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GTM AI Index
Index › Products › Pushwoosh · October 2026 Edition
3 categories · Ranked

Pushwoosh

54Judge labels
5First choices
7Negative labels
14 / 14Models named it
3Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Best standing
6% in Mobile & push for mid-market buyers
Rank 4 of 80 in the mid-market standingaccepted challenger
2 of 14 models made it the first choice on the direct prompt; 7% of its 14 labels there were negative.
What the models named instead of Pushwoosh →
By buyer segmentRead the same way at every buyer size.
In mobile & push · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Pushwoosh for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrantSince September 2026
Mobile marketing and pushMarketing6%4 of 807%14accepted challenger▲+6Since September 2026: 0% → 6%, +6 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
Mobile appsMarketing0%47 of 1170%2under 10 labels · led by Customer.io at 17%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
In-app messaging and customer communicationsCustomer0%54 of 1050%1under 10 labels · led by Intercom at 21%▼−5Since September 2026: 5% → 0%, −5 points. Inside the 11-point floor: within noise. Read over the models both editions asked.

Movement

Since September 2026, Pushwoosh held within the floor in all three categories: no change cleared 11 points.

Best category · Mobile & push · by segment

Small business=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 15 of 71, unchanged
Mid-market▲+6Since September 2026: 0% → 6%, +6 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
6%from 0% in September 2026
Inside the floor by 5 pointsRank 21 → 4 of 76
Enterprise▼−2Since September 2026: 4% → 2%, −2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
2%from 4% in September 2026
Inside the floor by 9 pointsRank 7 → 13 of 83

All categories · Mid-market

CategorySeptember 2026NowChangeReadingRank
Mobile & push0%6%▲+6Since September 2026: 0% → 6%, +6 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Within noiseRank 21 → 4 of 80
In-app messaging5%0%▼−5Since September 2026: 5% → 0%, −5 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Within noiseRank 8 → 54 of 105
Mobile apps0%0%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Within noiseRank 41 → 47 of 117

Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.

The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions

By model

How each model treated Pushwoosh across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
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ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.501001
GPT-5.4 mini00000
Gemini 3.5 Flash02002
Perplexity Sonar01012
Grok 4.2001001
Mistral Small11002
DeepSeek V4 Flash03003
Llama 4 Maverick10102
Qwen 3.7 Flash10102
Kimi K200000
GLM 4.7 FlashX01001
MiniMax M2.500000
GPT-6 Luna00000
Muse Glimmer 30B00101

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct5 labels2
Paraphrase6 labels1
Comparative8 labelsNone
Budget-constrained14 labels2
Scale-constrained10 labelsNone
Negative11 labelsNone
First choiceAlternativeMentionNegative54 labels in all, every segment counted; 5 of the 5 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Pushwoosh - a mid-market alternative to Braze and Airship for teams that need cross-platform push (web + mobile) with event-based automation at a fraction of the enterprise price.” Llama 4 Maverick · Mobile & push · direct prompt · first choice
“Start with Sinch Engagement or Pushwoosh for a balance of cost, ease-of-use, and power.” Qwen 3.7 Flash · Mobile & push · paraphrase prompt · first choice
“OneSignal and Pushwoosh are the best choices” Mistral Small · Mobile & push · direct prompt · first choice
“Pushwoosh if cost is a primary concern — at mid-market scale it's roughly 40–50% cheaper than OneSignal” DeepSeek V4 Flash · Mobile & push · paraphrase prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“console depth varies by plan tier, so capability may depend on what you pay for” Perplexity Sonar · Mobile & push · negative prompt · soft negative

Named alongside

The products named in the same answers as Pushwoosh, over the 54 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Pushwoosh was named but was not.
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ProductSame answerTook the first choice insteadHead to head
Attentive12 of 541Not among the top eight
CleverTap9 of 542Not among the top eight
Iterable9 of 540Not among the top eight
SimpleTexting8 of 541Not among the top eight
TextMagic8 of 541Not among the top eight
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Pushwoosh. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 53 of the 54 answers that named Pushwoosh and are not a share of its labels.

Domains cited

pushwoosh.comYour site32
guideflow.com31
courier.com26
onesignal.com23
viasocket.com20
engagelab.com17
attentive.com16
g2.com15
learn.g2.com15
mobile-text-alerts.com15

178 of the 210 domain citations in answers naming Pushwoosh came from somebody else's page.

Pages cited

Pages are listed as the models cited them.

Search and answers

pushwoosh.com is not in Google's top ten for any of the category's searches. In the answers, Pushwoosh takes 6% of first choices and OneSignal takes 45%.
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In search

Google, US estimates
Position for “best mobile push notification and sms marketing platform”
–
not in the top ten
Searches for its name, Google
170 a month (“pushwoosh”)
AI search demand for its name, est.
4 a month
Organic visits to its site
about 4,463 a month
Searches its site ranks for
2,153 · 44 in the top three
Sites linking to it
2,252
Paid Google search
No ads found in the estimate; that does not mean it runs none
Ads on GoogleDetailLess
2 ads · 2 text · 1 shown in the last 30 days

First shown December 2024, as Pushwoosh Inc, verified. Ads started 2025-10 to 2026-09: 1 in the year, 1 before.

On Google's pages: 1 2

In answers

This edition
Share of first choices
6%
rank 4 of 80 in mobile & push
Segment leader
45%
OneSignal
First choices
5 across its categories
Named in
54 answers
Its own site cited
in 53 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

ShowHide
Addresses on pushwoosh.com
7,160
subdomains included
Content
2,071
counted in the table below
Documentation
1
Product · Integration
714 · 145
KindPagesLast 90 days2025-10 to 2026-09LatestCategories named
Blog1,857822026-09-25Mobile apps, CRM
Report or ebook7942026-07-07Mobile apps
Comparison66112026-09-07
Webinar or virtual event2802024-02-15
Case study1802025-12-11
Glossary or explainer17172026-07-16
Template or tool6undated

Most recent

How it is countedHide how it is counted

Every page pushwoosh.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.

Follow Pushwoosh

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

Pushwoosh.
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On record

Wikidata
Headquarters
Fairfax, United States
Founded
2014

Fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata · LinkedIn

In its own words

Stated by the vendor, not checked
Positioning
Customer engagement platform for mobile and web apps. Push notifications, in-app messages, email, SMS, WhatsApp, and more.
For
businesses
Price stated
Introducing Push only: our new plan at $7 per 1,000 MAU pushwoosh.com
Starting price
$7 per 1,000 MAU pushwoosh.com
Free plan or trial
Start for free pushwoosh.com
Integrations claimed
30 pushwoosh.com/integrations
Certifications
GDPRBundesdatenschutzgesetzISO 27 001ISO 27001:2022 certifiedSOC 2 Type 2 auditedHIPAA compliant
Hosting
EU (Germany)
Customers named
TelepizzaRydeGB NewsHungrynakiBladestormBantoaAvaTrade

What Pushwoosh's own pages state, read September 28, 2026: pushwoosh.com, pushwoosh.com/pricing, pushwoosh.com/products/api, pushwoosh.com/integrations. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Pushwoosh's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Pushwoosh, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Pushwoosh by email, built from the raw record of the edition. It shows:

  • where Pushwoosh is named, by buyer and by framing, and which cells hold its first choices;
  • the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
  • its vocabulary against the segment leader's, and the pages the models cited;
  • who was chosen in the answers that did not name Pushwoosh, and every reason the record gives;
  • a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
  • one page of published figures cleared to show a buyer.
The subscriber app

A verification link goes to your work email; an address at pushwoosh.com is approved on the spot, any other is reviewed by hand. Your email is never published. Claiming gives no say over labels, shares, verdicts or which quotes appear.