Small business▼−4Since September 2026: 4% → 0%, −4 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 4% in September 2026
Inside the floor by 7 pointsRank 5 → 11 of 49
5 categories · RankedSquarespace
88Judge labels
1First choices
48Negative labels
14 / 14Models named it
5Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Best standing
2% in Marketing CMS for mid-market buyers
Rank 7 of 55 in the mid-market standingcriticized challenger
0 of 14 models made it the first choice on the direct prompt; 39% of its 18 labels there were negative.
What the models named instead of Squarespace →By buyer segmentRead the same way at every buyer size.
Small business11 of 50
0%36 labels
criticized challenger
Mid-market7 of 55
2%18 labels
criticized challenger
Enterprise50 of 50
0%9 labels
under the label threshold
In marketing cms · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named Squarespace for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Content management systems for marketing sites | Marketing | 2% | 7 of 55 | 39% | 18 | criticized challenger | ▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| Landing pages and interactive content | Marketing | 0% | 68 of 69 | 60% | 5 | under 10 labels · led by Unbounce at 30% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| Email marketing platforms | Marketing | 0% | 62 of 66 | 100% | 2 | under 10 labels · led by HubSpot Marketing Hub at 35% | newNew since September 2026: not ranked then, 0% now. |
| Content marketing platforms | Marketing | 0% | 104 of 135 | 0% | 1 | under 10 labels · led by HubSpot Content Hub at 33% | newNew since September 2026: not ranked then, 0% now. |
| Web analytics | GTM data and infrastructure | 0% | 80 of 91 | 100% | 1 | under 10 labels · led by Google Analytics 4 at 57% |
Movement
Since September 2026, Squarespace held within the floor in all five categories: no change cleared 11 points.
Best category · Marketing CMS · by segment
Mid-market▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
2%from 0% in September 2026
Inside the floor by 9 pointsRank 48 → 6 of 52
Enterprise=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 58 → 49 of 49
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| Marketing CMS | 0% | 2% | ▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 48 → 7 of 55 |
| Landing pages | 0% | 0% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 71 → 68 of 69 |
| Email marketing | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 62 of 66, unchanged |
| Content marketing | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 104 of 135, unchanged |
| Web analytics | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 80 of 91, unchanged |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated Squarespace across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated Squarespace across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 0 | 0 | 0 | 1 | 1 |
| Gemini 3.5 Flash | 1 | 0 | 0 | 2 | 3 |
| Perplexity Sonar | 0 | 0 | 0 | 1 | 1 |
| Grok 4.1 Fast | 0 | 1 | 1 | 2 | 4 |
| Mistral Small | 0 | 0 | 1 | 0 | 1 |
| DeepSeek V4 Flash | 0 | 0 | 1 | 0 | 1 |
| Llama 4 Maverick | 0 | 0 | 1 | 0 | 1 |
| Qwen 3.7 Flash | 0 | 0 | 3 | 4 | 7 |
| Kimi K2 | 0 | 0 | 1 | 1 | 2 |
| GLM 4.7 FlashX | 0 | 1 | 0 | 0 | 1 |
| MiniMax M2.5 | 0 | 2 | 0 | 1 | 3 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 1 | 0 | 1 | 2 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct4 labelsNone
Paraphrase8 labelsNone
Comparative12 labels1not counted in share
Budget-constrained17 labels1
Scale-constrained4 labelsNone
Negative43 labelsNone
First choiceAlternativeMentionNegative88 labels in all, every segment counted; 1 of the 2 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“sticking to WordPress or Squarespace protects you from sudden price hikes” Gemini 3.5 Flash · Marketing CMS · budget prompt · first choice
“Weebly/Squarespace | $10–$16/month | Polished designs... Higher ongoing fees; limited customization” Grok 4.1 Fast · Marketing CMS · budget prompt · alternative
“Squarespace starts at ~$16/mo billed annually and is often cited for design quality on a budget” Muse Glimmer 30B · Marketing CMS · budget prompt · alternative
“Wix or Squarespace (both ~$12‑13 /mo) are the easiest to set up and maintain.” MiniMax M2.5 · Landing pages · budget prompt · alternative
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“Avoid for Scaling: Rigid, Basic Site Builders *Examples: GoDaddy Website Builder, Squarespace, or Wix*” Gemini 3.5 Flash · Marketing CMS · negative prompt · hard negative
“"Lock-in is real. Squarespace's templates don't export. If you leave, you're rebuilding from scratch."” Muse Glimmer 30B · Marketing CMS · negative prompt · hard negative
“terrible for *landing pages*. They tend to have slower load times and bloated code” Qwen 3.7 Flash · Landing pages · negative prompt · hard negative
“Who to Avoid: GoDaddy Campaigns, Wix, Squarespace (built-in newsletter tools)” Qwen 3.7 Flash · Email marketing · negative prompt · hard negative
Named alongside
The products named in the same answers as Squarespace, over the 88 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Squarespace was named but was not.ShowHide
Named alongside
The products named in the same answers as Squarespace, over the 88 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Squarespace was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named Squarespace. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 73 of the 88 answers that named Squarespace and are not a share of its labels.
Domains cited
blog.hubspot.com24
forbes.com24
guideflow.com18
linkedin.com17
brightspot.com16
inmotionhosting.com16
wix.com15
attractgroup.com14
learn.g2.com14
hostgator.com11
169 of the 169 domain citations in answers naming Squarespace came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
squarespace.com is not in Google's top ten for any of the category's searches. In the answers, Squarespace takes 2% of first choices and HubSpot Content Hub takes 42%.ShowHide
Search and answers
squarespace.com is not in Google's top ten for any of the category's searches. In the answers, Squarespace takes 2% of first choices and HubSpot Content Hub takes 42%.
ShowHideIn search
Google, US estimatesPosition for “marketing website cms”
–
not in the top ten
Position for “best marketing website cms”
–
not in the top ten
- Searches for its name, Google
- 673,000 a month (“squarespace”)
- AI search demand for its name, est.
- 10,917 a month
- Organic visits to its site
- about 7,819,271 a month
- Searches its site ranks for
- 970,925 · 34,385 in the top three
- Sites linking to it
- 1,303,494
- Paid Google search
- 17 searches its ads show for, about 218 clicks and $1,835 a month (estimate)
In answers
This editionShare of first choices
2%
rank 7 of 55 in Marketing CMS
Segment leader
42%
HubSpot Content Hub
- First choices
- 1 across its categories
- Named in
- 88 answers
- Its own site cited
- in 73 of the answers that named it
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
What it publishes
ShowHide
What it publishes
ShowHideAddresses on squarespace.com
7,257
subdomains included
Content
2,564
counted in the table below
Documentation
128
Product · Integration
62 · 0
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| News or press | 1,534 | 3 | 2026-07-14 | ||
| Blog | 833 | 19 | 2026-09-25 | ||
| Comparison | 52 | 2 | 2026-07-24 | ||
| Conference or event | 41 | 0 | 2026-05-20 | ||
| Podcast or video | 31 | 0 | 2025-12-17 | ||
| Glossary or explainer | 30 | 1 | 2026-07-15 | ||
| Template or tool | 22 | 1 | 2026-08-31 | ||
| Report or ebook | 14 | 0 | 2024-12-04 | ||
| Webinar or virtual event | 5 | 0 | 2026-06-09 | ||
| Case study | 2 | undated |
Most recent
- 2026-09-25Types of business structures blog
- 2026-09-25How to start an llc blog
- 2026-09-23Business survival rate by industry blog
- 2026-09-22Blueprint ai website builder blog
- 2026-09-21Image studio ai image generator blog
- 2026-09-21Ai tools overview blog
How it is countedHide how it is counted
Every page squarespace.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.
Names read as Squarespace
What the judge wrote, as written, with how often. The vendor table decides that these count as Squarespace; a claim can dispute any of them.
Squarespace Enterprise 1Squarespace/Wix-style builders 1Weebly/Squarespace 1
Follow Squarespace
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
Squarespace.ShowHide
The company
Squarespace.
ShowHideOn record
Wikidata- Website
- squarespace.com
- Headquarters
- New York City, United States
- Founded
- 2003
- Ownership
- Public, SQSP on New York Stock Exchange
Fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata · Crunchbase
In its own words
Stated by the vendor, not checked- Positioning
- Website Builder – Easily Create Your Own Website
- For
- businesses and entrepreneurs
- Price stated
- Squarespace subscriptions start at $19/mo squarespace.com
- Starting price
- 19 squarespace.com
- Free plan or trial
- free 14-day trial squarespace.com
- Certifications
- ICANN accredited registrarWe are an ICANN accredited registrar.Data traffic protected by SSL encryption
- Customers named
- samfresquez.comandamirobk.comnoraventura.comyarzatwins.commyrtlegreen.orglittleripper.labreathpod.comfranklygoodcoffee.com
- Not stated on the pages read
- Integrations, hosting
What Squarespace's own pages state, read September 28, 2026: squarespace.com, squarespace.com/pricing, trust.squarespace.com, squarespace.com/solutions/beauty, squarespace.com/offers/marketplace. A claimed page can correct any of them.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Squarespace's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Squarespace, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for Squarespace by email, built from the raw record of the edition. It shows:
- where Squarespace is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name Squarespace, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.