Small business=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 78 → 85 of 85
3 categories · RankedDocebo
144Judge labels
11First choices
55Negative labels
14 / 14Models named it
3Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Best standing
19% in Customer education for enterprise buyers
Rank 9 of 86 in the mid-market standingcriticized challenger
0 of 14 models made it the first choice on the direct prompt; 35% of its 46 labels there were negative.
What the models named instead of Docebo →By buyer segmentStrongest at enterprise.
Small business89 of 89
0%28 labels
criticized challenger
Mid-market9 of 86
2%46 labels
criticized challenger
Enterprise2 of 49
19%62 labels
accepted challenger
In customer education · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named Docebo for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Customer education and LMS | Customer | 2% | 9 of 86 | 35% | 46 | criticized challenger | =heldSince September 2026: 2% → 2%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| Sales coaching and training | Sales | 0% | 36 of 124 | 0% | 2 | under 10 labels · led by MindTickle at 24% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| Sales enablement and content | Sales | 0% | 62 of 72 | 50% | 2 | under 10 labels · led by HubSpot Sales Hub at 29% | newNew since September 2026: not ranked then, 0% now. |
Movement
Since September 2026, Docebo held within the floor in all three categories: no change cleared 11 points.
Best category · Customer education · by segment
Mid-market=heldSince September 2026: 2% → 2%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
2%from 2% in September 2026
Inside the floor by 11 pointsRank 10 → 8 of 81
Enterprise▲+1Since September 2026: 21% → 22%, +1 point. Inside the 11-point floor: within noise. Read over the models both editions asked.
22%from 21% in September 2026
Inside the floor by 10 pointsRank 2 of 45, unchanged
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| Customer education | 2% | 2% | =heldSince September 2026: 2% → 2%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 10 → 9 of 86 |
| Sales coaching | 0% | 0% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 30 → 36 of 124 |
| Sales enablement | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 62 of 72, unchanged |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated Docebo across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated Docebo across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 1 | 2 | 0 | 3 |
| GPT-5.4 mini | 0 | 0 | 1 | 1 | 2 |
| Gemini 3.5 Flash | 0 | 2 | 0 | 3 | 5 |
| Perplexity Sonar | 0 | 2 | 0 | 1 | 3 |
| Grok 4.20 | 1 | 0 | 1 | 1 | 3 |
| Mistral Small | 0 | 0 | 2 | 0 | 2 |
| DeepSeek V4 Flash | 0 | 2 | 0 | 1 | 3 |
| Llama 4 Maverick | 0 | 0 | 3 | 0 | 3 |
| Qwen 3.7 Flash | 0 | 2 | 3 | 1 | 6 |
| Kimi K2 | 0 | 1 | 1 | 2 | 4 |
| GLM 4.7 FlashX | 0 | 2 | 1 | 3 | 6 |
| MiniMax M2.5 | 0 | 2 | 0 | 1 | 3 |
| GPT-6 Luna | 0 | 3 | 0 | 1 | 4 |
| Muse Glimmer 30B | 0 | 0 | 1 | 2 | 3 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct23 labels1
Paraphrase21 labels8
Comparative36 labels3not counted in share
Budget-constrained19 labels1
Scale-constrained14 labels1
Negative31 labelsNone
First choiceAlternativeMentionNegative144 labels in all, every segment counted; 11 of the 14 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“Start with demos from 3-4 (e.g., Skilljar, Docebo, TalentLMS)” Grok 4.20 · Customer education · scale prompt · first choice
“Docebo is a learning management system enabling customer educators to deliver, manage, and scale personalized learning experiences” Claude Haiku 4.5 · Customer education · comparative prompt · alternative
“Docebo if you're consolidating internal employee training and external customer training on a broader LMS” GPT-6 Luna · Customer education · direct prompt · alternative
“Choose Docebo, Litmos, or TalentLMS if you want a more general LMS with customer-training support” Perplexity Sonar · Customer education · comparative prompt · alternative
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“Docebo — Highest Caution for SMBs ... "overkill that will eat your budget alive"” Kimi K2 · Customer education · negative prompt · hard negative
“Avoid enterprise platforms (Skilljar, Docebo, Thought Industries, LearnUpon)” DeepSeek V4 Flash · Customer education · budget prompt · hard negative
“Overkill for a limited budget” GLM 4.7 FlashX · Customer education · budget prompt · hard negative
“Many enterprise-focused platforms (e.g., Skilljar, Docebo) don't publish pricing. This can lead to budget surprises later.” Qwen 3.7 Flash · Customer education · negative prompt · soft negative
Named alongside
The products named in the same answers as Docebo, over the 144 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Docebo was named but was not.ShowHide
Named alongside
The products named in the same answers as Docebo, over the 144 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Docebo was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named Docebo. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 136 of the 144 answers that named Docebo and are not a share of its labels.
Domains cited
learnworlds.com59
teachfloor.com59
dupple.com58
minicoursegenerator.com52
thinkific.com52
guideflow.com51
teachable.com50
continu.com49
docebo.comYour site46
easywebinar.com41
471 of the 517 domain citations in answers naming Docebo came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
docebo.com ranks 5 on Google for the category's searches. In the answers, Docebo takes 2% of first choices and LearnUpon takes 26%.ShowHide
Search and answers
docebo.com ranks 5 on Google for the category's searches. In the answers, Docebo takes 2% of first choices and LearnUpon takes 26%.
ShowHideIn search
Google, US estimatesPosition for “customer education platform”
5
Position for “best customer education platform”
5
- Searches for its name, Google
- 9,900 a month (“docebo”)
- AI search demand for its name, est.
- 242 a month
- Organic visits to its site
- about 98,677 a month
- Searches its site ranks for
- 6,055 · 1,019 in the top three
- Sites linking to it
- 6,256
- Paid Google search
- 2 searches its ads show for, about 5 clicks and $0 a month (estimate)
In answers
This editionShare of first choices
2%
rank 9 of 86 in customer education
Segment leader
26%
LearnUpon
- First choices
- 11 across its categories
- Named in
- 144 answers
- Its own site cited
- in 136 of the answers that named it
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
What it publishes
ShowHide
What it publishes
ShowHideAddresses on docebo.com
5,062
subdomains included
Content
1,119
counted in the table below
Documentation
3,724
Product · Integration
51 · 74
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 420 | 11 | 2026-09-22 | CRM, Customer education | |
| News or press | 269 | 0 | 2026-04-21 | ||
| Webinar or virtual event | 212 | 3 | 2026-08-19 | ||
| Case study | 57 | 4 | 2026-09-21 | ||
| Comparison | 56 | 2 | 2026-09-22 | ||
| Conference or event | 41 | 0 | 2024-11-26 | ||
| Template or tool | 26 | 0 | 2025-08-05 | ||
| Report or ebook | 25 | 0 | 2026-04-07 | ||
| Glossary or explainer | 11 | 0 | 2026-06-08 | ||
| Podcast or video | 2 | 0 | 2023-01-06 |
Most recent
- 2026-09-22Skills intelligence customer zero blog
- 2026-09-22Docebo vs gloat comparison
- 2026-09-21Provident mexico skills based talent strategy case study
- 2026-09-17Off the shelf ai content buyers guide blog
- 2026-09-14How to evaluate an lms vendors accreditation claims blog
- 2026-09-04Docebo vs techwolf comparison
Events in person
Upcoming
- March 1, 2027 to March 3, 2027Inspire 2027Boston
As the event pages on docebo.com state them, read September 28, 2026.
How it is countedHide how it is counted
Every page docebo.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.
Follow Docebo
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
DoceboLMS is the company behind Docebo.ShowHide
The company
DoceboLMS is the company behind Docebo.
ShowHideOn record
Wikidata- Website
- docebo.com
Fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata
In its own words
Stated by the vendor, not checked- Positioning
- AI-powered LMS helps world-class organizations train employees, partners, and customers on a unified platform. Create learning, grow skills, and drive business impact at global scale.
- For
- Enterprise organizations
- Price stated
- Docebo’s main tier costs $9/user, with a 250 user minimum docebo.com
- Starting price
- 9 docebo.com
- Free plan or trial
- take a tour or book a demo docebo.com
- Integrations claimed
- 400 docebo.com/pricing
- Certifications
- ISO 27001AICPA/ISAE 3000 SOC 2GDPRCCPASOC 2
- Customers named
- ZoomBooking.comAmnesty International FranceLa-Z-BoySNCFInfinite CampusDenny’sTripadvisor
- Not stated on the pages read
- Hosting
What Docebo's own pages state, read September 28, 2026: docebo.com, docebo.com/pricing, trust.docebo.com, docebo.com/solutions, docebo.com/customers. A claimed page can correct any of them.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Docebo's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Docebo, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for Docebo by email, built from the raw record of the edition. It shows:
- where Docebo is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name Docebo, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.