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GTM AI Index
Index › Products › Brand24 · October 2026 Edition
7 categories · Ranked

Brand24

181Judge labels
36First choices
16Negative labels
14 / 14Models named it
7Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Best standing
32% in PR for small business buyers
Rank 3 of 47 in the mid-market standingaccepted challenger
2 of 14 models made it the first choice on the direct prompt; 5% of its 40 labels there were negative.
What the models named instead of Brand24 →
By buyer segmentStrongest at small business.
In pr · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Brand24 for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrantSince September 2026
PR and media monitoringMarketing11%3 of 475%40accepted challenger▼−4Since September 2026: 14% → 10%, −4 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
Brand protection platformsMarketing6%6 of 840%6under 10 labels · led by Red Points at 40%
AI visibility and answer engine tracking toolsMarketing4%8 of 900%3under 10 labels · led by Otterly at 20%▲+4Since September 2026: 0% → 4%, +4 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
Review and reputation managementMarketing2%18 of 920%7under 10 labels · led by Birdeye at 18%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
Competitive intelligence toolsMarketing0%24 of 860%3under 10 labels · led by Kompyte at 38%
Audience and consumer insights platformsMarketing0%100 of 1550%1under 10 labels · led by SparkToro at 19%
Market intelligence platformsGTM data and infrastructure0%86 of 1720%1under 10 labels · led by Apollo.io at 17%

Movement

Since September 2026, Brand24 held within the floor in all seven categories: no change cleared 11 points.

Best category · PR · by segment

Small business▲+2Since September 2026: 31% → 33%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
33%from 31% in September 2026
Inside the floor by 9 pointsRank 1 of 66, unchanged
Mid-market▼−4Since September 2026: 14% → 10%, −4 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
10%from 14% in September 2026
Inside the floor by 7 pointsRank 4 of 45, unchanged
Enterprise▼−2Since September 2026: 6% → 4%, −2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
4%from 6% in September 2026
Inside the floor by 9 pointsRank 3 → 4 of 45

All categories · Mid-market

CategorySeptember 2026NowChangeReadingRank
Brand protection0%7%newNew since September 2026: not ranked then, 7% now.New this editionRank 6 of 84, unchanged
AI visibility0%4%▲+4Since September 2026: 0% → 4%, +4 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Within noiseRank 49 → 8 of 90
PR14%10%▼−4Since September 2026: 14% → 10%, −4 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Within noiseRank 4 → 3 of 47
Reviews0%0%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Within noiseRank 32 → 18 of 92
Competitive intel0%0%newNew since September 2026: not ranked then, 0% now.New this editionRank 24 of 86, unchanged
Audience insights0%0%newNew since September 2026: not ranked then, 0% now.New this editionRank 100 of 155, unchanged
Market intelligence0%0%newNew since September 2026: not ranked then, 0% now.New this editionRank 86 of 172, unchanged

Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.

The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions

By model

How each model treated Brand24 across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
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ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.506107
GPT-5.4 mini11002
Gemini 3.5 Flash04004
Perplexity Sonar11103
Grok 4.2014005
Mistral Small10203
DeepSeek V4 Flash04217
Llama 4 Maverick12205
Qwen 3.7 Flash03003
Kimi K230115
GLM 4.7 FlashX25209
MiniMax M2.512003
GPT-6 Luna10001
Muse Glimmer 30B13004

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct21 labels7
Paraphrase29 labels8
Comparative46 labels8not counted in share
Budget-constrained40 labels17
Scale-constrained14 labels4
Negative31 labels6not counted in share
First choiceAlternativeMentionNegative181 labels in all, every segment counted; 36 of the 50 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“For a mid‑sized B2B company, Brand24 offers the best balance of comprehensive brand monitoring, AI visibility, and competitive insights” GLM 4.7 FlashX · AI visibility · paraphrase prompt · first choice
“Brand24 and Google Alerts are the most budget-friendly choices, with Brand24 offering more advanced features at a reasonable cost” Mistral Small · PR · budget prompt · first choice
“Best low-budget fit: Brand24 — the results describe it as suitable for teams that need straightforward brand monitoring” Perplexity Sonar · Brand protection · budget prompt · first choice
“best value option is usually Brand24 or Mention, with Brand24 often the stronger pick for pure media monitoring” GPT-5.4 mini · PR · budget prompt · first choice

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Pricing escalates quickly; reported issues with social listening accuracy” DeepSeek V4 Flash · PR · negative prompt · soft negative
“Limitations: Less comprehensive than enterprise solutions” Kimi K2 · PR · comparative prompt · soft negative

Named alongside

The products named in the same answers as Brand24, over the 181 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Brand24 was named but was not.
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ProductSame answerTook the first choice insteadHead to head
CisionOne87 of 1816Not among the top eight
Brandwatch33 of 1810Not among the top eight
Semrush29 of 1815Not among the top eight
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Brand24. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 178 of the 181 answers that named Brand24 and are not a share of its labels.

Domains cited

brand24.comYour site102
g2.com80
meltwater.com74
guideflow.com68
shadow.inc58
onclusive.com55
pr.co51
learn.g2.com48
prlab.co46
thecmo.com46

526 of the 628 domain citations in answers naming Brand24 came from somebody else's page.

Pages cited

Pages are listed as the models cited them.

Search and answers

brand24.com ranks 5 on Google for the category's searches. In the answers, Brand24 takes 11% of first choices and Muck Rack takes 30%.
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In search

Google, US estimates
Position for “pr and media monitoring platform”
–
not in the top ten
Position for “best pr and media monitoring platform”
5
Searches for its name, Google
2,900 a month (“brand24”)
AI search demand for its name, est.
61 a month
Organic visits to its site
about 28,164 a month
Searches its site ranks for
4,949 · 140 in the top three
Sites linking to it
10,104
Paid Google search
No ads found in the estimate; that does not mean it runs none
Ads on GoogleDetailLess
120+ ads · 101 text, 16 image, 3 video · 67 shown in the last 30 days

First shown October 2021, as BRAND 24 S A, verified. Ads started 2025-10 to 2026-09: 22 in the year, 98 before.

On Google's pages: 1 2 3 4

In answers

This edition
Share of first choices
11%
rank 3 of 47 in PR
Segment leader
30%
Muck Rack
First choices
36 across its categories
Named in
181 answers
Its own site cited
in 178 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

ShowHide
Addresses on brand24.com
3,139
subdomains included
Content
2,211
counted in the table below
Documentation
150
Product · Integration
0 · 0
KindPagesLast 90 days2025-10 to 2026-09LatestCategories named
Blog1,968222026-09-29SEO, BI & dashboards
Report or ebook8822026-08-19
Case study8002026-06-22
Comparison3902026-04-28
Glossary or explainer1502026-06-08
Podcast or video1202025-11-20
News or press602025-09-18
Webinar or virtual event202025-09-11
Conference or event102024-06-10
How it is countedHide how it is counted

Every page brand24.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.

Names read as Brand24

What the judge wrote, as written, with how often. The vendor table decides that these count as Brand24; a claim can dispute any of them.
Talkwalker / Brand24 1

Follow Brand24

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

Brand24.
ShowHide

On record

Wikidata
Headquarters
Wrocław, Poland
Founded
2011

Fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata

In its own words

Stated by the vendor, not checked
Positioning
Brand24 is an AI-powered consumer intelligence and marketing platform that combines real-time media monitoring with social listening and sentiment analysis.
For
brands
Price stated
USD 199 to 1499 brand24.com
Starting price
199 brand24.com
Free plan or trial
Sign up free brand24.com
Integrations claimed
2 brand24.com/pricing.md
Customers named
SamsungUberCarlsbergMcCannStanford UniversityFuturamoPixel PRMobidoktor
Not stated on the pages read
Certifications, hosting

What Brand24's own pages state, read September 28, 2026: brand24.com, brand24.com/pricing.md, brand24.com/customers. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Brand24's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Brand24, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Brand24 by email, built from the raw record of the edition. It shows:

  • where Brand24 is named, by buyer and by framing, and which cells hold its first choices;
  • the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
  • its vocabulary against the segment leader's, and the pages the models cited;
  • who was chosen in the answers that did not name Brand24, and every reason the record gives;
  • a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
  • one page of published figures cleared to show a buyer.
The subscriber app

A verification link goes to your work email; an address at brand24.com is approved on the spot, any other is reviewed by hand. Your email is never published. Claiming gives no say over labels, shares, verdicts or which quotes appear.

Badges

Wins only: a badge exists where Brand24 is ranked in a category's top three this edition. Three sizes, one file each, light and dark; the code is under each.
ShowHide

Brand24 is among the products AI models recommend first in PR and media monitoring this edition. Each badge says so in the buyer's words, names the edition, and links to the standing. The next edition issues a new badge; this one stays true as a record of October 2026.

Wide · 320 × 104 Website, beside other badges
Among AI models' top three in PR and media monitoring, October 2026 Edition, GTM AI Recommendation Index
Show the code
<a href="https://gtm-ai-index.com/marketing/pr-and-media-monitoring/"><img src="https://gtm-ai-index.com/badges/2026-10/brand24--pr-and-media-monitoring-wide.svg" alt="Among AI models' top three in PR and media monitoring, October 2026 Edition, GTM AI Recommendation Index" width="320" height="104"></a>

Copy the code as it is. The link is part of the badge: it points at the PR and media monitoring standing, where the claim can be checked.

Square · 240 × 240 LinkedIn, slides
Among AI models' top three in PR and media monitoring, October 2026 Edition, GTM AI Recommendation Index
Show the code
<a href="https://gtm-ai-index.com/marketing/pr-and-media-monitoring/"><img src="https://gtm-ai-index.com/badges/2026-10/brand24--pr-and-media-monitoring-square.svg" alt="Among AI models' top three in PR and media monitoring, October 2026 Edition, GTM AI Recommendation Index" width="240" height="240"></a>

Copy the code as it is. The link is part of the badge: it points at the PR and media monitoring standing, where the claim can be checked.

Compact · 200 × 56 Email signature, footer
Among AI models' top three in PR and media monitoring, October 2026 Edition, GTM AI Recommendation Index
Show the code
<a href="https://gtm-ai-index.com/marketing/pr-and-media-monitoring/"><img src="https://gtm-ai-index.com/badges/2026-10/brand24--pr-and-media-monitoring-compact.svg" alt="Among AI models' top three in PR and media monitoring, October 2026 Edition, GTM AI Recommendation Index" width="200" height="56"></a>

Copy the code as it is. The link is part of the badge: it points at the PR and media monitoring standing, where the claim can be checked.

Badges read on light and dark pages. Alt text carries the claim, the category, the edition and the index, so it stays a citation where the image does not load.