Wix

Named in 15 judge labels across 1 category by 6 of 6 models in the September 2026 Edition. 0 first choices, 6 negative labels. Every number here is derived from the raw labels under vendor table v2026-09-08.5.

Best standing

0% in Marketing CMS

Rank 8 of 39 products named in content management systems for marketing sites, criticized challenger. 0 of 6 models made it the first choice on the direct prompt; 40% of its 15 labels there were negative.

Standing by category

Every category where a model named Wix. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Vertical	First choices	Rank	Negative rate	Labels	Quadrant
Content management systems for marketing sites	Marketing	0%	8 of 39	40%	15	criticized challenger

By model

How each model treated Wix across every prompt where it was named. Six models, six prompts per category.

Model	Alternative	Negative	Labels
Claude Opus 5	2	1	3
Claude Opus 4.8	1	1	2
GPT-6 Astra	2	1	3
GPT-5.6 Sol	1	1	2
Gemini 3.1 Pro	1	1	2
Perplexity Sonar Pro	2	1	3

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Easiest drag-and-drop alternative | Wix | Simple all-in-one setup, though pricing varies by location and plan” GPT-5.6 Sol · Marketing CMS · budget prompt · alternative

“Small team, simple marketing site, no developers → Webflow or Squarespace/Wix” Claude Opus 5 · Marketing CMS · comparative prompt · alternative

“Fast, intuitive, and focused on built-in design tools and quick launch speed.” Perplexity Sonar Pro · Marketing CMS · comparative prompt · alternative

“No developer, simple site, need it live this month | Squarespace or Wix” Claude Opus 5 · Marketing CMS · budget prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“can be fine for simple sites, but you should be cautious if you expect frequent content changes, advanced SEO needs, or future scaling” Perplexity Sonar Pro · Marketing CMS · negative prompt · soft negative

“Be cautious if hosting independence or an easy future migration is important.” GPT-6 Astra · Marketing CMS · negative prompt · soft negative

“Wix and similar closed SaaS builders ... it is genuine platform lock-in.” GPT-5.6 Sol · Marketing CMS · negative prompt · soft negative

“Vendor lock-in: You cannot export your site and migrate elsewhere” Claude Opus 4.8 · Marketing CMS · negative prompt · soft negative

Names read as Wix

What the judge wrote, as written, with how often. The vendor table decides that these count as Wix; a claim can dispute any of them.

Wix Studio 1

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page gets a verified contact who is told when each edition publishes; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Wix, applied by version and listed in the change log; and a logo and one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or quadrants, any preview, or any say over which quotes appear. Sponsorship is separate: a sponsor funds categories or buyer dimensions and is named on what it funded, and the rules are the same for every sponsor.