Index › Vendors › Adobe Marketo Measure › Alternatives · September 2026 Edition

One category · what the models named instead

Alternatives to Adobe Marketo Measure, as AI models named them

In the September 2026 Edition, 200 of the 216 answers collected in the one category where Adobe Marketo Measure holds a standing named it neither as a first choice nor as an alternative. These are the products those answers put first, category by category and buyer by buyer. The output is the models' output.

Named instead, most often

First choices in the 200 answers that did not name Adobe Marketo Measure, every category and segment above added together; a product can be counted in several. Each category below keeps its own denominator.

Attribution and marketing mix modeling

Marketing. Six framings, twelve models, one answer each per buyer segment; an answer counts here when Adobe Marketo Measure is not its first choice or an alternative in it.

Small businessAdobe Marketo Measure holds 8 labels here, under the 10-label cutoff, so it is unranked.

Seventy-two of the seventy-two answers did not name Adobe Marketo Measure; it was the first choice in zero. The first choices in those seventy-two answers, twenty-seven products in all, the eight most named:

Google Analytics 417 of 72

Dreamdata12 of 72

HubSpot Marketing Hub6 of 72

Triple Whale6 of 72

Forecastr5 of 72

Ruler Analytics5 of 72

Google Meridian4 of 72

MixModeler4 of 72

19 more in the record.The full small business standing →

Mid-marketAdobe Marketo Measure is #21 of 22 here at 0% of first choices, 10 labels.

Seventy of the seventy-two answers did not name Adobe Marketo Measure; it was the first choice in zero. The first choices in those seventy answers, twenty-six products in all, the eight most named:

Dreamdata20 of 70

Google Analytics 49 of 70

Recast7 of 70

Measured4 of 70

SegmentStream3 of 70

Triple Whale3 of 70

CaliberMind2 of 70

Google Meridian2 of 70

18 more in the record.The full mid-market standing →

EnterpriseAdobe Marketo Measure is #1 of 21 here at 16% of first choices, 23 labels.

Fifty-eight of the seventy-two answers did not name Adobe Marketo Measure; it was the first choice in ten. The first choices in those fifty-eight answers, twenty-six products in all, the eight most named:

Measured9 of 58

SegmentStream6 of 58

CaliberMind4 of 58

HockeyStack4 of 58

Adobe Mix Modeler3 of 58

Dreamdata3 of 58

Rockerbox3 of 58

Analytic Partners2 of 58

18 more in the record.The full enterprise standing →

How to read this

A category is asked six ways of each of twelve models on behalf of each buyer segment, so a segment is seventy-two answers. An answer belongs on this page when the judge labeled Adobe Marketo Measure neither its first choice nor an alternative in it; the products listed are the first choices those answers made, counted once per answer. An answer that named nothing first, or named Adobe Marketo Measure only in passing, is in the denominator and adds to no product. The counts are not the category standing, which is on the category page with its share and rank; they are the same record read from Adobe Marketo Measure's side.

Every answer and every label is in the free record. The output is the models' output; nothing here is a recommendation by the index, and a product named instead of Adobe Marketo Measure was named by a model, not endorsed by anyone.

Adobe Marketo Measure's page All products