Small business▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
2%from 0% in September 2026
Inside the floor by 9 pointsRank 102 → 15 of 87
ZoomInfo · 3 categories · RankedZoomInfo Operations
76Judge labels
3First choices
23Negative labels
14 / 14Models named it
3Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Best standing
2% in CRM data quality for mid-market buyers
Rank 7 of 99 in the mid-market standingaccepted challenger
0 of 14 models made it the first choice on the direct prompt; 15% of its 26 labels there were negative.
What the models named instead of ZoomInfo Operations →By buyer segmentRead the same way at every buyer size.
Small business17 of 96
2%14 labels
criticized challenger
Mid-market7 of 99
2%26 labels
accepted challenger
Enterprise11 of 103
2%25 labels
criticized challenger
In crm data quality · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named ZoomInfo Operations for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| CRM data quality and deduplication | Revenue operations | 2% | 7 of 99 | 15% | 26 | accepted challenger | ▼−8Since September 2026: 11% → 2%, −8 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| Identity resolution | GTM data and infrastructure | 0% | 49 of 140 | 0% | 2 | under 10 labels · led by Hightouch Adaptive Identity Resolution at 12% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| Lead routing and management | Sales | 0% | 30 of 111 | 0% | 2 | under 10 labels · led by LeadAngel at 26% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
Movement
Since September 2026, ZoomInfo Operations held within the floor in all three categories: no change cleared 11 points.
Best category · CRM data quality · by segment
Mid-market▼−8Since September 2026: 11% → 2%, −8 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
2%from 11% in September 2026
Inside the floor by 3 pointsRank 3 → 6 of 90
Enterprise▼−11Since September 2026: 13% → 2%, −11 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
2%from 13% in September 2026
Inside the floor by 0 pointsRank 3 → 13 of 93
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| CRM data quality | 11% | 2% | ▼−8Since September 2026: 11% → 2%, −8 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 3 → 7 of 99 |
| Identity | 0% | 0% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 81 → 49 of 140 |
| Lead routing | 0% | 0% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 35 → 30 of 111 |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated ZoomInfo Operations across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated ZoomInfo Operations across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 1 | 0 | 0 | 1 |
| GPT-5.4 mini | 0 | 1 | 0 | 0 | 1 |
| Gemini 3.5 Flash | 0 | 4 | 0 | 2 | 6 |
| Perplexity Sonar | 0 | 1 | 0 | 0 | 1 |
| Grok 4.20 | 0 | 1 | 3 | 0 | 4 |
| Mistral Small | 0 | 0 | 1 | 0 | 1 |
| DeepSeek V4 Flash | 0 | 1 | 3 | 1 | 5 |
| Llama 4 Maverick | 0 | 0 | 2 | 0 | 2 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 2 | 1 | 1 | 4 |
| GLM 4.7 FlashX | 0 | 1 | 1 | 0 | 2 |
| MiniMax M2.5 | 1 | 0 | 0 | 0 | 1 |
| GPT-6 Luna | 0 | 1 | 0 | 0 | 1 |
| Muse Glimmer 30B | 0 | 1 | 0 | 0 | 1 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct19 labels1
Paraphrase15 labels1
Comparative15 labelsNone
Budget-constrained8 labelsNone
Scale-constrained12 labels1
Negative7 labelsNone
First choiceAlternativeMentionNegative76 labels in all, every segment counted; 3 of the 3 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“I'd recommend starting with Sweep or RingLead if you're on Salesforce” MiniMax M2.5 · CRM data quality · paraphrase prompt · first choice
“Best if you want a broader revenue-ops / routing / account data stack, not just dedupe: ZoomInfo Operations” GPT-5.4 mini · CRM data quality · direct prompt · alternative
“designed for B2B revenue teams needing ongoing enrichment, deduplication, and compliance in one platform” Perplexity Sonar · CRM data quality · direct prompt · alternative
“If your sales team heavily relies on the ZoomInfo database, its Operations module is highly effective.” Gemini 3.5 Flash · Identity · direct prompt · alternative
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“RingLead is notorious for being incredibly complex to set up and manage... ZoomInfo is widely criticized in industry circles for aggressive, multi-year auto-renewal clauses” Gemini 3.5 Flash · CRM data quality · negative prompt · hard negative
“powerful, but they often require annual commitments ranging from $2,500 to over $10,000” Gemini 3.5 Flash · CRM data quality · budget prompt · soft negative
“May be over-featured and expensive for smaller mid-market companies” Kimi K2 · CRM data quality · direct prompt · soft negative
“Can be overkill/overpriced if you only need dedup” DeepSeek V4 Flash · CRM data quality · direct prompt · soft negative
Named alongside
The products named in the same answers as ZoomInfo Operations, over the 72 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and ZoomInfo Operations was named but was not.ShowHide
Named alongside
The products named in the same answers as ZoomInfo Operations, over the 72 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and ZoomInfo Operations was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named ZoomInfo Operations. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 69 of the 72 answers that named ZoomInfo Operations and are not a share of its labels.
Domains cited
cleanlist.ai45
pipeline.zoominfo.comYour site36
cognism.com33
g2.com32
syncmatters.com26
dataladder.com25
prospeo.io25
gtm-ai-index.com23
clearout.io21
gitnux.org21
251 of the 287 domain citations in answers naming ZoomInfo Operations came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
Where ZoomInfo Operations stands in Google search beside where it stands in the models' answers.ShowHide
Search and answers
Where ZoomInfo Operations stands in Google search beside where it stands in the models' answers.
ShowHideIn search
Google, US estimates- Searches for its name, Google
- 20 a month (“zoominfo operations”)
- AI search demand for its name, est.
- 0 a month
- Its own site
- It sits on ZoomInfo's site (zoominfo.com), so there are no site figures for it alone
In answers
This editionShare of first choices
2%
rank 7 of 99 in CRM data quality
Segment leader
43%
Insycle
- First choices
- 3 across its categories
- Named in
- 72 answers
- Its own site cited
- in 69 of the answers that named it
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
Names read as ZoomInfo Operations
What the judge wrote, as written, with how often. The vendor table decides that these count as ZoomInfo Operations; a claim can dispute any of them.
RingLead 12ZoomInfo Operations (formerly RingLead) 4RingLead (ZoomInfo) 2RingLead (ZoomInfo Operations) 1RingLead (ZoomInfo OperationsOS) 1RingLead (now ZoomInfo Operations) 1RingLead by ZoomInfo 1RingLead/Dedupely 1
Follow ZoomInfo Operations
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
ZoomInfo is the company behind ZoomInfo Operations.ShowHide
The company
ZoomInfo is the company behind ZoomInfo Operations.
ShowHideOn record
Wikidata- Website
- zoominfo.com
- Headquarters
- Vancouver, Washington, United States
- Founded
- 2000
- Ownership
- Public, GTM on Nasdaq
- Also from ZoomInfo
- Chorus by ZoomInfo, ZoomInfo + Intent Add-on, ZoomInfo Chat, ZoomInfo Copilot, ZoomInfo Copilot Dialer, ZoomInfo Engage, ZoomInfo GTM Studio, ZoomInfo GTM Workspace and 11 more
Fetched September 14, 2026, with a correction applied. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata · LinkedIn · Crunchbase
In its own words
Stated by the vendor, not checked- Free plan or trial
- Free Trial engineering.zoominfo.com/how-zoominfo-is-making-a-quantum-leap-in-infrastructure-operations-by-employing-an-internal-developer-platform
- Certifications
- RingLead CertificationZoomInfo Data-as-a-Service (DaaS) CertificationZoomInfo Data Practitioner Certification
- Not stated on the pages read
- Positioning, who it is for, price, starting price, integrations, hosting, customers
What ZoomInfo Operations's own pages state, read September 28, 2026: engineering.zoominfo.com/how-zoominfo-is-making-a-quantum-leap-in-infrastructure-operations-by-employing-an-internal-developer-platform, university.zoominfo.com/page/zoominfo-operations. A claimed page can correct any of them.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when ZoomInfo Operations's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as ZoomInfo Operations, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for ZoomInfo Operations by email, built from the raw record of the edition. It shows:
- where ZoomInfo Operations is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name ZoomInfo Operations, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.