named alongside

The products named in the same answers as Tofu, over the 6 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Tofu was named but was not.

ProductSame answerTook the first choice insteadHead to head

ZoomInfo5 of 60Not in the top three

6sense3 of 62Not in the top three

AdRoll ABM3 of 60Not in the top three

Userled3 of 60Not in the top three

DemandTools2 of 62Not in the top three

Demandbase2 of 62Not in the top three

Cloudingo2 of 61Not in the top three

Apollo.io2 of 60Not in the top three

Bombora2 of 60Not in the top three

Syncari2 of 60Not in the top three

A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Tofu. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 2 of the 6 answers that named Tofu and are not a share of its labels.

Domains cited

demandbase.com2

gartner.com2

guideflow.com2

pipeline.zoominfo.com2

scrappyabm.com2

thecmo.com2

tofuhq.comYour site2

hginsights.com1

Thirteen of the fifteen domain citations in answers naming Tofu came from somebody else's page.

Pages cited

demandbase.com/blog/account-based-marketing-solutions2

gartner.com/reviews/market/account-based-marketing-platforms2

guideflow.com/blog/best-account-based-marketing-software-tools2

pipeline.zoominfo.com/marketing/top-account-based-marketing-platforms2

scrappyabm.com/blog/best-account-based-marketing-platforms2

thecmo.com/tools/best-account-based-marketing-software2

tofuhq.com/post/the-10-best-account-based-marketing-tools-of-20262

hginsights.com/blog/abm-tools-the-ultimate-guide-to-account-based-marketing-platforms-for-1

Pages are listed as the models cited them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Tofu's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Tofu, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at tofuhq.com is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.