AI Indexes
GTM AI Index
Index › Products › Jasper · October 2026 Edition
4 categories · Ranked

Jasper

112Judge labels
11First choices
19Negative labels
14 / 14Models named it
4Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Best standing
9% in AI marketing agents for enterprise buyers
Rank 3 of 157 in the mid-market standingaccepted challenger
1 of 14 models made it the first choice on the direct prompt; 12% of its 26 labels there were negative.
What the models named instead of Jasper →
By buyer segmentRead the same way at every buyer size.
In ai marketing agents · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Jasper for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrantSince September 2026
AI marketing agentsMarketing4%3 of 15712%26accepted challenger
Content marketing platformsMarketing2%18 of 13525%8under 10 labels · led by HubSpot Content Hub at 33%▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
Data enrichmentGTM data and infrastructure0%47 of 50100%1under 10 labels · led by Apollo.io at 73%newNew since September 2026: not ranked then, 0% now.
SEO and content optimization platformsMarketing0%57 of 78100%1under 10 labels · led by Semrush at 21%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.

Movement

This is the first edition on this tier, so no move can be computed for Jasper yet. From the next edition this section shows, per buyer segment and per category, whether its share moved by more than the measured noise floor.

By model

How each model treated Jasper across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
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ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.501001
GPT-5.4 mini01001
Gemini 3.5 Flash00101
Perplexity Sonar02002
Grok 4.1 Fast21003
Mistral Small11103
DeepSeek V4 Flash02024
Llama 4 Maverick01102
Qwen 3.7 Flash12025
Kimi K202024
GLM 4.7 FlashX11305
MiniMax M2.502002
GPT-6 Luna01001
Muse Glimmer 30B01012

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct14 labels2
Paraphrase28 labels7
Comparative36 labels5not counted in share
Budget-constrained16 labels2
Scale-constrained5 labelsNone
Negative13 labels1not counted in share
First choiceAlternativeMentionNegative112 labels in all, every segment counted; 11 of the 17 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Stick to established tools like HubSpot AI, Jasper, or Google Analytics AI—less "agentic" hype, more proven.” Grok 4.1 Fast · AI marketing agents · negative prompt · first choice
“I'd recommend Jasper AI as the top AI agent for creating marketing content and campaigns.” Grok 4.1 Fast · AI marketing agents · paraphrase prompt · first choice
“### 1. Jasper AI (Best for Brand Consistency & Content)” GLM 4.7 FlashX · AI marketing agents · comparative prompt · first choice
“Jasper \u2013 Best overall for B2B marketing teams” Mistral Small · Content marketing · direct prompt · first choice

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Jasper at $59–69/month if you're strictly budget-conscious (Rytr offers similar for less)” DeepSeek V4 Flash · AI marketing agents · budget prompt · hard negative
“Examples: Jasper (with no human review), Writesonic, Rytr, basic ChatGPT wrappers. ... Never publish raw AI output without significant human editing” Qwen 3.7 Flash · SEO · negative prompt · soft negative
“One founder spent $30,000 in a month on an "AI marketing team" (Jasper, HubSpot, Canva, ChatGPT Enterprise)” Kimi K2 · AI marketing agents · negative prompt · soft negative
“repeatedly get flagged on G2/Reddit for "generic, repetitive, surface-level output" unless heavily trained” DeepSeek V4 Flash · Content marketing · negative prompt · soft negative

Named alongside

The products named in the same answers as Jasper, over the 112 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Jasper was named but was not.
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ProductSame answerTook the first choice insteadHead to head
HubSpot Content Hub22 of 11212Not among the top eight
StoryChief19 of 1125Not among the top eight
Semrush Content Marketing Platform17 of 1120Not among the top eight
Albert.ai14 of 1123Not among the top eight
Salesforce Agentforce14 of 1123Not among the top eight
Buffer14 of 1121Not among the top eight
Contently14 of 1121Not among the top eight
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Jasper. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 105 of the 112 answers that named Jasper and are not a share of its labels.

Domains cited

blog.hubspot.com53
fueler.io32
thecmo.com31
folk.app27
factors.ai24
jasper.aiYour site24
trysight.ai23
hubspot.com21
linkedin.com21
flowhunt.io17

249 of the 273 domain citations in answers naming Jasper came from somebody else's page.

Pages cited

Pages are listed as the models cited them.

Search and answers

jasper.ai is not in Google's top ten for any of the category's searches. In the answers, Jasper takes 4% of first choices and HubSpot Breeze takes 24%.
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In search

Google, US estimates
Position for “ai marketing agent”
–
not in the top ten
Position for “best ai marketing agent”
–
not in the top ten
Searches for its name, Google
165,000 a month (“jasper”)
AI search demand for its name, est.
46,711 a month
Organic visits to its site
about 115,679 a month
Searches its site ranks for
4,599 · 551 in the top three
Sites linking to it
34,853
Paid Google search
No ads found in the estimate; that does not mean it runs none
Ads on GoogleDetailLess
22 ads · 22 text · 12 shown in the last 30 days

First shown July 2025, as JASPER AI, INC., verified. Ads started 2025-10 to 2026-09: 12 in the year, 10 before.

On Google's pages: 1 2 3 4

In answers

This edition
Share of first choices
4%
rank 3 of 157 in AI marketing agents
Segment leader
24%
HubSpot Breeze
First choices
11 across its categories
Named in
112 answers
Its own site cited
in 105 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

ShowHide
Addresses on jasper.ai
856
subdomains included
Content
505
counted in the table below
Documentation
3
Product · Integration
22 · 2
KindPagesLast 90 days2025-10 to 2026-09LatestCategories named
Blog379undatedSEO, ABM
Webinar or virtual event5022026-09-10SEO, ABM
Report or ebook3472026-09-10SEO
Case study1802025-06-11SEO
Conference or event7undated
Podcast or video702024-01-25
News or press402024-01-25
Glossary or explainer3undated
Comparison2undated
Template or tool1undated

Most recent

How it is countedHide how it is counted

Every page jasper.ai exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.

Names read as Jasper

What the judge wrote, as written, with how often. The vendor table decides that these count as Jasper; a claim can dispute any of them.
Jasper AI 5Jasper (AI Content Platform) 1Jasper / Copy.ai 1Jasper / Jigsaw 1Jasper AI (with Campaign Manager) 1

Follow Jasper

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

Jasper is its own company.
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In its own words

Stated by the vendor, not checked
Positioning
The execution platform for intelligent marketing.
For
modern marketing teams
Price stated
Pricing jasper.ai
Starting price
59 jasper.ai/pricing
Free plan or trial
Free trial available jasper.ai
Integrations claimed
1000 jasper.ai/platform
Certifications
SOC 2SOC 2 Type IIGDPRCCPAPCIDPASOC 2 CertifiedGDPR Compliant
Hosting
US-based data centers
Customers named
Cushman & WakefieldAdidasWayfairSentinelOneIHeartMediaBMC SoftwareEmeraldXBonterra

What Jasper's own pages state, read September 28, 2026: jasper.ai, jasper.ai/pricing, jasper.ai/trust, jasper.ai/platform, jasper.ai/customer-stories. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Jasper's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Jasper, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Jasper by email, built from the raw record of the edition. It shows:

  • where Jasper is named, by buyer and by framing, and which cells hold its first choices;
  • the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
  • its vocabulary against the segment leader's, and the pages the models cited;
  • who was chosen in the answers that did not name Jasper, and every reason the record gives;
  • a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
  • one page of published figures cleared to show a buyer.
The subscriber app

A verification link goes to your work email; an address at jasper.ai is approved on the spot, any other is reviewed by hand. Your email is never published. Claiming gives no say over labels, shares, verdicts or which quotes appear.

Badges

Wins only: a badge exists where Jasper is ranked in a category's top three this edition. Three sizes, one file each, light and dark; the code is under each.
ShowHide

Jasper is among the products AI models recommend first in AI marketing agents this edition. Each badge says so in the buyer's words, names the edition, and links to the standing. The next edition issues a new badge; this one stays true as a record of October 2026.

Wide · 320 × 104 Website, beside other badges
Among AI models' top three in AI marketing agents, October 2026 Edition, GTM AI Recommendation Index
Show the code
<a href="https://gtm-ai-index.com/marketing/ai-marketing-agents/"><img src="https://gtm-ai-index.com/badges/2026-10/jasper--ai-marketing-agents-wide.svg" alt="Among AI models' top three in AI marketing agents, October 2026 Edition, GTM AI Recommendation Index" width="320" height="104"></a>

Copy the code as it is. The link is part of the badge: it points at the AI marketing agents standing, where the claim can be checked.

Square · 240 × 240 LinkedIn, slides
Among AI models' top three in AI marketing agents, October 2026 Edition, GTM AI Recommendation Index
Show the code
<a href="https://gtm-ai-index.com/marketing/ai-marketing-agents/"><img src="https://gtm-ai-index.com/badges/2026-10/jasper--ai-marketing-agents-square.svg" alt="Among AI models' top three in AI marketing agents, October 2026 Edition, GTM AI Recommendation Index" width="240" height="240"></a>

Copy the code as it is. The link is part of the badge: it points at the AI marketing agents standing, where the claim can be checked.

Compact · 200 × 56 Email signature, footer
Among AI models' top three in AI marketing agents, October 2026 Edition, GTM AI Recommendation Index
Show the code
<a href="https://gtm-ai-index.com/marketing/ai-marketing-agents/"><img src="https://gtm-ai-index.com/badges/2026-10/jasper--ai-marketing-agents-compact.svg" alt="Among AI models' top three in AI marketing agents, October 2026 Edition, GTM AI Recommendation Index" width="200" height="56"></a>

Copy the code as it is. The link is part of the badge: it points at the AI marketing agents standing, where the claim can be checked.

Badges read on light and dark pages. Alt text carries the claim, the category, the edition and the index, so it stays a citation where the image does not load.