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GTM AI Index
Index › Products › Adobe Commerce · October 2026 Edition
Adobe · 4 categories · Ranked

Adobe Commerce

213Judge labels
10First choices
88Negative labels
14 / 14Models named it
4Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Best standing
12% in Ecommerce for enterprise buyers
Rank 10 of 71 in the mid-market standingcriticized challenger
0 of 14 models made it the first choice on the direct prompt; 36% of its 50 labels there were negative.
What the models named instead of Adobe Commerce →
By buyer segmentStrongest at enterprise.
In ecommerce · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Adobe Commerce for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrantSince September 2026
Ecommerce platformsRevenue operations0%10 of 7136%50criticized challenger=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
Ecommerce marketingMarketing0%33 of 11531%13criticized challenger=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
Content management systems for marketing sitesMarketing0%48 of 5567%3under 10 labels · led by HubSpot Content Hub at 42%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
Ecommerce search and merchandisingMarketing0%63 of 74100%1under 10 labels · led by Algolia at 25%

Movement

Since September 2026, Adobe Commerce held within the floor in all four categories: no change cleared 11 points.

Best category · Ecommerce · by segment

Small business=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 49 → 53 of 53
Mid-market=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 16 → 10 of 60
Enterprise▼−24Since September 2026: 34% → 10%, −24 points. Past the 11-point floor: movement. Read over the models both editions asked.
10%from 34% in September 2026
Cleared the floor by 13 pointsRank 1 → 4 of 72

All categories · Mid-market

CategorySeptember 2026NowChangeReadingRank
Ecommerce0%0%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Within noiseRank 16 → 10 of 71
Ecommerce marketing0%0%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Within noiseRank 17 → 33 of 115
Marketing CMS0%0%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Within noiseRank 46 → 48 of 55
Ecommerce search0%0%newNew since September 2026: not ranked then, 0% now.New this editionRank 63 of 74, unchanged

Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.

The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions

By model

How each model treated Adobe Commerce across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
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ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.500134
GPT-5.4 mini03003
Gemini 3.5 Flash01045
Perplexity Sonar02125
Grok 4.1 Fast02136
Mistral Small01214
DeepSeek V4 Flash01124
Llama 4 Maverick00123
Qwen 3.7 Flash02226
Kimi K205218
GLM 4.7 FlashX03126
MiniMax M2.501427
GPT-6 Luna03003
Muse Glimmer 30B01113

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct50 labels6
Paraphrase26 labels4
Comparative41 labelsNone
Budget-constrained16 labelsNone
Scale-constrained25 labelsNone
Negative55 labels2not counted in share
First choiceAlternativeMentionNegative213 labels in all, every segment counted; 10 of the 12 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“consider Adobe Commerce ... but I'd favor it when that flexibility justifies the added implementation and maintenance effort” GPT-6 Luna · Ecommerce · paraphrase prompt · alternative
“Choose when catalogue complexity, B2B depth and deep customization are required. Build-heavy, longest runway” Muse Glimmer 30B · Ecommerce · scale prompt · alternative
“Adobe Commerce remains the heavyweight champion... The Catch: It requires a dedicated technical team” Qwen 3.7 Flash · Ecommerce · direct prompt · alternative
“the most powerful and flexible but also the most complex and costly to implement and maintain” Mistral Small · Ecommerce · comparative prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Generic/Built-in Platform Search (e.g., native Shopify, WooCommerce, or Magento search): - Red flags: Outdated relevance” Grok 4.1 Fast · Ecommerce search · negative prompt · hard negative
“Adobe Commerce (formerly Magento) - not suitable for small and mid-market companies.” Llama 4 Maverick · Marketing CMS · negative prompt · hard negative
“Avoid unless you are an agency: PrestaShop, OpenCart, and Magento.” Qwen 3.7 Flash · Ecommerce · negative prompt · hard negative
“you should avoid Magento (Adobe Commerce)” Gemini 3.5 Flash · Ecommerce marketing · negative prompt · hard negative

Named alongside

The products named in the same answers as Adobe Commerce, over the 212 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Adobe Commerce was named but was not.
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ProductSame answerTook the first choice insteadHead to head
Shopify169 of 21257Not among the top eight
BigCommerce B2B Edition129 of 21238Not among the top eight
Salesforce Commerce Cloud109 of 2126Not among the top eight
WooCommerce68 of 2124Not among the top eight
SAP Commerce Cloud66 of 2129Not among the top eight
commercetools54 of 2124Not among the top eight
Squarespace Commerce37 of 2120Not among the top eight
BigCommerce34 of 2122Not among the top eight
Wix33 of 2120Not among the top eight
OroCommerce22 of 2124Not among the top eight
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Adobe Commerce. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 192 of the 212 answers that named Adobe Commerce and are not a share of its labels.

Domains cited

shopify.com114
bigcommerce.com82
elogic.co68
netsolutions.com65
ecommerce-platforms.com47
forbes.com46
guideflow.com45
learn.g2.com39
elasticpath.com37
digitalapplied.com35

578 of the 578 domain citations in answers naming Adobe Commerce came from somebody else's page.

Pages cited

Pages are listed as the models cited them.

Search and answers

Where Adobe Commerce stands in Google search beside where it stands in the models' answers.
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In search

Google, US estimates
Searches for its name, Google
1,300 a month (“adobe commerce”)
AI search demand for its name, est.
102 a month
Its own site
It sits on Adobe's site (adobe.com), so there are no site figures for it alone

In answers

This edition
Share of first choices
0%
rank 10 of 71 in ecommerce
Segment leader
47%
BigCommerce B2B Edition
First choices
10 across its categories
Named in
212 answers
Its own site cited
in 192 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

Names read as Adobe Commerce

What the judge wrote, as written, with how often. The vendor table decides that these count as Adobe Commerce; a claim can dispute any of them.
Adobe Commerce (Magento) 14Adobe Commerce (formerly Magento) 8Magento (Adobe Commerce) 8Magento 4Magento/Adobe Commerce 2Adobe Commerce (Magento 2) 1Adobe Commerce / Magento 1Adobe Commerce/Magento 1Adobe Commerce/Marketo 1Adobe/Magento 1Magento (now Adobe Commerce) 1Magento / Adobe Commerce 1Magento/Adobe 1

Follow Adobe Commerce

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

Adobe is the company behind Adobe Commerce.
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On record

Wikidata
Website
adobe.com
Headquarters
San Jose, United States
Founded
1982
Employees
about 25,988 (2021)
Ownership
Public, ABS on London Stock Exchange

Fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata · LinkedIn · Crunchbase

In its own words

Stated by the vendor, not checked
Positioning
Adobe provides developers with software, tools, and services to customize and extend Adobe Commerce to support multichannel, global commerce for B2B and B2C, and integrate with backend systems.
Certifications
Get Developer Certification
Not stated on the pages read
Starting price, free plan or trial, integrations, hosting, customers

What Adobe Commerce's own pages state, read September 28, 2026: developer.adobe.com/commerce, developer.adobe.com/commerce/php, developer.adobe.com/commerce/docs, developer.adobe.com/commerce/testing, developer.adobe.com/commerce/services. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Adobe Commerce's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Adobe Commerce, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Adobe Commerce by email, built from the raw record of the edition. It shows:

  • where Adobe Commerce is named, by buyer and by framing, and which cells hold its first choices;
  • the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
  • its vocabulary against the segment leader's, and the pages the models cited;
  • who was chosen in the answers that did not name Adobe Commerce, and every reason the record gives;
  • a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
  • one page of published figures cleared to show a buyer.
The subscriber app

A verification link goes to your work email; an address at adobe.com is approved on the spot, any other is reviewed by hand. Your email is never published. Claiming gives no say over labels, shares, verdicts or which quotes appear.