Small business▼−6Since September 2026: 12% → 6%, −6 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
6%from 12% in September 2026
Inside the floor by 5 pointsRank 3 → 4 of 40
3 categories · RankedVimeo
224Judge labels
16First choices
51Negative labels
14 / 14Models named it
3Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10-05.2, every buyer segment counted.
Best standing
14% in Video hosting for enterprise buyers
Rank 4 of 47 in the mid-market standingcriticized challenger
0 of 14 models made it the first choice on the direct prompt; 25% of its 72 labels there were negative.
What the models named instead of Vimeo →By buyer segmentRead the same way at every buyer size.
Small business4 of 41
7%69 labels
accepted challenger
Mid-market4 of 47
7%72 labels
criticized challenger
Enterprise4 of 48
14%68 labels
accepted challenger
In video hosting · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named Vimeo for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Video marketing and hosting | Marketing | 7% | 4 of 47 | 25% | 72 | criticized challenger | ▼−2Since September 2026: 7% → 6%, −2 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| Video advertising | Marketing | 0% | 91 of 114 | 33% | 3 | under 10 labels · led by StackAdapt at 32% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| Webinar and virtual event platforms | Marketing | 0% | 55 of 67 | 50% | 2 | under 10 labels · led by Livestorm at 25% | newNew since September 2026: not ranked then, 0% now. |
Movement
Since September 2026, Vimeo held within the floor in all three categories: no change cleared 11 points.
Best category · Video hosting · by segment
Mid-market▼−2Since September 2026: 7% → 6%, −2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
6%from 7% in September 2026
Inside the floor by 9 pointsRank 4 of 43, unchanged
Enterprise▲+5Since September 2026: 9% → 14%, +5 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
14%from 9% in September 2026
Inside the floor by 6 pointsRank 5 → 4 of 45
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| Video hosting | 7% | 6% | ▼−2Since September 2026: 7% → 6%, −2 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 4 of 47, unchanged |
| Video ads | 0% | 0% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 61 → 91 of 114 |
| Webinars | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 55 of 67, unchanged |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated Vimeo across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated Vimeo across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 4 | 1 | 1 | 6 |
| GPT-5.4 mini | 0 | 3 | 1 | 1 | 5 |
| Gemini 3.5 Flash | 0 | 4 | 0 | 4 | 8 |
| Perplexity Sonar | 0 | 3 | 1 | 1 | 5 |
| Grok 4.1 Fast | 1 | 2 | 2 | 1 | 6 |
| Mistral Small | 0 | 3 | 2 | 1 | 6 |
| DeepSeek V4 Flash | 0 | 3 | 1 | 3 | 7 |
| Llama 4 Maverick | 0 | 0 | 1 | 1 | 2 |
| Qwen 3.7 Flash | 1 | 3 | 0 | 1 | 5 |
| Kimi K2 | 0 | 2 | 1 | 3 | 6 |
| GLM 4.7 FlashX | 1 | 4 | 0 | 0 | 5 |
| MiniMax M2.5 | 0 | 5 | 2 | 1 | 8 |
| GPT-6 Luna | 0 | 2 | 0 | 1 | 3 |
| Muse Glimmer 30B | 1 | 2 | 1 | 1 | 5 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct33 labels1
Paraphrase30 labels6
Comparative46 labels3not counted in share
Budget-constrained39 labels5
Scale-constrained32 labels4
Negative44 labelsNone
First choiceAlternativeMentionNegative224 labels in all, every segment counted; 16 of the 19 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“Choose Vimeo if you want to look professional and stop losing customers to competitor ads on YouTube.” Qwen 3.7 Flash · Video hosting · budget prompt · first choice
“Brand-polished playback with simple embedding: Vimeo Starter ~$12/mo billed annually.” Muse Glimmer 30B · Video hosting · budget prompt · first choice
“Start with demos from Wistia (marketing-focused) or Vimeo Enterprise.” Grok 4.1 Fast · Video hosting · scale prompt · first choice
“I recommend Vimeo Business” GLM 4.7 FlashX · Video hosting · paraphrase prompt · first choice
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“Avoid or migrate away from: Vimeo (current instability)” Kimi K2 · Video hosting · negative prompt · hard negative
“companies that previously used Vimeo but are looking for a more cost-effective, modern alternative without paying high-enterprise premiums” Gemini 3.5 Flash · Video hosting · paraphrase prompt · soft negative
“Vimeo notes that some privacy settings still allow sharing/embedding and that it may share data with advertising companies for ad measurement” GPT-5.4 mini · Video hosting · negative prompt · soft negative
“Support response times have declined, pricing has shifted, and many course creators are actively migrating to alternatives” Claude Haiku 4.5 · Video hosting · negative prompt · soft negative
Named alongside
The products named in the same answers as Vimeo, over the 220 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Vimeo was named but was not.ShowHide
Named alongside
The products named in the same answers as Vimeo, over the 220 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Vimeo was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named Vimeo. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 199 of the 220 answers that named Vimeo and are not a share of its labels.
Domains cited
guideflow.com107
gumlet.com105
swarmify.com93
learn.g2.com74
vidyard.com67
dacast.com59
fast.io56
wistia.com55
zapier.com49
g2.com40
705 of the 705 domain citations in answers naming Vimeo came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
vimeo.com ranks first on Google for the category's searches. In the answers, Vimeo takes 7% of first choices and Wistia takes 51%.ShowHide
Search and answers
vimeo.com ranks first on Google for the category's searches. In the answers, Vimeo takes 7% of first choices and Wistia takes 51%.
ShowHideIn search
Google, US estimatesPosition for “video hosting platform for marketing”
1
Position for “best video hosting platform for marketing”
–
not in the top ten
- Searches for its name, Google
- 301,000 a month (“vimeo”)
- AI search demand for its name, est.
- 5,563 a month
- Organic visits to its site
- about 5,708,986 a month
- Searches its site ranks for
- 1,525,552 · 24,524 in the top three
- Sites linking to it
- 2,277,737
- Paid Google search
- No ads found in the estimate; that does not mean it runs none
In answers
This editionShare of first choices
7%
rank 4 of 47 in video hosting
Segment leader
51%
Wistia
- First choices
- 16 across its categories
- Named in
- 220 answers
- Its own site cited
- in 199 of the answers that named it
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
What it publishes
ShowHide
What it publishes
ShowHideAddresses on vimeo.com
1,780
subdomains included
Content
1,203
counted in the table below
Documentation
6
Product · Integration
176 · 3
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 842 | 17 | 2026-09-24 | ||
| Webinar or virtual event | 137 | 0 | 2026-06-08 | ||
| Conference or event | 77 | 0 | 2026-03-05 | ||
| Case study | 52 | undated | |||
| Comparison | 39 | 0 | 2026-05-29 | ||
| Glossary or explainer | 21 | 5 | 2026-09-04 | ||
| News or press | 21 | undated | |||
| Report or ebook | 8 | undated | |||
| Podcast or video | 6 | 0 | 2026-06-11 |
Most recent
- 2026-09-24Whats new hub blog
- 2026-09-16Enterprise august update blog
- 2026-09-10Customize the video page to your brand blog
- 2026-09-04What’s a Codec?: Best Audio and Video Compression Methods glossary or explainer
- 2026-08-21What’s Motion Design?: A Guide To Animated Visual Storytelling glossary or explainer
- 2026-08-21Post-Production Workflow: A Guide for Creators & Editors blog
Events in person
Last twelve months
- September 16, 2026Vimeo Meetup in SydneyWeWork, 64 York Street, Sydney NSW 2000: 14A Classroom, Sydney · hosted
As the event pages on vimeo.com state them, read September 28, 2026.
How it is countedHide how it is counted
Every page vimeo.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.
Names read as Vimeo
What the judge wrote, as written, with how often. The vendor table decides that these count as Vimeo; a claim can dispute any of them.
Vimeo Enterprise 6Vimeo Business 5Vimeo Free 5Vimeo Starter 2Vimeo (Free Plan) 1Vimeo (Pro) 1Vimeo (free/basic tiers) 1Vimeo Basic 1
Follow Vimeo
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
Vimeo.ShowHide
The company
Vimeo.
ShowHideOn record
Wikidata- Website
- vimeo.com
- Headquarters
- United States, United States
- Founded
- 2004
- Employees
- about 1,102 (2024)
- Ownership
- Public, VMEO on Nasdaq
Fetched September 14, 2026. These describe the company, not the product's standing, and a claimed page can dispute any of them. · Wikidata · LinkedIn · Crunchbase
In its own words
Stated by the vendor, not checked- Positioning
- All-in-One Video Platform
- For
- creatives, entrepreneurs, and businesses
- Price stated
- Pricing vimeo.com
- Free plan or trial
- Start for free vimeo.com
- Certifications
- SOC 2 Type IIISO 27001 and 27701 certified
- Customers named
- DropoutClayShareWiseIvantiNeumannLGSCADNational Theatre
- Not stated on the pages read
- Starting price, integrations, hosting
What Vimeo's own pages state, read September 28, 2026: vimeo.com, vimeo.com/ott/pricing, trust.vimeo.com, vimeo.com/ott/platform, vimeo.com/customers. A claimed page can correct any of them.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Vimeo's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Vimeo, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for Vimeo by email, built from the raw record of the edition. It shows:
- where Vimeo is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name Vimeo, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.