Small businessnewNew since September 2026: not ranked then, 0% now.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 45 of 87, unchanged
2 categories · Named, not rankedTofu
14Judge labels
2First choices
0Negative labels
6 / 14Models named it
2Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Standing
5 labels, too few to rank
A product needs 10 labels in a category before a share or quadrant is stated. Tofu was named 5 times in CRM data quality and 1 other category, where Insycle led with 43%. The labels and the evidence are below, counted exactly.
By buyer segmentRead the same way at every buyer size.
Small business46 of 96
0%1 label
under the label threshold
Mid-market14 of 99
2%1 label
under the label threshold
Enterprise60 of 103
0%1 label
under the label threshold
In crm data quality · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named Tofu for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| CRM data quality and deduplication | Revenue operations | 2% | 14 of 99 | 0% | 1 | under 10 labels · led by Insycle at 43% | ▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| AI marketing agents | Marketing | 0% | 39 of 157 | 0% | 4 | under 10 labels · led by HubSpot Breeze at 24% |
Movement
Since September 2026, Tofu held within the floor in all two categories: no change cleared 11 points.
Best category · CRM data quality · by segment
Mid-market▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
2%from 0% in September 2026
Inside the floor by 9 pointsRank 57 → 12 of 90
Enterprise=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 52 → 57 of 93
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| CRM data quality | 0% | 2% | ▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 57 → 14 of 99 |
| AI marketing agents | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 39 of 157, unchanged |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated Tofu across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated Tofu across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 1 | 0 | 0 | 1 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 1 | 0 | 0 | 1 |
| Perplexity Sonar | 0 | 1 | 0 | 0 | 1 |
| Grok 4.20 | 0 | 0 | 0 | 0 | 0 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 0 | 0 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 0 | 0 | 0 | 0 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 0 | 0 |
| MiniMax M2.5 | 1 | 1 | 0 | 0 | 2 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 0 | 0 | 0 | 0 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct7 labels1
Paraphrase3 labelsNone
Comparative3 labelsNone
Budget-constrained1 label1
Scale-constrained0 labelsNone
Negative0 labelsNone
First choiceAlternativeMentionNegative14 labels in all, every segment counted; 2 of the 2 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“Tofu appears to be the best choice due to its AI-powered automation, cross-system reconciliation capabilities” MiniMax M2.5 · CRM data quality · direct prompt · first choice
“Combines content generation, hyper-personalization, and multi-channel campaign orchestration in a single system” Claude Haiku 4.5 · AI marketing agents · direct prompt · alternative
“Built for scaling account-based marketing with personalization at account level.” Perplexity Sonar · AI marketing agents · comparative prompt · alternative
“It focuses entirely on full-funnel personalization at scale.” Gemini 3.5 Flash · AI marketing agents · comparative prompt · alternative
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
No model argued against it.
Named alongside
The products named in the same answers as Tofu, over the 14 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Tofu was named but was not.ShowHide
Named alongside
The products named in the same answers as Tofu, over the 14 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Tofu was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named Tofu. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 14 of the 14 answers that named Tofu and are not a share of its labels.
Domains cited
tofuhq.comYour site9
factors.ai6
blueshift.com3
cleanlist.ai3
demandbase.com3
emarketed.com3
enrichlabs.ai3
folk.app3
linkedin.com3
okara.ai3
Thirty of the thirty-nine domain citations in answers naming Tofu came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
tofuhq.com ranks first on Google for the category's searches. In the answers, Tofu takes 2% of first choices and Insycle takes 43%.ShowHide
Search and answers
tofuhq.com ranks first on Google for the category's searches. In the answers, Tofu takes 2% of first choices and Insycle takes 43%.
ShowHideIn search
Google, US estimatesPosition for “crm data quality and deduplication tool”
1
Position for “best crm data quality and deduplication tool”
–
not in the top ten
In answers
This editionShare of first choices
2%
rank 14 of 99 in CRM data quality
Segment leader
43%
Insycle
- First choices
- 2 across its categories
- Named in
- 14 answers
- Its own site cited
- in 14 of the answers that named it
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
What it publishes
ShowHide
What it publishes
ShowHideAddresses on tofuhq.com
390
subdomains included
Content
221
counted in the table below
Documentation
127
Product · Integration
12 · 0
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 143 | 0 | 2026-05-26 | ABM, CRM | |
| Glossary or explainer | 28 | 0 | 2026-05-01 | ABM | |
| Comparison | 24 | 0 | 2026-04-14 | ABM, CRM | |
| Case study | 15 | undated | |||
| Webinar or virtual event | 6 | 0 | 2026-04-14 | ||
| Conference or event | 4 | 0 | 2026-04-14 | ||
| Report or ebook | 1 | 0 | 2024-04-06 |
Most recent
- 2026-05-26Warm priority accounts before sales outreach blog
- 2026-05-01Best ai tools for b2b re engagement blog
- 2026-05-01Best ai tools for personalized outbound blog
- 2026-05-01What is account based marketing complete guide glossary or explainer
- 2026-04-15Best ai tools for customer expansion blog
- 2026-04-14Abm faq 25 questions b2b marketers ask blog
How it is countedHide how it is counted
Every page tofuhq.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. Of its titles that name a category, most name ABM (18); 0 name its categories the models place it in. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.
Names read as Tofu
What the judge wrote, as written, with how often. The vendor table decides that these count as Tofu; a claim can dispute any of them.
Tofu (Tofu HQ) 1
Follow Tofu
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
Tofu is its own company.ShowHide
The company
Tofu is its own company.
ShowHideIn its own words
Stated by the vendor, not checked- Positioning
- Agentic demand gen platform that builds pipeline
- For
- B2B marketing teams
- Integrations claimed
- 4 tofuhq.com/platform
- Customers named
- WunderkindRingCentralReplicantTechmodeVideaHealthUnanetVic.aiSaleo
- Not stated on the pages read
- Price, starting price, free plan or trial, certifications, hosting
What Tofu's own pages state, read October 5, 2026: tofuhq.com, tofuhq.com/platform. A claimed page can correct any of them.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Tofu's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Tofu, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for Tofu by email, built from the raw record of the edition. It shows:
- where Tofu is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name Tofu, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.