GTM AI Index
Index Vendors › Adobe Customer Journey Analytics · September 2026 Edition
Adobe · 2 categories · Ranked

Adobe Customer Journey Analytics

31Judge labels
12First choices
11Negative labels
11 of 12Models named it
2Categories
September 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-09-16.3, every buyer segment counted.
Best standing
24% in Customer intel for enterprise buyers
Rank 8 of 158 in the mid-market standing
0 of 12 models made it the first choice on the direct prompt; 14% of its 7 labels there were negative.
By buyer segmentStrongest at enterprise.
In customer intel · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Adobe Customer Journey Analytics for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrant
Customer intelligence and data scienceGTM data and infrastructure4%8 of 15814%7under 10 labels · led by Google Analytics 4 at 16%
Dashboards and data visualizationGTM data and infrastructure0%37 of 730%1under 10 labels · led by Microsoft Power BI at 62%

Movement

This is the first edition on this tier, so no move can be computed for Adobe Customer Journey Analytics yet. The next is due October 1, 2026. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated Adobe Customer Journey Analytics across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.
ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.500000
GPT-5.4 mini01001
Gemini 3.5 Flash00000
Perplexity Sonar10001
Grok 4.1 Fast00000
Mistral Small01001
DeepSeek V4 Flash00101
Llama 4 Maverick10102
Qwen 3.7 Flash00000
Kimi K200011
GLM 4.7 FlashX00000
MiniMax M2.501001

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct1 label1
Paraphrase21 labels11
Comparative3 labelsNone
Budget-constrained1 labelNone
Scale-constrained1 labelNone
Negative4 labelsNone
First choiceAlternativeMentionNegative31 labels in all, every segment counted; 12 of the 12 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Adobe Customer Journey Analytics B2B Edition is a recommended customer journey analytics tool for mid-sized B2B companies” Llama 4 Maverick · Customer intel · paraphrase prompt · first choice
“I'd recommend Adobe Customer Journey Analytics B2B Edition if you need robust cross-channel visibility” Perplexity Sonar · Customer intel · paraphrase prompt · first choice
“If you need enterprise-level features and have the budget, Adobe Customer Journey Analytics B2B Edition offers the most comprehensive B2B-specific capabilities.” MiniMax M2.5 · Customer intel · paraphrase prompt · alternative
“a platform from Gartner's 2026 CJA/O market such as Adobe, Medallia, CallMiner, CSG, or Woopra may be a better fit” GPT-5.4 mini · Customer intel · paraphrase prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“What to Avoid: Adobe Customer Journey Analytics — Overkill and overpriced for mid-sized B2B” Kimi K2 · Customer intel · paraphrase prompt · hard negative

Named alongside

The products named in the same answers as Adobe Customer Journey Analytics, over the 31 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Adobe Customer Journey Analytics was named but was not.
ProductSame answerTook the first choice insteadHead to head
Mixpanel11 of 312Not in the top three
Amplitude10 of 311Not in the top three
HubSpot Marketing Hub8 of 315Not in the top three
Dreamdata8 of 311Not in the top three
Google Analytics 46 of 311Not in the top three
Segment5 of 311Not in the top three
Cometly4 of 311Not in the top three
HockeyStack4 of 310Not in the top three
Medallia4 of 310Not in the top three
Qualtrics4 of 310Not in the top three
A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Adobe Customer Journey Analytics. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 8 of the 31 answers that named Adobe Customer Journey Analytics and are not a share of its labels.

Domains cited

business.adobe.comYour site4
cometly.com4
gartner.com4
reform.app4
contentsquare.com3
custify.com3
fullstory.com3
surveysparrow.com3
theydo.com3
zendesk.com3

Thirty of the thirty-four domain citations in answers naming Adobe Customer Journey Analytics came from somebody else's page.

Pages cited

Pages are listed as the models cited them.

Names read as Adobe Customer Journey Analytics

What the judge wrote, as written, with how often. The vendor table decides that these count as Adobe Customer Journey Analytics; a claim can dispute any of them.
Adobe Customer Journey Analytics B2B Edition 4Adobe 2

The company

Adobe is the company behind Adobe Customer Journey Analytics.
Website
adobe.com
Headquarters
San Jose, United States
Founded
1982
Employees
about 25,988 (2021)
Ownership
Public, ABS on London Stock Exchange

From Wikidata, fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata · LinkedIn · Crunchbase

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Adobe Customer Journey Analytics's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Adobe Customer Journey Analytics, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at adobe.com is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.

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