Video marketing and hosting for small business buyers
Asked as “video hosting platform for marketing”, and as “business video hosting and analytics tool”, on behalf of a small B2B company. 57 first choices recorded across the direct, paraphrase, budget and scale prompts, twelve models each.
WistiaBy buyer segment
The same question asked on behalf of a different buyer. Each standing is computed within its segment; they sit side by side and are never added together.
01The standing
Share is the count of first choices across the direct, paraphrase, budget and scale prompts, over all twelve models, for a small B2B company. Ordered by share.
ProductFirst-choice shareNegative rateLabelsQuadrant
Show the two products at 0%, ordered by negative rate
Bars are the share of first choices, 0 to 100Every product with at least 10 labels here. Every product name links to its vendor page.
One product takes 56% of first choices here, so the chart would put eight markers in one corner and one at the far edge. The two measurements it plots are columns in the standing above: share, and the negative label rate. Three products carry a negative rate above 25% in this category. Jump to the standing
02What they warned about
Ten of twelve models held their first choice under the paraphrase. Mistral Small and Llama 4 Maverick changed. A high negative share on a product with few labels is a warning. A low share on a product with many labels is salience, not sentiment.
YouTube55%
28 of 51 labels negative · 12 of 12 models · 8 hard negative
“Platforms to **Avoid Entirely for Marketing Embeds**: **YouTube (free embeds)**... terrible for controlled marketing” Grok 4.1 Fast, negative prompt
Dailymotion100%
7 of 7 labels negative · 7 of 12 models · 7 hard negative
“Platforms like Dailymotion are sometimes viewed as cheap alternatives to YouTube, but they should be avoided for business.” Gemini 3.5 Flash, negative prompt
Brightcove69%
11 of 16 labels negative · 7 of 12 models · 6 hard negative
“Enterprise platforms requiring sales calls for any pricing (Brightcove, Kaltura)—you'll be the smallest customer” Kimi K2, scale prompt
Vimeo12%
8 of 64 labels negative · 7 of 12 models · 2 hard negative
“Avoid Vimeo if you expect your videos to get high traffic. It is no longer safe or cost-effective for growing small businesses.” Gemini 3.5 Flash, negative prompt
03What they cite
Citations exist only for the models that return a source list: four of the twelve in this edition, and all six flagship models on the expanded tier.
Sites the answers cite
20 of 72 answers in this category came back with a source list, from 4 of 12 models: citations where the model returns them, or the search results it consulted. 6 of those lists are Google grounding redirects that name no site and are left out of the counts. 170 links across 57 sites, every framing counted. Ranked by the number of answers carrying the site or page. The other 8 models searched through a gateway that returned no source list on this edition.
vendor site · Swarmify10 answers · 18 citations · 2 models
vendor site · Gumlet7 answers · 14 citations · 2 models
vendor site · Vidyard7 answers · 9 citations · 2 models
7 answers · 7 citations · 2 models
6 answers · 8 citations · 1 model
vendor site · Wistia6 answers · 8 citations · 2 models
6 answers · 6 citations · 2 models
vendor site · Dacast5 answers · 8 citations · 2 models
5 answers · 5 citations · 2 models
vendor site · Goldcast5 answers · 5 citations · 2 models
5 answers · 5 citations · 2 models
vendor site · Zapier4 answers · 4 citations · 1 model
Pages the answers cite
The ten pages named in the most answers, by full address. A page here is one the models returned with a recommendation, not one the index endorses.
8 answers · 2 models
7 answers · 2 models
6 answers · 2 models
6 answers · 2 models
5 answers · 2 models
5 answers · 2 models
5 answers · 1 model
5 answers · 2 models
5 answers · 2 models
4 answers · 2 models
04How they answered
Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.
ModelDirect“What is the best video hosting platform for marketing for a small B2B company?”Paraphrase“Which business video hosting and analytics tool would you recommend to a small business that sells to other businesses?”Comparative“What are the top video hosting platforms for marketing for a small team and how do they differ?”Budget-constrained“What is the best video hosting platform for marketing for a small company with a tight budget?”Scale-constrained“We are a 30 person company evaluating a video hosting platform for marketing. What should we look at?”Negative“Which video hosting platforms for marketing should a small business avoid or be cautious about?”
Claude Haiku 4.5WistiaWistiaHeldWistiaagainst: YouTubeWistiaagainst: YouTubeno first choiceagainst: Muvi, Vimeo, YouTube
Two alternatives
Cinema8, GoldcastTwo alternatives
Brightcove, VimeoTwo alternatives
SproutVideo, VimeoOne alternative
VimeoGPT-5.4 miniWistiaWistiaHeldagainst: VimeoWistiaagainst: YouTubeVimeo, YouTubeno first choiceagainst: YouTube
Two alternatives
Vidyard, VimeoOne alternative
VidyardTwo alternatives
Vidyard, VimeoGemini 3.5 FlashWistiaagainst: YouTubeWistiaHeldagainst: YouTubeVimeo, WistiaSpotlightr, WistiaWistiaagainst: Brightcove, Muxagainst: Brightcove, Dailymotion, Kaltura, Loom, Vimeo, YouTube, movingimage
Two alternatives
Vidyard, VimeoThree alternatives
Loom, SproutVideo, VidyardThree alternatives
SproutVideo, Vidyard, YouTubeThree alternatives
Bunny Stream, Vimeo, YouTubeFour alternatives
Spotlightr, Vidyard, Vimeo, YouTubePerplexity SonarWistiaagainst: YouTubeWistiaHeldWistiaagainst: SproutVideoVimeo, YouTubeagainst: Wistiano first choiceagainst: Dropbox, Google Drive, YouTube
One alternative
VimeoThree alternatives
Brightcove, Vidyard, VimeoTwo alternatives
Vidyard, VimeoGrok 4.1 FastWistiaagainst: Gumlet, Vidyard, VimeoWistiaHeldagainst: YouTubeVimeo, YouTubeYouTubeagainst: WistiaGumlet, Wistiaagainst: Vidyard, YouTubeagainst: Brightcove, Dailymotion, Facebook Video, Google Drive, Kaltura, Vidyard, Vimeo, Wistia, YouTube
One alternative
YouTubeThree alternatives
SproutVideo, Vidyard, VimeoFour alternatives
SmartVideo, SproutVideo, Vidyard, WistiaTwo alternatives
Gumlet, VimeoMistral SmallWistiaVimeoChangedagainst: Brightcove, YouTubeWistiaSmartVideo, YouTubeVimeo, Wistiaagainst: Dailymotion, Facebook Watch, TubeMogul, Twitch, YouTube
Three alternatives
SproutVideo, Vidyard, VimeoOne alternative
WistiaTwo alternatives
Vimeo, YouTubeTwo alternatives
SproutVideo, WistiaFour alternatives
Brightcove, IBM Cloud Video, Jetpack Video, YouTubeDeepSeek V4 FlashWistiaagainst: Brightcove, Bunny Stream, Kaltura, MuxWistiaHeldagainst: BrightcoveVimeo, Wistia, YouTubeVimeo, YouTubeVidyard, Wistiaagainst: Brightcoveagainst: Dailymotion, Facebook, Google Drive, Instagram, Streamable, TikTok, YouTube
Three alternatives
Vidyard, Vimeo, YouTubeOne alternative
VidyardTwo alternatives
SproutVideo, VidyardThree alternatives
Bunny Stream, SmartVideo, WistiaTwo alternatives
Vimeo, YouTubeLlama 4 MaverickWistiaagainst: YouTubeDacast, WistiaChangedWistiaSmartVideono first choicenothing named
Two alternatives
Gumlet, VimeoTwo alternatives
Gumlet, VimeoFive alternatives
Bunny Stream, SproutVideo, Vimeo, Wistia, YouTubeQwen 3.7 FlashWistiaagainst: YouTubeWistiaHeldagainst: YouTubeWistiaagainst: YouTubeYouTubeagainst: WistiaWistiaagainst: Brightcove, YouTubeagainst: Instagram, TikTok, YouTube
Two alternatives
Vidyard, VimeoTwo alternatives
Vidyard, VimeoTwo alternatives
Vidyard, VimeoOne alternative
VimeoTwo alternatives
Vidyard, VimeoKimi K2Wistiaagainst: YouTubeWistiaHeldagainst: VimeoWistiaLivid, YouTubeSproutVideo, Vimeo, Wistiaagainst: Brightcove, IBM, Kaltura, Vidyard, YouTubeagainst: Brightcove, Bunny Stream, Dailymotion, Facebook Video, Google Drive, Kaltura, Muvi, ScreenPal, Streamable, Uscreen, Vidyard, YouTube
Two alternatives
Vidyard, VimeoTwo alternatives
SproutVideo, VidyardTwo alternatives
Vidyard, VimeoTwo alternatives
Vimeo, WistiaTwo alternatives
Dacast, GumletGLM 4.7 FlashXWistiaagainst: YouTubeWistiaHeldWistiaYouTubeGumlet, Wistiaagainst: Brightcove, Bunny Stream, Cloudflare Stream, Dailymotion, Facebook, Google Drive, Kaltura, Muvi, ScreenPal, SproutVideo, Streamable, VIDIZMO, Vimeo, Wistia, YouTube
One alternative
VimeoTwo alternatives
Vidyard, VimeoFour alternatives
SproutVideo, Vidyard, Vimeo, YouTubeThree alternatives
SproutVideo, Vidyard, WistiaThree alternatives
SproutVideo, Vidyard, VimeoMiniMax M2.5WistiaWistiaHeldVimeo, WistiaVimeo, YouTubeno first choiceagainst: Dailymotion, Direct WordPress Media Library Uploads, Google Drive, Vidyard, Vimeo, Wistia, YouTube
Three alternatives
Gumlet, Vidyard, VimeoOne alternative
VidyardThree alternatives
Gumlet, SproutVideo, VidyardOne alternative
WistiaBold is the first choiceAlternatives are counted; the count opens them.What the answer argued against
05The record
One row per call: the version string exactly as returned, whether the model searched, sources cited, and latency. Full answer text is in the free responses file. Download the record
Seventy-two rows: every prompt, every model, every answer.
| Prompt | Model | Version string | Time (UTC) | Searched | Sources | Latency |
|---|---|---|---|---|---|---|
| Direct recommendation | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-09-15 04:58 | yes | 10 | 8 s |
| Direct recommendation | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-09-15 03:16 | yes | 5 | 4 s |
| Direct recommendation | Gemini 3.5 Flash | gemini-3.5-flash | 2026-09-14 23:20 | yes | 10 | 19 s |
| Direct recommendation | Perplexity Sonar | sonar | 2026-09-14 23:20 | yes | 20 | 5 s |
| Direct recommendation | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-09-15 02:24 | yes | 0 | 7 s |
| Direct recommendation | Mistral Small | mistral/mistral-small via mistral | 2026-09-15 00:13 | yes | 0 | 7 s |
| Direct recommendation | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via fireworks | 2026-09-15 01:35 | yes | 0 | 17 s |
| Direct recommendation | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-09-15 00:56 | yes | 0 | 2 s |
| Direct recommendation | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-09-14 23:28 | no | 0 | 30 s |
| Direct recommendation | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-09-15 00:52 | yes | 0 | 23 s |
| Direct recommendation | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-09-15 01:42 | yes | 0 | 24 s |
| Direct recommendation | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-09-15 03:14 | yes | 0 | 22 s |
| Paraphrase | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-09-14 22:54 | no | 0 | 4 s |
| Paraphrase | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-09-14 23:10 | yes | 3 | 5 s |
| Paraphrase | Gemini 3.5 Flash | gemini-3.5-flash | 2026-09-15 01:00 | yes | 7 | 19 s |
| Paraphrase | Perplexity Sonar | sonar | 2026-09-15 03:08 | yes | 20 | 6 s |
| Paraphrase | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-09-15 00:37 | yes | 0 | 6 s |
| Paraphrase | Mistral Small | mistral/mistral-small via mistral | 2026-09-15 00:14 | no | 0 | 3 s |
| Paraphrase | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via fireworks | 2026-09-14 23:06 | yes | 0 | 27 s |
| Paraphrase | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-09-15 04:16 | yes | 0 | 2 s |
| Paraphrase | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-09-15 00:49 | no | 0 | 29 s |
| Paraphrase | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-09-15 01:24 | yes | 0 | 87 s |
| Paraphrase | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-09-15 00:48 | yes | 0 | 11 s |
| Paraphrase | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-09-15 00:22 | yes | 0 | 10 s |
| Comparative | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-09-15 04:14 | yes | 8 | 9 s |
| Comparative | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-09-15 00:38 | yes | 5 | 15 s |
| Comparative | Gemini 3.5 Flash | gemini-3.5-flash | 2026-09-14 23:34 | yes | 12 | 25 s |
| Comparative | Perplexity Sonar | sonar | 2026-09-15 04:13 | yes | 20 | 7 s |
| Comparative | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-09-15 02:48 | yes | 0 | 6 s |
| Comparative | Mistral Small | mistral/mistral-small via mistral | 2026-09-15 02:18 | yes | 0 | 9 s |
| Comparative | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via fireworks | 2026-09-15 03:36 | yes | 0 | 24 s |
| Comparative | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-09-14 23:52 | yes | 0 | 1 s |
| Comparative | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-09-15 02:45 | no | 0 | 37 s |
| Comparative | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-09-14 23:37 | yes | 0 | 26 s |
| Comparative | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-09-15 03:00 | yes | 0 | 59 s |
| Comparative | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-09-14 23:00 | yes | 0 | 19 s |
| Budget constrained | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-09-15 00:02 | yes | 8 | 10 s |
| Budget constrained | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-09-15 00:10 | no | 0 | 4 s |
| Budget constrained | Gemini 3.5 Flash | gemini-3.5-flash | 2026-09-15 03:57 | yes | 15 | 26 s |
| Budget constrained | Perplexity Sonar | sonar | 2026-09-15 01:16 | yes | 20 | 4 s |
| Budget constrained | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-09-15 03:21 | yes | 0 | 4 s |
| Budget constrained | Mistral Small | mistral/mistral-small via mistral | 2026-09-15 00:03 | yes | 0 | 6 s |
| Budget constrained | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via fireworks | 2026-09-15 01:39 | yes | 0 | 21 s |
| Budget constrained | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-09-15 04:42 | yes | 0 | 2 s |
| Budget constrained | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-09-15 03:14 | no | 0 | 36 s |
| Budget constrained | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-09-15 03:44 | yes | 0 | 24 s |
| Budget constrained | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-09-15 02:32 | yes | 0 | 31 s |
| Budget constrained | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-09-15 01:50 | no | 0 | 9 s |
| Scale constrained | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-09-15 03:03 | no | 0 | 6 s |
| Scale constrained | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-09-15 00:30 | no | 0 | 5 s |
| Scale constrained | Gemini 3.5 Flash | gemini-3.5-flash | 2026-09-15 00:58 | yes | 13 | 24 s |
| Scale constrained | Perplexity Sonar | sonar | 2026-09-15 03:10 | yes | 20 | 7 s |
| Scale constrained | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-09-15 01:14 | yes | 0 | 8 s |
| Scale constrained | Mistral Small | mistral/mistral-small via mistral | 2026-09-14 23:07 | no | 0 | 9 s |
| Scale constrained | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via fireworks | 2026-09-15 02:56 | yes | 0 | 24 s |
| Scale constrained | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-09-15 02:25 | yes | 0 | 2 s |
| Scale constrained | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-09-15 02:43 | no | 0 | 52 s |
| Scale constrained | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-09-15 02:02 | yes | 0 | 72 s |
| Scale constrained | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-09-15 00:27 | yes | 0 | 217 s |
| Scale constrained | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-09-15 02:43 | no | 0 | 10 s |
| Negative framing | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-09-15 02:59 | yes | 6 | 8 s |
| Negative framing | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-09-15 04:53 | yes | 5 | 5 s |
| Negative framing | Gemini 3.5 Flash | gemini-3.5-flash | 2026-09-14 23:59 | yes | 15 | 23 s |
| Negative framing | Perplexity Sonar | sonar | 2026-09-14 23:39 | yes | 20 | 5 s |
| Negative framing | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-09-15 04:46 | yes | 0 | 9 s |
| Negative framing | Mistral Small | mistral/mistral-small via mistral | 2026-09-15 02:07 | yes | 0 | 11 s |
| Negative framing | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via fireworks | 2026-09-15 03:34 | yes | 0 | 19 s |
| Negative framing | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-09-15 03:19 | yes | 0 | 1 s |
| Negative framing | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-09-15 02:16 | no | 0 | 36 s |
| Negative framing | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-09-14 23:51 | yes | 0 | 41 s |
| Negative framing | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-09-14 23:11 | yes | 0 | 23 s |
| Negative framing | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-09-14 23:27 | yes | 0 | 25 s |
Normalization in this category
Every judgment call made between the raw labels and the numbers above, listed so it is visible and reversible.
Category-scoped readings
None. Every name in this category resolved on its own.
Unresolved, counted raw
3Q Video
AWS CloudFront
Direct WordPress Media Library Uploads
Facebook Watch
Jetpack Video
LinkedIn
Presto Player
TubeMogul (now part of Adobe Advertising Cloud)
alugha
Discontinued, still offered
No shut-down product was recommended here.